...com has this special report, which sources information for This Key Note Market Report examines the UK clothing retailing market, which comprises of women’s, men’s and children’s clothes, as well as clothing accessories. This Key Note Market Report examines the UK clothing retailing market, which comprises of women’s, men’s and children’s clothes, as well as clothing accessories. Consumer spending on clothing increased by 12.5% between 2006 and 2010, which was slightly below the rate at which overall consumer expenditure increased (12.9%). In 2010, it was estimated that the clothing retailing market was worth £41.9bn, which was the highest value seen over the review period. Key Note believes that supermarkets have increased their share of the clothing market, now accounting for around 25% of the total market. Supermarket retailers have witnessed a large increase in sales since the recession, as consumers became more cautious about unnecessary spending, and turn to cheaper alternatives available in the supermarkets. There has also been a decline in specialist companies operating within the clothing retailing industry, with figures from National Statistics indicating that, in 2010, there were 11,800 shops, compared to 12,700 in 2009; this represents a 7.1% decrease over the course of that year. This phenomenon is visible in many UK cities, where an increase in empty high-street shops is apparent. Many independent shops were forced to exit the market after the recession, as they...
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...Tomorrow’s clothing retail: sectors, markets and routes – forecasts to 2016 2010 edition Page i Tomorrow’s clothing retail: sectors, markets and routes – forecasts to 2016 2010 edition By Malcolm Newbery and Karlynne ter Meulen June 2010 Published by Aroq Limited Seneca House Buntsford Park Road Bromsgrove Worcestershire B60 3DX United Kingdom Tel: +44 (0)1527 573 600 Fax: +44 (0)1527 577 423 Web: www.just-style.com Registered in England no: 4307068 © 2010 All content copyright Aroq Ltd. All rights reserved. Page ii Single-user licence edition This report is provided for individual use only. If you would like to share this report with your colleagues, please order additional copies or sign up for a multi-user licence by contacting: Chris Clarke Research manager, just-style.com Tel: +44 (0)1527 573 615 Email: chris.clarke@just-style.com Copyright statement © 2010 All content copyright Aroq Limited. All rights reserved. This publication, or any part of it, may not be copied, reproduced, stored in a retrieval system, or be transmitted in any form by any means electronic, mechanical, photocopying, recording or otherwise without the prior written permission of Aroq Limited. This report is the product of extensive research work. It is protected by copyright under the Copyright, Designs and Patents Act 1988. The authors of Aroq Limited’s research reports are drawn from a wide range of professional...
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...ANALYSIS OF THE RETAIL SECTOR IN THE UK DEPARTMENT OF TRADE AND INDUSTRY: COMPETITIVE ANALYSIS OF THE RETAIL SECTOR IN THE UK Report submitted to The Department of Trade and Industry (Tender CGS/1239) Professors Steve Burt and Leigh Sparks Institute for Retail Studies University of Stirling Stirling FK9 4LA Scotland, UK Phone: 44 (0)1786 467386 Fax: 44 (0)1786 465290 E-Mail: s.l.burt@stir.ac.uk ; Leigh.Sparks@stir.ac.uk Revised for Seminar - January 2003 DEPARTMENT OF TRADE AND INDUSTRY: COMPETITIVE ANALYSIS OF THE RETAIL SECTOR IN THE UK Contents 0 Executive Summary I Background and Framework for Analysis II Competitive Analysis – the UK Retail Sector III Summary and Policy Recommendations IV Appendix – Analysis of Retail Sub-Sectors EXECUTIVE SUMMARY 0.1 Background and Framework for Analysis In early 2002 the Institute for Retail Studies at the University of Stirling was commissioned to carry out a ‘Competitive Analysis of the Retail Sector in the UK’ (tender CGS/1239) based on secondary sources and restricted to the UK rather than international comparisons. The project had three objectives: · to define and map the sector in terms of size and composition of the businesses which operate within it; · to analyse the competitiveness of the sector now through SWOT, PEST and Porter's 5 forces and any other appropriate means and summarise the key issues facing the sector as a whole, and also sub-sector specific issues; · to provide...
