...ON RADIO LISTENERS (A CASE STUDY OF FEDERAL RADIO CORPORATION OF NIGERIA ENUGU) 3 HAZARDS OF JOURNALISM PROFESSION UNDER MILITARY REGIME (FROM 1993 – 1998) 4 MASS MEDIA COVERAGE OF RURAL DEVELOPMENT NEWS. A CONTENT ANALYTICAL STUDY OF THE GUARDIAN, DAILY CHAMPION, PUNCH AND DAILY STAR NEWSPAPERS. 5 THE ROLE OF MODERN TECHNOLOGY IN ACHIEVING COMMUNICATION EFFICIENCY IN NIGERIA 6 INFORMATION TECHNOLOGY AND THE CHANGING ROLE OF MASS MEDIA IN NIGERIA A DISCOURSE ON THE IMPACT OF INFORMATION TECHNOLOGY AND MEDIA DEVELOPMENT IN NIGERIA 7 THE ROLE OF THE BROADCASTING MEDIA IN UPLIFTING THE EDUCATIONAL SYSTEM OF ENUGU STATE. (A CASE STUDY OF ENUGU METROPOLIS ) 8 A COMPARATIVE STUDY ON “THE IMPORTANCE OF PIDGIN ENGLISH IN BROADCASTING” (A CASE STUDY OF THE ESBS ENUGU 9 THE IMPACT OF TESTIMONIAL USE ON ADVERTISING EFFECTIVENESS (A CASE STUDY OF KANU NWANKWO IN PEAR MILK ADVERTISMENT) 10 AN A****SMENT OF THE EFFECTS OF TELEVISION PROGRAMMES ON YOUTHS. (A CASE STUDY OF CAMPUS CIRCUIT ON MINAJ BROADCAST INTERNATIONAL) 11 THE ROLE OF RADIO IN DEMOCRATIC SOCIETY (A CASE STUDY OF ENUGU NORTH LOCAL GOVERNMENT AREA) 12 THE ROLE OF PUBLIC RELATIONS IN ENHANCING CUSTOMERS SATISFACTION IN A GOVERNMENT PERASTATTALS 13 THE ROLE OF PUBLIC RELATIONS IN ENHANCING CUSTOMERS SATISFACTION IN A GOVERNMENT PERASTATTALS 14 THE ROLE OF RADIO IN MOBILIZING WOMEN IN POLITICS IN ENUGU URBAN AREAS 15 THE IMPACT OF WOMEN IN ADVERTISEMENTS (A CASE STUDY OF DELTA SOAP TELEVISION ADVERTISEMENT) ...
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...British influence on the Australian culture British settlers arrived in Australia in 1788 and the extent of the British influence is still evident today. The British Union Jack features predominantly on our national flag and the Queen is Australia's Head of State. British models also form the basis of Australia's legal and political systems, as well providing our national language. Up until World War II, Britain remained the dominating cultural influence in Australia. Britons also dominated the make-up of Australian society - most of Australia's citizens were either born in Britain, or had British descendants. In the years following the war, British subjects were encouraged to migrate to Australia under an 'assisted package' scheme, which helped with the cost of migrating to Australia and provided housing and employment options upon arrival. Between 1945 and 1972, over one million British migrants settled in Australia. Before 1945, many people, including Australians themselves, considered Australia to be nothing more than a British colony; a nation whose national identity was relatively indistinct from the British. During this period of Australia's history, our modes of entertainment, food, fashion, sporting culture and our social values and attitudes were largely dictated by British culture. American influence on the Australian culture One of the most significant changes to have taken place in Australian society since the end of WWII, however, has been its drift towards...
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...British influence on the Australian culture British settlers arrived in Australia in 1788 and the extent of the British influence is still evident today. The British Union Jack features predominantly on our national flag and the Queen is Australia's Head of State. British models also form the basis of Australia's legal and political systems, as well providing our national language. Up until World War II, Britain remained the dominating cultural influence in Australia. Britons also dominated the make-up of Australian society - most of Australia's citizens were either born in Britain, or had British descendants. In the years following the war, British subjects were encouraged to migrate to Australia under an 'assisted package' scheme, which helped with the cost of migrating to Australia and provided housing and employment options upon arrival. Between 1945 and 1972, over one million British migrants settled in Australia. Before 1945, many people, including Australians themselves, considered Australia to be nothing more than a British colony; a nation whose national identity was relatively indistinct from the British. During this period of Australia's history, our modes of entertainment, food, fashion, sporting culture and our social values and attitudes were largely dictated by British culture. American influence on the Australian culture One of the most significant changes to have taken place in Australian society since the end of WWII, however, has been its drift...
