... Second step is designing a customer-driven marketing strategy (Armstrong and Kotler, 2009). Once companies identify what customer the needs and wants are they can create an effective customer based strategy to successfully reach the customers within that particular market. Step three is construct an integrated marketing program that delivers superior value, step four is build profitable relationships and create customer delight (Armstrong and Kotler, 2009). Lastly, step five is capturing value from customers to create profits and customer quality (Armstrong and Kotler, 2009). Organizational Success and Marketing Marketing plays a big role in both large and small companies. Marketing helps companies reach people in all walks of life and helps keep the companies visible to...
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...believe that one of the white girls addressed them with a racial insult. The African American girls resolve to beat up the white girls. “Brownies” is a story about racism as it is experienced by young girls, but it has a twist. The African American girls discover that the situation is not as clear-cut as they had believed, and as they return home on the bus, Laurel, the African American girl who narrates the story, tells them of an incident in her family involving a white Mennonite family. As she tells the story, she comes to an unsettling realization about racism and the nature of human life. Brownies Summary “Brownies” takes place at Camp Crescendo, a summer camp for fourth graders near the suburbs of Atlanta, Georgia. The story is told in the first person by an African American girl named Laurel, known to the other girls by her nickname, Snot. Laurel announces that by the second day at the camp, all the girls in her Brownie troop had decided they were going to “kick the asses” of every girl in Brownie Troop...
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...It was his passion and dedication that got Edgar Baeza to the position he’s in now “hard work pays off” and “There is no shortcuts in life” are his favorite sayings and the beginning of his foundation for a successful life. His life is like anyone else, it was not easy and nothing was giving to him, but the way he overcomes his obstacles makes his accomplishments more rewarding, ,aking his background more unique. Edgar Baeza was born in Chihuahua, Chihuahua, Meico where he was raised for two years after his parents decided to move to Ojinaga, a small border town that divides Mexico and the United States. At a young age, he tried to do his best in school; Edgar saw his parents struggle day after day to five a decent life to him and his two younger...
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...http://www.nzkc.org.nz/breed_info/br112.html Chihuahua (Long Coat) Toy Group: | Toy | | Size: | small | | Lifespan: | 14-18 years | | Exercise: | very little | | Grooming: | moderate | | Trainability: | low | | Watchdog ability: | very high | | Protection ability: | very low | | Area of Origin: | Mexico | | Date of Origin: | 1500’s | | Other Names: | none | | Original Function: | ceremonial | | | | | History | | | This is the oldest breed on the American continent and the smallest breed in the world. Native to Mexico, nonetheless it seems to have been introduced by the Chinese. It was only brought to Europe at the end of the nineteenth century. The Chihuahua is named after the Mexican state of Chihuahua where he was brought to the rest of the world by travelers. This breed is believed to have been sacred to the Pre-Columbian Indian nations. | | Temperament | The Chihuahua is a good companion dog. Courageous, extremely lively, proud and enterprising, it gives and demands affection. Bold and saucy, it moves swiftly to avoid being stepped on. Chihuahuas are strong-willed, intensely loyal and become very attached to their owners, even to the point of jealousy. Chihuahuas generally recognise their own breed, but sometimes disapprove of other breeds. They are very intelligent although a bit stubborn, and are trainable with patience, persistence and practice. | | Upkeep | The Chihuahua is a lively dog that nonetheless can get...
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...Emiliano Zapata and Francisco “Pancho” Villa shared many things in their short lives, but more than anything they were men who saw and experienced the injustices in their homeland and gave their lives to change their country. Both men were revolutionaries, not politicians; in fact they both felt better leading men and women in battle than in fighting political battles. Both were born into small farming communities, whose inhabitants were mostly landless serfs working the lands of large haciendas where they worked as farm hands, functioned as slaves, and were officially treated as serfs. Zapata was from the southern part of Mexico while Villa´s home territory was the northern state of Chihuahua. Mexico is nearly as long as the US is wide and as diverse in topography, climate, natural resources and people. Both had some education and as teenagers, became the support for their families when their fathers died. Both men were drafted into military service but managed to complete only a portion of their terms. Zapata was a respected horse trainer and his commanding officer got him transferred to help train horses. Villa was arrested for stealing horses and forced to join the federal army. After several months he deserted because he murdered an officer and stole the man´s horse. For as many similarities the two were also very different, Pancho Villa was a brash showman, while Emiliano Zapata was quieter and spoke in a high voice. He was known as a man of few words while Villa, who...
