...process for reproducing text and images, typically with ink on paper using a printing press. It is often carried out as a large scale industrial process, and is an essential part of publishing and transaction printing. Indian print media is one of the largest print media in the world. The history of it started in 1780, with the publication of the Bengal of Gazette from Calcutta. James Augustus Hickey is considered as the “father of Indian press” as he started the first Indian newspaper from Calcutta, the Calcutta General Advertise or the Bengal Gazette in January, 1780. In 1789, the first newspaper from Bombay, the Bombay Herald appeared, followed by the Bombay Courier next year (this newspaper was later amalgamated with The Times of India in 1861). The first newspaper in an Indian language was the Samachar Darpan in Bengali. The first issue of the daily was published from the Serampore Mission Press on May 23, 1818. In the same year, Ganga Kishore Battacharya started publishing another newspaper in Bengali, the Bengal Gazzeti. On July 1, 1822 the first Gujarati newspaper the Bombay Samachar was published from Bombay, which is still extant. The first Hindi newspaper, the Samachar Sudha Varshan began in 1854.Since then, the prominent Indian languages in which paper have grown over the years are Hindi, Marathi, Malayalam, Kannada, Tamil, Telugu, Urdu and Bengali. The Indian language papers have taken over the English press as per the latest NRS survey of newspapers. The main reason...
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...parts and gave suggestion about the Differential Rig Last but not least, many thanks go to the head of the project, Dr. Archana Pillai who have given her full effort in guiding the team in achieving the goal as well as his encouragement to maintain our progress in track. I would to appreciate the guidance given by other supervisor as well as the panels especially in our project presentation that has improved our presentation skills by their comment and tip. 2 INDEX SL NO. 1 2 CONTENT INTRODUCTION KEY PLAYERS OF THE INDUSTRY 3 GROWTH OF THE INDUSTRY 4 5 6 SWOT ANALYSIS CONCLUSION BIBLIOGRAPHY 16 19 22 12 PAGE 4 6 3 INTRODUCTION Overview Of The Industry Printing is a process for reproducing text and image, typically with ink on paper using a printing press. It is often carried out as a large-scale industrial process, and is an essential part of publishing and transaction printing. Indian print media is one of the largest print media in the world. The history of it started in 1780, with the publication of the Bengal Gazette from Calcutta. James Augustus Hickey is considered as the "father of Indian press" as he started the first Indian newspaper from Calcutta, the Calcutta General Advertise or the Bengal Gazette in January, 1780. In 1789, the first newspaper from...
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...lofty ideals, the Philippines press from the time of its inception has faced American influence, confiscation of assets for those papers not among the ownership of a former leader, and mistrust of reporters due to shoddy reporting. Newspapers were being published on board American ships as they first entered Manila Bay in 1898. The Bounding Billow was published on board Dewey's flag-ship, and other on-ship U.S. papers included the American Soldier, Freedom and the American, according to the Philippine Journalism Review. These early papers followed U.S. attempts to "civilize" the Filipinos. American journalists in the Philippines went so far as to characterize the natives as "little brown soldiers who enjoyed parading before the patient Americans," and as "a group of warlike tribes who will devour each other when American troops leave." The Americans wasted no time in establishing a press system in the Philippines modeled on that of the one in place in the United States. The Manila Times published its first issue in October 1898, making it the first English-language newspaper in the islands. Newspapers published in the Philippines were under strong American influence and went so far as to champion the annexation of the islands by the United States. Among the newspapers taking this stance were La Democracia and Consolidacion Nacional. Among the papers holding out for independence were El Renacimiento, Muling Pagsilang, El Debate, La Opinion and Los Obreros. Another influential...
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...------------------------------------------------- An Analysis of the “Newspaper Publishing” Industry Table of Contents Executive Summary 2 Industry Overview 2 Newspaper publishing in India: Industry Scenario 2 Forecast of future growth 3 Industry Boundary for Newspaper Publishing houses 3 5-Forces Analysis 3 Threat of New Entry 3 Threat of Substitutes 4 Bargaining Power of Suppliers 4 Bargaining Power of Buyers 4 Rivalry among existing competitors 5 Government’s Role 5 Threat from Complements 5 Changing Industry dynamics 6 Global dynamics 6 Local dynamics 6 From traditional to integrated news room model 9 Partnership Ventures 9 Capacity Sharing Model 9 Key Action Points for the Newspaper Industry 10 Conclusion 11 Executive Summary The newspaper industry in India is highly fragmented amongst the Hindi Dailies, English Dailies and several vernacular Dailies. The market size of the entire industry stands at INR263 billion. Whereas with the growth of the digital media and strong presence of big search engines like Google; the print newspaper industry is struggling all over the world. But interestingly, Indian print newspaper industry is growing with the digital counterpart with hand in hand. On one hand Digital media is increasing its hold in tier I and II cities and also amongst young readers but on the other hand print media is reaching out to small villages and remote areas due to stronger and efficient distribution...
