...“ Rags to Riches” Taylor Buffington 5665 BADM 304, Spring 2014 Just like many people, we all dream of making it big and creating a name for ourselves in the world. In Daymond John’s case he did just that, along with perserverance and determination. Daymond turned his fast money scheme into a million dollar brand , which further more opened the door and led him into many more million dollar deals later in life. He was born on February 23, 1969, and grew up in ‘Hollis’ Queens, New York. Along with his seven brothers and sisters, Daymond was raised by his single mother. In his teens, he attended Bayside High School and during that time he participated in a co-op program. This allowed him to go to school on a alternating weekly basis and maintain a full time job at Red Lobster. Daymond’s first step into the entreprenueral field came from his want of a ‘tie-top’ hat that was a big fashion trend in his later teen years. Because they were such a high demand, tie-top hats were also pricey. Having learned and gain the ability to sew from his mother, Daymond began making personal ‘tie-top’ hats for his friends and himself. He saw this as an opportunity to make decent money and with the help of his neighbor, Carl Brown, they sewed around 100 hats and sold them for $10 in front of New York Coliseum. From one day’s profit, they together made $800 and realized it would be something worth continuing. He began by recruiting childhood friends, J. Alexander Martin and Keith Perrin, and...
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...differentiation strategies. Currently Kinkajou has three different versions of the product, namely the Kinkajou Bottle cutter, Kinkajou Bottle cutter deluxe, Kinkajou Bottle cutter premium which costs $50 (Hermes version), $65(Atlas version) and $75(Midas version) respectively. They also some complementary products like glass cut finishing kit, Glass Finishing Tool, Firefly LED Pendant Light Kit, Glass Paint - Bright White to generate the recurring revenues. These complementary product give a finer finish to the bottle that is cut using Kinkajou cutter. Hence the management has done a commendable job in the areas of price differentiation and providing complementary products to generate recurring revenues. After careful analysis of the company based on the SWOT analysis that’s been I would recommend the following to increase their ability to survive. The first recommendation is to offer quality product and support for the customers who buy Kinkajou. The second recommendation is to participate in the American reality...
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...In week three’s class we started off with a team activity labeled “Shark Tank”. The activity was modeled after the TV show in which entrepreneurs present their business model or invention to a panel of wealthy business tycoons and ask for a monetary investment in an exchange for a stake in the company. Our team really enjoyed this activity because it allowed us to freely and creatively go about developing a business model we all could agree on. The activity also allowed us to gain a better understanding of bonds along with many other subject areas we had covered in the previous weeks. Following the ‘shark tank’ activity we as a class continued to discuss the topic of bonds and also hit on some key points throughout chapters eleven and twelve. Week four covers chapters thirteen and fourteen and focuses on the statement of cash flows and the analysis of financial statements. The statement of cash flows reports a companies flow of money, both in and out, resulting from their operating, investing, and financial activities during that company’s reporting period. The statement of cash flows is an important tool for individuals both in and outside of the company. Because the statement of cash flows shows how cash is coming in and out of the company, it allows for a more transparent look into a company’s operating activities. This transparency allows creditors and investors to make the appropriate decisions when it comes to investing or calculating a company’s ability to pay back debts...
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...Internet Assignment 1 Marketing Strategy Analysis Wendy Willard Genesee Community College A high-profile service called Games2U claims to be “America’s #1 Provider of Mobile Entertainment!” G2U (2013,) Games2U brings entertainment to the customers’ place of choice. They have ten separate experiences and price by piece of equipment you schedule to rent, and how long you would like your event. The mobile gaming industry is relativity new and upcoming field. Games2U has an extensive marketing strategy. Games2U was premiered on them on Shark Tank and I found the experiences they were showing something I would love to promote or start a franchise in. They really have used the marketing concept. It is obvious that the social and economic justification for Games2U’s existence is satisfying the customer’s wants. The pieces Games2u rent are fun and each has it’s own characteristics. Their product is an experience guided by the theme/piece the customer would like to rent. My favorite piece is the life size robot you get into and control. It is 7 feet tall and you use joystick controls to move it around. It changes your voice with a voice synthesizer so you can talk with a robot voice. It also gives you the control of a fog machine that pours out fog all around the Ubot. Some of the Ubots have tennis ball launchers as arms. The one on Shark Tank had the launchers and it was even fun to watch. The Ubots have to be one of Games2U’s stars because it is a fast-growing...
