...How European retailers are creating the finest shopping experiences How can retail chains gain market share in ecommerce and at the same time maintain customers loyalty across all their sales channels? Best practices from European retailers show that omnichannel strategies depend on the findability of all product and content data relevant to customers’ needs. Check out some of our key lessons from retailers in Germany and beyond: 1. Providing the best customer experience through omichannel distribution More and more retail chains are implementing omnichannel strategies, in order to bind customers online and offline and to make their business models sustainable. Customers expect to have their buying desires fulfilled at any time, wherever they are. This is a shopping behaviour that tends to start with a search for a product, whether that be via a smartphone during a TV ad break, at information terminals in bricks and mortar stores or via a PC in an online shop. 2. All data at the right time to the right customers Customers take for granted that “channel-hopping” will work without a hitch. Retailers, however, face a technical challenge which cannot simply be overcome using a standard e-commerce solution; from various source systems, the entire range on offer – namely quantities of product data, availability, current daily campaigns – must be collected together in a centrally integrated platform and made digitally accessible. Only when all of this works, will investing...
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...Business now in day have come a long way, there are many different types of business, for example we have companies that provide services, some of this services are staffing agencies, this companies provide temporary employment for companies that do not like have the hassle of having to deal with any type of problems for company requirements and still get the men power necessary to run a business. Other business have production of goods, this companies are dedicated to the production of goods to satisfy every day needs, they vary from creating food products to the creation of luxury items, some of this companies sell the products that they create to the end customers but most of them use retail companies to distribute their goods. Retail companies are dedicated to the promotion and sale of products. When we see the world that we live on, we can see that technology runs more and more aspects of our life, regardless of what task we attempt to start or continue some way of technology is directly or indirectly involved, if we think of simple tasks like dressing up, we might not use machines to put on our clothes but the clothes that we are going to wear have been produce by a machine run by some form of technology, so even on simple tasks like putting a shirt on we have the use of technology, business now take advantage of all of this technology to run most of the everyday operations. Our society more and more has turn into a cyber-society, in the past if you needed a pair of batteries...
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...Name: Mohamed Ahmed Ouamer Class: E-commerce and Web Design MG 448 Professor: Marcus Conclaves Case study 3: Akamai Technologies BU fall semester 2012 Akamai Technologies, Inc. is an Internet content delivery network headquartered in Cambridge, Massachusetts. U.S. Akamai's network is one of the world's largest distributed-computing platforms. The company was founded in 1998 by Daniel M. Lewin (then a graduate student at MIT) and MIT Applied Mathematics professor Tom Leighton. Akamai is a Hawaiian word meaning smart or intelligent with connotations of insightful, wise or skillful. 1) Akamai need to geographically disperse its servers to deliver its customer`s web content much faster and closer to end user, so a user in New York city for instance will be served LL Bean pages from new york metro area Akamai server and vice versa. 2) Yes I would sign up for Akamai`s service because it has more than 73000 servers and provide a good service. There many other alternatives like blue coat, lime light and mirror image internet. 3) Akamai also offers a product line called advertising decision solution, which provides companies with intelligence generated by the internet`s most accurate and comprehensive knowledge base of internet network activity. Advertiser can deliver ads based on country, region and city .marketing and information service will benefit a lot from the Akamai service. 4) Major business do not distribute their video through p2p networks because...
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...Group C1 Case Study D: M-Commerce Definition: Mobile Commerce is any transaction, involving the transfer of ownership or rights to use goods and services, which is initiated and/or completed by using mobile access to computer-mediated networks with the help of an electronic device Question 1: What is the “8-second-rule” of the internet and why is it important to the m-commerce technology? 8 second rule: a webpage has to be loaded completely in less than 8 seconds in order not to bother internet users who feel frustration while they are waiting Application to the m-commerce technology: since it is a new technology and we will see that users have many concerns about it, phone service providers need to offer fast connection Especially since the current technology isn’t stable and reliable enough, especially in big western cities where it is most important Question 2: Why might it be useful to m-commerce providers to have records of their users’ purchase histories? Through the use of cookies during online navigation, users are “customizing” their use of the internet which allows them to have quicker and easier navigation (automatically fulfilled) This also allows providers to get a lot of information about customers Three main purposes of having records: * Customer Relationship Management * Targeted advertising * Geographic localization Question 3: What is the biggest concern most cell phone users have about using m-commerce services? What are some other...
