...The Independence of Manors and Missions Economic activities were a vital source of income and support for the Medieval manors and California missions. These economic activities consisted of growing and making products that would be used to keep the manors and missions operative. Even though both manors and missions grew and made products, some of these products had different purposes, while others are similar or identical. The typical Medieval manor was run by a lord who controlled and supervised his stewards. Each steward was required to assemble an annual statement of all the income earned. Farmlands around the manor were cultivated by oxen. On this farmland, grew fruit trees, nut trees, and grafted trees. Some other things that were produced from the land are turnips, honey, wax, soap, wine, mead, vinegar, beer, eggs, mustard, and dairy products such as cheese and butter. Two thirds of these foods were for their own consumption, and the remainder was to be documented. Stewards had to provide these aliments with immense care and cleanliness. Stewards were also in charge of making sure the manor was stocked and provided with household items such as bedding, furniture, and weapons. Stewards also had to consist of workers with a trade, usually, blacksmiths, cobblers, carpenters, sword-makers, and many others. Life on a Medieval manor was all about hard work and efficiency; laziness could presumptively affect income. Mission San Juan Capistrano was not run by a sole leader...
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...A mission is a religious settlement used for turning people into neophytes for a new religion. In the case of the Spanish mission chain, it was used to turn Native Americans into Christians. A mission had padres who would perform religious tasks and teach the Native Americans Christian ways. Usually, the padres did this by having them worship their god and do the tasks that the Spanish needed to do to keep the mission chain thriving.The missions began in California when Russian pelt hunters started getting closer to the coasts of California. The Spanish perceived them as a threat and built the missions for security and territorial conquest. The Mission San Francisco de Asis, also known as Mission Dolores, was founded on June 29, 1776, by Father...
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...Southern California presents a varied and somewhat unique region of the state. Beginning in the north, tribes found in this area are the Chumash, Alliklik, Kitanemuk, Serrano, Gabrielino Luiseno Cahuilla, and the Kumeyaay. The landmass and climate varied considerably from the windswept offshore Channel Islands that were principally inhabited by Chumash speaking peoples. Communication with their mainland neighbors was by large and graceful planked canoes powered by double paddle ores. These vessels were called "Tomols" and manufactured by a secretive guild of craftsmen. They could carry hundreds of pounds of trade goods and up to a dozen passengers. Like their northern neighbors, the Tactic speaking peoples of San Nicholas and Santa Catalina Islands built planked canoes and actively traded rich marine resources with mainland villages and tribes. Shoreline communities enjoyed the rich animal and faunal life of ocean, bays and wetlands environments. Interior tribes like the Serrano, Luiseno, Cahuilla, and Kumeyaay shared an environment rich in Sonoran life zone featuring vast quantities of rabbit, deer and an abundance of acorn, seeds and native grasses. At the higher elevations Desert Bighorn sheep were hunted. Villages varied in size from poor desert communities with villages of as little as 100 people to the teaming Chumash villages with over a thousand inhabitants. Conical homes of arroweed, tule or croton were common, while whale bone structures could be found on the coast...
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... Santa ines was built on top of mountain next to the Santa Ynez River.It was so butifull in fact that the indians reffered to the mission as"hidden gem of the missions".The Mission was built to fill a gap between Mission Santa Barbara and Mission San Luis Obispo so its kind of filler but it is still...