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...Cultural borrowing that is disruptive of the reproduction of traditional cultural practices, from modes of dress to language, aesthetics and ideologies. From Japanese punk to Australian hip hop, youth subcultures are seen as being implicitly rebellious, born as much from a desire to reject the generation that went before them, as from an identification with what they have become. Exactly how accurate this widespread impression may be is difficult to assess. What is certain, however, is that the age of globalization, more than any other age before it, is an age that has both exerted great effects upon, and been greatly affected by, young people. Adolescents undergo the process of identity formation as one of their foremost development challenges. This paper addresses what role the mass media play in this process. One avenue of exploration would be to examine how the media can impact the adolescent’s perceptions of social reality, which could lead to the internalization of certain attitudes as the adolescent struggles to develop a stable core repertoire of attitudes, beliefs and values. BACKGROUND OF THE STUDY GLOBALIZATION Globalization, which also has been called global...
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...The post- World War 2 era in the United States introduced a seductive new form of mass communications. In 1946, there were about 17,000 television alone in the United States. In the span of seven years, more than two-thirds of the household had a television. The media rose in popularity exponentially after the invention of the radio. Thanks to the media, the United State’s gross national product doubled in the 1950’s and again in the 1960’s. Advertising and propaganda was blooming and thanks to the that, the typical U.S family owned a car and a house in the suburbs. Broadcast television was dominant in the mass media. The television media was owned by three major networks who was responsible for all the live events, sitcoms, and news that...
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...Research Paper: How the Media Affects National Psyche Following the American Psychological Guidelines Name: Institution: Introduction National psychology refers to the idiosyncratic emotional character of specific states, cultural groups or immigrates. It is a common assumption that diverse cultural parties or individuals habiting a specific state, are commonly characterized by a unique mixture of human attitudes, principles, virtues and emotions. National psychology plays various imperative roles in the development of a country. For instance, from a political dimension, politicians will appeal to people using common national identity such as the “ Russian people.” Media may refer to tools that are required to store and deliver information in form of processed data to people. There are various types of media known to man. However, this paper focusses on the various means of communication that include televisions, newspapers, radios and magazines. This forms of communication are widely known for their ability to influence people’s views and opinions. Media plays a vital role in the influence of national psychology. The influence of media on national psychology has been under scrutiny for several years. Studies show that media can indeed affect psychology of an individual directly or indirectly. There are several theories that have been postulated to support this notion. One of the theories is media psychology. “Theories of psychology have been formed from synthesis of philosophy...
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...Course: ANT1001 Essay Topic: Discuss the extent to which arts, sports and media both reflect and influence culture. Word Count: Introduction: 24529 24530 In the world today, virtually every individual is part of a culture Art, sports and media heavily influence and reflect culture as it permeates everyday lives of society. Arts, sports and media coincide and go hand in hand with each other defining who we are today through a variety of different ways. Sport reflects and influences culture immensely and holds a variety of different meanings across different cultures. Internationally Australian culture is perceived as laid back, with hot summers, drinking beers and watching or participating in sports. It refers to “the values, ceremonies and way of life characteristic of a given group and the place of sport within that way of life” (Jarvie, 2006). Cricket is one of Australia’s most popular summer sport that has been around since the colonial days. It is one of the many sports that clearly identify our Australian culture with the influence from media advertisements in local newspapers to television, Foxtel, radio and internet, “it is part of the social and cultural fabric of different localities, regions and nations” (Jarvie, 2006). A case study that was conducted by Nathan Saad on the Sydney cricket ground (SCG), demonstrates the roles of understanding...
