...Status and Trends of Caribbean Coral Reefs: 1970-2012 EXECUTIVE SUMMARY Jeremy Jackson “Perhaps the most striking aspect of plant life on a coral reef is the general lack of it. It seems anomalous to even the casual observer that tropical reefs, notable for their dazzling profusion of animal life, are almost devoid of conspicuous plants.†Sylvia Earle, 1972 INTRODUCTION Sylvia Earle’s early observations upon Caribbean reefs describe a forgotten world. Caribbean coral reefs have suffered massive losses of corals since the early 1980s due to a wide range of human impacts including explosive human population growth, overfishing, coastal pollution, global warming, and invasive species. The consequences include widespread collapse of coral populations, increases in large seaweeds (macroalgae), outbreaks of coral bleaching and disease, and failure of corals to recover from natural disturbances such as hurricanes. Alarm bells were set off by the 2003 publication in the journal Science that live coral cover had been reduced from more than 50% in the 1970s to just 10% today. This dramatic decline was closely followed by widespread and severe coral bleaching in 2005, which was in turn followed by high coral mortality due to disease at many reef locations. Healthy corals are increasingly rare on the intensively studied reefs of the Florida reef tract, US Virgin Islands, and Jamaica. Moreover, two of the formerly most abundant species, the elkhorn coral Acropora palmata and staghorn...
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...undeniable business success story. Crocs’ bold strategic move allowed it to break out of the red ocean and achieve both differentiation and low costs to create a blue ocean. The result was rapid growth and global expansion to reach US$847 Million in revenues and US$168 Million of profits in 2007, just six years after launch. Crocs store in Boston, MA. © J. von Briesen, Frontier Strategy, LLC (2009) Unfortunately, after that, instead of remaining true to the principles of blue ocean strategy, Crocs started to compromise on the very foundation that made it a success. It lost its focus on a few simple styles and started offering a wide range of complicated styles and expanded too aggressively. The result was declining performance and higher costs. In the rest of this article, the story of Crocs’ strategic move will be explained and will conclude with some perspectives on the company’s current situation. Crocs Entered A Red Ocean Industry When It Launched in 2002 The U.S. footwear industry in 2002 was $49.3B in annual sales1, split about 60%-40% between fashion and athletic. Within the fashion footwear segment, categories are well established with shoes representing 55%, sandals representing 25%, and boots and other 20%2. The industry prior to Crocs' strategic move was mature, growing between 1.5%-3% a year, and competition was extremely intense – a red ocean. The marketplace was nearly all imports, with only a relative handful of U.S. firms...
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...Graduate School of Management HOSP 594 Final Project Table of Contents Executive Summary Statement of Purpose a) Company's mission statement b) Brief history of the business opportunity c) Current situation d) What makes the business unique e) Creating value for customers f) Key success factors for proposed business Name and Legal Structure Description of the Business a) Management philosophy: vision mission, goals, objectives b) Type of Organization Description of the concept, licenses, and lease a) Concept b) Pricing Market analysis and strategy a) Industry analysis, including segmentation in which the concept belongs within the lodging industry b) Description of the target market, demographics, psychographics, lifestyles, and market potential, including the size and growth rate c) Competitive analysis d) Strengths, weaknesses, opportunities, and threats e) Location, ease of access, and parking f) Nature of competition g) Potential new hotel and resort competition h) Location analysis i) Description of the area j) Commercial residential profile Pricing strategy a) Room pricing Advertising and promotional campaign a) Objective b) Techniques c) Target audience d) Means of communications e) Schedule of communications Conclusion and Summary Works Cited/References Executive Summary The concept for Island Vacation Resort revolves around several key words:...
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...Study 1 – Buttons Limited Canadian Distribution System Contents Executive Summary 1 Introduction 4 Initial Stocking of Stores 6 Figure 1 - Average Transit Time by Ocean Container from Manufacturing Plants to Canadian Stores 8 Figure 2 – Initial Stocking of Stores via 40 FT Ocean Containers to DC’s. 9 Full Distribution System Buttons Canada 10 Figure 3 - Average Transit Time by Consolidated Air from Manufacturing Plants to Canadian Stores 11 Figure 4 – Full Canadian Distribution Flow Chart: Consolidated Air into DC’s Replenishment of Stock 12 Canadian 3PL 13 Incoterm 15 Modal Selection 17 Distribution Centre (DC) 18 Distribution 19 Communications Internal 20 Communications to 3PL 22 Customs 23 Conclusion 24 Executive Summary Buttons Limited, is a global clothing retailer, and has targeted Canada as a new market for expansion of their lines of affordable, but stylish clothing, by opening up eight new stores in the country. Two stores will be situated in Vancouver British Columbia, three in Toronto Ontario, and three in Montreal Quebec. A very simple and straight forward distribution solution is recommended. One that will use the same flow chart process for both ocean carriage, for the initial startup and stocking phase of the program (see Figure 2, page 9), and the air consolidation replenishment of stock phase (see Figure 4, page 12). This system will be providing savings with ocean carriage for the initial stocking phase, and ongoing speed, and economy...
