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Online vs. Retail Shopping

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Online vs. Retail Shopping

Online vs. Retail Shopping Once upon a time there was no such thing as the internet. Everything you needed and wanted had to be purchased in person. Now days you can sit in the comfort of your home, place of work, car, or even the local coffee shop and purchase most things through the internet. Is this the new frontier of shopping, or will there still be a place for a walk-in retail store. I have seen a lot of retail stores close and I am constantly wondering if it is because of on-line shopping. In the days before the internet any shopping you needed to do had to be accomplished by physically going out to the store that had the item you wanted. Fighting traffic, getting to the store early for the best sale, scrambling to get an item of limited quantity, these were the glory days for retail stores. These days you can purchase most anything you want or need without leaving the comfort of your home. Furniture, electronics, clothes, toys, and even groceries can all be purchased online and delivered right to your door. More and more people turn on their computers and shop for what they need instead of going out and braving the crowds in the retail stores. “Online retail sales aren’t growing at the torrid pace they once were, but they continue to grow steadily. Forrester Research put out a new five-year forecast today predicting that e-commerce sales in the U.S. will keep growing at a 10 percent compound annual growth rate through 2014. It forecasts online retail sales in the U.S. will be nearly $250 billion, up from $155 billion in 2009” (Schonfeld, par.1). At first most retailers did not believe or take into account the effect of the internet when it comes to shopping. At the time it was commonly believed that the internet was only going to be a source of information and a way to contact people over vast distances via

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