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Submitted By jitu24
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THE BUSINESS PLAN

BUSINESS DESCRIPTION We are in the business of baby’s care product. We are providing our customer a beneficial or good qualitative product as like organic product which is helpful or caring the skin of babies. Our company’s name is SOFTCARE PVT PTD. We are providing a all types of product which is helpful to or related to the caring of the babies.

VISION
To gentle kids as mother’s touch and smile on parent’s face.

MISSION
We believe our prime responsibility is to the pharmaceutical segments, nursing houses and to parents and all others who use our products and services. In meeting everyday life needs we do must be of high quality. We try to maintain reasonable prices. Customers' orders must be serviced speedily and accurately. Our suppliers and distributors must have an opportunity to generate fair returns.

Goals and objective:
1. To deliver quality, creditability, trust and caring.
2. To serve the nations ethically.
3. To take into confidence to healthcare Practiceneer.
4. To provide right information pertaining to products’ ingredients, material used volume of quantity.

Products:
Baby Products: 1. Baby soap 2. Baby oil 3. Baby shampoo

Competitive Advantage:- * Low price product without compromising with the quality of the product is our competitive advantage.
Disadvantages:-
* Lack of preference of using baby care is also one of the hurdles in selling the product. * Increasing competition and entry of Fdi’s will reduce the market for the company.

These all the baby products are very helpful to all the babies and also it is eco-friendly or natural product. All these are easy and smooth to feel because of the baby’s skin are 5 times thinner than our skins.

Marketing Plan
Products:

We are give you the best quality in terms of easy to use or a organic product which is also a

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