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...Executive Summary Instagram is a photo sharing application developed originally for the Apple iPhone launched in October 2010 by two software engineers. The slogan “Fast beautiful photo sharing” illustrates the view of this hugely successful company. Instagram would focus on a few key aspects very well. * Fast, intuitive and satisfying applications * Beautiful photos through customization * Photo sharing as a means of social communication Instagram is currently a subsidiary of Facebook Inc., having being acquired by the company in Sept 2012 for $1 billion dollars. Current appraisals value it closer to $5 billion dollars. Introduction Social media has changed the way we interact and communicate with others; it has become a functional means of communication for some and an essential one for others. Its popularity can be attributed to our fundamental need to connect with others over common interests and to share our emotions and moments with others. With the advancement of phone camera optics, it became incredibly easy to take photos at any place and time and share them with friends and family. Before the release of Instagram, there was a need for a mobile application which focused on photos as its primary method of sharing. Analysis Instagram’s business model was successful due to several factors: * Strong focus on photo sharing * Unique mobile application design * Easy to use and customizable photos * Quick, free and easily accessible ...
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...MGW3401 – STRATEGIC MANAGEMENT Tenfold™ Organic Textile Case Analysis Report Lecturer: Dr Chong Yit Sean, Esther Tutor: Dr Tan Seow Kian, Sharon Cheok Huei Chun (24826200) Teoh Tong Aik (26094193) Florian Navintach Zeorelli Samerawickreme (24729833) Clement Marsha (25342754) Habiba Almahrooqi (25384589) Table of Contents Executive Summary 1.0 Introduction 1.1 Purpose of the report 1.2 Company information 1.3 Assumption 1.4 Methodology 1.5 Purpose of Report 2.0 Strategic Analysis 2.1 SWOT ANALYSIS 2.1.1 Strengths 2.1.2 Weaknesses 2.1.3 Opportunities 2.1.4 Threats 2.2 Main issues 2.2.1 Issue 1 2.2.2 Issue 2 3.0 Evaluation of Alternative Strategies 3.1 Alternative 1 3.2 Alternative 2 4.0 Implementation 5.0 Conclusion 6.0 Reference list 7.0 Appendix Executive Summary Tenfold™ Organic textile is a company that provides naturally dyed organic cotton products to consumers, manufacturers and retailers. Tenfold attracts its customers by being an environmentally responsible organization that produce apparel using eco-friendly and chemical-free dye. The purpose of this report it to analyze the strengths, weakness, opportunities and threats of Tenfold in order to address the main issues that the company can improve. Furthermore, using academic journals, two alternative strategies will be discussed to improve and enhance the organization’s strategic position. The first issue that Tenfold faces...
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...UNIVERSITY COLLEGE OF NORTHERN DENMARK 1st year interdisciplinary exam 2015 TRENDS IN BOOKING THROUGH THE MOBILE DEVICES Klaudia Harvanova 22.5.2015 Number of characters: 19 123 UCN SERVICE AND HOSPITALITY MANAGEMENT KLAUDIAHARVANOVA CONTENTS 1.0 Introduction ....................................................................................................................................... 3 2.0 Delimitations ..................................................................................................................................... 4 3.0 Methodology ..................................................................................................................................... 4 3.1 THEORETICAL FRAMEWORKS ........................................................................................................ 4 4.0 Analysis .............................................................................................................................................. 6 4.1 Task 1: ............................................................................................................................................ 6 4.2 Task 2 ............................................................................................................................................. 8 4.3 Task 3 ............................................................................................................................................. 9 4.4 Task...
