...The Benefits of Video Games In today's frantic and stressful society, a desire to escape sometimes is imminent. There are piles of work to do, constant headaches, and relationship tensions are rising. In this current condition one may be aware that it will be impossible to get anything accomplished. What one really needs is a chance to get away from it all, to replenish the mind and release all of their apprehension. A relaxing vacation to a secluded private island would do the trick, but of course this is impractical. Instead, at no cost one can fully immerse into a lush, stunning virtual paradise oozing with beauty and serenity. This is the magnificence of the modern video game world; it lets a person be somebody they could only dream of, construct amazing structures and inventions, or can even provide relief and fulfillment. However, stress relief and personal enjoyment are not the sole advantages. Video games should be more widely accepted and integrated into the daily and professional lives of individuals because of the many positive effects they create, which include: self satisfaction, educational and economic opportunities, advances in technology and science, and the spawning of creativity and ingenuity. One of the age old attacks against video games is the statement that they contain an addictive allure that grabs hold of students and chokes the academic life out of them; well, according to recent studies, quite the opposite may be observed. In a study of young...
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...Industrialization After the Civil War-Final Paper HIS105 Professor Smith November 13, 2015 Industrialization after the Civil War had a great impact on the American society which, created great wealth and a remarkable economy, yet produced one worst case of human rights violations in U.S. history. The industrialization of America was a great time of achievement monetarily and technologically and put the United States on the map as the most powerful economy in the world. Before industrialization the United States was considered to be an “economic backwater” (Schultz, 2014, chapter 17). Three major aspects of industrialization during 1865 and 1920 that influenced the United States were economy, immigration, and the abolishment of slavery. ). The industrialized society of America produced tons of jobs, urbanization, and an influx of immigration from southern and eastern Europeans. Due to innovative and aggressive entrepreneurs, it left wide gaps between the rich and the poor, black and white, immigrants and natives (Schultz, 2014, chapter 17). A group of innovative and aggressive entrepreneurs became the catalyst for the growth of the U.S. economy. After the Civil War, American material output increased dramatically, and big businesses extended their reach deeper into American life. Together, these events revolutionized the way Americans lived, no matter which region (Schultz, 2014, , chapter 17). The industrial revolution caused the main energy resources to shift from...
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...This memo provides an insight on why a board’s composition plays a crucial role to perform and function effectively and why board diversity has become increasingly necessary in order to add more value to the firm. The board’s composition is likely to impact how the board functions, how it makes its investment and financial decisions and how authority and influence are allocated and manifested within the board.[1] Each organisation has its own regulations and guidelines for the formation, roles and compensation of the management board as there is “no one size fits all” rule, they are largely governed by governmental regulations and other international regulatory bodies such as the Organization for Economic Co-operation and Development (OECD) and the International Finance Corporation (IFC). Some positive relationships have been explored between the number of women, director ages, nationalities and other minorities on the board and the overall value of the firm. Being a household products and pharmaceutical company it is imperative for HouseDreams to incorporate measures to include more women on its board of directors thereby making it more diverse. This is because of the fact that women are the prime household decision makers and have a better understanding on the company’s target consumer. Boards with no or limited female membership may be weak in terms of understanding and connecting with the customer and workforce and offer limited encouragement to female employees. Based on...
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...The House of Lords an effective institution? an effective institution? Introduction Since the reform of the House of Lords in 1999 by Tony Blair’s ‘New Labour’ government, the status and legislative scope of the ‘upper house’ has steadily risen. Its role as a ‘revising chamber’, scrutinising bills sent to it from the House of Commons, is an important one. However, unlike upper houses in many modern democracies such as the Senate in the USA, theoretically it cannot stop, and at best can only delay, legislation sent from the Commons. As a largely appointed chamber, doubts remain as to its legitimacy and as recently as 2012 the government tried to replace the Lords with a largely elected chamber. This initiative however failed, perhaps partly because MPs were worried that a wholly elected Lords might in the future question the primacy of the Commons. Task Objective * This task requires you to explore the workings of the Lords and consider how effective it is as a parliamentary body. * It will ask you to consider whether the House of Lords should be reformed further. * It will guide you through a range of reading material and pose key questions for you to post on as you complete each section of reading. Task 1: Overview of Functions____________________________________________________________________ You can get a very quick overview of the role and work of the House of Lords by skim reading the following pamphlet and watching the YouTube clip: http://youtu...
