...The Strategy Used By Munchys Make The Company Marketing Essay Strategic management is the process which refers to strategy formulating, implementing, and evaluating cross functional decisions to enable an organization to achieve its objectives. A strategy is about long-term planning and it must be implemented and the organization resources as well as its capabilities properly harnessed so as to achieve the planned outcome. Strategic management focuses on integrating management, marketing, finance or accounting, production or operation, research and development, and computer information system to achieve organization success. 2.0 Munchy’s Background Munchy’s is known as Malaysia’s No.1 homegrown biscuit brand which is a remarkable Malaysian success story of five brothers from Muar, Johor. Besides that, Munchy was a company which gains Super brands Status of year 2003, 2004, 2005, 2008, and 2009. Actually the name Munchy's was derived from the Mandarin term "Mai Qi" which "Mai" is the meaning of flour or wheat and "Qi" is refers to the magical quality found in the delicious wafers that are made from only the finest ingredients. In the beginning, this business is started by two elder brothers from Tan family who asked their father to allow them to start their own company. With his agreement, their business started out as a cottage operation in Johor back in 1991 with producing wafers, wafer sticks and biscuits with an Austrian-made second-hand wafer stick machine costing...
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...https://www.scribd.com/doc/44851045/Factors-Affecting-Entrepreneurship http://www.academia.edu/1512815/Environmental_Entrepreneurship http://interesting-place-in-terengganu.blogspot.com/2006/05/hutan-lipur-sekayu_114908861111114406.html http://interesting-place-in-terengganu.blogspot.com/2006/04/hutan-lipur-sekayu.html http://interesting-place-in-terengganu.blogspot.com/2006/05/taman-pertanian-negeri_28.html What is an entrepreneur? * An entrepreneur is an economic agent * That acts in the allocation of resources * raw materials * intermediate goods * physical, human, and social capital * Either to increase the efficiency of production of existing commodities, or to create new products. A study of socio-political and economic environment has a great social and economic significance to the growth of entrepreneurship. Modern business is treated as a social and economic institution and is affected by the political, social and economic forces. The political environment, industrial policy, licensing policy, foreign exchange regulations, banking policy, technological development and social change form the framework within which an enterprise has to work. It is for these reasons that all business plans must be based on the immediate environment. An entrepreneurial plan cannot be framed and finalized for its implementation without its relevance to the political, social, economical and technological requirements. In fact, it is the environment that regulates...
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...Money for Munchies: Drug Testing for Food Stamps Abigail Jensen Colorado Technical University Money for Munchies: Drug Testing for Food Stamps It’s 10:45pm and I’m getting ready to close. The last customer comes in, and grabs a couple handfuls of junk food. As he carelessly drops his candy, chips, and pop on the counter, he hands me his EBT card. EBT being the electronic version of food stamps, he is spending money that the government gives him for groceries. Being trained to be professional, I don’t say a thing ring up his items, and politely say good night as he quickly shuffles out the door. I have a hard time believing he has children that are still up at this hour, so he isn’t giving them a treat. Not to judge, but we are also trained to look for signs of intoxication. Alcohol has a distinct smell, so does marijuana. He smelled a lot like marijuana. If you can afford to buy said drugs, you have the money to buy groceries without government help. Drug testing should be mandatory if you want government help. There are people who make enough money to buy drugs, but somehow don’t make enough to make buy groceries for their families. I believe that drug testing should be mandatory for government assistance. It isn’t an invasion of your privacy; it’s a precautionary step to ensure that you deserve government assistance. I know many people who don’t do drugs and use their EBT for good. However, there are many people who use their EBT for munchies, while high on drugs...
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...Medical marijuana has been a subject that people frequently hear on the news. Entrepreneurs make products infused with medical marijuana to help certain people, for example, Whoopi Goldberg and Maya Elisabeth created medical cannabis products to help target premenstrual syndrome (PMS) and menstrual pain for women. The two created the products because medical marijuana can help relieve pain for a large population of people. Medical cannabis is known to treat those with chronic conditions that they have to live with every day some of which include HIV/AIDS, epilepsy, Parkinson’s disease, and cancer patients. “In a placebo-controlled, 2007 study in the journal Neurology, Abrams and his colleagues found that marijuana is effective at reducing neuropathic...
