...Ebbes Assistant Professor of Marketing David J. Huff Clinical Assistant Professor of Supply Chain and Information Systems Johannes Baumgartner Professor of Marketing Head of the Department of Marketing *Signatures are on file in the Graduate School iii ABSTRACT Political marketing sits at the nexus of two disciplines, political science and marketing, but is not entirely accepted by either. The present research looks at the origin, development, and evolution of political marketing and examines how the adoption of a political marketing orientation is impacting the practice of political campaigns. The role of political marketing in actually changing voters’ preferences is also examined, showing that grassroots marketing efforts seem to have the greatest effect, especially with undecided voters. Finally, voter segments are derived for the last five presidential elections in the United States (1988-2004) using latent class analysis (LCA). The interpretation and implications of these segments are discussed and several avenues for future research are suggested. iv TABLE OF CONTENTS LIST OF TABLES ................................................................................................................... vi...
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...When will we see Change? A Critical look at Barack Obama and the democratic party. Charles Kerber POLS 202 9AM American Government Livingston This paper will take a critical look at the history of the democratic party, its most recent 2012 election, its current presidential candidate Barack Obama, and the latest platform. While the paper may read as being highly critical of President Obama, it should be caveated by the fact that this is an extremely trying time in the history of the United States, and the government is under considerable pressures from outside terrorism threats and international relations, to severe recession and domestic economic concerns. Nevertheless, one must look critically at President Obama, and answer has he really given us “change we can believe in”? Biography & history The Democratic party went through a number of iterations before it became the current democratic party. The party began as the anti federalists under the leadership of Thomas Jefferson and James Madison. Thomas Jefferson a former secretary of state under George Washington's administration who had resigned to protest the fiscal policies of Alexander Hamilton. These two rivals would become the basis of the first two political parties of the United States. Alexander Hamilton favored the constitution, the creation of a national bank and repayment of the revolutionary war debt with federal funds. Under this philosophy they would name themselves Federalists, for their leaders support of ratifying the constitution...
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...A Research Paper on The United States’ Health Care Policy Patient Protection Affordable Care Act (PPACA) I. Delineation and overview of policy under analysis a.) What is the policy to be analyzed? The policy to be analyzed is the Patient Protection Affordable Care Act (PPACA) or colloquially referred to as Obamacare. The PPACA Bill was passed into law after Barack Obama signed it on March 23, 2010. However, it should be noted that specific provisions in the law is designed to be effective in staggered dates, that is, not all provisions in the law is effective the moment it was signed by Obama. Some provisions in the statute is designed to be effective beginning at the year 2020. b.) What is the nature of the problem being targeted by the policy? PPACA aims to improve the coverage of healthcare insurance. Thus, to achieve this, the policy targets people who do not have any health insurance. Unless exempted for the following reasons - religious beliefs, individuals who cannot afford the healthcare coverage, taxpayers whose income is below the income threshold, or any person deemed to belong from an Indian tribe- the statute requires individuals to avail a health care insurance plan or pay a penalty. II. Historical Analysis a.) What policies and programs were developed in the past to deal with the problem? Policies that were developed in the past to deal with the same problem of limited and reluctant healthcare coverage include the Medicare (1965)...
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...As days are passing, we are one step closer in choosing our next President of the United States. This is a profoundly hard decision since there is an array of presidential contenders for the job, but which one will fulfill our goals as Americans? There is a total of three Democrats and a total of 14 Republicans, but the decision still stands, which one? For this research paper, I will research Donald Trump and explain whether he's a valuable contender to become the next president of the United States or not. Donald Trump was born in Queens, New York, where his hopes and dreams were realized. Trump began his quest by helping out in his father’s real estate company where he focused on middle class rental housing in Brooklyn (Biographies).As...
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...Whitford and Bensiek v. Lamone, both cases address the issue of the constitutionality of gerrymandering. If referring to judicial precedent, there is a strong reason to argue that partisan gerrymandering should be allowed to exist, albeit not without limitations. Racial gerrymandering should be deemed unacceptable, which can be seen through the clear examples shown in this paper of the constitutional violations, particularly the 1st, 14th, and 15th Amendments. In Gill v. Whitford, Republicans sliced up Milwaukee because the minority presence in the city proved to greatly disadvantage their party when it came to electing candidates. In turn, the surrounding districts struggled to vote in Democratic representatives as it lost its concentration of minority voters. Clear racialized gerrymandering should be unconstitutional, whether or not it is “partisan gerrymandering.” On the other hand, Bensiek v. Lamone does not present any form of racial discrimination in its case. Political retaliation is cited in the argument as the motivation for gerrymandering, albeit this argument appears weak and unjustified. In a broad sense...
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...depicted a bald eagle being strangled by its own claws. The conservative, Rob cried out “Look at this poor bird killing himself! Must be from all of these Democrats trying to take away our economic freedom!” Dan, the Democrat, counter advocated “This eagle must symbolize America’s destruction of nature and beauty because of all the right-winged negligence!” Immediately after, a stranger to Rob and Dan walked by the same picture and proclaimed “Political government gridlock sure is strangling the nation to death.” As my story above has demonstrated,...
