...Team B Summary of Ethics in Business Communications Ben Crockett COM/295 Nov 10th, 2014 Gail Brooks Ethics in Business Communications Our team discussed the failure to communicate with the company Netflix and how clear it was that Netflix did not communicate in an ethical manner to its consumers of their price increase. Netflix raised their prices 60% and failed to communicate this correctly.(Carr, 2014). Netflix used misguided and exaggerated false claims indicating that their new methods and price increase would be a "great deal" for consumers and “add value” (Carr, 2014) was certainly not the case here. Netflix was vague and used unclear communication to raise their price on its loyal customers without their knowledge or consent. The team agreed that this was a very unethical move by the company. The CEO of this company, Reed Hastings, was quoted saying "Actions speak louder than words." (Read Hastings). The ethical implication here is the CEO’s actions gave the impression to its consumer base that Netflix didn’t care about their consumers or the people who made Netflix a successful company. The impressions left was that the CEO was more interested in trying to make more money than providing a better service; he made decisions without regard to his people that made him and this company what it is today. The fact that Netflix dominates the market of streaming movies and DVD rentals made consumers feel they didn’t have a choice in the matter. This is...
Words: 445 - Pages: 2
...Business Communications Exam Two (Chapters 5-11) Name__Paula Brooks____________________________________ Date_11-28-2012__________________ Chapter Five Directions: In the space preceding each sentence, write T if the statement is true or F if the statement is false. ____T__ 1. Good news and neutral news messages follow the same strategy. ____F__ 2. Emphasize I or we when planning a neutral or good news message. _____F_ 3. The indirect message pattern is appropriate for good news messages. ___T___ 4. A claim message should end with a courteous suggestion for prompt action. Directions: In the spaces proceeding the statement list the sequence. 5. List the sequence for the good news strategy. (1)_Open with the good or neutral news __________________________________________________________________________ (2)__Follow with adequate details or descriptions _________________________________________________________________________ (3)___End pleasantly ________________________________________________________________________ Chapter Six/Seven Directions: In the space preceding each sentence, write T if the statement is true or F if the statement is false. ___T__ 6. The objective of a refusal message is to say no and still maintain goodwill. __T___ 7. State or imply the bad news in the opening statement of a bad news message. __F___ 8. When you prepare a bad news message, use the direct message pattern. __T___ 9. Buffers do not contain...
Words: 1340 - Pages: 6
...ntroduction Since the introduction of dot.com companies in the late 90's to the way we do e-Business in today's market. Dot.com companies were a collection of start up companies selling products or service using the Internet. e-Business on the other hand is opening new avenues of collaboration in the apparel and retail industries, and companies across the supply chain. They proliferated in the late 1990's dot.com boom, a speculative frenzy of investment in Internet and Internet-related technicial stock and enterprises. The name derives from the fact that many of them have the ".com" internet top level domain suffix built into their company name. (Remember why the dot. com companies tanked?) Modell's Sporting Goods is the nation's oldest, family-owned and operated, retailer of sporting goods, sporting attire, for men, women and children wear and brand name athletic footwear. Modells.com (e-Business) currently offers a large collection of products from top name brands in the sporting goods and clothing business and has prospered from its e-business. Modell's has taken full advantage of its e-business opportunity like most of the dot.com companies but survived the rise and fall of the boom. The electronic medium (Internet) has reduced or eliminated many costs associated with doing store front business. For example: investment in real estate and facilities are reduced, and certain administrative costs related to these stores have been eliminated. Moreover, the accomplishment...
Words: 743 - Pages: 3
...accurate and reliable. This guide is to help assess reputable websites. Surfing the WEB There is a lot of information available on the World Wide Web today. Deciphering what is accurate and creditable requires a closer look. When accessing information, these steps should be followed. First, locate the authors name, look for any credentials, locate the contact information, and what authority does the author have on this topic. Second, take note on who published the site, what links are connected to it and at the bottom of the web page look for the date of publication. Examine the domain or URL. Dot gov means a US government site, .mil means a US military site, and .edu means an accredited post secondary educational institution. Dot com means a commercial for profit site, .org means a noncommercial, not for profit entity, .net means a computer network, and .int means an international organization. Lastly, determine the sites purpose. Is it trying to sell something, persuade you, or just providing you with information. Investigating the areas will aid in evaluating websites. The author may have a PhD or be a professor but that does not make him and expert on topics not related to the field of practice or study. Taking not on the publishers helps determine the motive and correlation to the author. Looking at the date of publication helps determine how recent the information is and when last updated. Scenario and Recommendations A patient whom is 58 y/o has developed a...