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...Nicholas Gibney Hernandez Hum 225 Professor Zupan April 22nd, 2015 Victorion: El Defendor de la Mision I was extremely excited to go visit the Mission Murals mostly because I have never seen them before. I didn’t know what to expect heading down there. When I arrived in Balmy alley I was not disappointed. I was immediately drawn to the very first mural I saw. I knew right then and there I was going to choose this mural. Even though I had yet to see many more murals my mind was set. The mural I chose was “Victorion: El Defendor de la Mision,” by Sirron Norris. I was immediately drawn to Norris’s mural mainly because of his focal point. In the center of his mural is what I believe to be a giant transformer made up of San Francisco Victorian style houses. I was immediately drawn to the transformer or “Victorion” because of its massive size in the mural. Also how the small people are all looking up to it. Norris didn’t use a massive change in value or contrast to draw the viewer’s eyes to Victorion but just its massive scale in the mural. I was also drawn to his cartoon style that he uses in this mural. It was different than all the murals that I saw that day. His style is a little bit surreal but mostly cartoon, which I thought was interesting. The way he created San Francisco in this cartoon style was really cool to look at. He puts recognizable landmarks and elements that are from San Francisco. For example he has Sutro Tower in the back and also has a cable car with...
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...it is used in a company. Next a company will be researched and the strategic management process will be identified. Environmental scanning is the first step in the strategic management model (Wheelen and Hunger, 2010). This process involves looking at internal and external variables that have an impact on a business. The environmental scanning process identifies strategic factors. Businesses use many tools to identify this information, the most common being the strengths, weakness, opportunities, trends and threats (SWOTT) analysis. This helps to identify the factors that can play a significant role in the business development. “To ensure all Californians have access to high quality health care at an affordable price” (Blue Shield of California, 2011). This is the mission statement of Blue Shield of California in which is a part of their strategy formulation. Strategy formulation is the organizations development of long range plans. Mission and visions are part of a company’s...
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...Running head: Human Resources SWOT Analysis 1 IHS Hospital’s Human Resources Department SWOT Analysis Porntip Athinan Loyola University New Orleans Human Resources SWOT Analysis 2 SWOT analysis is a powerful tool to help the organization identify its strengths, understand the weaknesses, and explore the opportunities and threats that they may encounter (Manktelow & Carlson, n.d.). Human resources department is vital to the organization. Without effective human resources management, the healthcare organization may not be able to achieve its goals and mission. Performing SWOT analysis of IHS Hospital’s human resources department would benefit the hospital to understand internal (strengths and weaknesses) and external factors (opportunities and threats) (See Appendix A). Based on the SWOT analysis, the human resource manager would be able to formulate strategies to implement, monitor, and revise plan if ineffective (Fried & Flottler, 2008). IHS Hospital is an acute psychiatric hospital locate in San Fernando Valley, California, established in 1942. It serves children, adolescent, and adult populations. The hospital offers inpatient, outpatient, substance abuse program, and eating disorder program (Astralcom, 2008). The hospital’s mission is to develop, implement, and manage in the most ethical and efficient manner, a network of superior behavioral health services with optimal client outcome (Astralcom, 2008)....
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...University of Phoenix MBA/580 '' Strategies for a Competitive Advantage Instructor: William Wider Mission, Vision, and Values Week 1 January 14, 2009 Mission, Vision, and Values: A-Z Wireless The company originally opened its doors January 2, 1992 operating under the name of Southern California Telecommunication Distributors, Inc. (SCTD), (A-Z Wireless, 2009). SCTD target market initially consisted of small cellular resellers in Southern California that did not have the buying power to purchase the most popular name brand phones such as Motorola, Nokia, Ericsson, Audiovox, LG and Samsung, in an affordable manner. James Walters, founder of SCTD, realized that the demand for cell phones was extremely high and logistically there was a supply chain gap between international manufactures and resellers (Walters, personal communication, January, 13, 2009). Only a few companies existed nationally in the role of distributor, and James wanted to be amongst the first in Southern California. Uncovering this unsaturated market niche afforded SCTD to grow its business from a small region wholesaler to a nationwide reseller. From 1992 to 1997, SCTD had grown to become a company that imported cell phones and accessories from various countries, and serviced customers on both a national and global platform (A-Z Wireless, 2009. A-Z Wireless is a small business organization in the wireless industry...
