...PEST Analysis The company we are focusing on is Canadian Solar. They are a multinational firm that operates in several countries such as “Canada, Germany, Italy, Japan, Korea, Spain, Australia and the United States”. (Canadian Solar) They are a leader in the solar energy industry. A detailed PEST (Political, Economic, Social and Technological) analysis will be provided on how these elements affect the company. There are various political regulations and by-laws passed by the Canadian government to help regulate proper practices of using and installing solar energy. These regulations affect Canadian Solar and their practices. For instance, in the 1970s and 1980s there were a large number of solar panels installed that were not installed properly because they were added by unqualified people. (Pouyot, SOL Spring Issue, 2007) Today there are strict regulations on getting the permission to install solar energy panels which protect land owners from liabilities. Permits must be attained from the government. This regulation protects Canadian Solar from any lawsuits from poor quality installation of solar panels or any damage to their customers’ property. This also helps them meet a certain standard of excellence to help their image and their customers. (Pouyot, SOL Spring Issue, 2007) From 2007 to 2012 the world suffered a global recession. Canada was affected by it but not as severely as other countries worldwide. Economists say we are not in a recession but many Canadians believe...
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...Alternative Energy Sources: Ending Human Dependence on Oil Craig A. Rockwell SCI 207 – Dependence of Man on the Environment Instructor Gomillion July 13, 2012 Alternative Energy Sources: Ending Human Dependence on Oil We live in a world where oil is the primary source of energy. It is used to produce heating fuels, gasoline, propane, and many other lesser-known fuels. Globally, we are consuming approximately 88 million barrels of oil daily. The Central Intelligence Agency (2012) shows that the United States consumes 19,150,000 barrels daily (pg. 1). Many will argue that we need to end our dependence on oil by finding other sources of energy that we can use in place of oil. This is where the question comes in on whether or not alternative energy sources are the answer to ending human dependence on oil. While alternative energy sources may be a big step in reducing our dependence on oil, they are not a solution to it due to our lack of knowledge on how to harvest and use them efficiently, as well as the limits of what they can do for us. If we are going to talk about alternative energy sources, we have to look into some of the sources that fall into the category of “Green Technology”. Sheer (1995) writes, “The economic and social advantages of renewable energies are enormous: they offer the way toward saving both the earth’s atmosphere and human health; they ensure an independent, safe, long-term energy supply as well as economic development; they will provide...
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...Research suggests that solar energy is the best option for sustainable energy in this country because it generates clean, reliable electricity, it helps the economy, and it contributes to reducing the environmental impact generated by other energy sources Ricardo Araujo Westerns Governors University Energy production and usage continue to pose significant environmental challenges. Various administrative organizations have established various mechanisms through which environmental protection can get achieved (Growing Significance of Renewable Energy (Presentation), 2007). The threat emerges from the continuous usage of fossil fuels such as petrol and diesel that produce large amounts of emissions. Factories, households, transportation and offices continue to depend on fossil fuels as their primary source of energy for heating, lighting and other uses. The practice carries on despite the fact that they individual have the knowledge of the effects of the emissions that come from the fossil fuels. On the contrary, Craddock (2008) points out that individual choose to ignore the campaigns carried out by environmental safeguard activists across the world. As a result, the mitigation processes have had a slow but progressive response in the adoption of clean energy by various institutions across the globe. One of the focuses of the source of clean energy is solar power. The adoption of source of energy would significantly decrease the levels of global warming and ultimately,...
