...Version 4 Media Influences on American Culture Copyright © 2013, 2012, 2011, 2009 by University of Phoenix. All rights reserved. Course Description The course provides an introduction to the most prominent forms of media that influence and impact social, business, political, and popular culture in contemporary America. It explores the unique aspects of each medium as well as interactions across various media that combine to create rich environments for information sharing, entertainment, business, and social interaction in the United States and around the world. Policies Faculty and students will be held responsible for understanding and adhering to all policies contained within the following two documents: University policies: You must be logged into the student website to view this document. Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly different depending on the modality in which you attend class. If you have recently changed modalities, read the policies governing your current class modality. Course Materials Lule, J. (2012). Exploring media and culture. Irvington, NY: Flat World Knowledge, Inc. All electronic materials are available on the student website. Week One: The Formative Influence of Mass Media on American Culture Details Objectives 1.1. Identify the effects of mass media on American culture....
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...| Course Syllabus College of Humanities HUM/186 Version 3 Media Influences on American Culture WCFYS0712 | Copyright © 2012, 2011, 2009 by University of Phoenix. All rights reserved. Course Start Date: Tuesday, 8/28/2012 Week 2: Tuesday, 9/4/2012 Week 3: Tuesday, 9/11/2012 Week 4: Tuesday, 9/18/2012 Week 5: Tuesday, 9/25/2012 Course End Date: Tuesday, 9/25/2012 Facilitator Information Ststeve Headley sheadley@email.phoenix.edu (University of Phoenix faculty) Steve.Headley@phoenix.edu (work) 727-642-4993 (cell) 513-551-5144 (Work) Course Description The course provides an introduction to the most prominent forms of media that influence and impact social, business, political, and popular culture in contemporary America. It explores the unique aspects of each medium as well as interactions across various media that combine to create rich environments for information sharing, entertainment, business, and social interaction in the United States and around the world. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: University policies: You must be logged into the student website to view this document. Instructor policies: This document is posted in the Course Materials forum. University policies are...
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...to large, diverse audiences Mass Media Definitions - mass media are industries or businesses that create and distribute the following to large numbers of people: songs, novels, newspapers - MM are key institutions in society that affect our culture, buying habits, politics, etc - MM are profit-centered businesses making money is priority #1 concentration of ownership The media are good and bad - At their worst the median can erode out quality of life - at their best help us understand events and trends facilitate connections with others shape our identity - media literacy is crucial we can have a say in the role media play in our lives Media Convergence - convergence refers to the appearance of older media forms on the ewes media channels - convergence also refers to newspaper, broadcast, and internet outlets existing under one corporate roof Models of Mass Communication - linear model : sender -- message -- mass media channel -- (gate keepers) -- receivers media messages - cultural model: culture: the symbols of expression that people use to make sense of their lives and to articulate their values audiences actively interpret messages and assign diverse meanings to messages audiences assign value to messages culture connects us to our society, providing both shared and contested values, and the media help circular those values - mass media are the culture industries - social scientific model: - tests hypothesis...
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...Western Influences on the Cultures of others through media Written by Edward Marcus, Nur Lillah and Sylvester Introduction With the vast advancement of technology today, the world has become progressively interconnected. Together with the rise in connection and communication, countries’ borders are also increasingly unclear as cultures cross borders and people adopt new ways of life styles and new manners of thinking. Most Asian societies for example, view the world from the eyes of the Americans or western culture and hence, they tend to adopt a foreign lifestyle in their apparel choices, the way they converse, even the type of food and eating etiquettes. Cultural Imperialism Over the past few decades, the vast improvements in technology have enabled efficient communication of information across the globe. Businesses in the best of nations have risen increasingly in scale and value. This, in turn, helps a handful of powerful nations exert influence over the world. Not only these few nations dominate the majority’s media consumption, they also consequently transmit their values and ideologies through these media channels. This process of dominating and influencing the mass through the media texts is known as cultural imperialism, which is the main component of capitalism and hence promoted by developed nations across the continents. Cultural Imperialism through Television A high percentage of Americans are couch potatoes and are typically glued to their television...
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...[pic] |Course Design Guide College of Humanities SOC/105 Version 5 Introduction to Popular American Culture | |Copyright © 2011, 2010, 2006, 2004, 2003, 2002, 2000, 1999 by University of Phoenix. All rights reserved. Course Description This is an introductory course on modern American culture. The course focuses on the interactions between social forces such as advertising, media, and lifestyle and cultural trends in modern American society. Students are asked to cast a critical eye on current trends and changes in our culture. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: • University policies: You must be logged into the student website to view this document. • Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly different depending on the modality in which you attend class. If you have recently changed modalities, read the policies governing your current class modality. Course Materials Petracca, M., & Sorapure, M. (2007). Common culture: Reading and writing about American popular culture (5th ed.). Upper Saddle River, NJ: Pearson Prentice Hall. All electronic materials are available on the student website. |Week One: Overview of Culture ...