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...* What is Squatty Potty’s Mission Statement? Overall do they base their marketing efforts on this mission statement? Explain with some examples. * The Squatty Potty’s Mission Statement is “to change the way we poop, one ‘stool’ at a time.” Yes, they do base their marketing efforts on this mission statement. They are very literal with their mission statement with the terminology of the word stool. With the use of the Squatty Potty, you poop better. * Analyze a marketing situation using SWOT analysis. * Perform a SWOT analysis for Squatty Potty, then share it with your group. Finally, your group must create a final SWOT analysis of Squatty Potty that will be used in your final project. Do this in a chart with detailed notes below if necessary. * SWAT stands for strengths, weaknesses, opportunities and threats. Creating a SWAT analysis for Squatty Potty can go in many different directions. * S-The commercial was really good at catching attention from consumers. It used humor and that’s always a good route to take when catching attention. * W-Using a unicorn that poops out ice cream. Not everyone is fond of seeing that image on television. An * O-To further the success of the campaign would be to have used a different method of what stool looks like coming from the unicorn. T- Not creating enough revenue anymore. As time passes, the less the campaign gets shown and consumers then will forget about the Squatty Potty. Continuing to show the commercial...
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...discuss three researches done on a prey’s evolution to survive against predation. I will discuss the tail autonomy in Tokay gecko (Sanggaard et al. 2012), the odorous and non-fatal secretion in Wrinkled frog (Yoshimura and Kasuya 2013), and the avoidance response in Brownbanded bamboo shark embryos (Kempster et al. 2013). Together, these studies show the effectiveness and vital impact of evolution to the survival of prey. Sanggaard et al. (2012) researched evolution in Tokay gecko (Gekko gecko) to investigate the mechanism of their tail autonomy by facilitating autonomy. The geckos were euthanized by pentobarbital and the tails were removed by induced autonomy. Moisture from the exposed end of the tail was collected and subjected to Gel Electrophoresis and Mass Spectrometry and analyzed using MS-BLAST. The tails’ structure was analyzed through multiple methods. Through Magnetic Resonance Imaging, a Micro Imaging 5 probe, a Great 60 Imaging system, a saddle coil, and a gradient cooling temperature of 20°C was utilized. Electron Microscopy and 3D Fast Low-Angle Shot sequence were utilized. Scanning Electron Microscopy was utilized and the tails were observed through a FEI NOVA NanoSEM 600. The analysis showed that there was a fat layer around the vertebra and the muscle was between the fat layer and dermis. The autonomy septum divided the fat and muscle regions in each fracture planes. A dorsal median septum, a ventral...
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...alternatives to consider when evaluating this decision: (1) continue business as usual and don’t get involved with the energy beverage industry or (2) enter the energy beverage market. Evaluation of Alternatives In the first alternative, they’d continue to ride their juggernauts. Stick with their established brands and stay the course. It’s important to note that 75 percent of Dr Pepper Snapple Groups sales volume was generated by established, dominant products that held either the number one or two positions within that category. In the second alternative, there are several considerations to evaluate when trying to accurately forecast the potential costs and/or profits of this venture. For the purpose of evaluation, A SWOT analysis will...
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...Ramkhamhaeng University Institute of International Studies BBA (English Programme) MK 403: Logistics & Supply Chain Management Introduction This course is designed to provide an holistic view of logistics and supply chain management, examining the major concepts underlying the subject and many of the strategies, tools and techniques associated with the topic. Its primary focus is based on a number of principles. Creation of superior customer value through logistics, obtaining competitive advantage and cost control, collectively summarised through the CRAVE model of profitability. The course will be structured around the set text, and be supplemented by case studies, exercises and discussions. Emphasis will be placed on the revolution effected through the electronic interchange of information and innovations in transportation and packaging. Course Objectives The broad objectives of the course are to: * To establish a framework of understanding of the subject and the theories and practices underlying it * To illustrate all aspects of logistics and supply chain issues by relevant contemporary examples drawn from a wide variety of local and international companies * To provide an understanding of the value of service and its creation and development within the market, both as an absolute and as a competitive advantage. * To show how an understanding of efficient logistics can add to profitability but requires constant monitoring and flexibility to...
