...Company Summary 2 1.2 Company Ownership 3 2 Five Forces Model and Analysis 4 2.1 Barriers To Entry 5 2.2 Supplier Power 8 2.3 Buyer Power 10 2.4 Threat of Substitutes 11 2.4.1 The Threat of Substitutes are High 11 2.5 Rivalry among Existing Firms 12 3 Conclusion 17 INTRODUCTION House of Kebab is a locally owned fast food outlet that will be positioned as an international franchise through our creative approach to the company's image and detail presentation. House of Kebab will provide a combination of excellent food at value pricing, with fun packaging and atmosphere. House of Kebab is the answer to an increasing demand for kebab and shawarma fast food. In today's highly competitive environment, it is becoming increasingly difficult to differentiate one fast food outlet from another. Our main priority is to establish one outlet in Kuala Lumpur, preferably in one of prominent housing estate. Later, our effort will be a further development of more retail outlets in the surrounding area. House of Kebab will entice youngsters to bring their friends and family with our innovative environment and our main focus will be serving high-quality food at a great value. COMPANY SUMMARY House of kebab sells specially made shawarma sandwich-like wrap usually composed of shaved lamb, goat, chicken, turkey, beef, or a mixture of meats and kebab which consist of thin slices cut from a cylindrical block of minced and seasoned meat or chicken, eaten in a roll of unleavened...
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...Proposal for Qingyuan Fast Food Restaurant Opening Project Prepared Expressly for Mr. Jason Lee ( Qishuan Li) Director Xiang Zhou Branch Office China Construction Bank Prepared by: Tel: Fax: E-mail: Date: Table of contents Executive Summary 2 Introduction 3 Proposal 3 Findings 3 Strength 4 Opportunities 4 New Premises 4 Services 5 Facilities 5 Cost Breakdown 5 Benefits 6 Schedule 8 Risks and Management Plans 8 Conclusion 10 Appendixes 10 The analysis of the business 10 Customer Profiles 11 Focus Groups 11 SWOT Analysis 12 Strengths 12 Weaknesses 12 Opportunities 13 Threats 13 SMART Analysis 13 Action Plan 14 Activity Flow Chart 16 Project Costs 16 Stakeholder Analysis 17 Risk Analysis and Management Plan 18 The Project Framework 19 Executive Summary Chinese people attach great importance to “eating”. We can know it by the saying “Bread is the staff of life”. China's dishes highly stress on its color, aroma, taste, shape and meaning. As a result, many Chinese come to overseas and make their living by opening restaurants, which has become the fundamental settlement in the world. Similarly, opening various styles of restaurants in the domestic cities of the appropriate location is a great business opportunity. Based on this, a great business opportunity is to open a fast-food restaurant, named Qingyuan Fast...
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...! ! ! Brannigan Foods Strategic Marketing Planning for the Soup Division ! ! Brannigan Foods Soup Division is a 100 year old company with mature products which account for 40% of the whole soup market and it is the most significant division of the Brannigan Foods group. The most important category is the RTE soups which account for 78% of total sales. (Exhibit 2) Other products include Low sodium RTE “Heart Healthy”, dry soups and mixes and private label and Annabelle’s fast and simply. Annabelle’s was a soup company acquired 5 years ago in order to add healthier sups, dry soups and fast to the company’s portfolio, a growing trend in the market. In terms of costumer perception of Brannigan comparing with competition, Brannigan’s falls behind in the following: - Health trends - Diet claims - Convenience offerings - Flavors-especially popular regional ones - Seasonal products outside cold weather ! Retailers perceive Brannigan to be: -Category leader -not innovative -less profitable than store brands and competition ! Over the past 3 years the results of the division have been decreasing and there are several reasons behind this: - The whole soup industry has been declining for several years. The Lisbon MBA Class 2014 Ana Amaral 1 Marketing Management - The largest and most loyal segment of soup consumers, the baby boomers, which account for 20% of American population and are the main target, have been showing increasing concerns with processed food and high sodium content...