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...UNIVERSITY OF SCIENCE & TECHNOLOGY Yemen – Sana’a ASSIGNMENT Marketing Management BMMK5103 Marketing Plan For: The Solar Energy Company Inc, Solar Energy Systems Table of contents 1.0 Situation / Market Analysis……………………………………………………………...........5 2.1 Company Background………………………………………………………….……..5 2.2 Mission, Vision, and Strategy……………………………………………………….. 5 2.3 Market Share………………………………………………………………………..6-7 2.4 Environment Analysis………………………………………………………………7-8 2.5 SWOT Analysis………………………………………………………………………9 2.6 Competition Analysis………………………………………………………………..10 2.7 Product Offered………………………………………………………………….10-13 2.0 Marketing Strategy………………………………………………………………………….14 2.1 STP (Segmenting, Targeting, Positioning) Analysis…………………………….14-15 2.2 Marketing Mix 4ps……………………………………………………………….15-17 3.0 Financial Projection …………………………………………………………………………17 3.1 Sales Forecast………………………………………………………………………...17 3.2 Break-even Analysis…………………………………………………………...…17-18 4.0 Implementation and Controls…………………………………………………………...……18 4.1 Controls………………………………………………………………………………18 4.2 Implementation…………………………………………………………………...18-19 4.3 Action Plan…………………………………………………………………….…….19 5.0 References……………………………………………………………………………………20 ...
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...allows Power Plastic to provide alternative and new lightweight, flexible, and cheap material that converts indoor and outdoor light into electricity, our product is much more versatile than traditional solar panels, which will utilize in our marketing strategy. We are targeting India’s middle-Class segment, rural & remote areas which lack basic power grid infrastructure, we are expecting to utilize India’s policy shift towards more clean and renewable energy, which lead India to be among the top 5 countries in the world in terms of renewable energy capacity. Our positioning strategy is based on the competitive values Plastic Power brings as opposed to the conventional solar products currently available in the market, though competition would be fierce with industry leaders who have been operational in India for the past 2 decades, posses governments support whether in access to land or allocation of government subsidies to their customer base, in addition showcase many success stories despite the many challenges faced. Our objective in terms of market share is to 5% for the next 12 years, targeting 80m households; our overall marketing budget is 24 million US Dollars. Macro-environmental Factors India, due to its fast pace of economic growth is facing a huge challenge of energy shortage. India’s power deficit is around 10% with a peak deficit of 17% leading to chronic shortage to its rural and urban population. It imports most of its energy needs and is extremely vulnerable...
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...National Science Teachers Association Converting sunlight into other forms of energy: Using photovoltaic cells made from silicon alloys for solar power Author(s): Robert A. Lucking, Edwin P. Christmann and Robin Spruce Source: Science Scope, Vol. 34, No. 4, Elements, Compounds, and Mixtures (DECEMBER 2010), pp. 52-55 Published by: National Science Teachers Association Stable URL: http://www.jstor.org/stable/43182959 Accessed: 21-04-2016 08:54 UTC Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use, available at http://about.jstor.org/terms JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range of content in a trusted digital archive. We use information technology and tools to increase productivity and facilitate new forms of scholarship. For more information about JSTOR, please contact support@jstor.org. National Science Teachers Association is collaborating with JSTOR to digitize, preserve and extend access to Science Scope This content downloaded from 103.4.92.54 on Thu, 21 Apr 2016 08:54:57 UTC All use subject to http://about.jstor.org/terms ^mSÜtrek Converting sunlight into other forms of energy: Using photovoltaic cells made from silicon alloys for solar power by Robert A. Lucking, Edwin P. Christmann, and Robin Spruce Photovoltaic cells may one day surround our ence curriculum springs from new concerns about how we power our homes...
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...Challenges of Renewable Energy Energy is readily available everywhere and comes in various forms. Our universe was created when an infinitely large ball of energy suddenly collapsed and appeared as a small single speck that still contained vast amounts of energy and very low volume. Energy is a property of matter that allows life to occur. Energy sources can be transferred. Stated more eloquently in the First Law of Thermodynamics, “Energy cannot be created nor destroyed, but can change form.” Capturing different forms of universal energy and transferring them for purposeful use is essential for the progress of modern life. Transferring energy sources in methods of energy production is at the root of every developed nation and its renewability is central to economic development. How can we capture and redirect different forms of energy for more practical use? There are numerous ways to do this; many of which are commonplace around the world today. Acquiring certain forms of energy for use may require mining, drilling, combustion technology, photovoltaic panels, wind turbines, and other technologies. In the following paragraphs we will explore the vast world of energy by looking at the disadvantages to nonrenewable energy and taking an in-depth look at renewable energy sources and exploring the challenges associated with employing these types of sources in an effort to create energy sustainability in our world. We will also seek to discover which sources are best in order...