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...1. Tendencias Globales de Logística La evolución de la sociedad actual ha estado marcada por el desarrollo tecnológico en gran variedad de campos de la ciencia. Gracias a los desarrollos tecnológicos el hombre puede disponer de servicios y calidad de vida que hasta hace pocos años eran impensables. Con las nuevas tecnologías, el tiempo y la distancia dejan de ser obstáculos. Así, dos ejemplos perceptibles son la movilidad y la comunicación las cuales permiten conectarnos en voz y audio con personas que se encuentren al otro lado del mundo sin conocer fronteras. A continuación se listan y resumen las principales tendencias Globales de Logística que están cambiando la logística. 1.1. Energías Limpias Son una de las primeras tendencias en la logística en este sentido, se ha destacado que las grandes empresas logísticas invierten en tecnologías limpias, que tienen el objetivo de reducir el consumo y por consiguiente el coste final por kilómetro, y por este motivo la distribución se verá afectada con una mayor flexibilidad del coste del combustible. Ejemplo de ellos son los vehículos eléctricos e híbridos, este desarrollo está enfocado principalmente a la mejora de procesos ya existentes, cuyo fin es sustituir los vehículos con motores de expansión. El valor añadido de esta tecnología es el compromiso con el medio ambiente. Desde varios años se tiene conciencia de la necesidad de buscar fuentes alternativas de combustión para los vehículos. En esta línea nacen estos...
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...Introduction The Company I have chosen to do this assignment is a technology company Toshiba, a world leader in high technology it is a diversified manufacturer and marketer of advanced electronic and electrical products. Toshiba dates back as far as 1875 which was the establishment of Tanaka Engineering Works Japans first manufacturer of telegraphic equipment. In 1890 Hakunetsu-Sha & Co. Ltd was established which was Japans first plant for electric incandescent lamps. However, the company soon evolved into a manufacturer of consumer products and in 1899 changed its name to Tokyo Denki. In 1939, these two companies merged with Toshiba becoming the official name for the company in 1978. As of 2010, Toshiba had 204,000 employees and a total of 473,230 shareholders and the company is valued at $58,615 million (Toshiba.co.jp, 2011) and was the fifth largest personal computer vendor in the world. Now Toshiba is a diversified manufacturer and a marketer of electrical products, spanning information & communications equipment and systems, Internet-based solutions and services, electronic components and materials, power systems, industrial and social infrastructure systems, and household appliances (Toshiba, 2012). Capabilities and Resources This report identifies and analyzes Toshiba's resources and capabilities. This report will use various analytical models to explain the competitive advantage Toshiba has over its competitors, finally this report will try to...
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...Offline handwritten Arabic character recognizer based on Feature extraction and Support vector machine Thahira banu, Assistant professor in MCA department Sankara College of Science and comerce, Coimbatore-35. thahirshanth@gmail.com. ABSTRACT: Since the problem of Arabic text recognition is a large and complex one, it makes sense to try a simple method to see what performance can be achieved. The characters are written by many people using a great variety of sizes, writing styles, instruments, and with a widely varying amount of care. Some of the characters or words are poorly formed and are hard to classify, even for a human. Of the 280 sample characters used for training, 280 have been used for test purposes. The captured image of a character is normalized and set to eight feature values as parameter values of a vector. Training has given for a character by SVM (Support Vector machine) algorithm. It attempts to work with a subset of the features in a character that a human would typically see for the identification of Arabic characters. 1. Introduction One of the most classical applications of the Artificial Neural Network is the Character Recognition System. Cost effective and less time consuming, businesses, post offices, banks, security systems, and even the field of robotics employ this system as the base of their operations. Handwriting recognition can be defined as the task of transforming text represented in the spatial form...
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...EAE Business School The Godfather “I don't trust society to protect us, I have no intention of placing my fate in the hands of men whose only qualification is that they managed to con a block of people to vote for them.” ― Mario Puzo, The Godfather Charlotte Ham; Rian Ordoñez; Sara Hernando 14 Global scenario in the 1940s Before we get into any kind of analysis to a new business plan, we must have an overview of the scenario in which we are going to play: Environment: At the time that M. Corleone assumes power, at the end of the 1940s, we are facing a period of economic stability, the game had legalized and this was a business/product with a great potential for the future. We could therefore say that we have a new product that generates great uncertainty in a very turbulent environment with high competition. M. Corleone has the network of contacts but he is not especially empathetic or loyal. Resources: The organization: Consigliere or CEO. Caporegine directors of various business units. Associated resources: external services, social and political favors. Politic control. Material resources, “soldiers”: they running orders. Financial resources. If we maintain the clear target of the family: take the family and business to the most high power, we can create new different scenarios: Adaptive Strategy: Get into a new business (new product), independent of what it was. Merger with one of the other five families: winning market share and new...