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...The beginning of the industry The national demand of the public needing and wanting to be informed of local news stories, made William Caxton to set up the first English printing in Westminster in 1476. Oxford Gazette, printed in 1665 became The London Gazette in 1666 11 March 1702 - First daily newspaper named The Daily Courant The Times - first significant national newspaper (founded in1785 as Daily Universal Register) History development of the industry Time 17th 18th 19th 20th 21th What happened? • Pamphlets • First daily • The “golden • Newspapers • Decline of newspapers age” of have the industry newspapers emerged all over the country • News sheets • Sunday papers • First Ads • The format of papers changed • Decline of the industry • Online newspapers become more popular • Posters What the future may hold? Source Data: provided ABC What the future may hold? • It is estimated that newspaper market declined in 2007-2008 with 21% (Source OECD, 2010) What the future may hold? It is apparent that newspapers will no longer be in the format we are all used to seeing, as a hard copy; Hard copies will be replaced by online versions as a way for the industry to cope with the new technologies. What are the opportunities for a mediumsized player? Time spend on newspaper reading in the UK(2008) No time at all 32,3% Less than 0,5 hour 23,0% 0,5 hour to 1 hour 26,3 % More than 1 hour 18,3% Source:...
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...Positioning 6. Marketing Program …………………….…………………………………………………………………………………16 7. Nivea Marketing Survey…………………………………………………………………………………………………21 8. Conclusion………………………………………………………………………………………………………………………. 9. Resources ………………………………………………………………………………………………….………………….25 Company Description and Location ▪ The Times of India (TOI) is an Indian English-language daily newspaper. ▪ The Times of India is published by the media group Bennett, Coleman & Co. Ltd. ▪ According to Audit Bureau of Circulations, it has the largest circulation among all English-language newspapers in the world, across all formats (broadsheet, tabloid, compact, Berliner and online). ▪ According to the Indian Readership Survey (IRS) 2012, The Times of India is the most widely read English newspaper in India with a readership of 76 (7.643 million). ▪ It is one of the top English daily in India by readership. ▪ This brand has history of around 175 years and came to existent in 3 November 1838 as ‘The Bombay Times and Journal of Commerce’ in Bombay. ▪ The daily editions of the paper were started...
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...(often just called a paper when the context is clear) is a periodical publication containing news, other informative articles (listed below), and usually advertising. A newspaper is usually printed on relatively inexpensive, low-grade paper such as newsprint. The news organizations that publish newspapers are themselves often metonymically called newspapers. Most newspapers now publish online as well as in print. The online versions are called online newspapers or news sites. Newspapers are typically published daily or weekly. News magazines are also weekly, but they have a magazine format. General-interest newspapers typically publish news articles and feature articles on national and international news as well as local news. The news includes political events and personalities, business and finance, crime, severe weather, and natural disasters; health and medicine, science, and technology; sports; and entertainment, society, food and cooking, clothing and home fashion, and the arts. Typically the paper is divided into sections for each of those major groupings (labeled A, B, C, and so on, with pagination prefixes yielding page numbers A1-A20, B1-B20, C1-C20, and so on). Most traditional papers also feature an editorial page containing editorials written by an editor, op-eds written by guest writers, and columns that express the personal opinions of columnists, usually offering analysis and synthesis that attempts to translate the raw data of the news into information telling...