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...Write a 300-word analysis of a program sponsored by the same agency or organization you used in the Week One Checkpoint. Use the six fundamental policy elements described in Ch. 3 as a guide. Keep in mind that a mission is different from goals and objectives. A mission is a statement of what the program is, why it exists, and the contributions it can make. It is usually short and concise, and describes a program’s reason for existing or its primary concern. Sierra Vista Child and Family Services help neglected children and abused women by offering programs to guide and consul them. Their goal is to help children reach their full potential and to educate the community about domestic violence and other mental illness such as drug abuse, mental health problem, adoption, foster care, therapeutic and residential treatment and family support in family homes and schools.” Sierra Vista would be very different without the many partners who work alongside and in support of Sierra Vista and its programs. Sierra Vista has formal membership and partnerships with many entities”(1), such partners like California Alliance of Child and Family Services allows Sierra Vista to be a part of a state wide association that serves more than 130 private nonprofit child and family services across the state.” California Association of Children's Homes (CCH), the Alliance and its parent associations have a combined history of more than 60 years of advocacy on behalf of California's most vulnerable children...
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...STUDENT MARKETING PLAN FOR “CALIFORNIA ROLL-THRU” Table of Contents Page 1.0 Executive Summary………………………………………………………………………….4 • Products and Services……………………………………………………………………..4 • The Financing……………………………………………………………………………..4 • Management Team………………………………………………………………………...4 • Sales Forecasts……………………………………………………………………….........5 • Expansion Plan…………………………………………………………………………….5 2.0 Strategic Focus and Plan…………………………………………………………………….6 • Mission Statement………………………………………………………………………...6 • Goals………………………………………………………………………………………6 • Competitive Advantage…………………………………………………………………...7 3. Situational Analysis………………………………………………………………………….7 • Market Summary …………………………………………………………………………7 • Market Demographics……………………………………………………………………..8 • SWOT Analysis…………………………………………………………………………...9 • Industry Analysis………………………………………………………………………...10 • Competitor Analysis……………………………………………………………………..11 • Company Analysis……………………………………………………………………….12 • Customer Analysis……………………………………………………………………….13 4. Market-Product Focus……………………………………………………………………..13 • Marketing Objective……………………………………………………………………..14 • Marketing Strategies……………………………………………………………………..14 • Market-Product Grid……………………………………………………………………..14 • Target Market…………………………………………………………………………….16 • Points of Difference…………………………………………………………………...…16 • Positioning……………………………………………………………………………….17 5. Marketing Program………………………………………………………………………...
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...UNIVERSITY OF SCIENCE & TECHNOLOGY Yemen – Sana’a ASSIGNMENT Marketing Management BMMK5103 Marketing Plan For: The Solar Energy Company Inc, Solar Energy Systems Table of contents 1.0 Situation / Market Analysis……………………………………………………………...........5 2.1 Company Background………………………………………………………….……..5 2.2 Mission, Vision, and Strategy……………………………………………………….. 5 2.3 Market Share………………………………………………………………………..6-7 2.4 Environment Analysis………………………………………………………………7-8 2.5 SWOT Analysis………………………………………………………………………9 2.6 Competition Analysis………………………………………………………………..10 2.7 Product Offered………………………………………………………………….10-13 2.0 Marketing Strategy………………………………………………………………………….14 2.1 STP (Segmenting, Targeting, Positioning) Analysis…………………………….14-15 2.2 Marketing Mix 4ps……………………………………………………………….15-17 3.0 Financial Projection …………………………………………………………………………17 3.1 Sales Forecast………………………………………………………………………...17 3.2 Break-even Analysis…………………………………………………………...…17-18 4.0 Implementation and Controls…………………………………………………………...……18 4.1 Controls………………………………………………………………………………18 4.2 Implementation…………………………………………………………………...18-19 4.3 Action Plan…………………………………………………………………….…….19 5.0 References……………………………………………………………………………………20 ...