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...Culture and Identity Outline, what the term ‘Culture’ may be taken to mean and then explain the ways in which it is transmitted by the wider society and the effects that this may have for individual members of the society . Introduction: Society and Culture are interlinked, thus sociology defines society as two or more people who interact in such a manner as to share a common culture. Therefore culture is seen as a vital factor of sociology. Culture can be defined as common beliefs, behavior, objectives or characteristics formed within a group of people or society. People tend to define themselves with to a particular culture. In other words culture is a common set norms formed within a group of the society or a society to which people identify themselves to. This essay aims to explain in which ways culture is transmitted within the society and the effects this may have on individual members of a society. The essay will look at concepts of culture in terms of mass and folk culture. Furthermore it will take into consideration age, gender, social class and ethnicity, which will help to understand the interrelationship between self, identity and socialization. To understand culture in modern world better, the essay will aim to analyze the link between cultural consumption and identity in the modern society. Main body: According to Linton (1945) culture of a society is the way of life of its members; a collection of ideas and thoughts, which they learn and practiced...
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...Visual entertainment media has shaped American culture in many different ways. It’s given us ideas on how to be social, how things were in the past, economics, the invention of computers, also the invention of cell phones, and even game consoles. These ideas have changed our values and shaped American culture. Reality shows are a big part of American culture they show what our values have become from visual entertainment. Millions of people watch these shows regardless of how simpleminded they are, but in the same sense they make people talk about them. Things from our past such as the theatre during the 1920’s helped people through hard times. Theatre did this by letting them forget how bad their lives were, and in some cases gave people ideas on how to deal with the depression at the time. Visual entertainment media has had an effect on economics through the production of movies, and TV shows. Reality shows try showing how people act when they think no one else is around them. When in reality all they are showing, is that it’s alright to be in a culture, of acting horrendously. The invention of the following technological devices such as computers, cell phones, and game consoles, broadened people’s minds to a whole new type of entertainment to add to our culture. These inventions which changed American culture did make our culture rich with information, but in turn it has made people lazy. The more people tend to use these devices, the less they want to do anything else, which...
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...Crisis Management Counseling, Minor in Military services (APA format) December 3, 2015 THE VISUAL INVEIGLEMENT OF TELEVISION 2 Abstract With the rapid decline of cultures moral conduct regarding thought, behavior, and along with physiological changes it leaves the looming question of why or who is responsible. Many would like to place blame on the content of television media. Clearly it provokes an interest to look at the affects that TV and media are playing. After all, the culture does seem to be headed towards a moral bankruptcy and an increasing obesity rate compared to fifty years ago. Such research conducted by Aric Sigman PH.D. in his book, Remotely Controlled, discusses these realities and brings to light the hidden truths of televisions and the effects it is taken on the moral downslide. THE VISUAL INVEIGLEMENT OF TELEVISION 3 The Visual Inveiglement of Television Television media is impacting the populace 24/7 in today’s world; there is no escaping its influence upon society and culture. There is a surging wave of change that is being created by this, and few seem to acknowledge or understand the perennial percussion of it. Douglas S. Winnail, from Tomorrow’s world (2003), makes reference to television having an insidious side with prodigious conductivity to leverage culture, making it the apex of an “effective propaganda...
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...MIDTERM EXAM 1.) What are the different forms of social media that exist today? Provide examples of different social media and their primary purposes. Different forms of social media are social networking sites such as Facebook and MySpace which you can interact with others such as talking, texting, sharing information, sharing photos, and talking to family members or friends who live near or far. It is also good to meet up with people from your past and to meet new ones as well. The internet also has websites that you can play games on and interact with others with the same likes and dislikes that you may have. It also has newspapers and different articles to keep you updated about what is going on in the world. Many people from all over the world use the internet for many different reasons from chatting to even getting an education. 2.) What are the greatest benefits of social media for individuals and society? Some of the greatest benefits for individuals and society when it comes to social media are that everyone is able to communicate with one another more efficiently than they ever have before. Consumers are able to be kept up to date and informed. Businesses are able to have more of a relationship with their consumers by allowing feedback on their products as well as sharing ideas for new projects that they also may have. Individuals have the same benefits as consumers; people can go online and stay in touch with their friends and family members who may live long distance...
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...Social Marketing Campaigns and Children’s Media Use Social Marketing Campaigns and Children’s Media Use W. Douglas Evans Summary Media-related commercial marketing aimed at promoting the purchase of products and services by children, and by adults for children, is ubiquitous and has been associated with negative health consequences such as poor nutrition and physical inactivity. But, as Douglas Evans points out, not all marketing in the electronic media is confined to the sale of products. Increasingly savvy social marketers have begun to make extensive use of the same techniques and strategies used by commercial marketers to promote healthful behaviors and to counter some of the negative effects of conventional media marketing to children and adolescents. Evans points out that social marketing campaigns have been effective in helping to prevent and control tobacco use, increase physical activity, improve nutrition, and promote condom use, as well as other positive health behaviors. He reviews the evidence from a number of major recent campaigns and programming in the United States and overseas and describes the evaluation and research methods used to determine their effectiveness. He begins his review of the field of social marketing by describing how it uses many of the strategies practiced so successfully in commercial marketing. He notes the recent development of public health brands and the use of branding as a health promotion strategy. He then goes on ...