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...VERDICT in ASSOCIATION WITH SAS UK RETAIL 2012 & BEYOND Introduction Welcome to our forecast for UK retail in 2012 and beyond UK retailers face yet another year of tough trading as the economy continues to suffer from the strains of the recession and global downturns. This whitepaper gives our forecast for the next year for total retail and the major sectors. It also explains some of the key issues and future developments that retailers will face over the next few years and what they need to do to survive and thrive. For more information contact: Cindy Etsell Industry Marketing Manager – Commercial SAS UK & Ireland Wittington House Henley Road Marlow SL7 2EB Tel:: +44 (0)1628 490 929 ■ Mobile 07918 724 381 cindy.etsell@suk.sas.com www.sas.com/uk Maureen Hinton Practice Leader UK Retail Verdict Research 119 Farringdon Road London EC1R 3DA Tel: +44(0) 207551 9423 maureenh@verdict.co.uk www.verdict.co.uk About SAS SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. About Verdict Verdict Research is the leading authority on retailing. Its research and publications provide executives in a wide range of business sectors with unrivalled independent analysis of retail sectors & trends. SECTION ONE INTRODUCTION & SUMMARY Summary – key points 2012 retail growth 1.2% - third lowest growth rate in 40 years Non-food will shrink for fourth year out of five – down by £740m (0.5%) Total...
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...Effect of Brand Image on Consumer Purchasing Behaviour on Clothing: Comparison between China and the UK’s Consumers By Kwok Keung Tam 2007 A Dissertation presented in part consideration for the degree of “MSc International Business” Table of Content Page numbers Abstract i Acknowledgements ii Chapter 1: Introduction 1.1 The importance of brand image on fashion clothing 1.2 Background information of China and the UK clothing markets 1.2.1 China clothing market 1.2.1.1 Chinese spending habits 1.2.1.2 Impediments to China’s clothing brand development 1.2.2 UK clothing market 1.2.2.1 British spending habits 1.2.2.2 Characteristics of the UK clothing market 1.3 Theoretical framework 1.4 Objectives of the dissertation 1.5 Outline of the dissertation 1 1 2 2 3 4 5 5 6 7 7 8 Chapter 2: Literature review 2.1 Introduction 2.2 The important roles of brand 2.2.1 The characteristics of successful brands 2.3 Brand equity 2.3.1 Brand awareness 2.3.2 Perceived quality 2.3.3 Brand loyalty 2.3.4 Brand association 2.4 Consumer buying behaviour 10 10 10 11 12 13 15 16 17 19 2.4.1 Models of consumer behaviour 2.5 Summary 20 23 Chapter 3: Methodology 3.1 Introduction 3.2 Theoretical backgrounds 3.2.1 Review of different research traditions 3.2.2 Quantitative versus qualitative analysis 3.2.3 Reliability and validity of data 3.3 Justification of research method 3.4 Sampling 3.5 Interview schedule 3.5.1 Stage one 3.5.2 Stage two 3.5.3 Stage three 3.6 Administration...
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...Essay Integrity management consulting is a fast-emerging global sector that advises individuals and corporations on how to apply the highest ethical standards to every aspect of their business. At the core of integrity management is the belief that companies have a strong interest, as well as a responsibility, to act with integrity at all times. This field arose in response to (a) the increased perception that companies are more likely to succeed when they act with integrity and (b) increased awareness by company directors of the need to seek expert advice to help them align and incorporate high ethical standards with business strategy and integrate them across all operational functions. In recent years, the general public have become both better informed and more concerned about business ethics at home and in developing countries. As a result governments have been called on to legislate, and business leaders to innovate, to ensure that high ethical standards are put at the heart of business and industry. The field of integrity management aims to address: 1. The demand for companies to respond to increasing awareness of ethical misconduct and resulting expectations for transparency and accountability; 2. The requirement for companies to comply with a stricter legal framework and avoid prosecution for unethical behaviour; and, 3. The desire for executives to make their enterprises leaders in responsible and sustainable development. Contents * 1 Increased public...
