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Communication Plan

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Submitted By ddfree77
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Target Corporation
Swot Analysis

Marie

DeVry University
BUSN 155
Prof: Thomas Donini
Sept 27, 2009

Target Corporation The Target Corporation, store, headquarters are located in Minneapolis, Minnesota. The company has a long history under several different names this extending back to 1902. The company was founded by George Dayton he was knows Good fellow in Minneapolis, first becoming the Dayton Dry Goods Company back in 1903. The company would later join the world largest shopping center at that time in 1954. The company entered the discount merchandise field in 1962 as Target, merging the J.L. Hudson Company in 1971 and acquiring Mervyn’s in 1979 in the year of 2000, the company changed its name to Target Corporation. Now currently, Target Corporation consisted on 1189 stores in 47 states.
Target overview is considered to operate in the services sector in comparing prices. They specifically operate in the discount ram, variety stores business segment contained within the retail industry. Target general merchandise and food discount stores in the United States. Its two reportable segments are and Credit Card and the reason for credit card this performs repeated customers. Cash earning is always on of the most important part of a company. To review more importantly, an investment in stock for the company helps to identify cash earning. Target is significantly below their historical average multiple of cash earning, do to the economy down ward. As Target continual to calculate their proprietary analysis this is incredibly important to understand that Target goal is to have a current level of cash earning this helps to purchase more product demand and supply. By logic Target looks very closely at revenue numbers as their second most important factor in valuing a company’s stock. Target has established reasonable Price to Sales per share ranges

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