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...WORLD OF BITCOINS ¬¬¬ CONTENTS Page(s) 1. Introduction 3 2. Features of Bitcoin 4-9 3. Bitcoin Mining 10-11 4. Legality of Bitcoins in different countries 12-13 5. Pros and Cons of Recent Developments of Bitcoin 14-15 6. Legal Aspects of Bitcoin in India 16-19 7. Conclusion 20 8. References 21-23 INTRODUCTION We live in a world where transactions are made by traditional methods using separate currencies. This system has been implemented since the dawn of time. But for a more modern approach, a new form of currency called as crypto currency have been introduced by various organizations around the world. The first crypto currency to be introduced is the Bitcoin. Bitcoin is the creation of a computer programmer named using the pseudonym Satoshi Nakamoto that made its debut in January 2009. This is an open source, peer- to-peer, digital currency that has no physical manifestations. Unlike earlier digital currencies that had some central controlling person or entity, the USP of Bitcoin lies in its network being completely decentralized, with all parts of transactions performed by the users of the system. This is similar to the U.S. dollar so, Bitcoin is a fiat currency in that it is not redeemable for some amount of another commodity i.e. Bitcoin in itself...
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...The World Is Flat Flattener Information Technology Essay The World Is Flat is an international bestselling book by Thomas Friedman that analyzes globalization, primarily in the early 21st century. The title is a metaphor for viewing the world as a level playing field in terms of commerce, where all competitors have an equal opportunity. Globalization became more prominent during the last decades. Friedman argues that globalization made the world smaller and flatter, allowing all countries to take chance of the available opportunities equally. As Friedman describes in “The World is Flat” there are three eras of globalization and ten flatteners which made the world smaller, making it easier to communicate and share our knowledge. This paper deals with the flattener number 2 i.e.; “When the NetScape went Public” and associated developments after 2003 till date. Background Thomas Lauren Friedman is an American journalist, columnist and author and has won the Pulitzer Prize three times. In his famous book “The World is Flat” he identifies three eras of globalization. The first era, called "Globalization 1.0",between the years 1492, when Columbus set out to discover a new trade route to the New World, and 1800, made the world fall in size from large to medium. During this period, the strength of a country was based on the number of horsepower or the number of steam engines owned, compared with other countries. The second period - "Globalization 2.0", between the years 1800 and...
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...1 Free Classified Ads India - Post Free ClassifiedsAd Online in ... post free classified ads online - khojle.in, a free online classifieds to post free ads online in india. Now post yourfree classified ads online to buy or ... www.khojle.in/ - Cached - Similar 2 Click India Classifieds,Free Classified Ads,Buy Sell Classified ... Click India Classifieds - A Site To Post Free Buy Sell IndianClassified Ads Online. Search Classified Ads For Jobs, Find Real Estate Properties On Sale, ... www.clickindia.com/ - Cached - Similar 3 Worldstuffer | Free Local Classifieds and Social Networking Site ... Buy, Sell, Meet with our Free Local Classifieds. Participate in forums and discussions. Meet your Love, Friend or Partner. Join Us now, and your Life will ... www.worldstuffer.com/ - Cached - Similar 4 Zuxxx.com - free advertising total - free classifieds- free ... Free classifieds, ads, advertising, press releases, website promotion, business listings - Zuxxx is fast, easy and for free - post your ads without ... www.zuxxx.com/ - Cached - Similar 5 Free Classified Ads India - Click to Post Free Classifieds Ad in ... post free classified ads in india on a click - now post local ads at free classifieds website on a click in india and deal directly - its a free classified ... www.angclassifieds.com/ - Cached - Similar 6 Free Ads - Free Classifieds Ad,Post Free Classifieds Ads,Used Cars ... Free Ads - Post Free Classifieds Local...
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...Daniels Fund Ethics Initiative University of New Mexico http://danielsethics.mgt.unm.edu Mattel Responds to Ethical Challenges INTRODUCTION Mattel, Inc. is a global leader in designing and manufacturing toys and family products. Well-known for brands such as Barbie, Fisher-Price, Disney, Hot Wheels, Matchbox, Tyco, Cabbage Patch Kids, and board games, the company boasts nearly $5.9 billion in annual revenue. Headquartered in El Segundo, California, with offices across the world, Mattel markets its products in over 150 nations. It all started in a California garage workshop when Ruth and Elliot Handler and Matt Matson founded Mattel in 1945. The company started out making picture frames, but the founders soon recognized the profitability of the toy industry and switched their emphasis to toys. Mattel became a publicly owned company in 1960, with sales exceeding $100 million by 1965. Over the next forty years, Mattel went on to become the world’s largest toy company in terms of revenue. In spite of its overall success, Mattel has had its share of losses over its history. During the mid to late 1990s, Mattel lost millions to declining sales and bad business acquisitions. In January 1997, Jill Barad took over as Mattel’s CEO. Barad’s management-style was characterized as strict and her tenure at the helm proved challenging for many employees. While Barad had been successful in building the Barbie brand to $2 billion by the end of the 20th century, growth slowed in the early 21st...
