Bob Dillan
Professor John Lennon
Speech 100
22 March 2015
Coca-Cola: Sleepwalker

Coca-Cola is arguably the biggest name in soft drinks to date. They have been around for over a century and continue to be a strong competitor against companies like Pepsi Co. If you turn on a television and watch it for a couple of hours, it’s almost guaranteed you will find a Coca-Cola commercial. These commercials usually use humor to rope it’s viewers in and want to buy their product. Coca-Cola had an ad which was first shown during 2010’s Superbowl XLIV (44), titled Sleepwalker. The commercial shows a man sleepwalking through the African Savanna with a jungle-like song playing in the background. The man is dressed in boxer-shorts and a white T-shirt, and he has messy hair as if he had just gotten out of bed. He emerges from a tent in the middle of Africa. As the man sleep walks across the African savanna with his eyes closed, he waves to a cheetah who growls. Then, he bumps into an elephant leg, just before he dodges the entire herd of elephants trampling next to him. The frame then turns to him walking alongside a humungous cliff, almost falling to his death. Afterwards, he steps onto a boat to sail across a short river and arrives to the other side, where an alligator comes flying out of the water, smashing his boat as he steps off. He did all of these things with a smile on his face. Finally, he arrives to a hut and walks inside, as if he already knew where he was heading and what was inside. He finds a refrigerator and he opens the door despite the massive, black snake on top of it hissing at him. Inside of the refrigerator were a bunch of bottled Coca-Cola’s. The sleepwalker then reaches inside and pulls out an ice-cold Coca-Cola. He travels back to the tent he emerged from and takes a seat on the ground to open his Coca-Cola. He pops the bottle open and you hear the