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...NAVAL POSTGRADUATE SCHOOL MONTEREY, CALIFORNIA THESIS ANTHRAX VACCINE AS A COMPONENT OF THE STRATEGIC NATIONAL STOCKPILE: A DILEMMA FOR HOMELAND SECURITY by Thomas L. Rempfer December 2009 Thesis Advisor: Second Reader: Stanley Supinski Dean Lynch Approved for public release; distribution is unlimited THIS PAGE INTENTIONALLY LEFT BLANK REPORT DOCUMENTATION PAGE Form Approved OMB No. 0704-0188 Public reporting burden for this collection of information is estimated to average 1 hour per response, including the time for reviewing instruction, searching existing data sources, gathering and maintaining the data needed, and completing and reviewing the collection of information. Send comments regarding this burden estimate or any other aspect of this collection of information, including suggestions for reducing this burden, to Washington headquarters Services, Directorate for Information Operations and Reports, 1215 Jefferson Davis Highway, Suite 1204, Arlington, VA 22202-4302, and to the Office of Management and Budget, Paperwork Reduction Project (0704-0188) Washington DC 20503. 1. AGENCY USE ONLY (Leave blank) 4. TITLE AND SUBTITLE 2. REPORT DATE December 2009 3. REPORT TYPE AND DATES COVERED Master’s Thesis 5. FUNDING NUMBERS Anthrax Vaccine as a Component of the Strategic National Stockpile: A Dilemma for Homeland Security 6. AUTHOR(S) Thomas L. Rempfer 7. PERFORMING ORGANIZATION NAME(S) AND ADDRESS(ES) Naval Postgraduate School Monterey, CA 93943-5000...
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...referenced, has been copied from material belonging to any other person e.g. from a book, a handout, or another student. I am aware that it is a breach of LRG regulations to copy the work of another without clear acknowledgement and that attempting to do so renders me liable to disciplinary procedures. To this effect, I have uploaded my work onto Turnitin and have ensured that I have made any relevant corrections to my work prior to submission”. NB: I also understand that under no circumstances should any part of this assignment be published, including on the Internet, or publicity displayed without receiving written permission from the school. Signature: Giuseppe Napoli Date: 16.11.2015 Executive Summary The Walt Disney is an American diversified multinational mass media and entertainment company, founded in Burbank, California in 1923 by two brothers Walt and Roy O. Disney. The companies success can be attributed to the ability exceed customer’s expectation and deliver magical moments to the audience. The main core value of the company can be identified in the cast members, who are considered the main bridge to deliver the company’s core values. As well to support cast members the company equipped the park with new technologies, the process not only reduce waiting time but also increase customer’s satisfaction. However the company initially face some globalization issues due to the lack of communication between corporate and...
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...Lamp Place Incorporated Logistics Plan | Prepared for Scott Bennie - TMDT 1150 & James Peterson - COMM 2200 | April 10, 2011 Tom (Zaiyi) Liu INTT 2A | Executive summary Our consulting firm has been hired to assist Lamp Place Incorporated (LPI) with a product roll out in Canada. LPI wants to test the viability of the Canadian market by introducing a Prestige line of lamps. Previously, the lamps are being produced by an Indian supplier, who ships four containers of lamps (1,536 cartons) on a weekly basis to the Port of Halifax. After the arrival of these containers at the Port of Halifax, the lamps are then transferred to each of the LPI’s contracted distribution centres through rail and truck. The total cost of this whole process is $24,439 per week, or $1,270,815 per year. Currently, a new supplier based in Montreal has been identified as a comparable alternative to the India supplier. The Montreal supplier offers the same product with $8.10 higher unit price. But the transportation costs are significant lower, as it only costs LPI $11,000 per week and $572,000 per year. One thing to note is that, the Montreal supplier uses a 53’ container to transport the product; therefore, there will be a possibility of 100 more lamps to be shipped with every container. After an analysis both of the suppliers of their cost, convenience, environmental...
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...T-BONE TEXAS Steak House Business plan Meno : Lucia Škutová ROK : 2010 Špecializácia : EMP PP Table of Contents 1.0 Executive Summary 3 1.1 Objectives 3 1.2 Mission 3 1.3 Keys to success 4 2.0 Company Summary 4 2.1 Company Ownership 4 2.2 Start-up Summary 4 3.0 Market Analysis Summary 5 3.1 Market Segmentation 5 3.2 Competitive Edge 5 3.3 Main Competitors 5 4.0 Marketing Strategy 5 4.1 Marketing Program 5 4.2 Sales Strategy 6 4.3 Sales Forecast 6 5.0 Management and Personnel plan 6 6.0 Financial plan 7 7.0 Menu 7 1.0 Executive Summary T-BONE TEXAS Steak House is a 115 seat restaurant with a special menu which contains a lot of different kinds of steaks prepared in all kinds of way. This restaurant will be located in a new shopping mall Aupark –which will be opened in Košice next year. There will be a total of 34 000 sq. m. of commercial space for this particular shopping mall. In addition, there will be over 11000 sq. m of space for offices. Our restaurant, providing a touch of all America cuisine, will be the perfect place to go for a bite to eat, for a drink or for a small business meeting. The menu will be inspired by the American specialties and offer to a diverse clientele. Besides various kinds of steaks we offer also some popular dishes as Crispy seafood mix, Bar-b-que ribs, Steak Tartare, Chili y quesadillas. The most diverse...