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...2012). A Non-Partisan Election is the final way to get on the bench. This is when the potential judges running for a judicial position in the states can put their names on the ballot, but they do not list their political party affiliates (National League of Cities, 2014). In the state of Florida, judges being elected for a term in the state trial courts of general jurisdiction are elected by way of a nonpartisan election (Carp, Stidham, & Manning, 2014). When judges are being selected for a term in the state courts of last resort, the state of Florida utilizes a merit selection (Carp, Stidham, & Manning, 2014). The length of a term is six years for the Circuit Court and at least one year for the Supreme Court and District Courts of Appeal (Florida Supreme Court, 2014). To stay in office, these judges must participate in the next general election that is a year after they are in office. To stay in office after your term, judges participate in a retention election (American Judicature Society, 2014). There are a...
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...1. Introduction Social policies are created in order to compensate for the distortions arising from the process of capitalist development, which discriminates and creates an increasing gap between the rich and poor. The role of the state is to provide funds in order to ensure the welfare and to comply with the established constitutional right that is the guarantee to health, education, work and food for every individual. The state comes as a provider of these needs by creating social policies that ensure the survival for those living in extreme poverty. Based on this, income transfer programs were created, with the purpose of, in the short term, alleviate the problems arising from poverty and in the long term, investing in human capital, breaking the poverty cycle. A conditional cash transfer (CCT) is a type of income transfer program with the aim to reduce poverty by creating welfare programs conditional to the beneficiary’s actions. The government only transfers the money to people who meet certain conditions, which may include the enrolment of children in school, going to the doctor and receiving vaccinations, among others. Bolsa Familia is the largest conditional cash transfer in the world and it was implemented in Brazil (World Bank, 2005). and it consists in the financial aid to poor families as long as they keep their children often at school and vaccinated. The program aims to reduce poverty in the short and long term through conditional transfers of capital, which...
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...arrangements and not willing to change. ● 04.Framers consciously designed a set of institutions for making it possible to do politics of this kind. The point is to design a set of institutions that control the effects of factions--by setting them against one another, but dividing authority among institutions ● Problems with the Articles of confederation No ability to tax , No central currency, No way to negotiate treaties ,No executive capacity, difficult to maintain public order, nation security. ● 06.Deals addressed by the constitution Path dependency: reliance on experience, constrained by status quo; solutions based on familiar institutions. Some participants are content with current arrangements and not willing to change. ● 07.Federalist papers- A series of (85) published arguments that advocated the ratification of the Constitution. A sales pitch, these explicated the logic for the constitution and provide great insight for understanding why government was set up as it is. Specifically, laid out the problems with...
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...Transport policy in 2011: a new direction? RESEARCH PAPER 11/22 2 March 2011 This paper outlines the changes made to transport policy by the Conservative-Liberal Democrat Coalition Government and looks at some of the long term transport challenges the government is likely to face over the course of this Parliament. It complements and updates House of Commons research paper 10/28, Transport policy in 2010: a rough guide. Louise Butcher Matthew Keep Recent Research Papers 11/05 Social Indicators 18.01.11 11/06 Scotland Bill [Bill 115 of 2010-11] 19.01.11 11/07 Estates of Deceased Persons (Forfeiture Rule and Law of 19.01.11 Succession) Bill [Bill 8 of 2010-11] 11/08 Unemployment by Constituency, January 2011 19.01.11 11/09 Fixed-term Parliaments Bill: Commons Stages 21.01.11 11/10 UK Defence and Security Policy: A New Approach? 21.01.11 11/11 Health and Social Care Bill [Bill 132 of 2010-11] 27.01.11 11/12 Economic Indicators, February 2011 01.02.11 11/13 Anonymity (Arrested Persons) Bill [Bill 9 of 2010-11] 02.02.11 11/14 Education Bill [Bill 137 of 2010-11] 03.02.11 11/15 Budget Responsibility and National Audit Bill [HL] 08.02.11 [Bill 143 of 2010-11] 11/16 The Local Government Finance Settlement 2011-13 08.02.11 11/17 Legislation (Territorial Extent) Bill [Bill 10 of 2010-11] 08.02.11 11/18 Wash-up 2010 11.02.11 11/19 Unemployment...
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...Instructor, Dr. McCue December 3, 2012 Strayer University PETA Define an interest group, with examples. The interest group that I will discuss in this paper is the one of the most well-known animal rights groups in the world; People for the ethical treatment of animals, commonly known as, PETA. Founded in March 1980 by Newkirk and fellow animal rights activist Alex Pacheco, the organization first caught the public's attention in the summer of 1981 during what became known as the Silver Spring monkeys case, a widely publicized dispute about experiments conducted on 17 macaque monkeys inside the Institute of Behavioral Research in Silver Spring, Maryland. The group first came to public attention in 1981 during the Silver Spring monkey’s case, a dispute about experiments conducted by researcher Edward Taub on 17 macaque monkeys inside the Institute of Behavioral Research in Silver Spring, Maryland. (Eldercare Home Health, 2012) The case led to the first police raid in the United States on an animal laboratory, triggered an amendment in 1985 to the United States Animal Welfare Act, and became the first animal-testing case to be appealed to the United States Supreme Court, which upheld a Louisiana State Court ruling that denied PETA's request for custody of the monkeys. Pacheco had taken a job in May 1981 inside a primate research laboratory at the Institute, intending to gain firsthand experience of working inside an animal laboratory. Taub had been cutting sensory ganglia that supplied...
