...Nieto Executive Summary Now a day, there lot of things we do daily, the reason why people get stress and lead to low productivity. Everyone feels stressed at times. They are stress when they work continuously without having a break. Just to rid of it, the Klismos Company offers TheraPro Relaxation Chair which is very essential to professional and athletes. They TheraPro lessen the stress of people they got from their work. It is convenient for a person to have it because they no longer go to massage center. They can enjoy the TheraPro Relaxation Chair inside of their house. The TheraPro relaxation chair is robotic massage chair that is able to relieve pain and stress from the body. Klismos decided to engage to market a product that guarantees a satisfactory performance of TheraPro relaxation chair. The TheraPro relaxation chair can accommodate up to 285 pounds user weight, and 5” to 6.4” approximately user height and approximately 120 to 165 degrees from floor level continuos motion. The TheraPro relaxation chair have 3 levels of kneading speed, 3 levels of tapping speed, 3 levels of roller width, one full cycle of up/down speed and back stroke range. The accessories will be power cord, T-shaped wrench, thin and thick buffer pad, child safety lock keys, device holder and remote control. The TheraPro relaxation chair covers more area, 1200 square inches. And has 16 pre-programmed massage sessions available. Klismos will target working professionals and athletes who experience...
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...Public Relations is a recognized and constructive force in modern society. We can see it at work in the policies and actions of almost every organization, business, and cause in the world. In its modern sense, public relations was brought into being by the ever increasing complexity of the economic, social, and political problems that have assailed the human race in the years since World war I. Its roots are fixed in the basic fact that public opinion, confused, obscure, and unpredictable as it may seem, is the ultimate ruling force in the free world. A fundamental function of public relations is to help public opinion reach conclusions by providing it with facts and interpretations of facts John Hill, The Making of a Public Relations Man, Chicago: NTC Business Book 1993 PRO624 SPORT PUBLIC RELATIONS 1. Introduction 2. Focusing on the Sport Organization-Media Relationship 3. Managing the Sport Organization-Media Relationship 4. Sports Marketing and Public Relations 5. Strategies and Tactics 6. Communicating in Times of Crisis 7. Using the Internet in Sport Public Relations 8. Addressing Legal and Ethical Considerations 1. Introduction: - Globally people has been realizing the importance of healthy living thus seeking for an avenue to do so - Events like walkathon, marathon, jogathon, aerobics, Tai Chi and many more has been the inspiration for many to stay healthy - Therefore, sports has become the big business today and it has influence the emergence...
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...Military University The Unbalanced Scale of Banned Substances and Sports There are over 2000+ recognized sports across the globe and the first reported drug abuse incident occurred in the late 1890s (Lajis, n.d.). Many sports have been played for centuries where their tactics have been mastered by the competing athletes. This is what separates a novice from a professional. Some athletes choose to elude the sporting guidelines and seek ergogenic aids, to include banned substances in order to win. Winning or losing determines a continuous paycheck, scholarships, athletic contracts and sponsored endorsements. The scale is unbalanced in relation to banned...
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...Executive Summary In analyzing the New Balance case we were asked to address four core topics: the current operations strategy of the company, the cost of maintaining 25% of manufacturing in the United States, the impact of the Adidas/Reebok merger on New Balance, and the future of the NB2E initiative. We organized our paper around the key areas of the business; beginning with an overview of the current operations strategy, followed by manufacturing and supply chain, and finally finishing up with marketing and sales. Within each of these sections we provide a summary of the current situation as well as our recommendations for New Balance moving forward in the wake of the Adidas/Reebok merger. The four core topics we were asked to analyze are addressed throughout the paper in the appropriate areas. In the overview of current operations we suggest that New Balance maintain its current strategy as a company focused on performance and operations rather than fashion and marketing, even in the face of the Adidas/Reebok merger. The manufacturing and supply chain section includes the calculations of the cost of maintaining 25% of production in the US and, based on these cost figures, suggests several strategies for reducing inventories, lead times, and costs. In the marketing section we recommend that New Balance utilize the Adidas/Reebok merger as a way to remind customers of who New Balance is and what the company stands for: quality and performance, not big business...
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...Should Athletes be Screened Better for Heart Defects? By Margaret Anne Rich A Research Project Proposal Submitted to the Graduate School of Northwestern State University of Louisiana In partial fulfillment of the requirements for the Master of Science in Health and Human Performance With concentration in Sport Administration April 2013 Abstract The purpose of this study is to determine if college athletes that are predisposed to heart defects develop a heart defect during their athletic career. The researcher will conduct a causal comparative study to prove that college athletes that are predisposed to heart defects develop one during their athletic career. The study will examine college athletes that are predisposed to heart defects and do not realize they are at risk for possible development of a heart defect during their athletic career. Knowing an athlete’s family and medical history could help prevent a great deal of possible health conditions. Athletes have a higher risk of developing a higher risk if they are predisposed. There are athletes that do not realize that they are predisposed to heart defects and that they could develop one. Table of Contents Introduction 5 Background 5 Theoretical Framework 6 Statement of the problem. 6 Research question. 6 Purpose for the study. 7 Significance 7 Limitations of the Study 7 Definitions of Terms 8 Arrhythmias 8 Athletic Career 8 Electrocardiogram 8 Hypertrophic cardiomyopathy:...