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... | |What were the major developments in the |The 20th century has thus far seen the fastest growth in mass media compared to any other | |evolution of mass media during the 20th |century. Before the 20th century the most used form of media was printed in large scale | |century? |thanks to the invention of the printing press that became very efficient in producing up | | |too 500 pages an hour. By the start of the evolution of mass media in the 20th century, | | |most printing presses could produce up to 3,000 pages an hour. The media age may have been| | |very well started by the telegraph in 1837, but the mass media age did not boom till the | | |radio was found in homes across the country in the 1920’s. Radios were easily obtainable | | |by most Americans and were even less expensive than phones at the time. Radios were so | | |largely popular at the time that a broad cast could reach the ears of more than 20 million| | |listeners. The radio was the most popular form of mass media until the mid 1950’s. The | | |next big jump in the evolution of mass media was the television. Televisions were rare in | | ...
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...first make a brief introduction on IPTV industry and its present status of development in China. The promotion of IPTV is affected not only by the technology and market demand, but also by the regulatory policy. Policy barriers caused by yield game between telecom operators and State Administration of Radio, Film and Television (SARFT) about profit allocation hindered the development of IPTV. We use the Stackelberg model to analyze the yield game between telecom operators and SARFT. With deep integration between the industry, the traditional regulatory framework should also advance with the times, be replaced by a more flexible integration framework, so as to promote the development of IPTV and other integration of services. However, the pace of development is far below expectations in China. Many experts pointed out that there were few technical problems existing in IPTV, which leaves the main crux to its institutional settings. We will also discuss how institutional settings matter the industry, find out proper regulations to achieve sustainable economic growth by learning from the experiences in other countries. Finally we make the conclusion that in the phase of developing, lax control policy is more favorable for IPTV expanding. Key words: IPTV; telecom operator; SARFT; regulation Literature Review Several researches have been done to the how institutional settings affect the development...
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...theories of media structure and performance, can be applied to the media in Colombia. In this specific case the development media model and to a lower extent the social responsibility theory will be studied. Colombia has a free market economy with major commercial, and investment ties to the United States, the European Union, Venezuela and China. Colombia's wealth comes from a number of sources. It is rich in natural resources and agriculture. Colombia has the fourth largest economy in Latin America, but income and wealth are unevenly distributed. Only 13.8% of total income is allocated to the poorest half of the population, while the wealthiest 10% of the population benefit from 46.5%. Media holders are off course in this 10% percent of the population, and because of their economical power they strongly influence politics in the country. Colombia has two main political parties; liberal and conservative, almost entirely controlled by these few families. Each political party makes sure to reinforce themselves through the media outlets they own. Political end economical elites however make great efforts promote social change and economic progress in the nation (Garay, 2003). Media in Colombia are regulated by the Ministry of Communications, and the National Television Commission. Media ownership is concentrated in the hands of wealthy families, large national conglomerates, or groups associated with either of the two dominant political parties. The Santo Domingo group...
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...messages are disseminated. Media includes every broadcasting and narrowcasting medium such as newspapers, magazines, TV, radio, billboards, direct mail, telephone, fax, and internet. Media is the plural of medium and can take a plural or singular verb, depending on the sense intended. Before discussing the importance and drawbacks of media we should go through the History of Media in Pakistan. Print is the oldest media of mass communication. Newspapers can reach greater masses of public. They allow readers to control exposure. This not only gives us the facts about an event or issue but also explains and interprets them. In 1947, Pakistan inherited a weak press with very little law for controlling and regulating the press. Very few news were published in the newly born Pakistan. In East Pakistan and Baluchistan not a single newspaper was published. The NWFP had two daily papers. Newspapers owned by Muslims came to Pakistan. These include Daily Azad and morning news (shifted to Dhaka), Dawn, jang and anjam (set up in Karachi). After independence, a number of newspapers were published but due to financial constraint and many other reasons, their publication did not continue i.e. Roshni, inqallqb, musalman. There were only three radio stations in Lahore, Peshawar and Dhaka. English press was not so healthy at the time of independence due to educational under development. Not a single daily newspaper could be published from the area of East Pakistan from 1947 till 1971.The first news...
