...1 COM 802: Communication Research II Spring, 2007 - Syllabus Professor: Gwen M. Wittenbaum, Ph.D. Office Location: 559 Communication Arts Bldg. Office Phone: 353-8120 Email: gwittenb@msu.edu Office Hours: Tuesdays and Thursdays, 1:30 – 2:30 p.m., and by appointment Class Meets: Tuesdays and Thursdays, 10:20 a.m. – 12:10 p.m. in room 474 COM. Required Readings Crano, W. D., & Brewer, M. B. (2002). Principles and methods of social research. Mahwah, NJ: Lawrence Erlbaum Associates. Articles and book chapters are posted on Angel (http://angel.msu.edu) Course Description This course provides in-depth coverage of research design and measurement. As a companion to its precursor, COM 801, this course outlines how to measure constructs of interest and design research to test issues of theoretical importance. Students will learn a variety of research methods, such as experimental and survey designs, laboratory and field research, and methods of studying individuals and groups. The course exposes students to measurement issues (e.g., reliability and validity) and approaches (e.g., self-report measures, behavioral observation and coding). Students will practice evaluating the design and measurement of research articles and reporting their own research. Course Objectives 1. To understand and implement a variety of research designs. 2. To understand and implement a variety of measurement techniques. 3. To practice critical evaluation of research articles. 4. To...
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...Case Study Southwestern University Southwestern University (SWU), a large stage college in Stephenville, Texas, 20 miles southwest of the Dallas/Fort Worth metroplex, enrolls close to 20,000 students. In a typical town-gown relationship, the school is a dominant force in the small city, with more students during fall and spring than permanent residents. A longtime football powerhouse, SWU is a member for the Big Eleven conference and is usually in the top 20 in college football rankings. To bolster its chances of reaching the elusive and long-desired number-one ranking, in 2001, SWU hired the legendary BoPitterno as its head coach. One of Pitterno’s demands on joining SWU had been a new stadium. With attendance increasing, SWU administrators began to face the issue head-on. After 6 months of study, much political arm wrestling, and some serious financial analysis, Dr. Joel Wisner, president of Southwestern University, had reached a decision to expand the capacity at its on-campus stadium. Adding thousands of seats, including dozens of luxury skyboxes, would not please everyone. The influential Pitterno had argued the need for a first-class stadium, one with built-in dormitory rooms for his players and a palatial office appropriate for the coach of a future NCAA champion team. But the decision was made, and everyone, including the coach, would learn to live with it. The job now was to get construction going immediately after the 2007 season...
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...The grid operaTor, power MarkeT & prices under Texas eLecTric dereguLaTion ERCOT THE GRID OPERATOR, POWER MARKET & PRICES UNDER TEXAS ELECTRIC DEREGULATION THE STORY OF FEBRUARY 2011 A SPECIAL RESEARCH PROJECT BY THE STEERING COMMITTEE OF CITIES SERVED BY ONCOR & THE TEXAS COALITION FOR AFFORDABLE POWER The sTory of ercoT AMARILLO LUBBOCK PLANO FORT WORTH ABILENE MIDLAND/ODESSA WACO DALLAS ALPINE AUSTIN HOUSTON SAN ANTONIO CORPUS CHRISTI LAREDO THE ERCOT REGION The grid operaTor, power MarkeT & prices under Texas eLecTric dereguLaTion THE STORY OF ERCOT ABOUT THIS REPORT The Electric Reliability Council of Texas, also known as ERCOT, is the non-profit corporation that oversees the Texas power grid. The organization also has responsibility for settling transactions in the state’s wholesale spot market for electricity. But the term “ERCOT” also is used loosely in other ways. For instance, the term can describe the geographical footprint for retail electric deregulation in Texas. It is also sometimes used to describe the state’s wholesale energy market. This report touches upon policy questions relating to all these conceptualizations of ERCOT: as an organization, as an energy market, and as the area of Texas with competitive electric suppliers. To distinguish between these meanings, the term “ERCOT” will be used whenever practicable to refer to the organization, “the ERCOT region” will be used to refer to deregulated areas of the state...