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...Influence of Entertainment Media Latishia Weldon HUM/186 March 4, 2013 Brandale Mills Influence of Entertainment Media America’s have shaped our culture though entertainment for media proposes for years. Entertainment media is how Americans attract the way of life. The social influences relay on the media entertainment for positive and negative images to help transform the minds of people. The culture of Americans have always been through television, computers, and entertainment. The values of our culture have been acknowledged though media, and influences of behaviors showed though media. Something that can make a person laugh will last a life time. It encages people to think that the time they may spend in life fill more pleasurable. The influence of entertainment give out a since of structure in the heart, to bring happy and enjoyable inspirations though entertainment. Media is here to help people move on in life. It gives directions to the dos and don’ts in the American culture. Entertainment media gives off laughter, joy and peace. Those are the influences of entertainment media. That is what entertainment media strive for to their audience. When consumers began to watch their favorite show on television, it gives them joy to see that famous actor that makes them laugh. The subscribers then feed into the advertisement, and then try to reclaim whatever that movie or book was trying to sell. This is all done to appeal the consumer into the buying state of mind, but...
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...CONNECTIONS 16(1,2): 23-36 © 1993 INSNA The Influence of Social Networks on the Acculturation Behavior of Foreign Students1 Tsung-chi Kenny Hsu Department of Radio/TV/Film, The University of Texas at Austin August E. Grant Department of Radio/TV/Film, The University of Texas at Austin Wei-wei Huang Department of Mass Communication, Fu-jen Catholic University, Taipei, Taiwan Cross-cultural communication scholars have looked at effects of interpersonal communication and both ethnic and host mass media uses on the acculturation behavior of immigrants for a long time. The present study employs an important network analysis concept, the social influence of alters on ego, in the field of cross-cultural communication. Using measures of alters' acculturation, English- and ethnic-language media uses, and years of residence in the U.S., a model is proposed and tested upon a sample of international students from a college campus. The results indicate that the alters' acculturation plays a central role in the pattern of relationships. INTRODUCTION To answer questions such as "what happens when individuals move from one culture to another" and "why are some immigrants more successful than others in adapting a new environment," social scientists have long employed the concept of acculturation to explain the process through which immigrants adapt themselves to the norms and values of the host culture (Gordon, 1964; Padilla, 1980; Gudykunst & Kim, 1984; Kim, 1977, 1988). The immigrant...
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...The media, including TV writing computer programs, child's appears, film, the news, furthermore composing and magazines, is a competent and pervasive medium for expression. It can accomplish endless and go on musings, social measures, stereotypic parts, power associations, ethics, and qualities. Through these messages, the expansive correspondences may influence particular behavior, points of view, and qualities, furthermore in embellishment national character and culture. In spite of the way that there is an amazing potential for the media to have a positive and demanding effect on the all-inclusive community and society all over, there may be fundamental negative results when the messages went on are destructive, hazardous, or horrible. Numerous clinicians have considered the impact of the media on an...
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...ENGAGING AUDIENCES: AN ANALYSIS OF SOCIAL MEDIA USAGE IN ADVERTISING A Thesis Submitted to the Graduate Faculty of the Louisiana State University and Agricultural and Mechanical College in partial fulfillment of the requirements for the degree of Master of Mass Communication in The Manship School of Mass Communication by Emily Fay Mabry B.S., Louisiana State University, 2008 May 2010 ACKNOWLEDGEMENTS The inspiration for this research emerged from the opportunity to live in New York City during the summer of 2009 and intern at a premier digital agency. I would like to thank my committee chair and boss, Dr. Lance Porter, who helped me realize this opportunity and nurture my research interests into a thesis project. His guidance and encouragement over the past two years have helped me in my attempts to decipher my future and achieve success. I would also like to express appreciation to my committee members: Dr. Anne Osborne for her insight into instrumentally combining my research into a seamless product and Dr. Felicia Song for her thorough contribution and dedication to this project. Finally, thanks to my parents who have always supported me in everything I do. ii TABLE OF CONTENTS ACKNOWLEDGEMENTS ............................................................................................................ ii ABSTRACT ................................................................................................................................... iv CHAPTER 1....
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...Effects of Mass Media on American Culture Have you ever imagined your life before you discovered things like Facebook and your cellular device? Many of us couldn’t fathom such a thing as much as most of us would hate to admit it we have created a dependency on the different forms of social media today. The past century gave birth to what is known as the electronic phase which then led to the informational phase and of course it began with the television. After the creation of the television a way was paved which led to computers, smart devices, and satellites and then there was the digital era or what we call the internet today. The internet has given a form of unforeseen power to an everyday person without the need to of a huge company to portray their views and opinions. Blogging has become more common and television stations or professional publishers no longer have complete control of the information that is given to the general society. Social networking makes keeping in touch with friends and family more convenient by allowing one to communicate with a few clicks and at the touch of a keyboard. These particular developments have influenced American culture tremendously. People became more independent after the print era was introduced and the dependency of teachers and old storytellers lessened allowing one to research and form an opinion based on the outpour of available information. Then there was the telegraph, which made communicating instant. Instead of writing...
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