...International Strategic Management – Professor Angelo Arcuri | Facebook: Winning the world Or has it already been won? | AbstractThis project aims to analyze the factors contributing to Facebook’s success in the social network industry and what competitive advantages they have that outperform other social network rivals. Anas Hamshari & George Khunjgurua European School of Economics - International Strategic Management – Professor Angelo Arcuri | TABLE OF CONTENTS Executive summary. 2. Introduction. (ANAS) 3. Mission & Vision Statements. (GEORGE) 3. Strategic Vision. (GEORGE) Analysis. 4. Competitive Advantages. (GEORGE) 8. Summary of Competitive Advantages. (GEORGE) 8. Other success factors of Facebook. (GEORGE) 11. PEST. (ANAS) 13. Porter’s five forces. (ANAS) 15. Exploration & Exploitation. (ANAS) 16. Red and Blue Ocean Strategies. (ANAS) Conclusions. 19. Final Conclusion. (ANAS) References. 21. Reference. EXECUTIVE SUMMARY INTRODUCTION Among social networking organizations, Facebook is one of the most talked about and the most popular choice for people around the world. It was officially founded by Mark Zuckerberg in 2004 and by 2011 there had been over 800 million registered users, making Facebook the biggest and most widely used social networking website around the globe. With a 90% of revenue coming in from marketing activities and 10% coming from sales commissions, Facebook reported a $1.27 billion...
Words: 3751 - Pages: 16
...PESTEL Analysis Political Factor: Hong Kong was run as a laissez-faire economy under British colonial rule, and Hong Kong government continued using this system after the territory reverted to Chinese rule in 1997. The government announced the development for five tourism clusters to increase the attractiveness of Hong Kong to tourists including of Ocean Park. The mandate of Ocean Park Corporate was to manage Ocean Park as a public and recreational park and to provide facilities for education, recreational and conservation activities to the public on a self-financing basis. The Chinese government launched the individual Visit Scheme (IVS), lifting restrictions on the travel of mainlanders to Hong Kong in response to the impact of SARS. The scheme allowed mainlanders from designated cities to travel to Hong Kong in an individual capacity rather than only on a business visa or in a group tour as before. The government also reshuffled the Park’s board of directors and appointed new members to replace half of the board. Economic Factor: The park was dealt with the outbreak of the Severe Acute Respiratory Syndrome (SARS). As tourists shunned Hong Kong and Hong Kongers stayed home as much as they could, attendance at the Park fell by about 70%. Investors in the theme park industry had increasingly turned their eyes to Asia. Analysts forecasted industry growth for Asia at 5.7% between 2005 and 2009. Asia has population of more than 3.7 million. The management saw...
Words: 4168 - Pages: 17
...Destination Analysis Tina Boram Dr. Poisson HTM 100 10/27/2011 Destination Analysis Abstract This analysis will show why people travel to a certain destination and the impact that infrastructure, hotels, restaurants, and amenities have on vacationers. We will cover the island of Barbados. I will explain what amenities and attractions are offered and the infrastructure that the country is currently using and what is needed to improve, advance, and boost tourism. I will also examine hotels, amount of rooms, restaurants, and new development. I will conclude by going over new developments that the country needs in order to prepare for future tourism. Discussion Barbados is an island that sits between the North Atlantic Ocean and the Caribbean Sea. There are beaches on every coast because there are no land boundaries. People travel to the island for many reasons including relaxing, getting married, honeymoons, hiking, diving, surfing, and golfing to name a few. Barbados is also a port for many cruise ships so they get an influx of visitors for shopping, dining, etc. when the ships dock. Barbados is very family oriented and all children are welcome to join in the festivities. They also have craft and pottery centers, historic plantations and lighthouses, monuments and statues like Independence Arch and Lion at Gun Hill, museums such as the Hutson Sugar Museum and The Barbados Museum, natural / eco attractions, religious buildings and churches, rum distilleries, scenic...
Words: 1062 - Pages: 5
...Comparative Location Analysis Belem, Brazil and Maracaibo, Venezuela located in South America are both examined in regards to the potential of sustaining a successful lumber industry. Although particular locations are portrayed as more favourable within the lumber industry, this industry has skills, technologies, and methods of operation that are adaptable to different temperatures, soil, humidity, labour skills, and economic conditions. Furthermore, after careful research that looks into the different aspects of the two cities location determinists, entry modes, exporting, globalization, transportation, and foreign direct investment. According to World Guides (2015), the exporting route on the Atlantic Ocean from the Amazon River to the harbour in Belem is an important piece in Brazil’s importing and exporting system. Therefore, due to the frequency of the imports and exports coming through the waters of Belem, this city must maintain a good level of infrastructure standard for roads to get the exports to and from the loading dock and to their desired destination in order to maintain a quality service that will keep exports up. The Para and Belem History (2013), states that Belem started expanding on the development of roads to help accommodate and direct the busy flow of people and the vehicles containing various goods that were coming to and from the river port. Road building promoted the use of the Belem/ Amazon River route for importing and exporting goods. Also...
