...triple bottom line (TBL) accounting expands the criteria for measuring organizational success beyond profits and losses. Triple – bottom-line reporting firstly began in 1994 by John Elkington, the founder of a British This accounting method assesses and analyzes the financial, social and environmental effects of an organization's operations. consultancy called SustainAbility. The triple bottom line consists of three Ps: profit, people and planet. It aims to measure the financial, social and environmental performance of the corporation over a period of time. A company that produces a Triple Bottom Line Report is accounting for the full costs involved in running a business. Triple bottom line reporting demands that a company be accountable for every aspect of business.The idea enjoyed some success in the turn-of-the-century zeitgeist of corporate social responsibility, climate change and fair trade Growing awareness of corporate malpractice in these areas forced several companies, including Nike and Tesco, to re-examine their sourcing policies and to keep a closer eye on the ethical standards of their suppliers in places as far apart as Mexico and Bangladesh, where labour markets are unregulated and manufacturers are able to ride roughshod over social and environmental standards. It also encouraged the growth of the Fairtrade movement, which adds its brand to products that have been produced and traded in an environmentally and socially “fair” way (of course, that concept is...
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...|Professional Post Graduate Diploma in Marketing | | | |Chartered Institute of Marketing | | | | | | | |Candidate No: 13184461 | | | |Center Name: Management Development Centre (MDC) | | | | | |Subject: Emerging Themes | | | | | |Word Count for Discussion Paper: | | | |Task One: 555 ...
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...Chapter 02 Strategy and Sustainability True / False Questions 1. | An operations and supply chain strategy must be integrated with the organization's corporate strategy. True False | 2. | One of the competitive dimensions that form the competitive position of a company when planning their strategies is cost. True False | 3. | One of the competitive dimensions that form the competitive position of a company when planning their strategies is delivery speed. True False | 4. | One of the competitive dimensions that form the competitive position of a company when planning their strategies is making the best trade-off. True False | 5. | The process when a company seeks to match the benefits of a successful position while maintaining its existing position by adding new features, services, and technologies into its current portfolio is called flexibility. True False | 6. | The process when a company seeks to match the benefits of a successful position while maintaining its existing position by adding new features, services, and technologies into its current portfolio it is called straddling. True False | 7. | By following a straddling strategy, firms can broaden their capabilities and effectively compete with more focused firms in markets requiring low cost for success. True False | 8. | An order winner is a set of criteria that differentiates the products or services of one firm from...
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...Contents I. Introduction 3 II. Triple bottom line analysis 3 1. Profit 3 2. Planet 3 2.1 Environmental stewardship 3 2.2 Financial contribution to the planet safeguard. 3 3. People 4 3.1 Employee benefits 4 3.2 Empowering African women (gender balancing) 4 3.3 A new perspective on aids 4 III. Stakeholders analysis 5 1. Company analysis 5 1.1 Strengths 5 1.2 Weaknesses 5 1.3 Oliberte’s key internal stakeholders 5 2. Community analysis 6 2.1 The government of Ethiopia 6 2.2 Certifying bodies 6 3.1 Main customers 7 3.2 Mint footwear san Diego 7 4. Competitor analysis 7 4.1 Some competitors 7 4.2 TOMS 7 IV. Conclusion 7 V. References notes and Bibliography 8 ANALYZING OLIBERTE LIMITED’S SUSTAINABLE MARKETING I. Introduction Oliberte Limited is a Canada based B-corporation specialized in leather shoes manufacturing. The particularity of this company is that its shoes are entirely crafted in Africa with hormones free livestock material. The following essay is an analysis of Oliberte’s 3BL and stakeholders. II. Triple bottom line analysis 1. Profit Oliberte started its business in 2009 with a sales figure as high as 200 pairs of shoes. The sales increased up to 10,000 pairs in 2011 and 15,000 in 2012 with the launching of its own new factory in Addis Ababa. Though the company claims on its official website to have exceeded its sales projection, Mr Dehtiar the founder and president of Oliberte was expecting the 2012 sales to be between...