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...CORBIN - PACIFIC Summary 1.1 Executive Summary Corbin Pacific, Inc. is a California based company, whose mission is to produce best motorcycle accessories in the world through innovative designing and high quality manufacturing with a customer oriented approach. Mike Corbin, Founder and President of the company started this company back in 1968 by producing motorcycle seats in his garage. Over the past three decades, the company has come a long way. It now has more than 90 % market share in the motorcycle accessories. Its product line includes motorcycle seats (also called saddles), bags, fenders and other small accessories of a motorcycle. The company has a patent on using integrated molding technology' to manufacture motorcycle seats. In 1998, its annual revenue was over $ 15 million and employed 154 associates. The company has its offices and manufacturing plant in Hollister, California with a major showroom in Daytona Beach, Florida. Since its inception, Corbin-Pacific has identified product needs and designed stylish products to fill these needs.New products had fueled the growth and profitability of the company. The company is very well managed. Its employee turn over ratio is low; there are no layoffs and compensation package given to its employees is one of the best in the industry. Company's marketing strategy is product driven. There is a lot of emphasis on mass customization. Internet is being used by the company for its marketing and online selling of...
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...of business strategies, which will continue benefit the organization and keep it at a competitive level. The final area that the environmental scan benefits the organization is in the monitor and control region. The process reviews the methods in which the company measures the effectiveness of the strategies in place. Internal and External Environments Completing the environment scan aids in identifying the organization’s in-house needs, assets, and values. The scan will also provide insight into the external environment (the industry) that the company operates within. Ultimately, the scan will help the company form a vision while also identifying their strengths, weaknesses, opportunities, and threats (SWOT) (Barnat, 2014). A SWOT analysis uses internal and external factors to create a plan for the company. The scan will need to include several factors to be considered a comprehensive environmental scan. The scan will include reviewing internal and external environments, a forecast of business trends, a description of the current workforce in place, and a future projection of workforce supply and demand (Barnat, 2014). Company 1: L.A. Times Based...
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...Case Study, Module 4 TUI University MGT 599 Strategic Management EXECUTIVE SUMMARY The California Pizza Kitchen (CPK) is an established high-end pizza restaurant chain competing primarily in the United States although it does have some international locations. The company reported an estimated $664.7 million in revenue for 2009 and operates some 252 unique locations with more than 14 thousand employees (California, 2009). The Porter’s Five Force Analysis indicates that the degree of industry rivalry is extremely high making CPK’s generic strategy based on quality difficult to maintain in a down economy. Additionally, the sheer number of competitors in the industry and the pizza segment specifically affords buyers a lot of power in choice. The PEST analysis indicates that CPK’s industry is not very regulated although it is subject to some health inspections at the lower government levels and the economic segment of the PEST is its area of critical exposure. The recommendation is that CPK hasten its international expansion into markets such as China in order to diversify its markets and revenue streams. CPK’S STRATEGY CPK is competing in a very crowded marketplace which is the restaurant industry an industry that is extremely competitive. There strategy is more focus within the company's market...
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...Residing in southern Orange County CA, Mission Viejo is one of the largest master-planned communities built over a single project. Its weather consists of sunny Mediterranean climate all year around. Having a classical suburban culture, life consists of residential life mixed with occasional offices and businesses. The city combines uses of open space, paved roads, commercial centers, and tree-lined neighborhoods. In terms of crime, it is one of the safest in the nation (CQ Press, 2014). As of 2010, the city resides over 18.123 square miles with a population of 96,346 people (2010 Census). Its population ethnicity consists predominately of White and Hispanic (68.9% and 17 % respectively) with 99.0% of the population living in households due Mission Viejo’s suburban design. Politically, the residents are 55.2% Republican and 25.4% Democrat. Such a city was formed thanks to its comprehensive General Plan. The General Plan lays out designs for development of residential, industrial, commercial, and recreational land uses fitting to meet the needs of the community. It also serves as a frame of reference for use by...
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