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...Play for Howard Organizational Negotiations – MGT/445 Power Play for Howard In the National Basketball Association (NBA), players and teams negotiate multi-million dollar contracts every year. The risks, costs, and benefits of each potential decision affect the outcome of the negotiations. In the negotiation for Juwan Howard prior to the 2002-2003 season, the Miami Heat and the Washington Bullets attempted to secure a contract with the basketball star. Summarizing the Juwan Howard negotiation case, followed by an analysis of the benefits, costs, and risks for the player and the teams highlights the advantages and challenges faced in a high-profile negotiation. Case Summary This case describes the negotiation process of Juwan Howard, free agent forward of the Washington Bullets, by his agent David Faulk. Faulk’s objective was to solicit a $100 million contract offer for his star player. Wes Unseld, manager of the Washington Bullets, offered a seven-year, $78.4 million contract. Faulk refused Unseld’s offer. In an attempt to gain Howard for themselves, Miami Heat manager Pat Riley offered $100.8 million, luxury hotel suites, and limousine service. The Heat prevailed, and Howard signed. However, a dispute arose between the Miami Heat and the National Basketball Association (NBA). NBA officials concluded that the Heat had exceeded the salary cap set by the NBA. Because of this dispute, the Washington Bullets obtained another chance to bid for Juwan Howard. The Washington...
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...have also cited any sources from which I used data, ideas or words, either quoted directly or paraphrased. I also certify that this paper was prepared by me specifically for this course. Student's Signature: Brizaida Ribalta, Jessica Halsey and Shereen Hijazi ***************************************************************** Instructor's Grade on Assignment: Instructor's Comments: Table of Contents Executive Summary 4 Company Description 6 The Origin of Nike, Inc. 6 Today’s Nike 7 Mission and Goals 8 Core competencies 10 Situation Analysis 11 Macro-Level External Environmental Factors 11 Competitive Environmental factors 12 SWOT Analysis 15 Competitors 16 Reebok 16 Adidas 17 Puma 17 Target Market 19 Segmentation 19 Target Marketing 19 Marketing Mix 20 Product Strategy 20 Distribution Strategy 21 Promotion Strategy 21 Pricing Strategy 24 Customer Relationship Management 24 Budget and Monitoring 26 Summary and Conclusions 28 List of References 30 EXECUTIVE SUMMARY Nike is a leader in sportswear providing high quality innovative products. Our mission is to continue pushing boundaries with innovation thinking and product development. We create products for...
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...The Female Athlete (2009). The Olympic Textbook of Science and Sport, The Encyclopaedia of Sports Medicine An IOC Medical Commission Publication. Chapter 23 382 -397 Wiley- Blackwell , Chichester, UK Introduction Since women’s first involvement in the Olympic Games in 1900, great progress has been made in increasing the participation rates of women across most events. In 2000, women represented 44% of the competitors at the Sydney Summer Games, although this was not matched by coverage of women’s sports in the major newspapers of Belgium, Denmark, France and Italy. In these countries, women’s sport at the Sydney Olympics represented only 29.3% of the articles and 38% of photographs (Capranica et al. 2005). The number of published research studies on females to support the increased participation, can be reflected in the number of publications in the Journal of Applied Physiology in the first 5 months of 2006. This data suggests that there is still a short fall in the proportions of female studies when compared to those on male. Of those articles specifically referring to exercise in humans (n=36), 61 % were on males only, 5 % were on females only, 8 % were on males and females with the genders being studied separately and 26 % were on males and females, with no acknowledgment of the mixed gender. Collating these facts, together with the observation that many of the early findings on females and exercise have been found to be invalid because of poorly-controlled studies, it...
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...Strategic Marketing: Nike: A Case Study: . Published: 14th October 2013 Table of Contents 1. Assignment Topic 3 2. Word Count 3 3. Executive Summary 3 4. Introduction 4 5. Nike – Where it came from 4 6. Nike – Market orientation, challenges and missteps 5 7. Nike’s labour practices shame and the turn around 8 8. Nike’s “She runs the night campaign” 9 9. Conclusion 10 10. References 11 11. Appendix A - Case Study 13 Nike - The art of selling air 13 1. Assignment Topic In your case report, identify three to four marketing challenges covered in this subject, and address how those challenges can be met using the principles developed in this subject. Be sure to cite and reference the name and source of your case in your assignment report (as well as other references you use). The case study “Nike – The art of selling air.” has been included for reference in Appendix A of this paper. 2. Word Count This paper contains a total of 2581 words from the start of the introduction to the end of the conclusion section. 3. Executive Summary Companies today face many challenges to maintain market share and differentiate themselves from a highly competitive and ever evolving market place. Marketing is crucial to a company’s long term success. The aim of this paper is to use the “Nike - The art of selling air.” case study and concepts from strategic marketing theory to identify marketing challenges and how those challenges...