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...cannabinoid in marijuana that gets a person “high”. Effects from smoking marijuana Marijuana commonly known as weed or pot is a illegal drug that people use to get high. Smoking marijuana is known to alter your senses, alter your sense of time, change your mood, impair reaction time, a decline in problem solving skills, impaired memory, and hallucinations, delusions, and psychosis when taken in high doses. Marijuana also has prolonged effects when taken continuously that can be both positive and negative, like a stunt in brain development. Most prolonged effects can return to normal if the person/persons stopped smoking marijuana. Medicinal uses THC from the marijuana plant has been linked to an increase in appetite (commonly known as the munchies), pain relief, nausea reduction, inflammation, and improved control in patients with muscle spasms. Cannabidiol(CBD), another cannabinoid, has also been linked to pain relief, reducing inflammation, and has been found useful in controlling epileptic seizures. CBD is thought to be useful in treating mental illness and addictions. ...
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...STUDENT’S UNDERTAKING “The project is submitted to Jagan Institute of Management Studies, New Delhi, as a part of fifth semester project for Bachelor of Business Administration Programme.” Mentor Achin Vasudev PREFACE The summer training programs are designed to give the practical knowledge of corporate world. Training is usually meant for such vocations where advanced theoretical knowledge is to be backed up by practical experience on the job and it is because of this reason that summer training programs are designed. So, that the future manager may be ready to take the future responsibilities. It was exactly in this context that I was privileged enough to join Bikano one of the good company in FMCG sector in the world. I gained lot of experience and confidence over the past eight week which will further help me to take the future responsibility in my professional life. During this period I was given to find out the “competitive analysis of packaged food industry in context of traditional sweets, snacks, namkeens opportunities and challenges ahead” and also the “Findings and Result of New Product Development”. In the training program I had tried my level best to arrange the work in systematic and chronological way. This endeavor work shall provide the Bikano marketing department, an idea about the market...
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...Ryley Hughes Psychology 503 Extra Credit Answers A. (1) The interaction between THC and the cannabinoid receptor affects learning, coordination, problem solving and short-term memory. Basically, this interaction causes the communication between cells to slow down. It is an agonist at cannabinoid receptors. When THC binds to a neuron it causes the postsynaptic neuron to be hyperpolarized because THC is an inhibitory neurotransmitter. The natural agonist for this receptor is anandamide, which is metabotropic. The physiological consequences of THC binding to those receptors include an increase in heart rate, bloodshot eyes, dry mouth, the munchies, low testosterone, suppression of immune system, analgesia, decrease in body temperature and luteinizing hormone suppression....
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...In a conjunctive effort to introduce the best product to market since sliced bread, Group B is rolling out our New Product Launch Marketing Plan for our super awesome, super ingenious, band new product, Bake’d. Bake’d is a convenient, ready made, ready to eat food and beverage product that is going to revolutionize packaged food for decades to come. By the end of this presentation, you will know everything you want and need to know about Bake’d as we explain in detail who our target market is and how we will reach them by learning their buying behaviors and patterns. You will be very interested to learn about our entire product launch campaign and how we plan to implement it through price, product, promotion, and place. From there Group B will begin to expand on our initial product offering. We will present our plans in detail pertaining to issues like, how we market against competitors, Labeling and branding, and what we offer and to our customers as our product guarantee. As you may already know, our goal is to unite like-minded people through ritualistic enjoyment in their specific time of need and fulfilling that need is our hallmark. Target Market The person we are targeting with our product is the college aged student who enjoys the responsible use of marijuana. This person by all descriptions is a responsible, law abiding citizen who enjoys partaking in the social act of “smoking”. Perhaps as a stimulant or a way of decompressing after a long day of higher education...