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...Environment 2.1 Introduction A market is a place for buying and selling, for exchanging goods and services, usually for money. The fashion market is unusual because until early in the twentieth century it was almost solely the domain of kings, queens, aristocrats and other important people. As will be seen, great changes, mainly due to technology and increasing globalization, mean that we now have a fashion marketplace open to everyone. Fashion can be a reflection of the time, from the utilitarian clothing of the war years to the yuppie look of the buoyant 1980s. Fashion also can be a reflection of individuals. Clothes are often chosen to reflect among other factors our age, gender, lifestyle and personality. Because fashion is both a reflective and yet creative discipline, it is necessary for fashion marketers to be aware of the factors surrounding the market and develop a broad understanding of the issues that can affect the garments that are seen in any high street store. 2.2 The development of the fashion market 2.2.1 Origins of the modern fashion market Until relatively recently, fashion had always been élitist and was used by its adopters to show that they were above the common people. Even the inventions of the eighteenth and nineteenth centuries; the spinning jenny, the water frame and the sewing machine have not had as great an effect on the market as have cultural changes and the explosion of the media during the twentieth century. The Fashion...
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... * The 3 C’s Customer Profile Charlotte McCormack is 25 and studied teaching at Bath Spa University. She works at a primary school in Cardiff. She lives with her long term boyfriend, Daniel, who works as a sports psychologist. She prefers to go into store rather than shopping online. She likes casual clean style pieces that are easy to wear but extremely stylish. She always makes time to work out. She has a healthy eating, organic lifestyle and likes to make juices for breakfast. She comes from an upper/middle class background in Cardiff. She likes to socialize with friends over cocktails. She loves to travel to different locations every year. Her wardrobe consists of basic investment designer labels and the latest high street trends. Charlotte McCormack is 25 and studied teaching at Bath Spa University. She works at a primary school in Cardiff. She lives...
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...better quality. MNS had to take detail out of their product. Had to get Buying right as otherwise company couldnt recover. Suppliers tried to help as they were moving offshore but MNS didnt react fast enough. Didndt have fantastic product anymore. Ignored innovation in food. Lost direct command over the supply chain. 3. What is your assessment of Luc's approach? Took advantage of people feeling sympothy, as even competitors asked how they can help and Luc had some good advise from different sources. Fighting back. all 60000 of stuff were really motivated to fight back even though commercial results werent as expected. Long term strategy - focus on fundamental strengths. Get rid of what wasnt needed. refocus on core activity in uk and core customer. Create more effective balance...
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...online retail or e-tail has defined as buying or selling goods, items, products or services through internet while using many different social media forms (Karim, 2011). Online retailing is the fastest category in the UK clothing sector, with online sales account for approximately 17% of total spending on clothing in 2014 and footwear, up from 13% in 2011, according to research firm Mintel (2014). Mintel has estimated that online sales of clothing and footwear would increase 14.5% to reach £10.7 billion in 2014 as consumers become more accustomed to shopping online. Bain and Company/ Parson (2015) has reported that the value of online fashion sales grew more than 185%, from £1.5 billion to £4.3 billion from 2007 to 2015, and predicted growth of more than 41% from 2012 to 2017, with the value of sales rising to £7.5 billion. The increasing number of sale in volume and profit urge marketers to understand how online shopping environment influence consumers’ behaviour and decision-making process. It is evident from researches that three elements which are navigability, online atmospheric and interactivity create very different experience on viewing and shopping online. This report will provide an examination into how these three elements can significant affect consumer satisfaction towards online experience. ------------------------------------------------------------------------------------------------------- NAVIGABILITY Navigability is an essential fundamental element for...
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...0 Key Issues of Corporate Responsibility Page 3 2.1 Issues Relating to Outsourcing Page 4 and 5 2.2 Child Labour Page 5 and 6 2.3 The Use of Animal Fur and Environmental Issues Page 6 and 7 3.0 Best Practice Within the Sector Page 7 3.1 Primark, Compensation and Utilitarianism Page 7 and 8 3.2 H&M, Child Labour and Deontology Page 8 3.3 M&S and Virtue Theory Page 8 and 9 4.0 Recommendations Page 9 4.1 Responsibility Auditing Page 9 4.2 Education Page 9 and 10 4.3 Making a Stand Against Animal Fur Page 10 5.0 Conclusion Page 10 6.0 References Page 11 and 12 7.0 Appendices Page 13, 14, 15 and 16 2 1.0 What is Corporate Responsibility? Corporate social responsibility (CSR) is “about businesses and other organizations going beyond the legal obligations to manage the impact they have on the environment and society.” (Lea, 2002) In recent years, the fashion retailing sector in Europe has gained a lot of media interest over its irresponsibility to society and its employees. Some companies which have been under scrutiny around this issue include: Primark, Zara and H&M as well as many other brands which are increasingly popular on the high street today. 2.0 Key Issues of Corporate Responsibility Responsibility in business terms can be defined as how a business‟s “operating activities impact on society, the environment and the economy.” In order to be responsible, companies “look at...
