...Maslows Hierarchy of needs was particularly interesting. The idea that everybody’s needs are ranked and can be categorized is unique but makes perfect sense. I agree how Maslow’s needs start off with the basics for life. We categorize basic human needs such as food, water, and breathing to be number one. I agree with this concept for instance, if I was working on a paper and I was extremely hungry, I would proceed to stop writing and make sure I grabbed something to eat. Next on Maslow’s hierarchy safety is also agreeable. If I wasn’t comfortable in the way I was seated, I would move till I reached a certain position that allowed me to continue my work. Maslow’s hierarchy is very reasonable in the sense that it proves that human nature can be analyzed and studied, yet be general enough that most people can understand the logic behind it. Maslow’s hierarchy of needs is a classification system that bases human needs in a systematic yet prioritized manner. Starting with the biggest and most important category, physiological needs come first. This category explains that the most important thing to human nature is biological needs such as water, breathing, and food. These human needs take priority over all other needs. The second most important need is safety. This category is classified with needs such as safety, pain. I think a better way to understand the safety category would be by asking yourself are you comfortable with your environment. Are you in a secure area where you are...
Words: 613 - Pages: 3
...Maslow’s Hierarchy of Needs Maslow’s Hierarchy of Needs was developed by Abraham Maslow in the year 1943. Maslow sought to recognize what encourages people. He understood that society retain a set of inspirations methods separate to unconscious recompenses or unconscious needs. His philosophy contends that as people seek to fulfill consecutively higher needs that inhabit a set pyramid. Maslow studied typical society such as Eleanor Roosevelt, Jane Addams, Albert Einstein, and Frederick Douglass somewhat than intellectually ill or anxious public, writing that "the study of crippled, stunted, immature, and unhealthy specimens can yield only a cripple psychology and a cripple philosophy." (Motivation and Personality, 1987) retrieved from www.psychologistany whereanytime.com/famous_psychologist_and_psychologists/psychologist_famous_abraham_maslow.htm The original and best general kind of Maslow's hierarchy of needs contains five motivational essentials, often described as categorized points inside a pyramid. Physiological needs, which includes: sleep, shelter, sex, food, air, drink and warmth. Safety needs, which includes: safety, command, and shelter from elements, law and strength. Love and belongingness needs, which includes: love, intimacy, amity, friends, romantic relationships, and affection. Esteem needs, which includes: mastery, achievement, self-confidence, respect, freedom, position, dominance, supervisory responsibility. Self-Actualization needs, which includes: crowning...
Words: 982 - Pages: 4
...Goals & Objectives Report Organizational Goals This report is prepared based on Biotherm Men. In 1970, L’Oreal acquired Biotherm as their luxury product market segment. Being in the luxury skin care industry, it is challenging to maintain market share amongst other namely brand competitors. Hence, this project’s major goal is to strengthen Biotherm in terms of increasing market share in the Australian market. To achieve our goals, our objective is to increase the awareness of our product and reposition Biotherm to assure that consumers know that Biotherm has the best quality products amongst its substitutes. Biotherm Men was the pioneer of the men’s skin care industry and it proclaims to men’s needs and satisfies them (Blanchin, A, 23rd May). Hence, this project will later focus on the sub-brand, Biotherm Men to achieve the goals. We believe that an increased share in Biotherm Men will increase the market share in Biotherm itself. The reason that we choose Biotherm Men over the other’s line is because the statistics stated that the market for skin care in Australia increased between 2001-2006, growing at an average annual rate of 1.2% and there is a potential opportunity for men’s cosmetic market since it is relatively new and growing (King, 2011). The fact that men’s skin is different to a women’s has created a demand for men’s skin treatment. Hill states, “In the past 7 years, there has been an 800 % growth in the sales of male toiletries, but the market is still...