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...people ever try” (PBS, Religion and Ethics, October-22-2010, legalizing-marijuana). For over 75 years people have fought to keep it illegal and to make it legal. The war on cannabis has cost Americans tons in tax money, and forged a shady black market. Lucky Severson: “national studies indicate that enforcing marijuana laws costs American taxpayers over $8 billion annually. The cost of pot arrests in California is over a billion a year.” In a time where we are stressed over the economy wouldn’t it make sense to save us this kind of change? Ethics How can we as a society endorse alcohol, a substance that has proven to take lives if they drink too much, and then shun marijuana, which in extreme cases of smoking to much can cause severe munchies not death. Now we have to ask ourselves is it illegal because of its recreational use or the potential uses that can replace other products. We have barely scratched the surface of what we can do with this plant. Remember being little and being told that when life hands us lemons make lemonade. Well Mother Nature has handed us lemons and we have just been wasting the potential for the last 100 years. Making marijuana legal will not cause the entire nation to be a bunch of stoners, if this was true then we would already...
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...So far, our theory is rather cold and mechanical. What about feelings? Well, they're there, to some degree, in every interaction. Imagine this: In the middle of the night, you get a bad case of the munchies. So you leave your bed and head for the fridge. It's very dark, but you know your apartment like the back of your hand, so you don't bother with the lights. The coffee table is in the middle of the room and you anticipate its presence and maneuver around it. Perhaps you reach out your hand to touch the edge to confirm your anticipation. You're almost there - five more feet to the fridge - when WHAM! you walk into a solid six foot...something: The unanticipated! What do you feel at that moment? Perhaps fear, surprise, perhaps sheer terror. Whatever it is, it is rather unpleasant. Let's call it distress. You are, at the same time, busy "generating anticipations" -- making guesses about the nature of the beast, taking actions that might alleviate some of your fears, dashing for the light switch. The lights come on... you're expecting a sex-crazed psycho-killer.... And lo and behold, it's the fridge. You cleaned behind it for the first time in 30 years and left it pulled out. Now how do you feel? Perhaps you feel relief, a sensation of pleasant resolution. You heave a great sigh, perhaps laugh. Things make sense again. Life is on the right path again. Let's call it delight. (Note that you might still feel some negative emotion as well, as soon as the initial relief is behind...
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...when given a choice between two acts, basically it states that the worth of something is determined by how useful it is to society. Discussion A very controversial topic of discussion nowadays is whether or not marijuana should be legalized or not. I think that the utilitarian theory could and should be applied to resolve this issue. Over the past couple of years, different states have been taking votes to legalize marijuana. Some states are already legalized for a person to both possess and use it, and there’s many more states in the process of having marijuana legal. Compared to alcoholic drinks, marijuana is basically harmless. Marijuana is known to make people happy and have a sudden appetite to eat, which some call “havracism. munchies”, but in the case of alcohol, I’ve witnessed how it makes some people angry, violent, incoherent, and unable to control their balance. Many people have been killed in car accidents, due to one of the drivers being intoxicated with alcohol. Also, persistent,constant drinking of alcohol, can cause problems with one’s liver after so long. In comparison between the two (marijuana and alcohol), when you weigh the pros and cons of them both, it seems that marijuana produces the higher utility out of the two. With alcohol, the consequences of one's actions and behavior can produce negative and unhappy results, which is one of the main reasons that some people can not understand why alcohol is legal and marijuana isn't. Utilitarianism is considered...
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...Martha Marshall JOUR 374 Krista Coriaty 11/05/2015 Op-Ed: It’s not just for hippies anymore Potheads –– we all know them. They can be found lounging on someone’s couch in the middle of the day with a bong in their hand, or in the kitchen raiding the refrigerator and cabinets for munchies. Maybe they are staring blankly at a white wall while having the deepest conversation about life and the world around them. Regardless, they’ll never remember what they talked about. With the legalization of marijuana well on its way, many people are deciding to come out of the pot box. According to Gallup, 53% of Americans say marijuana should be made legal. However, when Gallup first asked the question, they found that just...