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...implemented Sally’s proposal, our market share increased three points, which she definitely deserves credit for. However, her proposal has led to some active criticism from the public which has left our group manager Tom Miller displeased because of how valuable this proposal is to our Natural Cereals division. Sally’s proposal included a limited health message to the high fiber content in our bran cereals. She indicated in a very cautious way that food high in fiber has been associated with studies to lower rates of some forms of cancer; however, she did not go about saying that our bran cereals had more bran than other competing bran cereals. She also went about featuring our new “Re-sealable Pack,” which allows the inside bag to be resealed for freshness, and included a 35 cent coupon toward the next purchase of a product of Natural Cereal. Although she believed her proposal avoided deception to our consumers, one key criticism we have received for Sally’s efforts is that we jumped on the company bandwagon that makes often misleading or incomplete health claims. Tom believes we cannot afford criticism, so he asked me to step in and provide my own proposal. I support many of the ideas Sally and Joe have proposed, however, I feel there are still a few mishaps and missing pieces in the proposal. I believe these mistakes and missing pieces ultimately led to the difference in whether the public would have supported Sally’s proposal or not. For my proposal, I truly feel that...
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...Title: A FEASIBILITY STUDY FOR THE RENOVATION OF SENSORY EVALUATION ROOM 1. General Objectives 2.1 Project Description The Sensory Evaluation Room renovation project proposal is being proposed to help cater to more students and faculties of this University. The proposed room will have a wider area to accommodate more people. The main prospects of this project would be those who are currently taking their sensory evaluation, product development and thesis subjects. This would help them have a better evaluation of their products to gather more reliable data from their evaluators. There would also be a door connecting the room to the adjacent laboratory room, where most of the equipments for processing are located. 2.2 Projected timeline The project is projected to be done within a period of 7 weeks. The target for each week is as follows: 1st week- removal of impaired materials - ordering of materials needed 2nd week- receiving of ordered materials - planning of the arrangement of materials 3rd week- cleaning and removal of unnecessary objects 4th week-5th week - measuring of arrangement of chairs and tables -changing of lights, repainting of walls and ceiling 6th week-7th week - replacement/arranging of chairs and tables addition of proper light at the cubicle/table according to the design 2. Technical Aspect 3.3 Location Sector The said project will be at the Sensory evaluation room inside the CIT building. Costs and Budgeting...
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...Week 2 Homework Template Please use this template to submit your homework for Week 2. Remember to answer ALL of the questions. You can’t get points for questions you leave blank! :o) You can use as much space as you need to for each of your answers by using the “insert” function. DO NOT CHANGE THIS TEMPLATE IN ANY WAY. Just insert your answers. Remember to cite any sources (including our text) used in answering any of the questions. All of Keller’s guidelines must be followed for each of your responses. See the announcement regarding Keller’s guidelines for more information. Please include your first and last name in the file name of this template and your proposed regulation when you submit them as attachments to the Dropbox. Your assignment is due by Sunday, end of Week 2, 11:59 p.m. (MT). It is the student's responsibility to confirm that the attached files are the correct files and that they are actually in the Dropbox. Verify before (and after) you submit your document that you have answered all questions. Questions left blank will receive a zero and you won’t be able to submit the answer later for credit. Week 2 TCO B Homework: Homework Tip: The easiest way to find a proposed regulation for this assignment is to go to the Regulations.gov website. Do NOT go to the website of the federal administrative agency itself as it is easy to become confused and you may end up selecting an item that is not a proposed regulation. Be careful NOT to choose a final rule...
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...sell EBI baby food that is manufactured and sold as a GDI product manufactured by EBI. Prior to making a decision on whether or not EBI should accept or deny the proposal from GDI, EBI must consider the results from a cost and strategic analysis that focus on the benefits and disadvantages from accepting or rejecting the proposal, both short-term and long-term. After careful assessment of the analysis, EBI will then have a clear view on how the proposal will affect the business and allow the organization to implement the best course of action. EBI’s Chief Financial Officer (CFO), Fred Stanley, has already provided initial calculations to assist in the decision-making process. The CFO has calculated a full cost of three dollars per jar of baby food for EBI to manufacture and distribute its own products. However, one dollar is calculated as irrelevant fixed overhead. The variable costs total two dollars per jar of baby food which are thee costs that EBI would be responsible for if it accepts the proposal from GDI. If the proposal is accepted, GDI will agree to pay EBI three dollars and ten cents per jar of baby food. For each jar of baby food that is manufactured by EBI and distributed by GDI, EBI will see a one dollar and ten cent contribution to income calculated as follows: Special Order Price – Relevant Costs = Contribution to Income $3.10 - $2.00 = $1.10 However, EBI cannot make a decision based solely on a cost analysis and must further review the proposal from a strategic...