Words: 332 - Pages: 2
...Maslow's Hierarchy of Needs Darnell A. Johnson Ed Calvin PSY 211 August 20, 2012 Dr. Walker Maslow's Hierarchy of Needs Abraham Maslow's model of human motivational needs suggests that before more complex needs are able to be met; basic needs like breathing, food, and water must be satisfied first. The model then moves on to other needs such as, safety needs, and the feelings of love and belongingness, and ending with higher orders of motivational needs. Maslow’s model makes sense, except the suggestion that in order to reach a certain level of motivation, one must satisfy the more basic needs first. For example, people can go without particular basic needs for a period of time and not have it hinder the ability to meet other needs, such as self- actualization. A person may actually fast from a basic need, like food, in order to reach some level of morality which is a self- actualizing need. Although, Maslow’s model is useful, it may not be the ideal path to take for every human being or every situation of life. Maslow’s hierarchy of needs makes sense, in the sense that the group understands Maslow’s purpose or perspectives concerning this subject matter. This was Maslow’s attempt to make sense of how human beings categorically rank or deem important things as basic as food and shelter, to the more complex psychological needs such as how humans esteem themselves, and the importance of moral character. If examples...
Words: 540 - Pages: 3
...Psychological Needs Paper: Maslow’s Hierarchy of Needs Explained Jeff Bivins PSY/211 July 26, 2013 Annie Fongheiser Psychological Needs Paper: Maslow’s Hierarchy of Needs Explained Albert Maslow (1908-1970) was humanistic psychologist who wrote a paper titled “A Theory of Human Motivation” in 1943 that theorized human behavior is motivated by a hierarchy of needs (Cherry, n.d.). Maslow theorized that there were five levels of human motivation of needs and each need had to be fulfilled in order to move up to the next level of needs. Although Maslow never used a pyramid to show the different levels of his hierarchy of needs the pyramid is commonly used in text to visually describe the different levels of Maslow’s hierarchy of needs. Maslow contended that our basic physiological needs for survival (air, water, food, and sleep), is the most important part of the hierarchy of needs, and all the other levels of the hierarchy would fail and could not progress without meeting these basic needs. This level of hierarchy would be represented at the bottom of the pyramid. Once the basic physiological needs were met safety and security were the next level of Maslow’s hierarchy. Maslow maintained that financial and personal security, shelter, health and well-being, and resources are essential to progress to the next level in the hierarchy of needs. Safety and security would be represented on the pyramid right above the physiological needs. After fulfilling...
Words: 830 - Pages: 4
...maslow's hierarchy of needs Abraham Maslow's Hierarchy of Needs motivational model Abraham Maslow developed the Hierarchy of Needs model in 1940-50s USA, and the Hierarchy of Needs theory remains valid today for understanding human motivation, management training, and personal development. Indeed, Maslow's ideas surrounding the Hierarchy of Needs concerning the responsibility of employers to provide a workplace environment that encourages and enables employees to fulfil their own unique potential (self-actualization) are today more relevant than ever. Abraham Maslow's book Motivation and Personality, published in 1954 (second edition 1970) introduced the Hierarchy of Needs, and Maslow extended his ideas in other work, notably his later book Toward A Psychology Of Being, a significant and relevant commentary, which has been revised in recent times by Richard Lowry, who is in his own right a leading academic in the field of motivational psychology. Abraham Maslow was born in New York in 1908 and died in 1970, although various publications appear in Maslow's name in later years. Maslow's PhD in psychology in 1934 at the University of Wisconsin formed the basis of his motivational research, initially studying rhesus monkeys. Maslow later moved to New York's Brooklyn College. The Maslow's Hierarchy of Needs five-stage model below (structure and terminology - not the precise pyramid diagram itself) is clearly and directly attributable to Maslow; later versions of the theory with...