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...Chapter 1 Introduction Selling process involves making the customer understand what the product is and how can it be beneficial for the consumer. The process basically involves explaining the product feature and showing them the pros and cons. But when it involves selling a concept which hardly has anything tangible to show it turns out to be more troublesome. First understanding what a concept selling process is and then we understand it through an example of a concept called FTWZ (Free trade warehousing Zone) Concept Selling- A type of marketing that uses the idea that consumers left to their own devices are unlikely to purchase a particular product. The concept selling approach is often advanced by a business as a justification for being especially aggressive in their marketing campaigns to promote sales. Concept selling is simply taking a product and selling it on the basis of an idea, making it more palatable to the customer. It is painting a word picture to the prospect, letting them visualize a certain situation. Concept selling vs Product selling. So what is the big difference ! “The number one thing when using Concept selling vs Product selling is that it creates a form of communication that gets the prospects attention. You are communicating an idea that makes more sense for your prospect to understand and relate to. In other words, it becomes more palatable to the prospect.” FTWZ- Fee trade warehousing Zone A Free Trade & Warehousing Zones...
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...Company Report: Strategy Evaluation 8 February 2013 Table of Contents Executive Summary 3 Industry: Banking and Financial Services in Australia 4 Overview 4 PESTLE 5 Porter’s Five Forces of Competition 6 Firm: Westpac 7 Overview 7 McKinsey’s 7 S Framework 7 Competition Analysis 11 Blue Ocean Analysis 13 SMSF and Strategy Recommendations 13 What is a SMSF? 13 Three tiers of Non-Customers 13 Strategic Canvas – SMSF 14 3 Keys to Success: Tagline, Focus and Differentiation 14 Option 1 14 VRIO 15 Option 2 15 VRIO 15 Appendix 17 Industry Analysis Charts 17 Porters 5 Forces Analysis Detail 20 Westpac Strategic Priorities 22 Material issues 23 Executive Summary Westpac Bank is Australia’s first Bank, founded in 1817 and is currently one of the “big four” group of lending banks in Australia. Listed on the stock exchange in 1970, Westpac has a history of acquisitions, notably the recent (2008) purchase of St George, which contributes 19% of Westpac’s Cash Earnings. Westpac has a market capitalisation of $76.5 billion in an industry with an overall value of $208.6 billion, or roughly 10% of Australia’s GDP. The financial services industry in Australia is an Oligopoly, with the big four banks accounting for over 80% of the market. A mature market, players are converging, and the industry is forecast to grow at around 8% year on year to 2018. Competition in this industry is fierce, though there is also speculation that there may be significant price signaling...
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...SHUKER- ALL- HUMDULILLAH! Would that we have words to pay tribute to our loving parents and teachers whose invaluable prays salutary admire and embodying attitude kept our spirit alive to strive for knowledge and integrity which enable us to reach Milestone. We would also like to express enormous gratitude to our respectable teacher “Mam Malka Liaqat” for providing the direction, all scope of this report and for helping us in refining our effort and ideas. We also acknowledge the help and pleasant gathering of all our class Fellows. We are also thankful to all of those people who helped us in Accomplishing our report. Executive Summary Production strategy is critical to effective international operations. Since most goods and services have very limited lives, MNE’s must continually provide new offerings and this can be accomplished only through a well-formulated production strategy. The purpose of report is to understand how MNE’s carry out this process. In doing so, we have focused on the entire range of production strategies from research and development to manufacturing, to shipment, and to the final international destination. We have discussed the most current...
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...FIVE-YEAR MARKETING PLAN ICHIBAN SUSHI, LLC. Table of Contents 1.0 Executive Summary ................................................................................................1 2.0 Company Description ..............................................................................................2 3.0 Strategic Focus and Plan .........................................................................................4 3.1 Mission ...........................................................................................................4 3.2 Goals ..............................................................................................................4 3.3 Core Competency ..........................................................................................5 4.0 Situation Analysis ...................................................................................................7 4.1 SWOT Analysis .............................................................................................7 4.2 Competitors in the market .............................................................................9 5.0 Product-Market Focus............................................................................................9 5.1 Marketing and Product Objectives ..............................................................10 5.2 Target Markets .............................................................................................10 ...
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