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...everything up. While writing it, imagine that you’re going to present this summary “elevator pitch” style. Once you’ve finished it, read it out loud. If it takes you longer than ten seconds to read it all, it probably needs to be simplified even further. Ad 2. 2 The Challenge. This section should contain a brief description of the product(s) and/or product line(s) that your company offers. With each description, include goals that you want to set for each product and product line (sales figures, strategic and company-wide goals, etc.). Keep the number and complexity of your goals at a maximum of three per product/product line, and remember that they need to be concise, measurable, and moderately easy to achieve. 3. 3 Situation Analysis. This section contains a snapshot of your company, your customer base, and your market at...
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...FORMING AN INNOVATIVE BUSINESS (1.) Describe the innovative idea. The workplace is filled with employees that are powered by warm brews of coffee throughout the day in order to get their fix. They escape just for a couple of minutes to the nearest coffee shop around the corner or walk down the thin pathways between cubicles towards the break room. Once a cup has been poured, every sip is a hybrid of rejuvenation and relaxation so they can focus on the task ahead; however, getting a hot dose of caffeine is not always as easy as it seems. There are potentially long lines served by overwhelmed baristas or unclean burnt pots left in the office from the day before. This product is designed to alleviate the common daily office stresses of lack of a hot pot of caffeine. This product is the Pocket Espresso. This devices is small enough to place into a brief case or purse. This device requires a small cup of caffeine, similar to a K-cup and a cup such as a small coffee cup for pouring. This device is small in size and convenience. This device will fit back into the transportation carrier in which it was transported and does not require immediate cleaning. This device will prepare shots with the quality of a traditional coffee machine. (2.) Determine the business structure that best fits your Innovative Idea. The business structure that best fits this idea would be a limited liability company. Limited Liability is a hybrid type of legal structure that provides the...
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...Corporate Social Responsibility – Issues and Challenges with reference to Bhopal city. Ms Charu Modi Ms Ankita Rajdev Ms Meenal Pathak Assistant Professor Assistant Professor Assistant Professor JSSGIW – FOM JSSGIW – FOM JSSGIW – FOM 08871312197 09893299224 09989773177 Abstract Corporate Social Responsibility is the term used to define organisation’s commitment to the society and the environment within which it operates. Corporate initiative to assess and take responsibility for the company’s effects on the environment and impact on social welfare. The term generally applies to company efforts that go beyond what may be required by regulators or environmental protection groups. Stakeholders like employees, community, suppliers and shareholders, today are redefining the role of corporate taking into account the corporate’ broader responsibility towards society and environment, beyond economic performance, and are evaluating whether they are conducting their role in an ethical and socially responsible manner. As a result of this shift many forums, institutions and corporate are endorsing the term Corporate Social Responsibility (CSR). In Bhopal companies like BHEL and Crompton and Greaves etc are practicing the Corporate Social Responsibility (CSR). But still there are many companies that are lacking behind in CSR practices. A lack of understanding, inadequately trained personnel, non availability of authentic data and specific...
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...Introduction Morgan Staley was founded in 1935, by Henry S. Morgan and Harold Stanley. Today Morgan Stanley is one of the world's top financial services companies and a leader in investment banking, private wealth management, bonds and stock trading. In 1993 a new president was named in Morgan Stanly, John Mack. He had a vision of transforming Morgan Stanly into a “One-FirmFirm”. From this vision came out the firm’s mission statement, Our goal is to be the world’s best investment bank and the Firm of choice for our clients, our people, our shareholders. Another important innovation in Morgan Stanly brought by John Mack was the 360-degree performance evaluation process. He wanted to create a team of people inside the Firm who would “Shake up the culture”. One of his most important recruits was Paul Nasr, very highly regarded baker, with more than 20 years of experience. He was placed to be senior manager to a newly created Capital Market Services department. Nasr has already experience with this kind of services, and Morgan Stanley was lacking behind other similar competitor banks. After acquiring the job, John Mack started creating his team for increasing the market share of Stanley Morgan which obviously was a major goal for the firm. To achieve that goal, he needed energetic, aggressive and employees who are not afraid to pursuit customers and develop a long term relationship with them. With clearly set attributes for the job position, he recruited Rob Parsons, a young...