Words: 3811 - Pages: 16
...The Humanistic Theory of Abraham Maslow Linda Cooper Psychology 210 Abraham Maslow was born April 1, 1908 in Brooklyn New York. Although his parents were uneducated Jewish immigrants from Russia, they pushed him to excel academically. Without the approval of his parents, Maslow married his first cousin Bertha Goodman and they had two daughters. After studying law at the City College of New York, Maslow and his family moved to Wisconsin where both Maslow and Bertha attended the University of Wisconsin. Abraham Maslow received his BA, MA, and his PhD in psychology from the University of Wisconsin. After graduation, Maslow moved back to New York to begin his teaching career at Brooklyn College. During this time Maslow served as the chair of the psychology department with a German-Jewish physician and psychiatrist named Kurt Goldstein. Goldstein was the originator of the idea of self-actualization. Inspired by Kurt Goldstein’s idea of self-actualization, Maslow began his studies on humanistic psychology. Maslow’s influences also included psychologist Harry Harlow, Alfred Adler, Max Wertheimer and anthropologist Ruth Benedict (Soylent Communications, 2012). Abraham Maslow was a psychologist and a humanistic theorist who was well known for his views on human motivation. During his studies on human motivations and humanistic psychology Maslow developed the Maslow's Hierarchy of needs. The hierarchy of needs theory is designed in the form of a pyramid. The pyramid is divided into...
Words: 1280 - Pages: 6
...Maslow Maslow’s Hierarchy of Needs Tatiana Cadle-Taylor Barry University Abraham Maslow founded a movement—that valued individuality, creativity, and personal freedom— called the humanistic movement in the late 1950s. Maslow, born April, 1, 1908 (Abraham Harold Maslow, 2013), was the son of poor Russian-Jewish immigrants who came to the United States in the early 1900s seeking an escape from the Czarist persecution. His parents settled in New York City, where he attended public schools in a multiethnic, working-class neighborhood (Hoffman 2008). Maslow’s youthful experience was extremely typical for those of his background, and they inevitably shaped his worldview. This viewpoint remained vital to Maslow throughout his life. Although Maslow acknowledged his admiration of Freudian psychoanalysis at an early age, his own view of human nature varied greatly from Sigmund Freud's. Maslow thought Freud's theory was unnecessarily pessimistic with respect to our human potential for decency and kindness. He disagreed strongly with Freud's contention that we are essentially selfish beings, with little regard for others (Mullins 2010). Freud's view of human nature portrayed human potential as a fight to keep our instincts in check. Maslow believed that we are capable of becoming fully human through a process of self-actualization (Mullins 2010). Maslow agreed that we do not always show our most fully human side; but Maslow also believed that any of those reactions...
Words: 1946 - Pages: 8
...thought and behavioral models of a certain person. Maslow has greatly contributed to personality theories. He has developed the Hierarchy of Needs model in which people develop via several stages. Though just a small number reach the highest stage and their full potential. Both women and men have been analyzed to develop his model (Maslow, 1987, p.87). [...] The Hierarchy of Needs theory by Maslow stays valid for understanding people’s motivation and personal development. Nowadays Maslow's ideas stated in the Hierarchy of Needs about the responsibility of employers to give workplace that makes it possible for employees to perform their potential are very appropriate. Abraham Maslow has got the degree in psychology at the University of Wisconsin where the foundation of his motivational investigation was laid and where he studied rhesus monkeys (Maslow, 1987, p.61). [...] Maslow's primary Hierarchy of Needs model that consists of five stages can be attributed to Maslow. Every person has his own needs and he is motivated by them. The most basic people’s needs are inborn. They have been developed during the entire human’s evolution. Abraham Maslow's Hierarchy of Needs is aimed to explain the way needs motivate people. According to Maslow's Hierarchy of Needs people must satisfy every need after the other, beginning with the first one that concerns the most urgent requirements (Maslow, 1987, p.103). [...] First of all the lower needs of physical and emotional well-being are satisfied...
