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Caterpillar Essay

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1. What business is Caterpillar in?
 Caterpillar is producing and selling construction and mining equipment in China and in other countries in the word.
2. Why did they choose China?
 Caterpillar choose China because of its huge and profitable market and it low cost of labor.
3. How did they choose their IJV partners?
 The selection of IJV partners is based on its contribution to the Caterpillar business. For instance, Caterpillar contract IJV with companies can bring their expertise technology and distribution capacities.
4. What are Caterpillar’s criteria for IJV success?
 Caterpillar’s criteria for IJV success is ability to maintain a good relationship with its IJV partner.
5. How do the Chinese view Caterpillar as their IJV partner?

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