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...Often parents and adults say that we teenagers text too often, play video games for vast hours, and that we watch unworthy fake news programs. In addition they say that all this diminishes our intelligence, however this is not one hundred percent true. Furthermore, I will acknowledge that text speak, video games, and fake news are instead changing the way people think in a positive manner. Although this is not a traditional way of gaining knowledge, it is still a growth that people who think in a conservative way have to accept. Text speak, video games and fakes news, have created a different way of learning, enhanced our communication skills, and they have increased our imagination. An examination of 2B or Not 2B by author David Crystal, Extra Lives: Why Video Games Matter by author Tom Bissell, and The Good, the Bad, and The Daily Show by author Jason Zinser will reveal to us how text speak, video games, and fakes news also result in positive outcomes. Text speak, video gaming, and fake news have revolutionized the way we learn. David Crystal, well known for his work in English language studies and linguistics, says in his essay 2B or Not 2B that text speak is not something alien to us, the way we use text speak is what is different. It is important that we teenagers establish to parents, adults, and teachers that we are not destroying the English language neither adapting poor writing habits by abbreviating words. I have made the conclusion that adults think abbreviations...
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...INSTRUMENTS FOR BUILDING LITERATE COMMUNITIES: THE NIGERIAN EXPERIENCE EMMANUEL TAIWO BABALOLA Obafemi Awolowo University, Nigeria ABSTRACT This paper recognizes newspapers, the world over, as useful tools for promoting literate communities. Because of their invaluable functions of informing, educating, entertaining and constructively bringing the activities of the government nearer to the people, newspapers are now very popular and common with adults and young alike. Newspapers are veritable tools for promoting literacy through reading, writing and dialogues (among readers and critics), which are the hallmarks of effective and efficient use of language. Newspapers have a built-in capacity to motivate readers. As a result, it is the common practice in most parts of the country to have people congregate around newspapers stands and vendors every morning reading and discussing the contents of the newspapers. Newspapers can thus promote critical thinking, retention of information, problem solving and questioning of information source. This paper is an account of an on-going study regarding the effectiveness and noneffectiveness of English medium newspapers for facilitating literacy empowerment. Given the need to exploit the enormous resources of newspapers, as vehicles for facilitating literacy empowerment among literate communities, this paper suggests steps that can be taken by newspaper publishers, members of the Nigerian education orchestra and the Nigerian polity in appropriating...
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...Feb 2014, 23-32 © Impact Journals THE IMPACT OF UNCONVENTIONAL MEDIA ON RURAL MASSES SWATI PRIYA1 & POOJA BHATIA2 1 Senior Lecturer, Department of Humanities, Babu Banarsi Das National Institute of Technology and Management, Lucknow, Uttar Pradesh, India 2 Professor and Head, Department of MBA, Babu Banarsi Das National Institute of Technology and Management, Lucknow, Uttar Pradesh, India ABSTRACT The paper discusses the impact of unconventional media on the buying behavior of rural consumers. It also studies the problems and challenges of rural communication in rural Uttar Pradesh and highlights the relevance of non conventional media in rural markets. Non conventional media are effective tools for raising hype about new products or for re-launching existing products. This is particularly true in the case of FMCG products, where the hype generated can propel sales volumes, provided the advertising campaign is appealing and is backed by a good distribution system. The paper elucidates the fall outs of conventional media by highlighting some national advertisement campaigns carried out by corporate giants to communicate with the target audience in rural markets. The authors take up the empirical views in highlighting the relevance of non conventional media by analyzing the national campaigns from secondary data sources. KEYWORDS: Rural Communication, Non Conventional Media Vehicle and Rural Consumer Buying Behavior INTRODUCTION Rural communication calls for understanding...
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...NEWSPAPER WILL STRAW Resumen In the last half-decade, the newspaper industries of Canada and the United States have been transformed by the introduction, in most major cities, of free newspapers distributed to commuters at the principal nodes of public transportation systems. English-lanuage newspapers such as 24 and Metro and French language papers such as Montreal’s 24 heures have transformed the economics and geographical bases of the newspaper industry. The largest chain of free newspapers is the Metro chain, based in Sweden, which adapts a standardized format for each metropolitan market, mixing news produced on an international basis with local or “localized” material in each city. Free commuter newspapers are embraced by some industry analysts as a solution to the declining circulation of traditionally daily newspapers, particular insofar as they attract their readership from among populations of immigrants and service workers whose consumption of newspapers might otherwise be extremely low. These same newspapers are condemned by journalists for as degrading the practice of news production and weakening an already fragile relationship between the newspapers and locality. My paper will compare the development of free commuter newspapers in...
