marketing to their success. Opening a restaurant is a challenging prospect even in good times, and many ventures fall by the wayside. Owning and operating a restaurant is one of the most challenging endeavors an entrepreneur can take on. According to Schrader (2004), foodservice success stories abound, but the launch of any restaurant is risky. Most important, however, the restaurant entrepreneur must be able to form a winning team and find partners with similar goals. Five Guys is a restaurant chain
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Steed BUS 508 Contemporary Business October 26, 2013 Determine how Five Guys philosophy sets it apart from other fast-food chains. In 1986 Five Guys started out as a little family burger operation with five locations and a steady following in Northern VA. Today, there are 570 stores across the U.S. and Canada with sales of $483 million. All Family members remain actively involved, in spite of company growth. One reason that Five Guys are different from any fast-food chain is because they have a philosophy
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Five Guys has the Right Combination for Success Strayer University BUS508 Dr. Peter DeDominici August 14, 2012 Five Guys has the Right Combination for Success According to the Five Guys website, Five Guys Burger and Fries (Five Guys) started humbly with one restaurant owned by Jerry Murrell and his family back in 1986 and is now being called one of the largest fast food businesses with over 1,000 locations in the United States and Canada today (www.fiveguys-about Us). Five Guys’ successful
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Entrepreneurial Leadership Trenna Green Dr. Jean Fonkoua Business508 Contemporary Business October 28, 2013 This paper evaluates five published reported articles and the results are based on research organized from various resources including my personal analytical opinion about entrepreneurial leadership. Organizing a group of people to achieve a common goal using proactive behavior by optimizing risk, innovating to take advantage of opportunities
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Entrepreneurial Leadership Trenna Green Dr. Jean Fonkoua Business508 Contemporary Business October 28, 2013 This paper evaluates five published reported articles and the results are based on research organized from various resources including my personal analytical opinion about entrepreneurial leadership. Organizing a group of people to achieve a common goal using proactive behavior by optimizing risk, innovating to take advantage of opportunities when it presents itself, taking
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Entrepreneurial Leadership What once began as a little family burger business in Northern Virginia in 1986 by Jerry and Janie Murrell and their and their five sons has grown into one of the world’s popular franchises. The decision to start the business was based on the ultimatum given to the four sons by their parents ‘start a business or go to college.” Their growth since opening has grown tremendously to where the family never expected it to grow, between the year they opened and 2002 which
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Determine how Five Guys’ philosophy sets it apart from other fast-food chains. Sell a really good, juicy burger on a fresh bun. Make perfect French fries. Don't cut corners. That's been the business plan since Jerry Murrell and his sons opened their first burger joint in 1986. When they began selling franchises in 2002, the family had just five stores in northern Virginia. Today, there are 570 stores across the U.S. and Canada, with 2009 sales of $483 million. Overseeing the opening of about four
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Evaluation and Marketing Recommendations for In-N-Out Background In-N-Out Burgers, Inc. is a regional chain of fast food restaurants with locations in California and the American Southwest. It was founded in 1948 by Harry Snyder and his wife Esther, and today its headquarter is in Irvine. In December 12, 2013 In-N-Out had over 18,000 staff and 290 locations expand to Phoenix, Arizona; Draper, Utah, Dallas and Texas. In-N-Out Burger refused franchising business to avoid the high quality food and service
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is children ages three through eleven and their parents. McDonald’s understood that the parent was .making the purchasing decision, most likely based on price. What McDonald’s decided to do was put a fifty cent toy in with the hamburger, French fries, and a drink and then gave it a special name called the Happy Meal. Then McDonald’s marketed the Happy Meal to the kids. If you ever asked a child where to buy a Happy Meal, they
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analysis to stay number one. It's how they form their strategy going forward. Even though it seems like they get a lot of bad press they continue to thrive and remain a household name. Through SWOTT analysis McDonalds is able to see the threats to their success as well as identify trends to possibly improve their business practices. Strengths McDonalds is a very large company has to stay on top of technology and keep current with all the competition they have. McDonalds is always looking to the future
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