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...Corporation vs American Airlines Group Inc. JetBlue Airways Corporation JetBlue Airways is an airline American of low cost belonging to the JetBlue Airways Corporation. The company is headquartered in Forest Hills, near the district of Queens in the city of New York. Its main base is located at the John F. Kennedy International Airport .In 2001 , JetBlue began operations at Long Beach Airport in Long Beach, California, and then in the Logan International Airport in Boston, Massachusetts, in 2004 . It also has operations in Fort Lauderdale, Washington-Dulles and the Orlando International Airport. The airline mainly serves destinations in the United States, with flights to the Caribbean, Bahamas, Bermuda, Mexico, Colombia, and Peru and from 25 February 2016 to Ecuador. David Needleman founded the company in February 1999 under the name "New Air". In September of that same year, the airline you were granted 75 tours in John F. Kennedy International Airport, and the formal authorization of the United States was received in February 2000, beginning operations on 11 February. JetBlue's founders had originally intended to call "taxi" and therefore wear yellow to associate the new airline to the city of New York. The idea was rejected for several reasons: the negative connotation of the taxis of New York; the ambiguity of the word cab with respect to air traffic control; and threats of investor JP Morgan to withdraw $20 million of the $128 total for the initial financing of the airline millions...
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...Name: Tutor: Course: Institution: Date: How to Lose Weight without Losing your Mind Introduction Over the years, people have spent a lot of time debating, discussing and sometimes battling over the pros and cons of virtually all diets products and programs available in our society. One of the critical issues has been to understand a diet with short term weight loss results without any serious health consequences. Research shows that virtually in a fort night, there is a new diet that comes up. Yet with all these debates people are not loosing weight. Not only are friends, relatives, and individuals driving themselves crazy, but they are exposing themselves into mind and body damages by consumption of these diets and pills. This paper gives the process and an analysis of how one can lose weight without losing their mind. Discover your Calorie Target The first step is to know the amount of calorie that one should be eating everyday in order to loose, gain, or maintain your weight. Research show that in order to loose one pound of fat then one have to deduct 3,5000 calories in the body. It is also true when one wishes to gain weight where an addition of 3500 calories gains one pound of fat. There are available online resources which can help one to know the amount of calories one should be eating everyday. Example is freedieting.com. After one has identified the amount of calories oe should consume, it is important then to commit. This where people lose their mind as...
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...Army Regulation 600–8–8 Personnel—General The Total Army Sponsorship Program Headquarters Department of the Army Washington, DC 4 April 2006 UNCLASSIFIED SUMMARY of CHANGE AR 600–8–8 The Total Army Sponsorship Program This rapid action revision, dated 4 April 2006-o o Requires mandatory sponsorship of first-time Soldiers (para 2-2a). Provides guidance on the assignment of same-gender sponsors for first-time Soldiers (para 2-8(c)2). Provides further guidance and responsibilities for sponsors of first-time Soldiers (paras 2-11g, 2-11h, 2-11i, and 2-11j). o This administrative revision, dated 21 October 2004-o Changes Commanding General U.S. Total Army Personnel Command (PERSCOM) to Commander, U.S. Army Human Resources Command (USAHRC)(para 1-4e). Directs Installation Management Agency (IMA) to ensure garrison support (para 2-1g). Updates appendix A. o o This revision dated 3 April 2002 requires-o Commanders of major Army commands and field operating agencies to submit a summary of sponsorship issues and trends to the U.S. Army Community and Family Support Center within 30 calendar days at the end of the fiscal year (para 14). Installation commanders to use DA Form 7274 (Sponsorship Program Survey) and the sponsorship questions (Appendix B) in the Organizational Inspection Program (para 1-4). Installation commanders to ensure that a trained sponsorship pool exists at the unit or installation level to respond to programmed and unprogrammed arrivals...
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...[pic] 毕业设计（论文）开题报告 （含文献综述、外文翻译） [pic] 题 目 英语专业学生写作能力分析和提高策略 --以城院学生四八级作文为例 An Analysis of English Majors’ Writing Ability and Improvement Strategies: A Case Study on ZUCC English Majors’ TEM-4/8 Performances 姓 名 俞星星 学 号 30608160 专业班级 英语0603 所在学院 外国语学院 指导教师（职称） 指导教师（讲师） 二○一○年 五 月 二十 日 毕业设计（论文） 开 题 报 告 （包括选题的意义、可行性分析、研究的内容、研究方法、 拟解决的关键问题、预期结果、研究进度计划等） RESEARCH PROPOSAL An Analysis of English Majors’ Writing Ability and Improvement Strategies: A Case Study on ZUCC English Majors’ TEM-4/8 Performances 1. Purpose and Significance Thanks to the globalization, the demand for the bilingual workers is on the rise. As English majors, we believe that what we can do to be more competitive in this increasingly globalized world is to have a solid command of this language. The certificates such as TEM-8(Test for English Majors Band Eight) is a must but what really matters is what ability the students really have possessed and could be employed at ease. Upon reflecting on the TEM-4 (Test for English Majors Band Four) /TEM-8 scores the seniors have acquired, we clearly learn that there is still quite a room for improvement, especially when it comes to writing. Some students still find it tough to put pen into the paper and work out a satisfactory essay; some are hard-pressed to express themselves smoothly in the...