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...trio of popular destinations (Loreto, La Paz, and Los Cabos) provides comfort, diverse dining opportunities, world-class golf, easy air access and varied resort amenities. Wine Country, Sea of Cortés, Protected Islands, Desert Oasis, Beaches, Golf, Water Sports, Hiking, Luxury Accommodations, Gastronomy, Whale and Wildlife Viewing Baja California, Baja California Sur Tijuana (TIJ), Loreto (LTO), La Paz (LAP), Los Cabos (SJD) Wine lovers, golfers, eco-enthusiasts, conservationists, divers, explorers, wanderers, free-spirits This route is easily accessed at either its northern or southern end (Tijuana or Los Cabos). The entire route requires long surface travel between cities along the 1,000 km. long Baja Peninsula. Consider doing a circle day-trip from Los Cabos to La Paz and then back along the Pacific Coast (Todos Santos). Or fly into Loreto or La Paz and begin exploring on your own via rental car or deluxe bus. 2. THE MILLENARY TARAHUMARA Here fascinating Amerindian cultures and Spanish Colonial heritage mingle with one of the world’s great train adventures and one of Mexico’s most popular beach destinations. The Route begins in Mazatlán with its great seafood, golden beaches, world-class...
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...Name: Topic: Things to consider before adopting a puppy General Purpose: To Inform Specific Purpose: To inform people of factors to consider before adopting a dog, such as breed, age, space of home and training needs. Thesis Statement: Adopting a dog is a big responsibility, but it can also be an incredibly fun, rewarding experience as long as you consider some important factors Introduction: Attention-Getting Device: Imagine this, you decide to get a puppy so you go into a shelter and see the perfect one. A cute little 9 week old Border collie mix, that they say shouldn’t get over 40 pounds. That’s perfect! Not to big and just so darn cute. Three months later you’re ripping your hair out. Your nice leather couch, destroyed. The legs on your tables look like they’re chew toys, and your neighbors are complaining about the excessive amount barking. Speaker Credibility: I myself own a dog that was once returned to a shelter because the original owners were not educated on her breed and could not handle her energy level. Thesis Statement: There is a lot to consider when adopting a dog, but educating yourself on breeds, age, and training needs will help you make a decision that will result in a special friendship that will last for years to come. Preview Statement: Today I am going to teach you a few thing to consider before adopting your new dog. Being educated on Factors such as age, breed, and training can make all the difference when adopting your new dog. By following...
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...Tiny Boxes My life started out in a box. For the first few weeks of my life, my world didn't consist of much except for my four siblings, my mother, and the girl whose backyard my mother had chosen to give birth to us. She seemed nice; she brought out blankets for us as soon as she heard us begin to meow. Sometimes she'd even let us inside her house, though I wasn't really too fond of that since there were always two fat chihuahuas roaming around, making the place smell like barf every chance they got. She took a liking for me, though, and she would come outside and specifically bring me in to feed me. I didn't get the need for it; my mom was already doing that but I wasn't about to make her stop either. After two weeks or so of the girl taking special care of me, I finally found out why she had been doing that. One afternoon when she had brought me in for my double meal of the day, I overheard her and this big, tubby guy talking about me. I could never see his face when he was in the room, just his curly hair that came all the way down to his shoulders. I may be a cat and all, but even I knew this guy needed a shower. “So when are they coming for him?” he asked from his computer. The girl put the bottle to my mouth, but I didn't take it, I was waiting for her response. All she said was “Soon.” That made me want to scream, it didn't tell me anything! Who was coming? And where are we going? I started meowing at her, hoping she'd understand I didn't want to go anywhere, especially...
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...a study program in Bloomington, India. While away, his fathers “enemies” had figured out a way to remove him from his job as principal at a high school in Ciudad Juarez, Chihuahua. His father was charged with stealing money from the schools funds, when in fact his father devoted everything he could to his career. Eventually his father was found innocent, but by that time he had lost his position as principal. • The Rodriguez family left Ciudad Juarez, Chihuahua, to move to Los Angeles when Luis was only 2 years old. Luis’s father was mostly out of work, but his mother was able to find work cleaning houses. His mother was unable to speak English, so it became frustrating to her when Americans would chastise her without being able to conjure a response, so she mostly just listened. • Luis’s Parents struggled to make ends meet. Louis describes his first Christmas ever with a fake aluminum tree and filled with gifts that came from a church group which gave out gifts for the poor. 2.Discuss recurring theme of isolation and segregation. How was the author isolated in school and within his own family? How was the Mexican-American community isolated and segregated from the surrounding white community? • Luis described his first day of school as “saying a lot about my scholastic life”. His teacher did not know what to do with him, she complained about him not speaking any English, about there not being enough room, and about her not being able to teach...
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...Chabat’s article may have been written well over 10 years ago and though he could not have predicted the harsh aspects of the Mexican clash regarding the drug business, several issues he indicated are still substantial to this day. Chabat begins his article by giving a brief summary of Mexico’s illegal drug trafficking trade. He points out that even though Mexico is not a large buyer in drugs for recreational purposes, it provided nearly 3/4 of marijuana and trafficked 60% of cocaine to the US by the 1980s. Due to huge success with the American market, the Mexican cartels were able to obtain money and along with violence, fight their way to the top. With the newly obtained supremacy, arose corruption within the government. Towards the end of 1990s, it was stated that numerous Mexican state governors were corrupted with reports of high profile cartel prisoners disappearing. Along with the help and pressure from the US, the Mexican government continued their efforts to diminish the illicit drug trade, resulting in arrests of high profile criminals, military and public officials but such efforts were futile. The President Fox continued the efforts after his appointment in 2000, in which resulted in the arrest of the entire staff of attorney general’s office in Chihuahua. Chabot stated several different alternatives for Mexico and it’s imminent struggle against drugs. The first possibility was to continue the state of affairs from the prior years, which was backed by those who would benefit...
