GUNG HO! CULTURAL ANALYSIS Michael Hamilton MKTG 3852 – Second Summer 2012 7/22/12 GUNG HO- CULTURAL ANALYSIS Cultural differences influence how business is conducted in today’s rapidly expanding global market. These cultural barriers affect human interactions through our perspective of one another, credibility, time frames, as well as through communication. The success of international business depends upon the ability to set aside our differences, unite and strengthen one another. Many
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Hofstede’s Power Structures in Society “Culture is more often a source of conflict than of synergy. Cultural differences are a nuisance at best and often a disaster. For those who work in international business, it is sometimes amazing how different people in other cultures behave. We tend to have a human instinct that 'deep inside' all people are the same - but they are not. Therefore, if we go into another country and make decisions based on how we operate in our own home country - the
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more relevant. This is because we are all better observers of our leader’s behavior than of our own behavior. In the study that Geert Hofstede developed for IBM in 1984, the power distance index in Romania is 90, of a maximum of 100, which means that features of a great power distance are well highlighted in our country. Among these traits observed by Geert Hofstede, we mention that inequalities between people are expected and desirable and that people with less power should dep end on the strongest
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Cultural Differences between the United States and Japan Dena Lassley Saint Leo University There are many differences between the cultures of the United States and Japan. Some of these include religion, the food they eat, the clothes they wear and the way they view their people. According to Ivancevich and Konopaske, Hofstede believes that cultural differences are not changing, but work related norms and values may be. He also feels that those cultural views continue to have strong influences
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Cultural Challenges When Entering the Global Market Prepared by: Dennis M. Reilly, Regent University, LDSL 724, Cultures & Values I. Executive Summary Globalization can be defined as the inevitable integration of markets, nation-states, technologies and people in a way that is enabling individuals, organizations and nation-states to reach around the world farther, faster, deeper, and cheaper than ever before. Culture has become a highly significant factor in determining the success
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Introduction Through analysis and comparisons of our cultures, I hope to be able to determine what cause cultural conflicts and specifically, those Ernesto and his family encountered on arriving to the United States. I will use data from Hofstede and references from Adler’s text to take a retrospective look into our belief and value systems. By doing so, we will gain a better understand of how cultural heritage plays an important role in how we develop stereotypes and misconceptions. Interviewing Ernesto
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The Dimensions of Cultural Diversity According to Geert Hofestede, a scholar and researcher from the Netherlands, there are four dimensions of cultural diversity: power distance, collectivism vs. individualism, femininity vs. masculinity, and uncertainty avoidance. (Hofstede, n.d.). As cited by Maloney, Geert Hofstede, “…defined a dimension as an aspect of culture that can be measured relative to other cultures. He suggested that people carry “mental programs” which develop in the family and
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(home-country nationals who re-locate abroad) or host-country nationals. Firms usually prefer to hire hostcountry nationals, because they are less expensive than expatriates to employ and house. But hiring foreign nationals poses challenges because of the cultural differences that characterize such personnel. Motivating the sales force is challenging because of differences in values and norms across cultures. In order to inspire a culturally diverse sales force, managers in charge of international sales
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Geert Hofstede’s concept of national culture (Hofstede, 1980; 2001) made a great breakthrough in understanding the relationship between organizational behavior and cultural factors. Hofstede examined differences between national (societal) cultures through four dimensions: Power distance, Individualism, Masculinity vs. Femininity and Uncertainty Avoidance. Power Distance is a crucial dimension of national culture that influences leadership and subcultures in organizations and will therefore be
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Assessment 2 – Part 1 Question: In your Individual Video Presentation and Supporting Document, you are required to analyze a Bahraini/Gulf audience focusing on some of Hofstede’s and Trompenaars’ Cultural Dimensions. You are also required to briefly analyze the UAE website of papa john’s, providing suggestions on how they can further localize their content for a Gulf audience. 1. Video Presentation and Supporting Document Each student will be required to create a 3-6 minute video presentation
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