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...Solar power as away of providing heat and electrical energy from heat The Sun the heat of the sun is about equivalent to burning a billion trillion tons of coal an hour. Even though only a small fraction of that heat ever reaches the earth it is still more then enough to power the whole world. People seemed to realize the importance of the sun around 30,000 BC. This was when people first started planting crops of wheat. They realized plants did better when planted in the sun over the shade. This caused them to worship the sun as a God. Many cultures built large and extravagant temples to worship the sun in. Other cultures built places to observe the sun in, such as Stonehenge in England. Different Types of Solar Panels There are three main types of solar panels. They are flat plate collectors, focusing collectors, and solar cells. The first kind is a flat plate collector. Flat plate collectors are fastened on the top of the roof of a house. They usually either heat the house or its water. A flat plate collector consists of a black rectangular frame, two or three sheets of glass, and copper plumbing. A flat plat collector uses the greenhouse affect. The sun rays go through the glass but can’t get out through the glass. The sun rays heat the water-filled copper tubes. Then the water is used to heat the home or water. Another type of a solar panel is a focusing collector. They consist of a mirror or mirrors...
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...Renewable energy is generally defined as energy that comes from resources which are naturally replenished on a human timescale such as sunlight, wind, rain, tides, waves, and geothermal heat. Renewable energy replaces conventional fuels in four distinct areas: electricity generation, air and water heating/cooling, motor fuels, and rural energy services. Based on REN21's 2014 report, renewables contributed 19 percent to our global energy consumption and 22 percent to our electricity generation in 2012 and 2013, respectively. Both, modern renewables, such as hydro, wind, solar and biofuels, as well as traditional biomass, contributed in about equal parts to the global energy supply. Worldwide investments in renewable technologies amounted to more than US$214 billion in 2013, with countries like China and the United States heavily investing in wind, hydro, solar and biofuels. Renewable energy resources exist over wide geographical areas, in contrast to other energy sources, which are concentrated in a limited number of countries. Rapid deployment of renewable energy and energy efficiency is resulting in significant energy security, climate change mitigation, and economic benefits. In international public opinion surveys there is strong support for promoting renewable sources such as solar power and wind power. At the national level, at least 30 nations around the world already have renewable energy contributing more than 20 percent of energy supply. National renewable energy markets...
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...Renewable Energy and Their Influences DeVry University LAS-432 Professor Anthony Baker Team E Vincent Murr, Alisia Ngo, Mark Pick, Kristine Reed & Venrick Richards 02/25/14 Contents Introduction-Alisia Ngo 3 The Uses and Science of renewable Energy 7 History of Renewable Energy- Vincent Murr 10 Political Influence-Vincent Murr 15 Impact on the economy – Mark Pick 20 Cultural Issues-Kristine Reed 31 Environmental Effects- Kristine Reed 34 Moral and Ethical Concerns-Venrick Richards 38 Conclusion-Venrick Richards 46 References 50 Introduction-Alisia Ngo Throughout the 20th and 21st century, fossil fuels such as coal, petroleum, and natural gas have been essential to our way of life. In the past several decades scientists have warned that coal and oil have been diminishing and that it could take thousands of years for the earth to replenish what we have already used. With that being said finding other resources of energy is crucial to the conservation of our way of life as we know it. Evidence has shown that the U.S. relies heavily on oil, coal, and natural gas for its energy. So finding new ways to substitute these sources of energy through renewable energy like wind, and sunlight needs to be a high priority for local and state governments nationwide. In this paper I will explain why the need for renewable energy is so important to the environment and our way of life. I will speak specifically on the many types of renewable energy sources like...
