OMNITEL PLAN 1) OPERATING MARKET:
Market sector: Telecommunication
After the collapse of Soviet Union in 1991 the first Lithuanian telecommunication company was organized by two Lithuanian entrepreneurs -Doctor of Economics J. P. Kazickas and Victor Gediminas Gruodis.
Today JSC “OMNITEL” is recognized as the leading mobile communication service provider in the Baltic countries. From 2004 the company was joined to international telecommunication and network service provider SC “TeliaSonera” which is considered to be listed in Europe’s 5th largest telecom operators.
According to the Communications Regulatory Authority (CRA) in 2010 in the latest quarterly report Omnitel in revenue covered: * 35.4% of the Lithuanian mobile market * 39.7% of active subscribers * 56.7% of Lithuanian mobile broadband PC market
Omnitel Businesses:
GSM mobile services, mobile Internet access and integrated data transmission solutions. JSC „Omnitel“ activities includes data transfering, GPRS ( General Packet Radio Service), web services, mobile and radio service, voice transfering. 2) COMPANIES ORGANIZATIONAL STRUCTURE: (gavau informacija is draugu, kurie ruose diploma apie omnitel)
Company constantly improves and develops the organizational structure towards horizontal one, thus ensuring the optimum flow of information from top management to the lowest level of management. However, the detailes of organizational structure of the company are not publicized. ( neisitikinus del sito sakinio, negaliu prisijungti is savo kompiuterio prie ism bibliotekos , gal ten bus detalesne informacija )

3) THE CORPORATE LIFECYCLE STAGES: Prime ? ( pagal duomenis TELE2 siandien yra lietuvos telekomunikacijos lyderis, nors iki 2009 metu buvo Omnitel )