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...(briefly). Will this proposed regulation affect you or the business in which you are working? If so, how? DEPARTMENT OF HEALTH AND HUMAN SERVICES (Food and Drug Administration) The reason I chose this agency and this particular regulation is because of my concern with the number of food borne illnesses. I’m a single mom of two and I want to make sure that my family isn’t exposed to food borne illnesses. Also, being in the Military and deploying it’s crucial that the FDA step in to make sure that food that’s supplied for us to eat while deployed is within standards. On one of my deployment we were hit with a case of salmonella poisoning that shut down a good portion of the base because of sickness from consumption. We were later told that the contaminated items were on our salad bar. When in a deployed location in a foreign country the last thing you need is for your troops to be anything but ready for combat, so situations like these have to be maintained. 2) Describe the proposal/change The first rule proposed would require makers of food to be sold in the United States, whether produced at a foreign- or domestic-based facility, to develop a formal plan for preventing their food products from causing foodborne illness. The rule would also require them to have plans for correcting any problems that arise. The FDA is proposing that many food manufacturers be in compliance with the new preventive controls rules one year after the final rules are published in the Federal Register but...
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...Britney Brooks Week 2 Assignment Food and Drug Administration – This agency interests me because I do cook, and knowing about certain foods and the benefits/risks of those foods, will factor into my eating habits for myself and my family. This will affect me directly as it could lead to a change in the foods I choose to cook and eat. 2. Describe the proposal/change. The proposal will allow the FDA to collect information from a study about the relationship between selenium and the risk of various cancers. The proposal will also dig deeper into scientific evidence of whether health claims are ‘complete, truthful and not misleading’. The proposal will enforce companies to enable the public to comprehend the information provided and to understand the relative significance of such information in the context of a total daily diet. 3. Write the public comment which you would submit to this proposal. If the proposed regulation deadline has already passed, write the comment you would have submitted. Explain briefly what you wish to accomplish with your comment. (10 points) My comment is that I encourage this new scientific study to be done so that the public is not misled on whether or not Selenium (trace mineral that is essential to good health but required only in small amounts) is beneficial to the body or not. There have been several claims that conclude that the mineral reduces the risk of certain cancers, but the FDA has ruled that these claims are very limited and not...
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...PREFACE This is a proposal for the development of recording provincial jail's inmate's profile and proper budgetting for food and health fund. This proposal provides the scope and context of the project to be undertaken. It details the intended user group and the value that the system will have to them. It also includes presentations that could give accurate informations. The intended audience of this document is the course faculty so that they can determine whether the project should be approved as proposed, approved with modifications, or not approved. 1.0 Overview 1.1 Purpose, Scope and Objectives This project will provide an outline for the betterment of theirr organization's system specifically in the documentation area. Covered with the first agenda is the proposal for an improvised system of recording their inmates' information. Also, this project will present an analysis of their budgeting system that could also be a lot helpful for the organization. This project is intended for the top management to have a better documentation system that will help them monitor every member of the organization. This project is aiming for a for a development wherein users of the information will have better security and access of the documents. 1.2 Project description This project is focusing on the recording system that will...
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...Request for Proposal UK‐1357‐14 Proposal Due Date – 04/17/14 Environmental Health & Safety Software‐Based Research Facilities Inspection and Recordkeeping System An Equal Opportunity University REQUEST FOR PROPOSAL (RFP) ATTENTION: This is not an order. Read all instructions, terms and conditions carefully. PROPOSAL NO.: Issue Date: UK-1357-14 RETURN ORIGINAL COPY OF PROPOSAL TO: 3/20/2014 UNIVERSITY OF KENTUCKY Environmental Health & Safety SoftwarePURCHASING DIVISION Based Research Facilities Inspection and 411 S LIMESTONE Title: Recordkeeping System ROOM 322 PETERSON SERVICE BLDG. Purchasing Officer: Joyce Holmberg LEXINGTON, KY 40506-0005 Phone: 859-257-9104 IMPORTANT: PROPOSALS MUST BE RECEIVED BY: April 17, 2014 @ 3 P.M. LEXINGTON, KY TIME. 1. NOTICE OF REQUIREMENTS The University’s General Terms and Conditions and Instructions to Bidders, viewable at www.uky.edu/Purchasing/terms.htm, apply to this RFP. When the RFP includes construction services, the University’s General Conditions for Construction and Instructions to Bidders, viewable at www.uky.edu/Purchasing/ccphome.htm, apply to the RFP. Contracts resulting from this RFP must be governed by and in accordance with the laws of the Commonwealth of Kentucky. Any agreement or collusion among offerors or prospective offerors, which restrains, tends to restrain, or is reasonably calculated to restrain competition by agreement to bid at a fixed price or to refrain from offering, or otherwise, is prohibited...
