MANAGEMENT INFORMATION SYSTEM 1. Management information system is an organized portfolio of a precise system for getting, processing, and giving information in anchor of the business operations and management of an organization. Types of Management system that is able to employ competitive advantage: • Transaction processing system for operational data processing that is desired, for example, to register consumer orders and to outturn invoices and payroll. • Management reporting systems competent
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competition in the trade area. All of these qualities are consistent with the goal of providing a top quality, entertaining dining experience at a justified price. The consumers’ satisfaction on the organic menu and service would be the best form of marketing. Nature of the Business Restaurant business is a service oriented business. The main objective is to provide the consumers an atmosphere of eating with pleasure, relaxation and satisfaction. So, the service rendering is the main nature
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Ghemawat’s “AAA” Global Strategy Framework Ghemawat so-called AAA framework offers three generic approaches to global value creation. Adaptation strategies strategies that seek to increase revenues and market share by tailoring one or more components of a firm’s business model to suit local requirements or preferences. Aggregation strategies focus on achieving economies of scale or scope by creating regional or global efficiencies; they typically involve standardizing a significant portion of the
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–B200B Question (1): Differentiate between the following: 1. Marketing and selling The Answer: Marketing: Marketing means working with markets to bring about exchanges for the purpose of satisfying human needs and wants. Marketing must be understood not in the old sense of making a sale – selling – but in the new sense of satisfying customer needs. Selling Selling or promotions are part of a larger marketing mix, the concept is typically practiced with unsought goods – those
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1.6 DEFINITION OF TERMS Marketing – this is societal process by which individuals and groups obtain what they need through offering and freely exchanging products and services of value with other. The managerial perspective of marketing is “the art of selling products” (Kotler P. and Keller K, 2006). It can also be defined as an organizational function and a set of process for creating, communicating and delivering value to customers and for managing customer relationship in ways that benefit the
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1. | Operational-level systems are information systems that support the: a. long-range planning activities of senior management. b. decision-making and administrative activities of middle managers. c. day-to-day processes of production and shipping only. d. elementary activities and transactions of the organization. Answer: d Difficulty: Easy Reference: p. 40 | 2. | The principal purpose of __________________ is to answer
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Cultural Impact on Business: A Case Study on Coca Cola’s Cultural Issues in India admin August 20, 2012 Blog No comments Socio Cultural barriers faced by coca cola in India Coca – cola, the world’s largest selling soft drink company had established its strong presence in the world since 1886. Coca-Cola is the first international soft drink brand to enter the Indian market in the early 1970’s. Till 1977 Coca-Cola was the leading brand in India; later, due to FERA (Foreign Exchange Regulation Act)
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Proposal to Board of Directors McCary Corporation By Nichols McCary Date Friday March 14 of Unit 10 Introduction to the Proposal’s Purpose and Content McCary Corporation is a medium-sized manufacturing company with 250 employees. It directly markets one product: the McCary coffee cup with a patented ball bearing sliding mechanism. Nathan Jr. and a group of 10 other executives run the company. McCary Corporation has received a large sum of money from a venture capitalist. The
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Strengths, Weaknesses, Opportunities and Threats (SWOT) Analysis is a business management tool used to evaluate an organization’s strength’s, weaknesses, opportunities, and threats. The tool is used to produce a model that can serve to provide direction in the development, formulation, and evaluation of project management plans. Strengths, Weaknesses, Opportunities and Threats (SWOT) Analysis is an important step in the planing process that is often undervalued and omitted in constructing the project
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perform an internal strategicmanagement audit. Discuss the Resource-Based View (RBV) in strategic management. Discuss key interrelationships among the functional areas of business. Identify the basic functions or activities that make up management, marketing, finance/accounting production/operations, research and development, and management information systems. Copyright ©2013 Pearson Education 4-2 2. 3. 4. Chapter Objectives 5. Explain how to determine and prioritize a firm’s internal strengths
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