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Commercial Studies

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sCommercial Feasibility Study

Commercial Feasibility Study (CFS) provides investigators with financial resources and domain expertise to assess the commercial relevance of an invention.

The study, developed by a team including the investigators, Wheelhouse staff, Technology License Manager, and outside professionals, creates an overview of business issues related to an invention or discovery. When complete, the investigators will have an understanding of the viability of the technology and cost/benefit associated with commercialization. A CFS is valuable in helping to determine likelihood of commercial success, and the study can be further developed into a business plan. Up to $5,000 will be made available for CFS. An appropriate timeframe for the CFS will be determined by TLA and the investigator.

CFS awards are to be used to hire qualified consultants or pay for (acceptable) studies. TLA will work with interested investigators to determine the appropriateness of a CFS and, once the feasibility study focus is agreed on by both parties, can also provide lists of resources. In some cases, the TLA Proof of Concept Program or other methods of verifying commercial potential of technology will be recommended.

The commercial aspects of a project include the arrangement for marketing output produced by the project, and the arrangements for the supply of inputs needed to build and operate the project

On the output side, careful analysis of the proposed market for the projects production is essential to ensure that there will be an effective demand at a remunerative price e.g. questions to be asked include: where will the products be sold?, is the market large enough to absorb the new production without affecting the price?, if the price is likely to be affected, by how much?, what share of the total market will the proposed

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