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...While Shell Oil Company provides administrative support to the Committee, it does not fund the Committee’s donations nor does it make any political contributions itself. We are calling for change, sharing our expertise and co-operating with governments, companies and other partners. Our Business Principles encourage us to contribute to debates on policy issues that affect our business, our employees or the local communities where we operate. Our advocacy Climate change is one of the biggest challenges we face. We will continue to work with governments to help them set the policy frameworks to create market-based incentives – such as an effective cap-and-trade market for CO2 – that will contribute towards improving energy efficiency and support lower-carbon energy, including carbon capture and storage (CCS) technologies. We advise governments to use different policy instruments for different sectors. For heavy industry and the power sector we advocate an emissions trading systems combined with incentives for the rapid demonstration and deployment of new low-carbon technologies. Transport needs stringent vehicle efficiency targets and incentives for fuels with lower CO2emissions over their lifecycle, as well as measures to manage congestion and road use. Buildings and appliances...
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...(PPT). | | By Jonathan Gwiazda and Francis A. DiBella | 1. Introduction1.2 Problem Statement The number of people and the amount of technology in the world are on the rise. People and technology both require energy. This rise in population and technology has led to a corresponding increase in energy demand. This trend is unlikely to change in the foreseeable future.The three primary methods of power production today are 1) fossil fuels, such as coal or natural gas, 2) hydroelectric dams, and 3) nuclear power. The undeveloped potential of each of these power methods is restricted by either the associated environmental impact or by the limits of the resource itself. Current methods of power production are in need of supplementation. An ideal source would be renewable and have minimal environmental impact. This paper presents one such method.1.3 Overview and Scope < A href="http://ljb.advertserve.com/servlet/click/zone?zid=29&pid=2&lookup=true&position=1" target="_top">< IMG src="http://ljb.advertserve.com/servlet/view/banner/image/zone?zid=29&pid=2&position=1" height="240" width="120" hspace="0" vspace="0" border="0" alt="Click Here!">< /A> | The paper begins with the background and description of the proposed power source, its advantages, and a tabular outline of three example sites. Concerns for each component of the system are briefly considered. The paper ends with a proposal for further research and a summarization.Due to the hazards...
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...Pakistan Energy Crisis: An Overview Contents Power Sector Highlights Pakistan Energy Stats Causes of Power Crisis Circular Debt Issue GoP’s Initiatives for the Power Sector/Sectoral Recommendations VTT’s brief Portfolio The Power sector was restructured in 1998 with the creation of PEPCO (Pakistan Electric Power Company)… Water & Power Development Authority’s (WAPDA) has been structured into distinct corporate entities comprising of 4 GENCOs, 10 DISCOs and one TransCO (NTDC). These 10 DISCOs are responsible for distribution to the end users. KESC meets its overall demand with its own generation plus purchase from NTDC, IPPs and from Karachi Nuclear Power Plant. The Current structure of the power sector is: Thermal power generation stands at 8,300MW but the thermal plants have low conversion efficiencies and are expensive to maintain/operate. Most of the thermal power plants installed by IPPs, use furnace oil which has become very expensive over the recent past. Hydro Power Only 34 % of total electricity generation is achieved thru hydro power. Currently we are producing 6555 MW against the potential of 41000 to 45000 MW Pakistan has a potential of producing wind energy ranging from 10000 MW to 50000 MW, yet power generation through wind is in initial stages in Pakistan and currently only a plant of 06 MW capacity has been installed in first phase in Jhampir by a Turkish company and...
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...eligibility: | |Malaysia | | | |Ratified the UNFCCC on 17 July 1994. | |GEF Focal Area (s): |Operational program/short-term measure: | | | | | |OP-7: Reducing the long-term costs of low GHG emitting energy | |Climate Change |technologies | |Project linkage to national priorities, action plans and programs: | |...
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...this field actually influences our daily lives. Public health is an excellent example of how impactful a healthcare profession can be. Campus security poles might seem like a normalized safety precaution found on all university grounds, but it’s actually something that public health professionals have implanted. There are many areas on campus with little to no light. This can be scary for a student who is walking home alone from the library at two in the morning. Pressing the button on the pole is quicker than dialing 911, and they usually have cameras or loudspeakers installed. Although I have not personally used one of these emergency poles, it is a good safety measure to have for all college students....
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