Words: 436 - Pages: 2
...Maslow’s Hierarchy of Needs A Case Study of The Impact of Solar Panel Production At Better Power Introduction Better Power is a company recently established in Australia with the aim of distributing power to Australian households from greener energy sources such as solar farms and wind mills. Better Power has reported a 30% decrease in output that has negatively affected sales and backorders. This has resulted in low staff morale and increased job insecurity. In this case study, I will discuss important motivation tools such as empowerment, self-improvement and life enhancement, and also how to apply them at Better Power based on Maslow’s hierarchy of needs theory. Motivation Motivation is an internal and external process that stimulates the needs and energy in individuals to be more interested and committed to a job in order to achieve an objective. There are two types of motivation namely, Intrinsic and extrinsic motivation. Intrinsic motivation is internally driven by an enjoyment or having by having an interest in a task. Extrinsic motivation is when an individual performs a task in order to gain a reward such as money, promotion or fame (academia 2014). There are several theories that attempt to explain motivation; these include Maslow’s hierarchy of needs, McGregor theory X and theory Y, Herzberg’s two-factor theory, Alderfer’s ERG theory, Self-determination theory, Temporal motivation theory and Achievement motivation theory. Maslow’s hierarchy of needs theory ...
Words: 1457 - Pages: 6
...Maslow’s Hierarchy of Needs Yolanda Dollison Ohio Christian University October 29, 2014 Maslow’s Hierarchy of Needs Abraham Harold Maslow was born on April 1, 1908, in Brooklyn, New York. He was the first of seven children. Maslow’s parents were of Jewish decent, destitute, and uneducated. As a small child, Maslow was the only Jewish child in the neighborhood where he lived. This made Maslow lonesome and unhappy throughout the majority of his childhood. Maslow was child that want to fit in and be accepted by the other children. It was once stated by Maslow, “I was a little boy who struggled and experienced racism, rejection, and ethnic prejudice. At a very early age, Maslow had needs that he desperately needed to fulfill. Later in life Maslow became a great American psychologist and was best known for the creation of Maslow’s Hierarchy of Needs. The Maslow’s Hierarchy of Needs Theory was first introduced by Maslow in a paper he wrote entitled, “A Theory of Human Motivation”, in 1943. It was Maslow’s belief that psychology of the past had failed to focus on normal, fully functioning human beings. Therefore, it was Maslow’s desire was to create a theory that included both the positive and negative aspects of human dispositions (Hergenhahn, B.R. & Olson, M.H., 1999). The needs described by Maslow included (1) Biological and Physiological needs- air, food, water, shelter, warmth, sex and sleep; (2) Safety needs- security, protection, order, law, stability,...
Words: 642 - Pages: 3
...Maslow's hierarchy of needs is a theory in psychology, proposed by Abraham Maslow in his 1943 paper A Theory of Human Motivation. Maslow subsequently extended the idea to include his observations of humans' innate curiosity. His theories parallel many other theories of human developmental psychology, all of which focus on describing the stages of growth in humans. Maslow studied what he called exemplary people such as Albert Einstein, Jane Addams, Eleanor Roosevelt, and Frederick Douglass rather than mentally ill or neurotic people, writing that "the study of crippled, stunted, immature, and unhealthy specimens can yield only a cripple psychology and a cripple philosophy." Maslow studied the healthiest 1% of the college student population. Maslow's theory was fully expressed in his 1954 book Motivation and Personality. Maslow is a humanistic psychologist. Humanists do not believe that human beings are pushed and pulled by mechanical forces, either of stimuli and reinforcements or of unconscious instinctual impulses. Humanists focus upon potentials. They believe that humans strive for an upper level of capabilities. Humans seek the frontiers of creativity, the highest reaches of consciousness and wisdom. This has been labeled "fully functioning person", "healthy personality", or as Maslow calls this level, "self-actualizing person." Maslow has set up a hierarchic theory of needs. All of his basic needs are instinctual, equivalent of instincts in animals. Humans start with...