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...Alicia Wong is the Corporate Supply Manager for Thain Food Limited (TFL). She wants to give a proposal that expresses a valid reason to insource the mustard that the company is currently being bought from an outside supplier. She has one month to prepare a good proposal and present it to TFL’s CEO. TFL has been in business for 30 years and has a business network consisting of major food chains, hotels and restaurants in North America and Europe. It offers a variety of food products such as: wide range of syrups, fudges, cone dips, sauces, mayonnaise and salad dressings. For the past two years, the company has invested 2 million dollars to improve their new equipment and to implement improved processes. Currently, employing 120 people under a corporate structure. The current practice of purchasing the mustard consist of buying 500 drums or 100,000 liters of mustard, costing $72 per drum. ($64 per drum plus freight cost of $8 per drum). TFL runs three eight-hour shifts five days a week. Paying the workers $20 per hour and it takes 10 minutes to handle each drum. After the processes of handling the drums is completed, they are given to a contractor for proper disposal adding other costs of $0.02 per liter. Costing a total of $38,000/month excluding labor and overhaul. Alicia Wong’s new plan to insource the mustard notes that mustard is made with 60 percent solid, 20 percent water and 20 percent vinegar. The solid portions is mainly made up of mustard flour, salt and other spices...
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...document (.doc) or Adobe file (.pdf). This means you will submit two attachments to the Week 2 Dropbox: (1) a Word doc with the questions and your answers and (2) a copy of the proposed regulation you used for this assignment. (10 points) The Department of Health and Human Services; the Food and Drug Administration is the agency which controls this regulation. The topic that will be discussed is the information required in prior notice of imported food. This interests me greatly because I majored in Hospitality manangement for my Undergraduate degree with the aspirations of someday opening a restaurant. This topic deals with what is needed to import food from abroad, and this will greatly impact my restaurant when I open my business. 2. Describe the proposal/change. (10 points) The proposal requires additional fundamentals of information submitting prior notice to imported food, including food for animals, to report the name of any country in which the article has been denied entry. This information can make it very helpful to the FDA to be better informed about potential risks of imported food into the United States. 3. Write the public comment which you would submit to this proposal. If the proposed regulation deadline has already passed, write the comment you would have submitted. Explain briefly what you wish to accomplish with your comment. (10 points) Since the proposed...
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...------------------------------------------------- Writing Assignment 2 – Proposal Project Purpose By completing this assignment, students will learn to prepare a short proposal for an idea, product, or service. The assignment demonstrates the necessary components of short proposals and allows practice of persuasive writing techniques. Task In this project, you will prepare a short proposal. The proposal will contain three main sections: an introduction, a body, and a conclusion. Suggestions for the content for each of the major sections of your proposal are provided at the end of these instructions. Project Details Prepare a proposal for an idea, product, or service. Your proposal will be delivered to a decision maker. Your proposal must be 500-800 words. Examples of proposals written by past students include: * A recycling proposal for a Tim Hortons store, written by an employee * A new process for storing and picking parts for an auto parts manufacturer, written by a line worker * A proposal for a summer floor hockey league for the College, written by a student * A proposal for contributing left over restaurant food to the Downtown Mission, written by a Mission volunteer * A proposal to build a maintenance shed for a church, written by a parishioner * A proposal to perform basic landscaping duties for a business, written by a student looking for summer employment * A proposal to write a monthly newsletter for an employer, written by an employee * A proposal to a community centre requesting...
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...Director of Child and Adolescent Services CC: Kathy Nelson, Executive Programming Director From: Ericka Palmer, Psychiatric Technician Date: May 25, 2012 Subject: Progress Report for Proposal of Transitional Living Program ______________________________________________________________________________ Purpose Statement: In order to keep you informed and updated on the progress of the proposal for the transitional living program, I have outlined primary subject areas for your viewing. The preparing of the proposal is going well and is currently on schedule. For clarification the proposal is for a program for young adults. The program would service adolescents that have recently been discharged from residential care, between the ages of 18 and 28. The estimated timeline for the completion of this project is 3 years for full operations. The ground work on the program should begin by late November of this year. Estimated finance cost for this project will be about $3,000,000. This will cover the cost the hiring of future employees, real estate, renovations, furniture, food supply, and expenses for the first year. I also wanted to bring to your attention to the Resource Material area of this memo, it last several things that I will need from the company in order to complete the proposal. Work Completed: I been able to hand select the members of the leadership team. The team consisting of 10 members and they have all been assigned to create different task teams for the...
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