A STUDY ON CONSUMER SATISFACTION TOWARDS KINLEY PACKAGING & DRINKING WATER Submitted in partial fulfillment for the requirement of the degree of BACHELOR OF BUSINESS MANAGEMENT BY B.SHARATH BABU (Regd No.10625031) Under the guidance of Dr. K.Visweswara Reddy M.A., N.ET.,Ph.D.(MBA) LECTURER IN COMMERCE DEPARTMENT OF COMMERCE & BUSINESS MANAGEMENT [pic] St. Joseph’s Degree College Kurnool
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q Consumer Behaviour 1 q 1 Consumer Behaviour Customer is profit, all else is overload.... x This chapter provides an introduction to consumer behaviour. Consumer is the most important person. The business revolves around the consumer. After finishing this chapter one should be able to understand: q What is meant by consumer behaviour q Consumer decision-making process q Marketing strategy and consumer behaviour q Indian consumer and his characteristics x INTRODUCTION
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Stakeholders and the Quality Management Process Quality management considers, from a management perspective, all of the functions an organization must succeed in to achieve customer satisfaction. Identifying individuals who are important to implementing the quality management process is essential to an organization. Stakeholders are individuals who have a vested interested in an organization are vital to the quality management process. Understanding who stakeholders are is fundamental in discerning
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Motivation on Job Satisfaction in Mobile Telecommunication Service Organizations of Pakistan Rizwan Saleem (Corresponding author) MS, Mohammad Ali Jinnah University, Islamabad, Pakistan Tel: 92-321-501-6378 E-mail: Rizwanprofessional@gmail.com Azeem Mahmood MS, Mohammad Ali Jinnah University, Islamabad, Pakistan Tel: 92-345-587-6377 E-mail: Azeem.Mahmood@hotmail.com Asif Mahmood Phd-Scholar, Mohammad Ali Jinnah University, Islamabad, Pakistan Tel: 92-332-537-1941 Abstract Study Objectives: The purpose
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Abstract This study attempts to measure customers’ perceptions of service quality in a chain-operated steakhouse using a modified version of the DINESERV instrument (Stevens, Knuston, and Patton, 1995). All five dimensions of service quality, being tangibles, reliability, responsiveness, assurance, and empathy, will be used. The questionnaire survey will be conducted on a two-week period during lunch and dinnertime at all 14 steakhouse restaurants. All customers who come to restaurants
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This research aimed at applying “SERVQUAl” model to examine the relationship between the HDFC and ICICI bank service quality. The service quality of HDFC bank and ICICI bank has been evaluated by surveying different people in Delhi/NCR. Data Collected through the primary data through questionnaire. The service quality has been determined based on survey data of 50 respondents. The Service quality of HDFC bank and ICICI bank has been measured based on 5 broad parameters. These parameters are tangibility
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Shifflet survey of customer satisfaction, RFS could accurately state their management dilemma as increasing customer satisfaction at their many properties. Management Question: With the dilemma stated, the management question would be how do we increase customer satisfaction? Research questions, which are the objective of the research study, would include – what can management do to improve customer satisfaction, how is employee attitude and motivation connected to customer satisfaction, should we
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Subject Area : Marketing corporate social responsibility and market value Study Program: International Business 1 Abstract Corporate social responsibility is profitable for a company, but only when the following requirements are met. First the CSR strategy has to be properly motivated, thus the goal of the CSR should not be profit generation. Second the level of trust of customers should be high enough so that customers will not respond skeptical to the CSR strategy. Third the company should
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Comcast Corporation is a publicly traded global media and technology company with two primary businesses, Comcast Cable and NBCUniversal. Comcast Cable is the nation's largest video, high speed internet and phone provider to residential customers under the XFINITY brand and also provides these services to businesses. Comcast headquarters is in Philadelphia. Comcast applies the latest innovation and technology to entertain, inform and connect people in new ways. As a company uniquely positioned
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URL: http://dx.doi.org/10.5296/jmr.v6i4.6355 Abstract The aim of this study is to analyze performance indicators used by airline companies within the framework of a performance and strategic management tool, namely, ’balanced scorecard (BSC)’, and to assess its applicability in the airline business. Designed as a multiple case study by collecting data from primary and secondary sources, the participants of this study are scheduled airline businesses operating in Turkey. The airline companies
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