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...Oscar J. Fernández Quesada Condominio Segovia Apt. 2002 San Juan PR 00918 Telephone (787)-218-7132 oscarfernandez1982@gmail.com Objectives: • Obtain a position that will enable me to use my strong organizational, management, and quality assurance skills while gaining valuable work experience. Skills: • Self-motivated with interpersonal influence and control, analytical problem solving abilities, inductive and deductive reasoning capabilities. • Work efficiently with deadlines, extremes pressures, and minimal supervision. • Connoisseur of the Lean Manufacturing and Six Sigma philosophies to conduct continuous process improvements and increase productivity and profitability. • Achieved computer proficiency and keyboarding mastery; demonstrated knowledge of Microsoft Office, Peachtree, QuickBooks, and all Internet functions. • Bilingual: Spanish and English. Experience: • January 2008 until present - Office/Accounting Clerk for Medical Office, Dr. Salem (General Practitioner), Dr. Cuebas (Psychiatrist), and David Quiñones (Psychologist) - Laguna Gardens Shopping Center, Suite 200A, Carolina, PR o Produced variety of business materials, including: letters, reports, and proposals. o Established and improved client communications; maintained ongoing relationships. o Addressed customer inquiries; interpreted and delivered information; provided guidance; keep update permits and licenses. o Implemented 5S tool to enhance organization, cleanliness, and search time. ...
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...understanding market growth and decline. The Munchy’s general environment is grouped into four segments which is political, economic, social and technology. Political Munchy’s have always recognized the important of manufacturing for Halal product since the government of Malaysia was focusing on turning the nation into an international Halal Hub. That is a reason why Munchy’s have a dedicated committee that deals with all Halal things. The committee is made up of representatives from each key section that contributes to the making of the products. Munchy’s is setting its sights on a greater share of the regional pie while the tariff and trade barriers are trimmed with the formation of the ASEAN Free Trade Area (AFTA). In fact of this, Munchy have been opened a new branch offices in ASEAN neighbors. Economic Munchy’s sales in ASEAN have seen is a clear uptrend because of the proactive approach of Munchy’s done in sales and distribution. For instance, the Munchy’s reveals that sales in Singapore have grown by more than 50% since 2003, making the island Munchy’s third largest export market. Besides that, the company has experienced double-digit growth not only within Malaysia but also in Japan, Singapore and other Asian countries. It still, Muchy’s export growth has been broad-based and their exports have been grown by close to 60% within this year. Social According to the Munchy’s products, those have been reformulating their range to feature less sugar, less salt...
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...INFORMATIVE SPEECH OUTLINE Name: Specific Purpose of Speech: To inform you about marijuana and the effects it has when used for medical purposes. Organizational Pattern: Related Sub- Topis INTRODUCTION Attention Getting Remarks What do you think of when you hear the word marijuana? Some of you might think of a kid in high school just sitting on the couch getting , with the munchies wasting away their day , or you probably associate it with the Legendary Bob Marley. Its possible that most of you are not aware of the medical benefits that the cannabis plant has so today so I will be informing you on the effects of marijuana when used medicinally. I. Preview of speech: First main point: Active chemicals Second main point Diseases and conditions in which marijuana is used medically Third main point: States in which it has been legalized Transition to body of speech: So Now I will begin with the active chemicals of marijuana First main point: Active chemicals: Http://www.ncsm.nl/english/what-is-medicinal-cannabis/active-ingredients A .Chemicals 1a. THC 2a. CBD B.Five major Cannabinoids 1a. Delta -9-Tetrahydrocannibinol (THC) 2a Cannabidiol (CBD) 3a. Cannabinol (CBN) 4aCannabichromene (CBC) 5a.Cannabigerol (CBG) Transition to second main section: Therefore , studies have shown that some of these components can help in treating several...
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