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...point that a fear of failure in high school and the idea of perfectionism stopped me from succeeding. As a result of this, I did not know who I was and I became a walking contradiction. Over time, I disconnected from myself and from others and I was depressed and lonely. I had problems recurring in my social life, school life, and more importantly, my home and my personal life. I never wanted to tell anyone these problems mainly due to a fear and not wanting to be a burden to them. My parents were rarely home and I could not even talk to my friends, due to their busy schedules. Despite thinking that I was in...
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...would be so life-changing. When I was first presented with this opportunity, I wanted to refuse because it seemed so boring and lame. As a kid, I thought I had better ways to use my time. However, I decided to do it, and soon realized that this was a great choice. This time turned out to be one of the best times in my life. The opportunity that I was faced with was to volunteer at a dog boarding facility. I had the chance to work at the facility because my mother thought I needed something to do for the summer. Because she owns a rescue, my mom knew Michelle and she thought it would be good for me to volunteer at Michelle's facility. I volunteered there almost every day during the summer of 2013. Some days, I got there when the place opened, and stayed until closing time. Other days, I got there around 10:00AM-12:00PM and stayed until it closed(around 6pm). The facility was a few miles from my house. From the outside, it looked pretty small because it was next to two huge buildings. The entrance was a room for customers to wait for their dog and pay for everything. This room usually smelled like vanilla, and was decorated with...
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...¬¬¬¬¬¬¬Yesmin Farias English 1301 TT 9:30 Professor. O February 29, 2016 Bayer Woman Individuals of all ages always wake up on the wrong side of the bed, and simply have a day full of disaster. In this ad for aspirin that was found on World Web address http://adsoftheworld.com/media/outdoor/bayer_woman.The advertisers are trying to get the attention of individuals of all ages by demonstrating a woman who is meditating, and having the result of problems surrounding her shadow. Using all the images, and colors with detailed information the advertiser of the” Bayer Woman” ad. Successfully gets the message that “If any individual had a bad day and simply wants to relax for a while an aspirin is the answer”. There are many different colors in the ad. There is red, yellow, blue, green, brown, white, black, grey, and pink. The background is mostly dark blue with light blue, and white. The brightest colors are used on specific object that want to be standing out, such as the flames. Brighter colors are mostly used to get the viewers’ attention. All of the colors that the ad contains are significant, they make specific objects stand out, such as the flames that appear at the bottom of the ad. It is bright enough that will be eye catching. . The brightest colors are always used on certain objects that the illustrator wants the viewer to see. The top left corner of the ad shows an illustration of the fact that there is a man trying to fix the restroom, but it seems like...
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...The House of Hope and Direction of a Life Changing Event 1 The House of Hope and Direction of a Life Changing Event Ian Augustin ORG 300 – Applying Leadership Principles Colorado State University – Global Campus PROF. Hassan Mazaheri January 12, 2016 THE HOUSE OF HOPE AND DIRECTION OF A LIFE CHANGING EVENT 2 The House of Hope and Direction of a Life Changing Event The time that I have applied leadership and an immense amount of communication is when my family and I head down to Mexico on a missions trip. Once a year we pack our bags and head across borders driving a total of 16 hours, going into the heart of Mexico we drive through Chihuahua City arriving at a little town called Anahuac. Inside Anahuac is an orphanage called “Casa de la Esperanza,” it is filled with laughter and a second chance for kids who never got the attention and love they deserved. This orphanage has roughly 40-70 kids a year ranging in size, age, and backgrounds you would never wish on anyone. Hearing some of these children’s stories and where they came from would never reflect on who they were on the inside, all these kids want is love and friendship and they would quickly give it back. The very first time we arrived at Casa a lot was going through my mind, since this was a new experience that was out of my comfort zone. I felt times like these really help expand and push limits of leadership and communication that benefit and support a community...
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...January 26 1598 Onate’s colonists left Santa Barbara, Chihuahua and headed towards New Mexico. While heading towards New Mexico they passed by El Paso and meet two Indians from Central America Onates convinced them to accompany them and serve as translator because they were familiar with some of the languages spoken by the pueblo people. When Onate passed through villages he greeted the Indians and told them that they are now vassals of the king and if they want to live in peace, justice and orderliness then they well have to obey them but if they don’t they will be punished. He repaid the Indians for their alliance by offering to protect them and to enrich their culture by teaching them Spanish traditions, trades, and farming technology he also offered them gift as token of peace and confirmation of their conquest. Onate thought that the...
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