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...Nickole Krause(black) Brandon Craven Connie Fugate Christopher Lemmons Competitive Structure (1)Personal computer software systems by definition are part of the consolidated industry. The consolidated industry is an industry made up of a small number of large companies, or in extreme cases, just one company which are in position to determine the industry’s prices. There are a small number of personal computer software systems such as Microsoft, which is a huge competitor for our company’s software system. Customers are always wanting more. They always want the new, big and better things which is why you constantly find technology products being upgraded or updated all the time. Customers will be satisfied with our product and will be willing to pay the switch over costs because of the upgrades this system has compared to Microsoft. Our system takes up less memory space on the hard drive, takes full advantage of the power of the personal computer’s microprocessor, and can run applications much faster than Windows. The software system is also much easier to install and has voice command with a 99.9% accuracy on top of the keyboard and mouse. I believe that the voice command will win our customers over because they are all about that voice command nowadays. To help us analyze the competitive structure in our market of personal computer operating systems we must take a customer-oriented view of the business. We must know what our industry boundaries are in order to stay ahead...
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...The ORIGINAL ARTICLE Heart the MVand Short StaturePolicy implications CASE REPORT Sinking of Failure Doña Paz – II. in a 43 year-old male Table 1. Initial Laboratory Results Heart Failure recommendations to address these to hypothyroidism. with cardiomyopathy secondary factors. The patient had been born full term to a then 31-yearMethod. ReviewPara 3 (G4P3), the 4th of preparedness in the old Gravida 4 of the state of maritime 9 siblings, with an pre-disaster setting and the post-disaster responsefacilitated the apparently unremarkable delivery at home following by Table 2. Thyroid Doña Paz by the sinking of the MV Function Tests government and responsible a traditional birth attendant. He was noted to be normal agencies. A scrutiny Reference Value preparedness of concerned of the state of Result at birth. and subsequent response to thewith age was agencies The patient was allegedly at par0.02 disaster both Free T4 (0.8-2.0) ng/dL physically and mentally until formulating 24.75 Uiu/ml conducted with the objective of eight years old when he was recommendations TSH (0.4-6.0) said to have stopped growing in height. He was brought to which may lead to prevention and mitigate loss of lives. a private doctor, whose diagnosis was undisclosed, and he Results. Multiple factors to increase for the occurrence patient was given medications accounted height, which the of this tragedy. only one month with no improvement. Through the took for These factors include an inherent risk due...
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...International Security Lecture 1 March 30th, 2015 The politics of security knowledge What is international security? We could start thinking about the security council of the UN But also about the invasion of Afghanistan (chapter 7 UN in order to secure the international security) We can also think about security in terms of the invasion of Iraq in 2003. This was a unilateral act of war, but sure it can also mean other things We can think of the national security agency, the agency in charge of spying all the signals and communications to a certain extent. What’s interesting about the NSA, it is seen as a threat to the security of the privacy. Lately, with the reports of the UN development programme, we start talking about HUMAN security (not military security, but rather the security of individuals, having a livelihood that’s acceptable). Whether security is international or not, it can be a rather confusing word The protection of values we hold dear. We search for it, we pursue it, we achieve it, we deny it to others. * what is to be secured? Is it the security of states? Or individuals? * What is the actual threat that we’re facing? Primarily to be dealing with military threats, or are there other types of threats we are facing. Essentially contested concept A concept that ‘inevitably’ involves endless disputes about their proper uses on the part of their users – Walter Gallie There can be ambiguity (one persons freedom-fighter is the other’s...
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