Words: 586 - Pages: 3
...Individual Analyzing Internet Sources Week 2 What did you learn? I learned more than I expected from the Pearson student lab activities. In the first activity I knew most of the information presented, but in the second activity I learned quite a bit about researching a topic. I did not know that the URL .org is no longer limited to a non-profit or research organization; which makes it harder to use that as a reliable resource but it can still be useful. I learned it is important to look for non-bias opinions, information with publish dates are resourceful, research based, and the best domains to find good information on are .org, .gov, .mil, and .edu. Although just because the site has one of these domains it does not mean the resource is accurate or correct necessarily. What did you not learn? Well as I said in the previous paragraph in the first activity most of the information that was present I acquired before. The comparison between the library and the internet are basic knowledge to most people. The Library is based for research purposes, with trained staff to help you, but closes at certain times. The internet has multiple reasons for use, with no trained assistance, but it never closes. They each have great traits that can be used for study. I also knew it is not safe to purchase items online you must be careful when doing this. You need to do research and make sure the site is reliable. Some people think because a paper has a title and author that it is true but...
Words: 308 - Pages: 2
...Since the introduction of dot.com companies in the late 90's to the way we do e-Business in today's market. Dot.com companies were a collection of start up companies selling products or service using the Internet. e-Business on the other hand is opening new avenues of collaboration in the apparel and retail industries, and companies across the supply chain. They proliferated in the late 1990's dot.com boom, a speculative frenzy of investment in Internet and Internet-related technicial stock and enterprises. The name derives from the fact that many of them have the ".com" internet top level domain suffix built into their company name. (Remember why the dot. com companies tanked?) Modell's Sporting Goods is the nation's oldest, family-owned and operated, retailer of sporting goods, sporting attire, for men, women and children wear and brand name athletic footwear. Modells.com (e-Business) currently offers a large collection of products from top name brands in the sporting goods and clothing business and has prospered from its e-business. Modell's has taken full advantage of its e-business opportunity like most of the dot.com companies but survived the rise and fall of the boom. The electronic medium (Internet) has reduced or eliminated many costs associated with doing store front business. For example: investment in real estate and facilities are reduced, and certain administrative costs related to these stores have been eliminated. Moreover, the accomplishment of the electronic...
Words: 785 - Pages: 4
...The dot-com bubble that occured in the 1990's through the early 2000's was said to have left some major negative impressions on the world of the internet and our economy, but that is not necessarily true. Because of the dot-com bubble, there have been many great outcomes that often goes unnoticed before looking past all of the businesses and internet companies that went under when this bubble finally burst in the early 2000's. In fact, many say that the dot-com bubble and burst was actually a needed cause and effect that has shaped the internet into what it now is today. Many people believe that a lot of the websites that existed during the dot-com bubble would have had some sort of success if it wasn't for the network infrastructure at the time. The thing is, not many people didn't have access to broadband and the websites weren't getting the exposure and full potential that it could have received. This is especially true for some websites, such as Broadcast.com (Altucher Confidential, 2011). This very same thought occurred during the dot-com bubble and computer scientists and engineers realized that there was a very much needed improvement to the infrastructure of the internet. In order to correct this, many businesses in the tech industry began using tax money to lay high-speed fiber optic cables so that the internet would be more accessible in certain cities and states. This is probably one of the most beneficial things that came about from the dot-com bubble because...
Words: 917 - Pages: 4
...an alternative to improve the situation. * Year 2004: Amazon.com adopted a new strategy that was based on innovation. They decided to expand their product range to sell others items and to diversify its offer. Moreover they tried to make their products more affordable thanks to discounts (30% on books over $15) and an additional discount was offered to the customer who used the Amazon’s A9 search engine. This strategy allowed them to make more profits and re-launch the company. Then, they acquired Joyo.com that is website in corporation in order to be more international. Besides, they created more internet domains such as .de that is the denomination of the Deutsch Amazon’s website (internationalization). They innovated thanks to A9.com which builds innovative search technologies. Amazon.com diversified its offer by creating two new product categories: beauty and jewellery (75 000 products). There is a large category of prices from cheap to expensive ($13/$93 000). The main objective is to be the single shopping place on the web. The project “Search inside the book” was to make easier the access to books that were previously scanned and offered the biggest database. To finish, Amazon.com established a co-branded credit card with a bank in UK in order to secure the loyalty of customers. Some problems appeared with numerous breakdowns and litigious actions that made the firm lose thousands of customers. * Year 2005: Amazon.com revenue...