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...Ethical Analysis of the Student-Athlete Compensation Dilemma Group 2: Julie Burnett Christopher Fincham Revati Kailasam Catherine Kondo Teresa Seim Ethics and Professionalism in Accounting Andrew Dill ACG 6835 Fall 2013 Introduction The college sports industry is a large industry in America which is estimated to produce $797 million dollars for the 2012-13 season (NCAA). Of these millions, not one penny will go to any of the 400,000 plus college athletes under NCAA rules (NCAA). This however, was not always the case. Prior to the formation of the National Collegiate Athletic Association (NCAA) in 1906, student groups frequently hired players without the stipulation that they must also be students at the university (NCAA). Due to these circumstances and poorly regulated play that often led to injuries, the NCAA was established to provide a safe and fair ‘playing field’ for student-athletes. However, today this regulatory board is not seen as beneficial by all members of society, and is especially negatively scrutinized by top performing student-athletes. In 2005, NCAA Football had an estimated total attendance of over 43 million compared to the NFL of over 17 million, while NCAA Basketball had estimated total attendance of over 30 million compared to the NBA of over 21 million (Humphys, 2008). Despite having more viewers, college athletes received no pay while professional players earned millions. This has prompted college athletes to argue that the NCAA regulations...
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...Investigation of Irregular Classes in the Department of African and Afro-American Studies at the University of North Carolina at Chapel Hill Kenneth L. Wainstein A. Joseph Jay III Colleen Depman Kukowski October 16, 2014 I. EXECUTIVE SUMMARY ............................................................................................................. 1 II. INTRODUCTION........................................................................................................................... 7 III. INVESTIGATIVE PLAN AND METHODOLOGY ............................................................ 9 A. B. C. D. E. F. IV. The Scope of the Investigation............................................................................................. 9 Preliminary Steps of the Investigation ...............................................................................10 1. Review Prior Reports .............................................................................................10 2. Consult with District Attorney Woodall and the SBI .......................................10 3. Request Input from the Public..............................................................................11 4. Secure Access to FERPA Information ................................................................11 5. Distribute Broad Document Preservation Directive .........................................11 Collection and Review of Electronic...
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...thinking............................. 24 a.3. moral confusion........................... 25 b. Stoll, Lumpkin, Beller, and Hahm.............. 27 It has been recognized for centuries that sport can contribute to education values that make for the development of character and right social relations . . . . [Within this contribution] there are many intertwined and interwoven threads of influences, subtle and not always easy to analyze. But sportsmen who year by year have contact with the playing of amateur games do not need to be convinced by argument of the validity of . . . [sport’s contribution]. Kennedy, 19311 Sport studies scholars . . . [present sports as a] major source of . . . [social] problems . . . . [But most] athletes, coaches, parents, youth sports...
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...provided throughout. Copyright © CrossFit, Inc. All Rights Reserved. CrossFit is a registered trademark ‰ of CrossFit, Inc. V2.2-20150514R4.KW V2.3_ 20150525.KW Table of Contents Methodology. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 Medicine-Ball Cleans. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 87 Understanding CrossFit. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 The Glute-Ham Developer Sit-Up. . . . . . . . . . . . . . . . . . . . . . . . . . . 92 Foundations. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 Nine Foundational Movements Summary . . . . . . . . . . . . . . . . . 95 What is Fitness? (Part 1) . . . . . . . . . . . . . . . . . . . ....
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...Cognitive Effort and Skill Acquisition According to Newell (1991), “the information processing and cognitive frameworks have had considerable impact on concepts of motor skill acquisition domain over the last two decades.” However, some researchers have found out that “these influences have been indirect.” For what we call, the information processing approach, it “has been concerned primarily with performance, not learning and has emphasized the processes that support performance.” Moreover, “only the attentional accounts of skill learning have treated issues of direct relevance to the changes that occur with practice.” The focus on this field “has been on the how of information processing, with no direct examination of the informational support...
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...Richard Attias Become a fan Email The Development Factor: The Challenge of Sport in the 21st Century Posted: 10/21/2014 8:39 am EDT Updated: 10/29/2014 9:59 Sport occupies a peculiar place in world dynamics in that it surpasses the limitations of geographical boundaries and social classes. Still, a gap remains between developed and developing nations when it comes to sport. In the industrialized world, sport as an economic sector represents approximately 2% of GDP. For developing economies, though, the challenge remains making sport a factor of economic development, and a driver for social change, so it benefits all citizens in the long term. UNESCO's 1978 International Charter of Physical Education and Sport classified sport as "a fundamental right for all." But the low place sport occupies in the developing world's priorities shows that its importance as an educational and social tool is not yet universal. Everyone agrees that sport contributes to economic development by creating jobs and stimulating business activity. The organization of a major sporting event, for example, is a great opportunity for the local economy. The thousands of people who attend will spend money on food, lodging, transportation and other, related tourist activities. However, in recent years, we see these economic benefits are obvious only the short term. If we take the example of South Africa in 2010, the positive impact of the World Cup was, in terms of job creation and reduced crime...
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