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... 10 INNOVATIVE CONCEPT IN MANAGEMENT 1. Triple bottom line The triple bottom line refers to an accounting model in which environmental and social considerations are measured along with financial performance. The concept shifts corporate responsibility from shareholders' profits to stakeholders' interests. In other words, the triple bottom line focuses on anyone who is affected by organizations decisions, rather than focusing on investors. Because it includes social, economic and environmental considerations, the triple bottom line's goal is sustainability. Socially, a triple bottom line organization is characterized by fair business practices that benefit many stakeholders while exploiting none. Economically, the "profits" from the triple bottom line, including clean air, improved safety, clean water, etc., are shared by the society, as well as internal corporate profits that keep the business running. Environmentally, a triple bottom line organization works to reduce its carbon footprint and be responsible for the entire life cycle of its products. Social and environmental issues play a greater role in consumer and B2B choices than ever before. The "Green" movement was on the fringes of mainstream culture just a few years ago. Today, global warming, eco-sensitivity, fair trade and sustainability are issues that can have a tremendous impact on businesses of all sizes. A relatively new marketing model -- the triple bottom line -- offers businesses of all sizes an opportunity...
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...governmental regulations that challenge even the most socially responsible and forward thinking companies. At the same time, citizens and shareholders alike are challenging global firms to address the Triple Bottom Line approach, an approach that equally emphasizes the importance of people, the planet, and profits in measuring the success of any given firm. Companies are still expected to succeed financially, while simultaneously taking care of the environment, their employees, and the communities in which they operate. In order to gain insight into this situation, one may consider The Travels Of A T-Shirt In The Global Economy by Pietra Rivoli. In this case study of a truly global product, Rivoli explores the path that a simple cotton t-shirt follows from raw material, to finished product, and finally on to its own secondary market. She explores the people behind each step in the process, the environmental concerns, the governmental aids, and the restrictions present in the global marketplace. Through all of this, questions related to ethical decisions are raised at every stop along the way. How are the laborers treated and compensated? What is the environmental impact of the manufacturing and supply chain processes? How do government regulations and subsidies alter free trade...
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...In Press, Business Ethics Quarterly Getting to the Bottom of “Triple Bottom Line”* by Wayne Norman and Chris MacDonald March 2003 Abstract: In this paper, we examine critically the notion of “Triple Bottom Line” accounting. We begin by asking just what it is that supporters of the Triple Bottom line idea advocate, and attempt to distil specific, assessable claims from the vague, diverse, and sometimes contradictory uses of the Triple Bottom Line rhetoric. We then use these claims as a basis upon which to argue (a) that what is sound about the idea of a Triple Bottom Line is not novel, and (b) that what is novel about the idea is not sound. We argue on both conceptual and practical grounds that the Triple Bottom Line is an unhelpful addition to current discussions of corporate social responsibility. Finally, we argue that the Triple Bottom Line paradigm cannot be rescued simply by attenuating its claims: the rhetoric is badly misleading, and may in fact provide a smokescreen behind which firms can avoid truly effective social and environmental reporting and performance. Introduction The notion of “Triple Bottom Line” (3BL) accounting has become increasingly fashionable in management, consulting, investing, and NGO circles over the last few years. The idea behind the 3BL paradigm is that a corporation’s ultimate success or health can and should be measured not just by the traditional financial bottom line, but also by its social/ethical and environmental performance...
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...BUS 675 Winter 2014 Midterm 1. What is product-service bundling and what are the benefits to customers? Site some examples Product-service bundling refers to a companies building service activities into its product offerings for its consumers (pg.9) A well-known pioneer in this area is IBM, which is a service business but views its physical goods business as just a small part. Cable/Satellite companies are now those in the Product service bundling business – as they try to build offering that support three main services, TV, Internet and Phone. Due to convenience and pricing tiers customers can save on monthly rates all by contracting with one company and calling one number when needed. The major player that has taken Product service bundling to new levels is Apple. Apple is famous for its major products – Mac’s, IPhones, IPod’s, but has redefined his product-service business in the arena of the Genius Bar and Apple Care. Its been a huge success for its customers and its profits margins as consumers consider physical goods knowing the services are bundled in. 2. Some people tend to use the terms effectiveness and efficiency interchangeably, though we’ve seen they are different concepts. But is there any relationship at all between them? Can a firm be effective but inefficient? Very efficient but essentially ineffective? Both? Neither? Pg 14 Efficiency: Doing something at the lowest possible cost. Effectiveness: Doing the things that will create the...