Words: 623 - Pages: 3
...July 2014 Need Theories: Comparing Maslow, Alderfer, and McClelland Most theories of motivation revolve around the idea an employee’s needs influence their motivation. Needs are physiological or psychological scarcities that stimulate behavior therefore are necessary to live a healthy, productive lives both in personal and work lives. “If work is meaningless, then life comes close to being meaningless”(Maslow, Stephens Heil 39). These needs, whether weak or strong and are greatly influenced by environmental factors, thus causing human needs to vary over time and place. The general idea behind need theories of motivation is that unmet needs motivate people to placate them. On the contrary, people are not motivated to pursue a satisfied or achieved need. “In general terms, motivation can be defined as the desire to achieve a goal, combined with the energy, determination and opportunity to achieve it”(Compare and Contrast Clayton Paul Alderfer’s Erg Theory of Motivation and Abraham Maslow’s Needs Hierarchy). Let us now consider three popular content theories of motivation: Maslow’s need hierarchy theory, Alderfer’s ERG theory, and McClelland’s need theory. Abraham Maslow, a psychologist, first published his need hierarchy theory of motivation in 1943. According to Maslow, we all have five levels of need. The first, and most basic level is the need for survival or physiological needs, followed by the need for safety, together these two level represent our basic needs. While...
Words: 1194 - Pages: 5
... 2 Abstract In this paper, I will discuss how Abraham Maslow theory, hierarachy of needs has influenced my understanding of personalities and behaviors of people in society and in the work place. I will also discuss how this theory has influenced my role in society and din the work place, along with my interactions with others. Running Head: Personality Theory Paper 3 Abraham Maslow Abraham Maslow was born in Brooklyn, New York in 1908. He was the oldest of seven children. His parents were Jewish immigrants from Russia who were uneducated. His parents pushed him hard for academic success. Growing up he became very lonely as a boy and found his interest in reading books (Boeree, 2006). Maslow first studied law at City College of New York (CCNY). After three semesters, he transferred to Cornell and then back to CCNY (Boeree, 2006). After he married, he moved to Wisconsin and attended the University of Wisconsin, where he became interested in psychology (Boeree, 2006). While attending the University of Wisconsin, he met and worked with Harry Harlow who was known for his experiments with baby rhesus monkeys and attachment behavior (Boeree, 2006). Maslow received his B.A. in 1930, his M.A. in 1931 and his PhD in 1934, all in psychology and from the University of Wisconsin (Boeree, 2006). A year after graduating with his PhD, Maslow returned to New York and worked with E.L. Thorndike at Columbia...
Words: 629 - Pages: 3
...HARRY MILLS Maslow's hierarchy of needs is a theory in psychology proposed by Abraham Maslow in his 1943 paper "A Theory of Human Motivation" in Psychological Review. Maslow, A.H. (1943). A theory of human motivation. This hierarchy is most often displayed as a pyramid. The lowest levels of the pyramid are made up of the most basic needs, while the more complex needs are located at the top of the pyramid. Needs at the bottom of the pyramid are basic physical requirements including the need for food, water, sleep, and warmth. Once these lower-level needs have been met, people can move on to the next level of needs, which are for safety and security. As people progress up the pyramid, needs become increasingly psychological and social. Soon, the need for love, friendship, and intimacy become important. Further up the pyramid, the need for personal esteem and feelings of accomplishment take priority. Like Carl Rogers, Maslow emphasized the importance of self-actualization, which is a process of growing and developing as a person in order to achieve individual potential. Abraham Maslow believed that these needs are similar to instincts and play a major role in motivating behavior. Physiological, security, social, and esteem needs are deficiency needs (also known as D-needs), meaning that these needs arise due to deprivation. Satisfying these lower-level needs is important in order to avoid unpleasant feelings or consequences. Maslow termed the highest-level of the...
Words: 583 - Pages: 3