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...Society: Through the View of Many People African-Americans, Whites, Asians, Indians, Chinese, Japanese, and etc…They are all classified as ethnicities, that are judged every day in some shape or form. From day one to now I’ve learned more through the class of “Black World Studies” taught by Professor Coates. Coates gave me the intelligent insight on how Africans-Americans were able to succeed through the tough times of learning even when they could die from learning how to read. It was a sacrifice the slaves had to do that the time. When I read more articles and watched more movies, it showed determination, courage, heart, and attitude. When reading, it switched to a period of slavery to a period of the Civil War. After that I came to an author named Jared Diamond that gave his view on the world of slavery. In the article “How Africa Became Black” by Jared Diamond he argues that diversity resulted from the geography of Africa. Africa is home to five major human groups, blacks, whites, African Pygmies, Khoisan, and Asians. Thirty percent of the world’s language is in Africa. But as the years goes on were losing about 2 per week. Soon as the world gets older there wouldn’t be any languages in Africa. As race continues to grow in Africa there will be different types of languages being made and the previous groups (ethnic groups of language) wouldn’t exist anymore. As said in paragraph 8 of “How Africa Became Black” races are stereotyping, from Black to White, to putting the Zulu...
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...Politics Research Paper Danica Misic The Death Penalty and Politics Introduction The death penalty seems like a dreadful phrase at first glance, especially for those who are facing it. People convicted and sentenced to the death penalty usually have a long wait ahead of them. Some of these people facing the death penalty are looking forward to their execution, and some are dreading it. What exactly is the death penalty? To some it may be freedom once carried out, and to others it is retribution, a political tool, a means for producing money, or a deterrent for future crimes. It is important that the United States come to some conclusion so we can end the death penalty debate; we want the truth, not assumptions that can be argued to no end. This paper will discuss the ins and outs of the death penalty, why it has created much debate, why it is not a deterrent of murder, and that it is mostly used as a political tool. There have been many studies done to both effects; the death penalty deters crime, or it does not deter crime because the previous studies were flawed. First presented is a brief history to better understand where the death penalty comes from. The next section will discuss the modern approaches to the death penalty including landmark cases that changed the way the death penalty is executed in the United States. Following this section is an explanation of deterrence and its effects, and other controversies that exist. Finally the paper will discuss...
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...Occupy Wall Street By: Jennifer Pates 2/1/2013 Professor Chester Galloway Bus301: Business Ethics I have to admit that even though the Occupy Wall Street Movement has been all over the news I did not truly understand the stance of it, nor did I really get involved with it. While doing research for this paper I was able to get a better understanding of the basis of the movement as well as the facts pertaining to it. The movement started on Wall Street but has spread across the US. The basis of the movement focuses on social & economic inequality, greed, corruption and the influence of corporations on the US government, primarily from the financial sectors of businesses. The main slogan of Occupy Wall Street (OWS) is we are the 99%, which addresses the growing income inequality and wealth distribution in the US between the wealthiest 1% and the rest of the population. Huffington Post reporter, Paul Taylor said the slogan is "arguably the most successful slogan since 'Hell no, we won't go,'" of Vietnam war era, and that the majority of Democrats, independents and Republicans see the income gap as causing social friction The initial basis of the movement was to protest the global crisis of monetary insolvency, and the increasing disparity of wealth. Without offices, paid staff, or a bank account, Occupy Wall Street quickly spread beyond New York. People gathered in Boston, Chicago, Los Angeles, Portland, Atlanta, San Diego, and hundreds of other cities around the United...
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...wards 5. bipartisan 6. nominate 7. Liberals 8. resign CHAPTER 5 Section 1 Reading Comprehension 3 1. Answers for rankings will vary. Historical basis: The two-party system is rooted in the beginnings of the U.S., when the ratification of the Constitution gave rise to the first two parties. Tradition: Most Americans accept the idea of a two-party system simply because there has always been one. Electoral system: Since only one winner per office comes out of each election, voters have only two viable choices—the candidate of the party holding office or the candidate with the best chance of replacing the current officeholder. Voters tend to think of a vote for a minor party candidate as a wasted vote. Republicans and Democrats work together in a bipartisan way to write election laws to make it hard for a minor party or independent candidate to win elective office. Ideological consensus: Compared with other countries, the U.S. has been free of longstanding disputes based on economic class, social status, religious beliefs, or national origin. As a result, there is a lot of common ground between the two major parties, although they disagree on specific policies. 2....
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