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...The main objective of the study is to find out the problem and prospect of mobile banking in Bangladesh. For this research primary data were used. This study adopts with descriptive in nature. Total respondents were 120 within that 61 % respondents think it saves time than traditional banking, the highest number of respondents use mobile banking for 'Air-time top-up' service, that is 21%, out of 120 respondents 56% replied it is less costlier than traditional banking, 100% respondents did agree that it is speedy, and 38% respondents are upper class. Although this concept is new in Bangladesh but its potentiality is high. From this research, other researchers and policy makers will get an insight about the problems and prospects of mobile banking in Bangladesh. Definition of M- Commerce M-commerce (mobile commerce) is the buying and selling of goods and services through wireless handheld devices such as cellular telephone and personal digital assistants (PDAs). Known as next-generation e-commerce, m-commerce enables users to access the Internet without needing to find a place to plug in. The emerging technology behind m-commerce, which is based on the Wireless Application Protocol (WAP), has made far greater strides in Europe, where mobile devices equipped with Web-ready micro-browsers are much more common than in the United States. In order to exploit the m-commerce market potential, handset manufacturers such as Nokia, Ericsson, Motorola, and Qualcomm are working with carriers...
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...e Resumen Ya sea para la adquisición o adopción de Tecnologías para la Información y Comunicación (TIC), los gerentes, directivos, o dueños de una empresa toman decisiones constantemente en la compra de herramientas que brindan las TIC. Existe una gran variedad de factores, internos y externos a una empresa, que son determinantes y que influyen generalmente al momento de optar por la adopción o implementación de cierto producto o servicio TIC. Algunos de estos factores son: el presupuesto con el que cuenta una empresa, el conocimiento o pericia con los que cuente el personal al interior del negocio, factores socio-culturales y ambientales, entre otros. La importancia de la adopción TIC cobra fuerza en la medida en que se planea su adquisición de acuerdo a los propósitos y objetivos de una organización. En este sentido se pretende enlistar y explicar de manera holística los factores que influyen sobre los directivos al momento de optar por una herramienta tecnológica, de acuerdo a las teorías del comportamiento del consumidor y del comportamiento del comprador institucional. Palabras clave: TIC. Factores de adopción. Agentes decisores. Toma de decisiones. Abstract Weather for acquiring or adopting Information and Communication Technologies (ICT), managers, directors and firms owners constantly make decisions on the bought of tools that provide the ICT. Internal and external company factors are crucial and which generally influence choosing adoption or implementation of...
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...ANELINA YASENOVA BAEVA ONLINE CONSUMER BEHAVIOR WEB EXPERIENCE ELEMENTS IN ONLINE CLOTHING MARKET September 2011 MASTER THESIS IN MARKETING ONLINE CONSUMER BEHAVIOR Web Experience Elements in Online Clothing Market Student: Anelina Yasenova Baeva Supervisor: Professor Doctor Arnaldo Fernandes Matos Coelho September, 2011 ONLINE CONSUMER BEHAVIOR – Web Experience Elements in Online Clothing Market Abstract Online shopping in EU has been shown to be a good potential market. Clothing represents a high percent of the individuals shopping. Buying clothes online gives customers the opportunity to find a great variety of products, customers can review a wide selection of products and find special offers with the best deals online. However, the tangible and intangible problems of clothing online shopping still exist and the online store retailers lack the customer knowledge in some extent. Therefore, the intention of the thesis is to explore customer behavior when purchasing clothing online through investigating the factors that can affect online consumer`s attitudes, intention and actual consumers` behavior. The study investigates the main web - experience factors that customer takes into consideration when purchasing clothes online. Yet, the most important online elements are categorized in two main groups: customer - oriented factors and technology - oriented factors. The autor used quantitave research in term of survey to analyze the consumer`s attitutes towards the web...
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...CHAPTER ONE: INTRODUCTION 1.1 INTRODUCTION Governments of all political leanings show an interest in their housing sectors, since housing touches people's lives directly. In socialist countries, governments take care of everything including housing. However, capitalist governments are also keen to improve their housing sectors. For instance, both Conservative and Labour governments in the United Kingdom have concentrated on housing at times of closely fought elections demonstrating how important politics has been to public housing investment. In the UK both Conservative and Labour parties attempt to draw as many voters as possible towards them at election time through highlighting this priority. However, despite this political attention to providing housing particularly in third world countries, several problems still face many countries such as providing infrastructures, education, and health care services and Jordan is one of these countries. One of the most important difficulties in Jordan is housing, which manifests itself in a shortage of housing as a result of insufficient finance where the expenditure ratio on housing in development plans decreased from 25.7% in 1970 to 9.1% in 1992 (General Committee of Planning, 1997). In addition, the General Council of Planning report highlights that there are also finance difficulties faced by the housing sector (General Council of Planning, 2002). This research deals with the housing problem in Jordan in general, and discusses...
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