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...` CHAPTER TWO LITERATURE REVIEW STRUCTURE OF THE CHAPTER The chapter opens with a brief description of the main forms which marketing communications take. A framework for developing marketing communication strategies is presented and much of the remainder of the chapter is structured around this framework. The framework depicts the marketing communications programme as a sub-component of the overall marketing strategy in social media communication. It shows the sequence of decisions to be made in designing a promotional programme along with the factors which will impinge upon those decisions and the shape of the promotional programme which will eventually emerge. The chapter also features a fairly detailed discussion of the relative roles of each element of the promotional mix in the overall marketing communication process concentrating specifically on the marketing communication, the revolution of social media, and the integration of social media in marketing communication. This is followed by a review of the main approaches used in setting communications budgets. The chapter concludes with a brief view 0f the success and challenges of social media as a marketing tool. MARKETING COMMUNICATIONS According to Robert Hisrich (2009), Marketing communications are intended to both inform and persuade a target audience, with a view to influencing the behavior of that group. In fact, without effective marketing communications the consumer remain unaware of products and services they...
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...Wal-Mart to Turkey TABLE OF CONTENTS Introduction 3 Wal-Mart 4 - 5 Location Turkey 5 - 8 Economic Situation 8 - 10 Political Situation 10 - 11 Competition 11 - 12 Target Market 12 - 13 Global Market Participation 13 Marketing Research 14 - 15 Trading 15 - 16 USA vs. Turkey 16 - 17 Wal-Mart Failure in Germany 17 - 18 S.W.O.T. 18 - 21 Marketing Strategies 22 - 25 Conclusion 26 - 27 Exhibits 28 - 30 References 30 - 32 INTRODUCTION Wal-Mart has dominated the retail industry globally. From it’s humble start in Bentonville, Arkansas it has strived to improve the standard of living throughout the world. Wal-Mart is aware of the risks expanding into relatively underdeveloped countries, but they have not allowed any aspect to hinder their confidence. Expanding internationally will increase its global market share, and they understand the need to address cultural barriers within each market to succeed. Turkey has experienced tremendous growth in the retail sector, adding to its appeal and readiness for the Wal-Mart invasion. Can Wal-Mart succeed in a place like Turkey? We look at the economic, political and cultural environment of the country; what kind of competition will they be looking at and who is the target market. How did Wal-Mart get their start and how did they succeed in other countries other than their home base? The actual location is important to look at, as we analyze the country we look at the GDP, possible Pro’s/Con’s and the...
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...DARABIF MEAT COMPANY LIMITED INTERNATIONAL MARKETING PLAN: BRAZIL Table of Contents Executive Summary 3 1.0 Introduction 4 2.0 Background and Situational Analysis 4 2.1 Introduction of Product: 4 2.2 Description of product benefits and features: 5 2.3 Benefits of the product 6 2.4 Background of Brazil: 7 2.5 Motivation for Choosing this Product 8 3.0 Market Analysis 12 3.1 Environmental Analysis: 12 3.1.1 Economic and Trade Analysis: 12 3.1.2 Political and Legal conditions 13 3.1.3 Socio- Cultural Factors 13 3.2 SWOT Analysis 14 3.2.1 Strengths: 14 3.2.2 Weaknesses: 14 3.2.3 Opportunities: 14 3.2.4 Threats: 14 3.3 Market Segmentation 15 3.3.1 Target Market 15 4.0 Marketing mix Strategies 16 4.1 Global Entry Strategy 16 4.2 Product Strategy 16 4.3 Promotional Strategies 16 4.4 Distribution strategy 18 4.5 Pricing Strategy 18 4.5.1 Value- based pricing 18 5.0 Conclusion 19 References 20 Appendix 1: World Governance Indicator 24 Appendix 2: Brazil Exports Worldwide 25 Appendix 3: Growth Tracker 26 Appendix 4: Darabif Products 27 Appendix 5: Darabif Malaysia Promotion for Restaurant 30 * Executive Summary This paper seeks examine the demand gap of halal meat in Brazil where the Muslim population exists but with hardly any proper halal meat supplied. Thereby, enabling Darabif to carry out its operations in Brazil to serve and fill up that demand for proper halal meat. At the same...