Words: 1886 - Pages: 8
...Metaphor Analysis The Sea and Dry Land In his Preface to the play, Bolt informs the reader his main metaphors are the sea and dry land, to suggest the supernatural order vs. the human order. The sea is formless, vast, and unpredictable. The land is security, home, order, what is known. Thomas More paradoxically clings to the safety of law and land but finds himself swept by his religious faith out to sea. Bolt did not want a purely naturalistic play, he says, and the metaphors are a way to add scope and philosophic depth, as in a poem. Thomas More is a home-loving man with his house and family in Chelsea and their well-ordered ways. In addition, he is a lawyer who believes in the law as the safeguard of the citizens: “The law is a causeway upon which, so long as he keeps to it, a citizen may walk safely” (Act Two, p. 153). At his trial, More says to the Court which has condemned him through a perjury, “God help the people whose Statesmen walk your road” (Act Two, p. 157). The government should create and safeguard well-kept roads for the people. There should be landmarks, agreement about the best way to go and how to get there. This is what makes a civilization, and More fervently believes in and lives according to the letter of the law. He believes himself safe, because he knows the law so well that he is sure his silence cannot be interpreted as treason. The Common Man, who provides narration and commentary, remarks in an early scene, “The great thing’s not to get...
Words: 992 - Pages: 4
...Increased Awareness for Visitors of Bushfire Prone Areas Design Thinking Report Task 1 – “What Is?” 29/4/2016 ENT60005 Creativity and Innovation Assignment 2: Creative Problem Solving Assignment Group Members: 9231315 Ivonne Milano 101088515 Jeffrey Vanderveen 101123348 Raja Sekhar Ravi 100856384 Isaac Husain Aditya Vaggani 1 Executive Summary Visitors, particularly international travellers to regional Victoria are often unaware of and are illprepared for the fire hazards posed by the dry Australian country side. Early warning and response are critical in improving the chance of escape and survival from a bushfire event. Previous bushfire events including the recent fires in the Cape Otways, Great Ocean Road, Victoria (December 2015/January 2016) caused widespread devastation and impaired access into and out of the main towns. Many visitors to these areas were caught in the event and were unsure as how best to respond and what action to take. This report presents the findings from the investigation into the observed problem of the lack of awareness of bushfire hazards and risks amongst visitors of regional Victoria. The report describes how the Group has come to a better understanding of the problem through the use of various Design Thinking and Lean UX tools and approaches. The application of the tools has identified invaluable insights into the customer’s needs which provided the Group with the confidence to better define the problem statement...
Words: 3689 - Pages: 15
...INTRODUCTION Tuong An Co., want to expand its business into India; thus; we need a detail plan to make our penetration into India market. When we do analyze about the Indian cultural and analysis, we find the information that is general in nature, focusing on product categories. Therefore, we will perform the next to parts “Market Audit and Competitive market analysis” and “Preliminary marketing plan”. In part III, “Market Audit and Competitive market analysis”, the data generated in part III are used to determine the extent of adaptation of the company’s marketing mix necessary for successful market entry to the develop the final step, the action plan. This part concludes some evaluations of the products, the description of our market in India. Moreover, we also compare and contrast our “Van Tho” vegetable oil and the competition’s products. We also give some numerous data to easier forecast about this market. In part IV, “Preliminary marketing plan”, we will gather the information from Part I “Cultural analysis” to part III to develop a marketing plan for “Van Tho” vegetable oil in the our target market in India, Mumbai and New Delhi. We would point out the opportunities, threats, strengths, weaknesses to understand what we have and what we have to do next. We also provide the plan of promotion, distribution when we first introduce our “Van Tho” vegetable oil in our target market. Also provided in this paper is other information which is necessary for our plan. This...
Words: 14385 - Pages: 58
...------------------------------------------------- Unit 4 exemplar report ------------------------------------------------- ------------------------------------------------- OPTION 1: Tectonic Activity and Hazards ------------------------------------------------- Note: These exemplar reports are based on the work of candidates under examination conditions, during the June 2010 examination series. The reports were originally hand written but have been typed up, with diagrams redrawn. Errors, including QWC errors, have in most cases been kept. The aim of these exemplar reports is to highlight good practice and areas of potential improvement. The marking levels and examiners comments given are indicative and should be used as a basis for discussion in the classroom, rather than indicating a specific grade. Pre-release research focus * Explore the range of tectonic event profiles and how these and other factors affect the responses of people and governments. * Research contrasting locations and hazard events to draw out the range of tectonic activity and the different responses generated. Report title: ‘Tectonic hazard profiles determine the way in which people and governments respond to hazards’. Discuss ------------------------------------------------- Student’s plan: Intro – definitions Park model THP factors Magnitude – Lincolnshire, Iripinia Speed onset - Popocatepetl, Kashmir Areal Extent – tsunami Other factors - economic development...