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...INTRODUCTION The Hindu is an English –language, Indian daily newspaper. Headquartered at Chennai (formerly called Madras), The Hindu was published weekly when it was launched in 1878, and started publishing daily in 1889. According to the Indian Readership Survey in 2012, it was the third most widely read English newspaper in India (after the Times of India and Hindustan Times), with a readership of 2.2 million people. The Hindu has its largest base of circulation in southern India, especially in the states of Tamil Nadu and Kerala, and it is also the most widely read English daily in Tamil Nadu and Kerala. According to the Audit Bureau of Circulations, The Hindu had a circulation of 1.46 million copies as of December 2009. The enterprise employed over 1,600 workers and annual turnover reached almost $200 million in 2010. Subscription and advertisement are major sources of income. The Hindu became, in 1995, the first Indian newspaper to offer an online edition. It is printed at 18 locations—Chennai, Coimbatore, Bangalore, Hyderabad, Madurai, Noida, Visakhapatnam, Thiruvananthapuram, Kochi, Vijayawada, Mangaluru, Tiruchirapalli, Kolkata, Hubli, Mohali, Allahabad, Kozhikode and Lucknow . The Hindu was founded in Madras on 20 September 1878 as a weekly by four law students (T. T. Rangachariar, P. V. Rangachariar, D. Kesava Rao Pantulu and N. Subba Rao Pantulu) led by G. Subramania Iyer, a school teacher from Tanjore district and M. Veeraraghavachariar, a lecturer at Pachaiyappa's...
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...Events). The publication was written in Spanish and contained a 14-page report on current events. In 1799, following Pinpin's debut in printing, he again came up with his Hojas Volantes or "flying sheets". It was titled "Aviso Al Publico" (Notices to the Public), which served the Spaniards and had a role comparative to a "town crier." Surprisingly, it took a gap of a little more than a decade before the first actual newspaper, "Del Superior Govierno," was launched by Gov. Fernandez del Forgueras on August 8, 1811. It was the so-called first regularly issued publication that reported developments about Spain and Europe. It was also the first newspaper that included in its layout the name, date and place of its publication. Unfortunately, the paper only came up with 15 issues within its years of operation from 1811 to 1832. Period of Revolution In February 19, 1889 La Solidaridad came out as the "mouthpiece of the revolution." It operated with its policies "to work peacefully for social and economic reforms, to expose the real plight of the Philippines and...
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...Bashundhara. Driven by the ramifications of this success, Bashundhara geared up to invest in new fields, including manufacturing and trading. More enterprises were established in the early 1990s, covering diverse activities involving the production of cement, paper and pulp, tissue paper, steel, LP Gas bottling and distribution, and a trading company, among others. The group experienced this tremendous growth in a span of less than 10 years. During this period, additional schemes on land development and real estate were launched and those projects focused more sharply on increasing responsiveness to client needs. The Group's first publicly-traded company, the Meghna Cement Mills Limited, is currently listed on the two Stock Exchanges of Bangladesh. The Group now has over 20 major concerns located in different areas of the country. The multi-faceted shopping mall and recreation centre called the Bashundhara City has added glamour to the growth of the group. The Bashundhara City Development Ltd is one step ahead in the longstanding effort to strengthen links with the general people through the unique offering of commercial operations and recreation facilities under single roof. East West Media Group Ltd is the mass media enterprise of the Bashundhara Group that was established in 2009. It now owns Bangla dailies – “The Kaler Kantho” and “The Bangladesh Pratidin”, English newspaper the “Daily Sun” and...
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...manufacturing and distribution. The journalism is, as it were, the 'software' supplied to fill the 'hardware' of the newspaper system, and it thus serves as a pioneer example of the working of modern mechanical media. Unfortunately the newspaper is only now beginning to be studied historically as a media system;2 most of those interested in the history of the press have been hitherto concerned with the newspaper either as a component of 'Whig' history, concentrating on those elements which illustrate the great tide of public freedom swelling from the eighteenth century onwards,3 or else as a component of a kind of 'Whiggism-in-reverse', bringing out those elements which illustrate the increasing amiseration or exploitation of the new mass readership.4 Part of the interest in journalism in Britain lies in the sheer unbroken continuity of its tradition. From the 1620s onwards one may be certain that each generation of journalists has consciously acquired its professional 1 Watt, I. The Rise of the Novel, p. 214, Chatto and Windus (1957). 2 McLuhan, M. The Gutenberg Galaxy: the making of typographic man, Routledge (1962). 3 Typical are Alexander Andrewes:...
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