good for the employee, whereas, it would be bad for the company, society, or vice versa. Social responsibility of business ethics and consumer right are the influential aspects of the business and society relations. The social responsibility of businesses to the society’s interest and resource utilization is determinant to the business success. The Consumer right is the main components of the social responsibility of businesses in addition to other components needs special emphasis. The
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Corporate Social Responsibility: A Review and Research Agenda Herman Aguinis Indiana University Ante Glavas University of Notre Dame The authors review the corporate social responsibility (CSR) literature based on 588 journal articles and 102 books and book chapters. They offer a multilevel and multidisciplinary theoretical framework that synthesizes and integrates the literature at the institutional, organizational, and individual levels of analysis. The framework includes reactive and proactive
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Introduction The history of business ethics is as old as the religious books like the Bible and the holy Quran. These religious books have talked about truthfulness, transparency and honesty among people. The prohibition of theft, self-interest at the cost of others, and malice in these religious sources have a direct application the world of business. The history of business ethics has evolved during the long course of time and is still in this phase of development. The application of business
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MN 325-final test 1. The Vroom-Yetton Leadership Model—indentify and explain the five decision-making styles. Explain how three of the situational factors affect the degree of involvement by subordinates. The question will indicate which factors to explain and a general response is expected. ∙ Autocratic I (AI)—a manger solves a problem using the information that is already available ∙ Autocratic II (AII)—a manager obtains additional information from subordinates and then solves
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communication around the world. With the rapid usage of the Internet and the access of personal computers, we must be aware of the global threats that await the consumer and business it we are not prepared and educated. One of the fastest crime in the United States and all over the world is cybercrime. What is exactly cybercrime? According to the book Scene of the Cybercrime author Michael Cross defines it as a broad and generic term that refers to crimes committed using computers and the Internet, and
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Running head: ENTERTIANMENT ELEMENTS SHOULD BE ADDED IN CHINESE SPORTS Entertainment elements should be added in Chinese sports Yin Wu University of San Francisco Author Note This paper was prepared for Wrtg/Speaking Pract and Graduate Writing/Speaking Practicum(Fall_2012), taught by Professor Schultes ABSTUCT The basis of this article was to address the idea that adding entertainment
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CHAPTER-1 INTRODUCTION “Brands are like human beings. They are born, fed and nurtured, made strong and responsible so that they can be faithful friends of the people (customers), form mutually beneficial and satisfying relationships with them and become their companions for life. Such brands, make their parents (organization or corporate) proud of them. The best brands are the ones who help in forming and sustaining strong long term “parent-brand-people” relationships. These brands form the potential
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simplified so that passengers know exactly what they getting for what they pay” (Bhutada, 2009). Market Brand Southwest has created a strong market brand by focusing on points of difference. “Points of difference are attributes or benefits that consumers strongly associate with a brand, positively evaluate, and believe they could not find to the same extent with a competitive brand” (Kotler, Keller, 2012). The points of difference for Southwest has been its focus on reliability, the value the airline
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young generation. It was one of the daily routines to see people using blackberry phones anytime and anywhere; for example, young people texted to each other by using unique keyboards, and business people used it for the internet, texts, address books, schedule management, and so on. Blackberry’s phones were stylish and revolutionary with high technologies and lots of tools in that period. However, there are few opportunities to see those who are using it recently. People shifted to iPhones or
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THE CHANGING ROLE OF MARKETING IN THE CORPORATION Frederick E. Webster, Jr. For the past two decades, some subtle changes in the concept and practice of marketing have been fundamentally reshaping the field. Many of these changes have been initiated by industry, in the form of new organizational types, without explicit concern for their underlying theoretical explanation or justification. On the academic side, prophetic voices have been speaking (Arndt 1979, 1981, 1983; Thorelli 1986; Van de
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