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...has made a fortune from a string of business ventures that bear his signature brand, including Virgin Trains and Virgin Media. But Little Red joins a series of failures that have seen Branson fail to break into lucrative markets including soft drinks and alcohol. Virgin Cola Launched in 1994, Virgin Cola was initially available only on Virgin planes and in Virgin cinemas before Branson sought wider distribution. “It tasted better than Coke. For one wonderful year we had the dream of Virgin Cola being the brand on everyone’s lips.” Instead, Branson claimed, “swat teams and bagfuls of money” sent from Coke’s Atlanta headquarters gobbled up his drink, whose market share peaked at 0.5% in the three years it was on sale in the US. In 2012, the UK producer went bust and no one else acquired the licence. Virgin Vodka A complementary spirit was born at the same time, but never came close to gaining the same traction – with other alcopop and energy drinks also failing to whet the appetite. The entire Virgin Drinks subsidiary has since folded. Virgin Brides Launched in 1996 with one of Branson’s most striking publicity shoots: he appeared beardless with blue eye shadow in a...
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...Note: Solve any 4 Case Study’s CASE: I Managing the Guinness brand in the face of consumers’ changing tastes 1997 saw the US$19 billion merger of Guinness and GrandMet to form Diageo, the world’s largest drinks company. Guinness was the group’s top-selling beverage after Smirnoff vodka, and the group’s third most profitable brand, with an estimated global value of US$1.2 billion. More than 10 million glasses of the popular stout were sold every day, predominantly in Guinness’s top markets: respectively, the UK, Ireland, Nigeria, the USA and Cameroon. However, the famous dark stout with the white, creamy head was causing some strategic concerns for Diageo. In 1999, for the first time in the 241-year of Guinness, sales fell. In early 2002 Diageo CEO Paul Walsh announced to the group’s concerned shareholders that global volume growth of Guinness was down 4 per cent in the last six months of 2001 and, more alarmingly, sales were also down 4 per cent in its home market, Ireland. How should Diageo address falling sales in the centuries-old brand shrouded in Irish mystique and tradition? The changing face of the Irish beer market The Irish were very fond of beer and even fonder of Guinness. With close to 200 litres per capita drunk each year—the equivalent of one pint per person per day—Ireland ranked top in worldwide per capita beer consumption, ahead of the Czech Republic and Germany. Beer accounted for two-thirds of all alcohol bought in Ireland in 2001. Stout led the...
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...this issue being raised |6 | |II. Research significance of Pattern changes in terms of Supply Chain Management in Fashion industry. |7-9 | |2.1 Definition and the importance of Supply Chain Management |7 | |2.2 Recent changes in Supply Chain Management in retailers under the impact of online business booms |8-9 | |2.3 Identify the advantages and disadvantages of the changes. |9 | |III. Research the Marketing strategy and Analysis |10-15 | |3.1 Pen portrait of online consumers |10-12 | |3.2 New approaches applied in Marketing strategy by retailers |13-14 | |3.3 Future marketing strategy in the digital world |14-15 |...
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...13 5. Conclusion 14 6. Appendices 15 7. Bibliography 19 1. Executive Summary This report is to investigate Topshop, a women’s apparel and accessories retailer based in the United Kingdom and to assess potential market opportunity in Mexico. Areas include, * An analysis of Mexico * Topshop market entry in to Mexico * The targeting and positioning strategies * The Marketing Mix: Product, place & distribution, pricing and promotion. The main finding and recommendations from the analysis of these main areas include, * Mexico has a large, young, growing population * There is a high level of poverty and low level of education * Government policies support FDI * There is a competitive retail environment in Mexico * Mexico’s infrastructure is poor but improving and is high on the political agenda * Topshop has recently sold 25% stake of the Topshop and Topman chain, making them debt free and open to investing in global expansion * There is a growing middle class * The target demographic is middle class females between the ages of 15-34 * A joint-venture with a department store is recommended initially to test the environment and reduce risk while building strategic partnerships and relationships * Franchising is recommended once the joint-venture has been successful, once brand recognition has increased and brand image has been implemented * Brand recognition and loyalty need to be...
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