KADA Kompanija pasiekia PRIME > pagal adizes http://www.adizes.com/corporate_lifecycle_prime.html From the Adizes follows that: Prime is actually not a single point on the lifecycle curve. Instead, it is best represented by a segment of the curve that includes both growing and aging conditions. This is because flexibility and self-control are incompatible and there is no stable equilibrium. Sometimes the Prime organization is more flexible than controllable, and sometimes it's not flexible enough. Same is with TELE2, it’s always updating, developing all services , making analyses , collecting datas from clients, installing information from clients to smart systems, making surveys, to match the customer needs, investing huge sums in innovations, technologies R&D and claims that they are seeking to suggest to the market produk/service which will maximum match the customer needs: ( http://www.15min.lt/naujiena/ziniosgyvai/interviu/omnitel-prezidentas-antanas-zabulis-lietuviai-turi-idarbinti-telefonus-599-203942 very good article) However, they are facing decrease in income last 3 years.
Pajamos
Metai | „Omnitel“ pajamos [7] | Pokytis (%) | EBITDA | 2003 | 769 mln. lt | n/d | | 2004 | 807,5 mln. lt | +5 % | | 2005 | 856,7 mln. lt | +6 % | | 2006 | 900 mln. lt | +5 % | | 2007 | 927,8 mln. lt | +3 % | | 2008 | 977 mln. lt | +5,3 % | | 2009 | 722 mln. lt | -26,1 % | | 2010 | 604 mln. lt | -16 % | 33 % | 2011 | 555 mln. lt | -7,65 % | 28 % | ( IN recommendations we can mention few factors from the article above what president is suggesting to improve the income ) From my point of view the Company is in PRIME stage of development lifecycle by Adizes, because: * It has clear vision and mission * The strategy is clear * The tasks are clearly distributed among the management * Customers know and are aware where and how the decisiong are made in the company ( maybe because of clear policy towards the B2C of OMNITEL ) * The Organization know what to do and what not to do, because almost firstly invents or provides the better developed packages of services for clients. ( clear priorities ) * People like to work in the company. Omnitel has been ranked as a best employer in Lithuania many times. * They embrace change. companiy works hard to adapt to changes in markets and technology so that they can gain share from weaker competitors and get back from the TELE2. * Thw creativity of entrepreneuristic charackters of president and senior managers repeatedly produces controlled, profitable innovation, because almost all investments later become profitable and are being justyfied. ( tai turbut kol kas tiek.. vistiek reikia detaliau viska aprasineti,daugiau skaityti apie imone, deja negaliu kol kas prisijungti prie ism library , kad gauciau sistematiska informacija apie OMNITEL spaudoje. galesiu tuo uzsiimti pirmadieni, jei Aldona galesi persiust informacija is ISM library.) 4) LEADERSHIP STYLE As far as I am concerned Antanas Zabulis is definitely (E) style person. I think there is no doubts about it. The description of ENTREPRENEUR by Adizes http://paei.wikidot.com/adizes-methodology#toc5, consequently A.Zabulis is (E) type of manager, because he is: * Focusing on potenrial long-term results * Open to changes and innovations * Looks forward for market trends, tries to be first to predict and adopt * Stimulate major changes, even they may seem to be very risky * Constantly stresses the importance of creativeness of personality * He has a dream ( Trys milijonai vartotoju ) „Man patinko Steve Jobso gebėjimas nebijoti svajoti ir nebijoti svajonę čia ir dabar paversti realybe” Antanas Z. From the interview from http://cezaris.lt/?id=266&10 Mindaugas Kubilius ( recently became an ISM leadership professor) From the point of VIRTUE ETHICS , virtue people are such leaders as BRANSON, who is (E) type of manager and JOBS (E). Antanas Z savo interview mini: Jo lyderiavimo principai yra ganėtinai paprasti, bet tuo pačiu sudėtingi. Jis skiria daug laiko diskusijoms, kad komandoje būtų gerai suprasta dalyko esmė, nauja verslo idėja, kad neliktų jokių „tamsių dėmių“, galimų nesusipratimų. Išbaigęs idėją, R.Bransonas, sako: „pasiimu kalašnikovą, užtaisau, ir šaudau 3 tūkst. metrų per sekundę greičiu. Kas nesuspėja, tas laisvas, tas mano kompanijoje nereikalingas, nes apgavo. Jei pasakei, kad viską supratai, kodėl nevystai?“. Manau, kad tai pavyzdinis jo lyderystės dėmuo. Taking into consideration, this issue we may also assume that he is also (I) Integrator style manager. Antanas Z. Is the creator of the project http://www.augink.lt/ “Augink Atsakingai”. The purpose of the community is to encourage the parents to invest in their children more, to take part in their education life, which he beliefs will bring to the market more creative, better educated generation thus creating higher level of progresses in the future. In other words he sees a society and his organisation as one organic cohesive whole which has for a long-term efficient results. Facts in favour of implementer: „Geidžiamiausias darbdavys – tai ne vien gerų finansinių rezultatų siekianti įmonė, bet ir atliekanti visuomeninę misiją, prisidedanti prie šalies ekonominės bei socialinės plėtros“, – sako Antanas Zabulis, „Omnitel“ prezidentas.
Jeigu nedirbtumėte „Omnitel“, kokia įmonė / -ės Jums būtų geidžiamiausias darbdavys?
„Omnitel“ prezidentas Antanas Zabulis: Tai turėtų būti įmonė, siekianti didelių tikslų, kurie apimtų ne vien finansinius rezultatus, bet ir tam tikrą visuomeninę misiją, siekį prisidėti prie šalies ekonominės bei socialinės plėtros.
Accordingly, he is (I) type of leader, because: * His aim is to create and maintain the society and “Omnitel” company as an organic cohesive whole * He encourages sharing of knowledge and experience * He encourages deeper integration of family members in their children lifes * He believes in a public mission to which people has to be integrated in order to reach progress in future THE CORRELATION: * 2000 m. „Omnitel“ pirmoji Lietuvoje pradėjo teikti duomenų perdavimo paslaugas WAP protokolu ir pristatė pirmąjį WAP portalą. * Nuo 2001 m. „Omnitel“ yra viena iš didžiausių mobiliųjų telekomunikacijų bendrovė Baltijos šalyse. [3]. * 2001 m. „Omnitel“ viena pirmųjų Europoje pradėjo teikti GPRS paslaugas. * 2002 m. „Omnitel“ inicijavo aljanso „Langas į ateitį“, skatinančio interneto ir kompiuterinio raštingumo plėtrą, steigimą. * 2002 m. „Omnitel“ pirmoji Lietuvoje įdiegė MMS paslaugą. * 2004 m. bendrovė tapo „TeliaSonera“ grupės nare. Šiuo metu „TeliaSonera“ valdo 100% „Omnitel“ akcijų. * 2005 m. bendrovė viena iš pirmųjų pasaulyje išbandė 3,5G (HSDPA) ryšio paslaugas. * 2006 m. vasario 24 d. „Omnitel“ pirmoji Lietuvoje pradėjo teikti 3G ryšio paslaugas. [4] * 2007 m. „Omnitel“ viena iš pirmųjų pasaulyje rinkai pateikė mobilųjį e.parašą. [5] * 2007 m. „Omnitel“ 3,5G tinklas tapo plačiausiu Europoje pagal gyventojų aprėptį. * 2008 m. „Omnitel“ pradėjo socialinę iniciatyvą „Augink atsakingai“, skatinančią atsakingo ir pozityvaus vaikų ugdymo kultūrą šeimoje. * 2010 m. „Omnitel“ pirmoji Lietuvoje pradėjo naujos kartos (4G LTE) ryšio bandymus ir testiniame 4G tinkle pasiekė 100 Mbps duomenų perdavimo spartą. * 2011 m. balandžio mėn. „Omnitel“ pirmoji Lietuvoje pradėjo teikti 4G LTE paslaugas vartotojams. ( From omnitel Wikipedia) 1. Omnitel is recognized as a “first” company in bringing new technologies in Lithuania and the “first” in testing the service in the world . proves the characteristics of Omnitels president owner toward (E) style of entrepreneur. 2. (I) type is that he is sharing of knowledge. In his community the group “What it is for?” encourages experienced managers to share with students their professional experiences, to educate the younger generation of self-awareness, to inspire a successful life and career aspirations. We may assume that Antanas Z. Successfully implements this idea taking into consideration the fact that from 2005 Omnitel every year is the first among the top five most desirable employers in Lithuania.

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[ 1 ]. Lietuvos Rysiu Sektorius http://www.rrt.lt/lt/apzvalgos-ir-ataskaitos/lietuvos-rysiu-sektorius.html, 2010