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...So U: Marketing Plan Robin Postell June 7, 2014 MBA Fulfillment in the Requirement for MKT 500 Strayer University Dr. Issac Owolabi, Ph.D. TABLE OF CONTENTS I. Executive Summary II. Mission Statement III. Branding, Pricing, and Distribution IV. Company Major Competitor V. Differentiation Strategy VI. Leader or Follower VII. Macro-Environmental Issues VIII. Predicts Trends and Formulate Strategy IX. Implementation Strategy X. Five Year Expansion Plan XI. Social Media XII. Performance Standards XIII. Potential for Company XIV. I. Executive Summary: Mobile phones and smart phones are growing in popularity all around the world. Mobile technology has become important in the developing world, by allowing it to “shoot ahead” and take advantage of advances in information and communication technologies without land lines. Many development projects are currently underway to bring information services via mobile phone and other devices to emerging societies. (Wei, 2014) So U is a small manufacturing company which creates customize carrying cases for the mobile technology industry. So U converts leather into any type of mobile carrying case that can be universally use to carry any small to large mobile device manufactured under brand names such as Apple, Sony, and T-Mobile; but with the clients own engraved style choice which reflects their life style. Established in 2012 from the basement of my home, my brother...
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...07-046 Rev: December 8, 2011 Sony's Battle for Video Game Supremacy John Sterman, Khan Jekarl, Cate Reavis As Sir Howard Stringer, CEO of Sony Corporation, settled in for his flight back to Japan from New York, a number of pressing issues occupied his mind about Sony’s future. At the forefront, Sony’s next generation video game console, the PlayStation 3 (PS3), was set to launch worldwide on November 17, 2006, a mere week away. Despite PlayStation 2’s (PS2) dominance in the last generation of gaming consoles, Stringer understood that past successes were no guarantee of future success in the intensely competitive game industry. Microsoft had launched the first volley in the last console war by releasing the Xbox 360 in the fall of 2005. Within one year, almost 4 million Xbox 360s had been sold worldwide, giving Microsoft a significant head-start in the race for market dominance. Meanwhile, Nintendo, a competitor thought to be dead due to the lackluster sales of its previous console, the Nintendo Gamecube, had generated significant “buzz” around its new entry, the Nintendo Wii (pronounced “we”). Targeting more of a mainstream audience than Sony and Microsoft, the Wii, scheduled to launch just two days after the PS3, posed a serious threat to Sony’s market share, particularly due to its $249.99 retail price, half the price of the PS3. Stringer also knew that there was much more at stake than winning the console war. The next generation of the DVD market was at stake as well...
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...ZARA COMPANY PROFILE Zara is a Spanish clothing and accessories retailer based in Arteixo, Galicia, and founded in 1975 byAmancio Ortega and Rosalía Mera. It is the flagship chain store of the Inditex group, The world's largest apparel retailer, the fashion group also owns brands such as Massimo Dutti, Pull and Bear, Uterqüe, Stradivarius and Bershka. It is claimed that Zara needs just two weeks to develop a new product and get it to stores, compared to the six-month industry average, and launches around 10,000 new designs each year. Zara has resisted the industry-wide trend towards transferring fast fashion production to low-cost countries. Perhaps its most unusual strategy was its policy of zero advertising; the company preferred to invest a percentage of revenues in opening new stores instead. This has increased the idea of Zara as a "fashion imitator" company and low cost products. Lack of advertisement is also in contrast to direct competitors such as Uniqlo and United Colors of Benetton. Zara was described by Louis Vuitton Fashion Director Daniel Piette as "possibly the most innovative and devastating retailer in the world." Zara has also been described as a "Spanish success story" by CNN. Amancio Ortega opened the first Zara store in 1975 in a central street in downtown La Coruña, Galicia, Spain.[4] Ortega named his store Zorba after watching the classic film Zorba the Greek, but apparently there was a bar that was called the same, Zorba, two blocks away, and...
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...HKU701 JIANGYONG LU ZHIGANG TAO EBAY’S STRATEGY IN CHINA: ALLIANCE OR ACQUISITION In December 2006, eBay Inc., a US company that offered e-commerce, e-payments and internet communication services globally, announced its plan to form a joint venture with China-based online portal and wireless operator, TOM Online, in which eBay would have 49% ownership.1 The move reflected the increasing difficulties foreign internet companies were facing in their attempts to snatch a share of the Chinese market amid fierce competition and a changing market environment. eBay first set foot in China in 2002 by acquiring 33% interest in EachNet—a domestic online auction company, followed by a full acquisition in 2003.2,3 In 2005, eBay acquired Skype4 to expand into the online communication sector. While Skype was a wholly owned subsidiary of eBay globally, it operated indirectly in China via a joint venture with TOM Online. Due to this existing relationship between the two companies,5 TOM Online seemed to be a natural choice of partner for eBay’s subsequent decision with regards to its online marketplace business. Recognising TOM Online’s local knowledge and political connections, eBay believed that a joint venture would benefit its failing business in China and help the company further develop its Chinese market.6 Some analysts questioned whether political connections alone were the answer and suggested that eBay focus on its product and service offerings.7 Vara, V. and Chao, L. (20 December...
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