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...Key challenges faced by global organisations in implementing corporate CSR policies Prepared for John Toth Prepared by Emma Wimhurst 10 November 2013 Contents Section Page 1 Introduction 3 2 Definition of Corporate Social Responsibility 3 2.1 Carroll’s pyramid of CSR 3 2.2 Theoretical clusters 4 2.2.1 Instrumental theories 4 2.2.2 Integrative/Political theories 4 2.2.3 Ethical Theories 4 3 Implementation of CSR 5 4 The Body Shop: core purpose 5 5 Balancing act 6 6 Heightened awareness 6 7 Cost Implications 7 8 New Look: Stakeholder’s conflict 8 9 Challenges 8 9.1 Increased responsibility 8 9.2 Daily implementation challenges 8 10 Recommendations 9 11 Conclusion 10 12 Appendix one: The Body Shop 12 13 Appendix two: New Look 14 14 Appendix three: Carroll’s Pyramid 17 15 Appendix four: Schwartz and Caroll Venn diagram 18 16 Appendix five: Ethical Trading Initiative 20 17 Bibliography 21-24 1. Introduction This report identifies the key challenges faced by organisations with a global supply chain in implementing Corporate Social Responsibility (CSR) policies. The Body Shop (appendix 1) and New Look (appendix 2) are UK based companies, with a global trading presence and both depend on a global supply chain for the purchase of their products. In 2013 both companies remain committed to CSR and ethical trading...
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...Legal and Ethical Management and Leadership Miranda Bacon Argosy University Legal and Ethical Management and Leadership Mathis Inc. is a designer and manufacturer of women’s clothes. They made a line of high end women’s winter fashions. Normandale is a retailer who sells high end products in malls for a fraction of the cost. Normandale buys Mathis Inc.’s clothing but cannot seem to make a profit selling the expensive clothing. Nornamdale hires Countless Lori-Ann, Mathis’ competitor, to make an identical line of clothing at a lower cost than Mathis Inc. Samples and photographs with the labels from Mathis Inc. are sent to CLA for them to make an identical line. CLA copies the line of clothing and sells clothing to Normandale. Normandale makes a total gross profit of $3 million, a fifty percent increase over its sale of the actual Mathis Inc. clothing line. Mathis Inc. sends Normandale a few cease-and-detest letters with no response. Eventually, Mathis Inc. sues Normandale. This paper will discuss the ethical aspect of selling knock off products at a lower price and the federal and state laws that can protect owners of intellectual property. Also discussed, will be the damages that Mathis Inc. has suffered due to Normandale’s actions. The differing views on social responsibility of corporations will be compared and contrasted along with this paper. A code of ethics that Normandale can implement will be discussed too. And lastly, personal liability and criminal liability...
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...The responsibilities at the bottom of the pyramid are required of a corporation. As a corporation moves up the pyramid, the more responsibilities it will take on. Economic responsibilities are summarized as being profitable. Legal responsibilities must be met and a corporation must act within legal limits. The next tier up on the social responsibility of a corporation are expected. Expected responsibilities of a corporation are based on ethical decision making. This includes fair trade of labor and sourcing materials in developing countries. Companies have been known to look over the expected ethical responsibilities when sourcing labor and materials in order to achieve cost efficient means and maximize profits. Ethical responsibilities pertain to the supply chain. Even though the means may be more expensive when sourced ethically, consumers expect a transparent supply chain and are no longer turning a blind eye to a corporation’s supply chain. The final tier of the pyramid are desired responsibilities...