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...Learning to properly train and develop new employees as well as how to properly monitor their performance must be a focus for organizations that intend to grow. The assumption can never be made that any step in the process of a successful transition can be avoided or overlooked without the full realization that such actions could significantly affect the progression of the department or the organization as a whole. In further discussion a plan will be device to successfully transition employees from one position to the next while skillfully acquiring and preparing a sufficient replacement. Job Analysis and Job Description Job analyses provide the foundation for which an accurate job description may be formed. “A job description is a written statement of what the jobholder does, how he or she does it, and under what conditions the job is performed” (Dessler, 2011, p. 66). However, job analysis plays to huge role in...
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...Introduction In a few short weeks, I will be taking the trip of a life time to the United Arab Emirates! The UAE is an exciting place full of wonder and new adventures. The country is separated into seven distinct Emirates, each seeming to create a feel of past, present, and future depending on the Emirate you visit. The futuristic city of Dubai, currently boasting the tallest building in the world- the Burj Khalifa, has become internationally known as a major trading hub and popular tourist destination. And while the UAE has changed rapidly over the last several decades, it has nevertheless kept it culture of hospitality and perseverance alive. I am very excited to have the opportunity to explore such an interesting place and experience everything the United Arab Emirates has to offer! History & Customs The United Arab Emirates has a relatively short history as a nation. The area it currently resides in was actually highly known for piracy back in the day. So much so that in the early 19th century, pirates had provoked the intervention of the British. This resulted in the British enforcing a temporary truce in 1820 that eventually became permanent in 1853. The British provided the nine Trucial states with protection but did not formally administer them as a colony. “Thus what had once been deemed the ‘Pirate Coast’ was renamed the ‘Trucial Coast’” (Pearson, 2014). “With relatively calm seas, the pearling industry boomed during the 19th and early 20th centuries” (Council...
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...The salesperson’s role in CRM success: Exploring the value of salespersons’ mapping of buying centre structure Prabakar Kothandaraman, William Paterson University, NJ, USA Raj Agnihotri, William Paterson University, NJ, USA* Rolph E. Anderson, Drexel University, Philadelphia, USA Perhaps the most important, yet underutilised resources in customer relationship management are salespeople. Drawing upon literature from social network theory, personal selling, sales management, and industrial buying behaviour, buying centre mapping is proposed as a tool for salespeople to improve customer relationship management (CRM). A framework linking a salesperson’s systematic mapping of buying centre structure to the CRM strategy development and implementation is outlined. Implications for theory and practice are discussed in detail. Keywords Industrial buying, Salespeople, CRM, Social network keywords Introduction The man who correctly understands how a particular structure works can prevent it from working or make it work differently with much less effort than a man who does not know these things. Bailey (1969, p. 108) Development of marketing strategies and tactics relies heavily on the ability of salespeople to understand buying organisations that they deal with and to bring that knowledge back to disseminate throughout the selling organisation for better customer relationship management (CRM). Managing customer relationships is the focus of successful business-tobusiness marketing...
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...Developing Cafe Alfresco into a Green Restaurant A proposed study by Chrysoberyl H. Morales Masters of Science in Culinary Arts Philippine Women’s University September 2012 Chapter 1 INTRODUCTION “Green Restaurants” are restaurants that practice their food businesses operations without contributing to the harming of our environment. Basically, these restaurants must not support the use of harmful chemicals for their supplies, does not use equipment that use excessive energy, and must be waste efficient. The history of “Green Restaurants” started in New York, in the 1990’s era. When the scientific facts that indicate that the world needs new “Green” ways, some restaurateurs in New York started building their restaurants patterned with eco-friendly procedures. Some restaurants nowadays follow this trend, like Sonya’s Garden in Tagaytay and some restaurants in Manila. Global Warming changes the Earth’s chemical atmosphere. It creates a chemical imbalance that threatens the average temperature of the world. It may not sound too serious but a slight change in the temperature may create an ecosystem imbalance. A slight change in the temperature may cause rise in our sea levels because of the melting of the ice caps in Antarctica. With the progressing support to the new environmentalism and sustainability, the hospitality and tourism sector has joined the campaign. There is a trend in the Tourism industry called, Eco-Tourism which is getting economically stronger...
