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Culture Myths

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Culture Myths Women always want to look and feel beautiful all the time no matter what. Imperfections and flaws are irritation to anyone, especially women. They bring out a lot of self confidence issues, come out at the wrong time, and women just want to hide all of those in make-up. By putting make-up on the imperfections and flaws seem to disappear and women feel on top and beautiful again. Make-up should not determine weather you are beautiful or not. Sometimes women look like two completely different people with and with out their make-up on like an alter ego of what they want to be. Everyone has imperfections and covering them up is not going to make them go away. The Revlon commercial makes it seem like anything but perfect skin is not acceptable. They made a formula that bends and reflects light to help diffuse flaws. This helps spread out the imperfections and flaws but do not make the flaws go away. Many products look better in a commercial or in a picture. After receiving the product it does not look or work like what the commercial has stated. Even by adding make up imperfections and flaws can still be noticeable. The people acting in the commercial usually already have clear skin, or they shoot the commercial and Photoshop their skin to make their product more believable. In that same commercial they say that the make-up will make you look better in any kind of light. They also use different lightings to make it seem more real. While they are using different lightings they capture different angles to make her skin look better in the lights, even with “harsh unflattering lights”. The ad uses an uplifting kind of song that would make you feel good about yourself while listening to it. They make it seem like it would help you be more photogenic and make you be picture ready at anytime. This commercial makes the woman seem like she is more social with this make-up on. Beauty often changes because of what is part of the fashion world. Many times when people are made “pretty” and take pictures for big agencies, the agency still changes what you look like in the picture. The Dove commercial takes a woman, puts make-up on her, fixes her hair, and makes her pretty enough to take a gorgeous. But after the picture is taken they Photoshop the picture to make her neck longer, hair flow more, her jaw a little wider, and many other things. Many times image is distorted to look like something that is prettier. The media tries to make the perfect person, but no one is ever perfect enough to be what they are looking for. The media might be trying to put the perfect person on an ad to have people think they can be just like someone else. Everyone is pretty or beautiful in a way and have something that makes them pretty no matter what. Dove built a fund for girls and women to have more self esteem so they would look at themselves with more respect and dignity. Also, to let them know that just because they do not look like what the ad says does not mean they are ugly. They want image to be about confidence in themselves and not about anxiety. A lot of women value being skinny, being pretty and often do not really know who they are inside. Many times they see television shows where the women are skinny with no tan lines and flawless skin. It makes a lot of women question who they are because of what they look like. No one likes to get made fun of or teased about things that they can not control. On America’s Next Top Model the girls are already skinny and have clear skin. Some girls think they need to be just like that to be pretty. Even on that show they try and take away as many flaws as they can. On cycle 6 of America’s Next Top Model they were constantly talking about Danielle’s ability to speak. Her accent always got in the way. In the same cycle they made Joanie get her teeth taken out because they were not perfect. Sometimes a woman’s imperfections are what make the woman beautiful. Imperfections and flaws are always in the way no matter what and to some women it could be one of the worst things to deal with. Make-up commercials everywhere are trying to make them more flawless to become more beautiful which is not always what counts. Just because someone can put make-up on and cover up the flaws does not mean the flaws actually go away forever. Imperfections and flaws can make someone’s self esteem plummet to the ground because they are not what are counted as beautiful on television or in ads. Having imperfections and flaws is what make up who someone is. Everyone is beautiful in some form or another.

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[ 1 ]. Revlon Commercial - http://www.youtube.com/watch?v=Gn5x6dFEGZw
[ 2 ]. Dove Commercial - http://www.youtube.com/watch?v=iYhCn0jf46U
[ 3 ]. Dove Self Esteem Page - http://www.dove.us/?dl=%2Fcfrb%2Fdefault.aspx#/cfrb/default.aspx

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