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...responsibility may also be referred to as "corporate citizenship" and can involve incurring short-term costs that do not provide an immediate financial benefit to the company, but instead promote positive social and environmental change (investopedia). Corporate Social Responsibility is a management concept whereby companies integrate social and environmental concerns in their business operations and interactions with their stakeholders. CSR is generally understood as being the way through which a company achieves a balance of economic, environmental and social imperatives (“Triple-Bottom-Line- Approach”), while at the same time addressing the expectations of shareholders and stakeholders (unido). It has a great impact on individuals as well as the society. CSR to individuals and society Over the last decade we have seen increased interest in the societal role of corporations. A cursory Google time line indicates that up until around 1998 mentions of corporate social responsibility (CSR) was relatively constant and fairly low but since then we have seen an ever-increasing mentions of the phenomenon of CSR. What is fascinating about this is not that corporations have been under pressure to be more “socially responsible” and that the news and blogosphere has been part and parcel of this – this is a natural reaction to perceived corporate malfeasance brought to light by scandals involving Enron, Tyco, Siemens and others – but that over the same period we have not seen a call for...
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...environmental forces and groups on specific issues that affect real time stakeholders and their welfare. Special interest groups Local community groups Owners Supplier s Custome rs Primary stakeholders Consumer groups FIRM Media Employe es Secondary stakeholders Society at large Environmental groups External Stakeholders, Moral Stakes, and Corporate Responsibilities Suppliers, distributors (fairness, truthfulness in all transactions, contracts; mutual respects; honest info sharing; timely payment) Customers/consum ers (safe, reliable products, services; honest info; fair treatment; protection from product, service harm) Environment (protect & respect; improve & sustain; prevent waste; promote natural growth) Corporations (profits, brandname(s), reputation, trust, collaboration from stockholders, stakeholders Governments (law abiding; cooperation with fair standards; procedures; promote societal and community safety and health) Communities, Society (respects laws, rights, values of ppl, cultures; support and promote economic, physical, social health, human development; be a good citizen) Competitors (promote open markets; follow laws and rights of all stakeholders; act ethically in all business Dr. Truong Thi Nam Thang transactions) Criticism of stakeholder theory Negates and weakens fiduciary duties managers owe to stockholders Weakens the influence and power of stakeholder groups Weakens the firm Changes the long term character...
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...open its doors within the next 6 months. RYS would like to offer the community yoga classes, meditation sessions, dance classes, community events, workshops, Yoga Teacher trainings, and socially responsible retail. Objectives The main business objective in opening the studio, is to maintain and run the studio based on yogic principles, while bringing in a profit. Living in harmony with self, community, and the planet is at the core of these principles. While the exchange of money for the ancient practice of yoga is relatively a new concept, in this modern day and age the majority of teachers need to make a living and require payment for their service. This correlates to the socially responsible business principle of “Triple Bottom Line”. Triple Bottom Line refers to focusing on three factors in business: people, planet, and profit. Leadership Considerations (People) Under the “People” category there are 2 main groups : Leadership and community. Leadership includes the individuals running the studio and community includes every person or organization that has a relationship with the studio. The owner of RYS is currently looking for a studio manager. Within the job profile, the owner has utilized characteristics of socially responsible leadership. The manager is the facilitator of business between the community and the studio. The most important quality is that the manager exhibits ethical behavior. It is important to establish and maintain a culture of high ethical...
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...Corporations can create shared value by using their core capabilities in ways that contribute to both social progress and economic success. Some developing countries have experienced phenomenal economic growth, but that growth has not been inclusive. In recent decades, developing countries have experienced a rapid rate of economic growth. Although this has led to higher incomes and better health for many Developing countries, we still have far to go to make this growth truly inclusive. Developing countries are expected to fall short on several Millennium Development Goals: by 2015, it is expected that 40 percent of Developing countrie’s children will remain undernourished, and Developing countries will have progressed only halfway toward its goals for decreasing infant mortality. Inequality, poor public health, and environmental degradation will increasingly constrain their economic growth. Corporations play a critical role in achieving inclusive growth. Government is often seen as the answer to society’s problems, but spending by the Government of Developing countries alone will likely be insufficient to address these critical issues. governments can encourage contributions from the private sector by passing legislation and using its purchasing power to create a supportive, enabling environment. Philanthropy can also help catalyze change, but charity has a limited ability to sustainably achieve scale. The private sector, however, possesses skills and technologies necessary...
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