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...(Peters and Waterman1982; Deal and Kennedy 1982; Handy 1985). Culture is in principle a lens through which an organisation can be understood through an appreciation of an organisation’s behaviour, rituals, beliefs, shared ideology and unspoken assumptions. Chris Hendry (1995) in his book Human Resources Management asks us to examine organisational culture in distinct sub categories. Hendry states that organisational cultures are never fully aligned, intrinsically complex and contain multidimensional subcultures. He believes that in identifying how these cultures behave an organisation can gain both a positive and a negative understanding on the effect the culture has on the staff and the work place. In order to provide a reasoned analysis of what is good and what is detrimental to the organisation of Apple this paper will use the principles of Hendry and look at individual aspects of the Apple culture in particular relation to Communication & Trust, leadership, recruitment and performance reviews. Communication & Trust Despite high competition Apple has been successful in developing a culture that is flexible and robust to meet the demands of a turbulent demanding market. The leaders within Apple have developed over the years a culture that is person centred with employees empowered to express themselves and make decisions. Many believe that this has been a key contributor to the success of Apple. It is believed that the flatter the hierarchical structure the...
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...9-798-061 REV: MAY 31, 2007 CYNTHIA MONTGOMERY ROBERT KENNEDY LISA CHADDERDON HAROLD F. HOGAN, JR. Tyco International On October 6, 1995, Tyco International, a diversified U.S. conglomerate, received some very unflattering news. A respected investor monitoring organization, the Council of Institutional Investors (CII), had included the firm in its list of the 20 worst-performing S&P 500 companies. CII generated its list annually, based on a mechanical formula that calculated total shareholder returns over a five-year period.1 One commentator described the annual rankings as “the corporate equivalent of being put on the school detention list.”2 The choice of Tyco as one of the 20 culprits was quickly challenged. Tyco’s own management described the result as an artifact arising from an abnormally high share price during a narrow window at the start of CII’s measurement period. Robert Monks, head of Lens, Inc., an activist money management firm and former member of Tyco’s board of directors, also took exception to the report. In a letter of protest to the executive director of CII, Monks asserted that based on his own experience, he believed Tyco was a responsible company fully committed to enhancing shareholder value. He wrote: “On balance we conclude that this is a first-rate company successfully adding value in the difficult mode of a conglomerate. Our criteria [for evaluating] companies ultimately is—what can we, as informed and effectively involved owners...
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...Understanding the Learning Process Contents 1. Introduction……………………………………………………………………………03 2. Understanding Different Theories of Learning……………………………………..03-08 3.1 Application of learning domains to learning in health and social care…………03-06 3.2 Different ways of learning in Health and social care workplaces…………….06-07 3.3 Analysis on the relation of learning theories to the development of understanding and skills of health care…………………………………………………………….07-08 3. Understand the impact of learning styles on learning by individuals……………..08-11 4.4 Factors influencing the effectiveness of learning……………………………08-09 4.5 Concepts of learning Style…………………………………………………..09-11 4.6.1 David Kolb’s Model………………………………………………..09-10 4.6.2 Peter Honey and Alan Mumford’s Model…………………………10 4.6 Assessing preferred learning style………………………………………..10 4.7 Influence of Learning Theory on own learning…………………………10-11 4. Ability to suggest strategy for delivering and assessing learning in a health and Social care workplace……………………………………………………………………12-13 4.1 Factors considered in planning a workplace learning program:……………..12 4.2 Relevant teaching strategies for learning health and social care workplaces:….12. 4.3 A strategy for delivering and assessing learning in health and Social care workplace:……………………………………………………………………………….13. 5. Understanding ways to support the individual...
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...and 1972 he had gone from deficit net worth to being president of a chain of 15 restaurants that grossed over $12 million per year. Background By 1972 Benihana was basically a steakhouse with a difference--the food was cooked in front of the customer by Japanese chefs, and the decor was that of an authentically detailed Japanese country inn. From a humble 40-seat unit opened in midtown Manhattan in 1964, Benihana had grown to a chain of 15 units across the country. Nine were company-owned locations: New York (3); San Francisco; Chicago; Encino and Marina del Rey, California; Portland, Oregon; and Honolulu. Five were franchised: Boston, Fort Lauderdale, Beverly Hills, Seattle, and Harrisburg, Pennsylvania. The last unit, Las Vegas, was operated as a joint venture with Hilton Hotels Corporation. Rocky, who was a former Olympic wrestler, described his success as follows: In 1959, I came to the United States on a tour with my university wrestling team. I was 20 at the time. When I reached New York, it was love at first sight! I was convinced that there were more opportunities for me in America than Japan. I decided to enroll in the School of Restaurant Management at City College basically because I knew that in the restaurant business I’d never go hungry. I earned money those early years by washing dishes, driving an ice cream truck, and acting as a tour guide. Most importantly, I spent three years making a systematic analysis of the U.S. restaurant market. What I...
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