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...their art is interpreted in numerous ways by others who view it unless it is explained by the artist on its meaning giving a clear example of what they are portraying. Two people looking at the same painting, sculpture, portrait, or photo may come to different views on the arts meaning even though they are looking at the same item. Art is how one interprets it and what that person sees. In today’s society art is done in so many other forms and diverse categories. This essay will concentrate and bring together four art forms, photojournalism, painting, architecture, and sculpture. The in-depth examination of the subsequent arts will be concentrated to the following: The influence of technology on the evolution of each of the art forms: architecture, photography, sculpture, and painting. Diversity’s role in the development of the arts and how it changed throughout the 20th century. Art and popular culture’s relationship and how this developed during the 20th century. From the beginning of time, Art has been known as evidenced by the past relics. Technology certainly has made it promising for new equipment manufactured, improved upon, and for new avenues to be used. The many options that allow people to work with colors and images also are the option of digital art. Art helps people to be creative with images and colors without even the most rigorous training one can create a masterpiece. There are many technological changes that have transpired during...
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...Care Pearson BTEC HND Diploma in Health and Social Care Individual Assignment Name: Date of Submission: ………………………. Contents INTRODUCTION 3 1. TASK 1 - LO1 (Information Pack) – The link between Information and Health & Social Care 4 1.1 AC 1.1 – Ways in which information reaches the public domain 4 1.2 AC 1.2 – Dissemination techniques used to analyse health and social care information 5 1.3 AC 1.3 – How do the different ways in which health and social care information is presented influence the attitudes, thoughts and behaviour of people 6 2. TASK 2 – LO2 – Analysis of a case study where a health related Moral Panic was created by the media 7 2.1 America's Moral Panic over Obesity 7 2.2 Assessing the accuracy and validity of health and social care information presented in the media 8 4. TASK 4 – Contemporary Issue – UK National Health Service crisis of 2015 9 4.1 To what extent does the local attitude reflect those found at a national level 9 4.2 Evaluation of the validity of public attitudes and behavior in relation to NHS UK 10 4.3 Justification of the possible consequence of contemporary thinking in the health and social care provisions and services industry 10 5. CONCLUSION 11 6. REFERENCES 12 INTRODUCTION Health and Social Care is generally describes all the services which health and social care providing firms specialise in. This is a very significant industry in the UK, and can be used to refer to the whole industry of...
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...players in the advertising world. 4. Explain the evolution of the advertising industry and the current issues it faces. CHAPTER REVIEW Effectiveness is at the heart of companies’ desire to advertise. Though advertising ultimately aids in the sale of products or services, other factors such as price or lack of distribution may influence purchase decisions. Advertising effectiveness tends to be measured in terms of communication impact such as exposure to a message, awareness of a product, attention, and involvement. Most responses can be categorized as perception (seeing), learning (thinking), persuasion (feeling), or behavior (doing). Effective advertising stems from a combination of carefully planned strategy that connects to audience members on an emotional level and that isolates a need the product fulfills, creative that delivers the strategy, and strong, arresting executions. Six components comprise the classic definition of advertising. Advertising is a paid nonpersonal communication from an identified sponsor using mass media to persuade or influence an audience. Advertising can be classified into one of nine types. National consumer or brand advertising focuses on building long-term brand identity, and retail/local advertising strives to move merchandise in a restricted area. Political advertising encourages support of a candidate or idea while directory advertising helps consumers locate outlets for specific purchases. Direct response allows consumers...
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...Different charging scale for advertising: domestic, JV and foreign. 7. Incomplete rules and regulations governing advertising. 8. Market differentiation. Effective advertising strategies 1. Understanding the market difference between Hong Kong and China. 2. Understanding the system and structure of advertising market in China. 3. Observing the rules and regulations of advertising in China. 4. Maintaining good relationship with the advertising companies in China. 5. Formulate advertising plans ADVERTISING The influence of advertising in China is extremely powerful. This is due to Chinese consumer psychology and the high profile that most forms of media enjoy among Chinese audiences. Since the government administrates China’s media, especially television, radio and important newspapers, ordinary Chinese trust most reports about commerce or trade as long as these stories are presented as ‘official news’. Information in the form of television advertisements plays a powerful role in terms of social or consumer reference groups. Media Selection For many MNCs, the intensive use of advertising to promote brands is seen as a key approach to the Chinese market. However, the choice of where to advertise in China requires careful thought because of the complicated administrative organization of the media in China. It is easy for foreign companies to waste resources by choosing to advertise at the wrong level or using regional media. There are no purely private media...
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