Words: 711 - Pages: 3
...Assignment On Conflict Management of A&S DOT COM: (story of conflict, consequences, management strategy and preventions) Prepared by: 1. RoselineAbedinRiya ID: 141-11-731 2. Mariam Binta Khalil ID: 141-11-752 3. BickramTalukder ID: 141-11-737 4. SiumSadik ID: 141-11-742 5. HosneAraShetu ID: 141-11-718 6. Abu Raihan ID: 141-11-741 Prepared for: Md Abu Jafar Lecturer & Coordinator BBA program (Uttara Campus) Daffodil International University Daffodil International University LETTER OF TRANSMITTAL August 11, 2015 Md Abu Jafar Lecturer & Coordinator BBA program (Uttara Campus) Daffodil International University Subject: Submission of Assignment. Dear Sir, With due respect, We would like to inform you that it is our pleasure and a great privilege to submit the assignment titled "Conflict Management of A&S DOT COM". This is a conceptual subject where we have tried our best to complete this assignment with our theoretical knowledge as well as analytical abilities. However, it is also true that we have some limitations in our abilities and knowledge for which. Therefore, we expect your kind consideration about the limitations of our study while assessing our assignment. Your kind advice will help us to improve our work ability. We sincerely hope that the assignment would meet your level of expectation. We would gladly clarify...
Words: 870 - Pages: 4
...if I should sit Alfred Zingale and Matthias Arndt next to each other. It wasn’t that I was worried about conflicting views, actually it was quiet the contrary, and I didn’t want them to be able to double team the other guests. Finally I decided that just because they have essentially the same opinions, I wouldn’t separate them. In my mind they come as a unit because they had co-authored a book. The place cards had been set and I made up my mind that I would do no more rearranging. I bent over the table in my grey sleeveless dress and lit the deep red candles that were extending upward out of the floral arrangement. The guests would be arriving soon and I began to think over the whole situation. Each person has written a book about the dot com industry, how they can be successful as well as how to invest wisely in one. I was hoping to learn a lot of information so I could make a good decision on whether my company would benefit from being online. These thoughts drifted through my head until the doorbell rang. I opened the door to a short plump woman with reddish brown hair in her late 40’s was standing on my stoop. She wore a pale green dress suit, but looked quite attractive. She extended her arm, shook my hand and introduced herself as Anita Rosen. As the only woman who was attending the dinner party that night, it was a given who she was, but all the same she was quite pleasant. John Cassidy was next to arrive. He looked like the typical “guy next door” type. I bet he...
Words: 2328 - Pages: 10
...dreams of starting a business and possibly making millions. The internet has opened the doors for many to communicate with each other, receive daily news, and to do shopping. The upcoming of possibilities through the internet also led to irrational decisions brought on by greed from investors that made way for the Dot Com Bubble. History of Internet A pioneer of the creation the internet was Tim Berners-Lee. Though the internet didn’t become wide spread until the early 1990s the making of the World Wide Web can be traced back into the 1980s. Berners-Lee tried to sell his creation to the company that he was working for in Switzerland, but they were slow to acknowledge his efforts.(Griffin, 2000) With that Berners-Lee turned to the internet community in 1991 making his World Wide Web browser and web server software available. (Griffin, 2000) Many enthusiasts began setting up their own web servers around the world. Many scientists were already using the internet to share information found it easier to post their information on the web and wait for a reply. With some government agencies having the responsibility to make their information public were easily able to now with the public turning to the web also. With the growth and the success of the web within a few years Berners-Lee grew concerned that the web would lead to a deconstructive competition. (Griffin, 2000) The Bubble A period of time between 1995 and 2001 is referred to as the “dot-com bubble,” with the...