Words: 2871 - Pages: 12
...development. Imagine a world without research and new minds for progression, the world could still be in the primitive age. According to Metaphysics there is no perfection in this world we live in (Kim, Korman, & Sosa, 2012). May be another world of believes (religion) but not the real one. People have no perfect brains, so one can’t expect them to deliver perfect work. As we all know, every discovery begins with a single brain which later develops to a certain creation. Each human being has their own understanding and views of certain phenomena. When someone discovers something, it acts as the source of other major discoveries to come. It has to undergo major changes and alteration for its perfection. Research involves experimental analysis either in the laboratory, field or on certain events. During the research experiments, the probability of getting false results is very high due to human, instrumental and other field errors. Let’s say a group of people are doing the same research on a certain topic. Their results will be very different when compared then everyone tries to modify them in different ways. This leads to different discoveries with time. Therefore research is dynamic and a continuous process. In order to clarify all these, let’s consider the DNA structure discovery. Miescher discovered nuclein in 1869. These gave way for further research to nucleic acid and later the double helix in 1953 by James Watson and Francis Crick (Murray, Rodwell, Lender, Botham, Veil...
Words: 806 - Pages: 4
...AP World History Survival Guide Name ________________________________ Teacher __________________________ Block _________________ Table of Contents | Pages | AP World History Overview | 3 – 7 | The AP Exam | 3 | World Regions | 4 – 5 | Five Course Themes | 6 | Four Historical Thinking Skills | 7 | Essays Overview | 8 - 15 | Document-based Question (DBQ) | 8 – 12 | Change and Continuity over Time (CCOT) | 13 – 15 | Comparative Essay | 16 – 18 | Released Free Response Questions | 19 – 20 | AP Curriculum Framework | 21 – 38 | Period 1 (Up to 600 B.C.E.)—5% | 21 – 22 | Period 2 (600 B.C.E. to 600 C.E.)—15% | 23 – 25 | Period 3 (600 to 1450)—20% | 26 – 28 | Period 4 (1450 to 1750)—20% | 29 – 31 | Period 5 (1750 to 1900)—20% | 32 – 35 | Period 6 (1900 to the present)—20% | 36 – 38 | Help with Some Confusing Subjects | 39 – 43 | Chinese Dynasties | 39 | Political, Economic, and Social Systems | 40 | Religions | 41 | Primary Sources | 42 | “Must Know” Years | 43 | * Many of the guidelines in this study packet are adapted from the AP World History Course Description, developed by College Board. The AP Exam Purchasing and taking the AP World History exam are requirements of the course. This year, the AP World History exam will be administered on: ___________________________________________ Format I. Multiple...
Words: 16161 - Pages: 65
...AP World History Survival Guide Name ________________________________ Teacher __________________________ Block _________________ Table of Contents | Pages | AP World History Overview | 3 – 7 | The AP Exam | 3 | World Regions | 4 – 5 | Five Course Themes | 6 | Four Historical Thinking Skills | 7 | Essays Overview | 8 - 15 | Document-based Question (DBQ) | 8 – 12 | Change and Continuity over Time (CCOT) | 13 – 15 | Comparative Essay | 16 – 18 | Released Free Response Questions | 19 – 20 | AP Curriculum Framework | 21 – 38 | Period 1 (Up to 600 B.C.E.)—5% | 21 – 22 | Period 2 (600 B.C.E. to 600 C.E.)—15% | 23 – 25 | Period 3 (600 to 1450)—20% | 26 – 28 | Period 4 (1450 to 1750)—20% | 29 – 31 | Period 5 (1750 to 1900)—20% | 32 – 35 | Period 6 (1900 to the present)—20% | 36 – 38 | Help with Some Confusing Subjects | 39 – 43 | Chinese Dynasties | 39 | Political, Economic, and Social Systems | 40 | Religions | 41 | Primary Sources | 42 | “Must Know” Years | 43 | * Many of the guidelines in this study packet are adapted from the AP World History Course Description, developed by College Board. The AP Exam Purchasing and taking the AP World History exam are requirements of the course. This year, the AP World History exam will be administered on: ___________________________________________ Format I. Multiple...