Words: 1606 - Pages: 7
...variety of information. A computer that is connected to the Internet can access the world-wide-web. Many people believe the Internet and the World-Wide-Web are one in the same when in-fact they are not. The Internet is a massive network of networks; it connects personal computers, mainframes, cell phones, GPS units, music players etc. The Internet started in the 1960’s and it’s a massive hardware combination of millions of personal, business and government computers all connected like roads and highways. The world-wide-web (WWW) is a system of Internet servers that support specially formatted documents. The documents are formatted in a markup language called Hypertext Markup Language (HTML) which supports and links documents, graphics, video and audio files. Web browsers make it possible to access the WWW examples of web browsers would be Safari, Firefox and Microsoft Internet Explorer. As you can see the Internet and the WWW are not the same thing. In the early 1990’s people basically used computers for writing papers, playing games, business productivity tracking or accounting but never in that time for communication, shopping, research or paying...
Words: 1243 - Pages: 5
...In the past ten to fifteen years, Cisco has changed its marketing channel strategy majorly. While in the past Cisco was only focused on the volume of their business, they reconfigured their strategy to focus in on the value of business. Previously business was transferred through Cisco’s partners and retailers, who worked with customers to make deals and fill orders. Under their newer value-based strategy, their VARs, or value-added channel resellers, work directly with customers to ensure they are receiving the best value products and latest technologies. These VARs were able to work with large accounts as well as small to mid size accounts by offering specializations and value in niche markets or specific regions. Using this method makes it impossible to structure the strategy based on volume, because it is unfeasible to rate resellers effectively based on volume of sales when the focus is so highly placed on quality and value of the sale. Resellers and channel members were rated based on the value that they brought to the table rather than the volume of sales, making it easier for lower-tiered members to gain high status based on the value that they brought to the table. For example, a member that previously did not generate nearly enough sales to be considered a top-tiered reseller would now be able to achieve a higher status if the value of their service and specializations were up to par. This creates a stronger relationship between the customer and the VAR, thus increasing...
Words: 607 - Pages: 3
...The Internet Bubble Burst Sandra D’Adamo Intro to E-Commerce March 27, 2014 Professor MacKenzie Table of Contents Introduction………………………………………………………………………………..3 How the World Wide Web Began………………………………………………………….4 Tim Berners Lee……………………………………………………………………………4 How the Bubble Inflated…………………………………………………………………..5 How the Bubble Popped…………………………………………………………………..6 What Lessons were Learned……………………………………………………………….7 Could it have been Stopped………………………………………………………………… Introduction The internet bubble history started in 1993 with the public being able to access the World Wide Web. The WWW was inflated with the overpriced investment returns from 1994 through 2000. The bubble of the WWW busted wide open in 2001. At that time the Nasdaq was often quoted as a big indicator of the bubble. During that time the Nasdaq rose from around $750 dollars to approximately $5130 dollars. That was and incredible increase of about 682% from January 1995 continuing through March 2000. During this time the industry was focusing primarily on computer software. They focused on this due to the high profit margin for the software. In this paper I will explore the many avenues of how the WWW was created and the rise and fall of the internet creation. Figure [ 1 ] flatworldbusiness.worldpr How the World Wide Web Industry Began In the beginning ideas for the WWW go back as far as 1946. A gentleman named Murray Leinster wrote a story that talked about Logics also known as computers...
Words: 1463 - Pages: 6
...INFO 410 Case Studies 1-2 Handout General Instructions Case studies are to be performed as described in the syllabus and in the Chapter 1 lecture notes. The questions provided here are NOT designed to be comprehensive steps, just some of the points I’d expect you to address while doing the case studies. So please go beyond the issues identified here; these are just help to get you started. 1. Case Study I-1 IBM’s Decade of Transformation: Turnaround to Growth (starts on page 5) This case study addresses several problems over the history of IBM, so it’s more like a series of little case studies. Focus your attention on the state of IBM when Louis Gerstner took over in April 1993, and address how he could have proceeded from that point. Of course the actual answer is the creation of One IBM, but what other options could he have pursued? Only use the exhibit data through 1994, and you can ignore the discussion of EBOs and other events well after 1994. Since IBM is both a user of IT, as well as an innovator and creator of IT equipment, they have an unusual position compared to many organizations. Focus on the problems IBM faced during this time and the alternatives they faced for dealing with the problems. What is the origin of the problem? Is it a technical issue, or customer relations, or competition, or something else? What functional areas within IBM were responsible for handling each problem (e.g. HR, accounting, marketing, engineering, etc.)? ...
Words: 624 - Pages: 3