Words: 16161 - Pages: 65
...PREFACE Term paper is an important topic in semester – I Post Graduate syllabus of University of Calcutta. My topic is “TRANSPORT NETWORK ANALYSIS and ITS IMPACT on REGIONAL DEVELOPMENT”. The paper begins with ‘The Concept of Transport’; here I discuss what transport means in general sense and the processes of transport. The next sector is concerned with the ‘Modes of Transport’ as it deals with the network directly. Thus modes of transport are one of the important components of the network. Here I have discussed all the modes of transport, transport pattern and a simple model of interaction. The next chapter includes ‘The Transport Network Analysis’ where I discussed Topological Classification of Network, Centrality within a Network, The Spread and Diameter of Networks and mainly the Transport Network Analysis. This discussion is followed by ‘The Concept of Regional Development’ where I discussed the definition of region and short view about regional development. The relation between the Transport Network Analysis and Regional Development is highlighted in the next sector. It is the most important part of the paper. That’s why its include The Role of Transport in Regional Development and also the importance of Transport in Tourism as tourism can be a leading factor in a regions development. Documented with diagrams, couple of tables and written in a simple but convincing style, the paper, it is hoped that it shall attract immense peoples concern. I am highly indebted...
Words: 4094 - Pages: 17
...Real-World Business Analysis: Procter and Gamble Arlissa Williams MMBA-6570-9 Business Strategy for Competitive Advantage The Business Model Procter and Gamble is the world’s largest consumer products company that provides “branded products and services of superior quality and value that improve the lives of the world’s consumers, now and for generations to come.” -www.PG.com, 2010 - “New CEO Bob McDonald, who assumed office in July, is on the road promoting P&G's ‘purpose-inspired growth’ strategy of ‘touching and improving more consumers' lives in more parts of the world... more completely’"(Kanter, 2009). In 2007, P&G created a five prong business strategy to assist the company in growth, both financially and organically. Its business model focused on innovation in all parts of the company. Using the core strengths of consumer understanding, scale, innovation, go-to-market capabilities, and brand-building, virtually all the organic sales growth delivered in the past nine years has come from new brands and new or improved product innovation. Not only did the company want to ensure that its products were what the customers desired, they wanted to create a lasting positive effect on the community. The five strategies were as follows: Products: “Delight the customer with sustainable innovations that improve the environmental profile of [the] products” (P&G Strategies, Goals and Progress, 2010). In order to provide the most innovative products to the consumers...
Words: 2627 - Pages: 11
...Bp also known as British Petroleum “is one of the world's leading international oil and gas companies, providing its customers with fuel for transportation, energy for heat and light, retail services and petrochemicals products for everyday items.” This establishment has over 80 operations under its umbrella ranging from the United States to Australia. Oil companies such as BP constantly try to find the next best way to dig and find oil underneath the surface of the earth. Not only do they have well educated persons there to help measure, dig, etc., but they also have a great number of technological resources. The resources that are used include: 3D film that Geologists look at in a room called the HIVE (highly immersive visual environment). In this room, all persons that deal with finding oil come together and view this film to help determine where to drill and how successful they will be in doing so (BP). Finding oil is a science, there isn’t much guessing done without tools and maps to find it. Before there were a host of technology-based programs, oil companies had to search for oil by finding natural oil bubbles that came to surface in what is called a seapage (BP). Even then, there were no true promises that if the drilling began that they would strike gold, they just hoped that there was something deep beyond the earth’s surface. According to BP, “drilling is the only sure way to find out whether there is oil or gas down there”. There are also precautions that are...
Words: 3224 - Pages: 13
...Through research, this paper will offer an in depth analysis of The Bahamas and the International Government and will elaborate on the struggles that the Bahamian populace had to endure to create an identity, and find its place among the many countries of the world. In addition, it is expected to identify the historical, economic, and social impacts that shaped The Bahamas as we are today, The afore mentioned elements will be further illustrated to clearly define the Bahamas Government yester-year to the present time. The Bahamas is an archipelagic nation that spans some 1000’s of miles across the Atlantic Ocean. It is comprised of over 700 islands, including rocks and cays. Its closest neighbor to the North west a mere 40 miles away is the United States of America, and to the South, The Caribbean and to the West and to the East, the Atlantic Ocean, which is a divider between the Bahamas and Europe and Africa. The geographical layout of the Bahamas aids in further understanding of the evolution of Bahamian Government. Even though the struggle that marked the way to a majority-ruled, independent nation we still struggle as Bahamians, we still seek to fulfill the final phase of emancipation and become economically empowered, realizing at long last the dreams of those enslaved ancestors to truly become free and independent men and women, responsible and accountable for our own destinies, and limited only by our own imagination, we must demand from those who desire to sit in...
Words: 1555 - Pages: 7
