...after taxes for the past 12 months by stockholders' equity (adjusted for stock splits). But this fails to account for the effect of borrowed funds, which can magnify the returns posted by even a poorly managed company. An alternative approach, developed by the DuPont Corporation, links return on investment (ROI) to financial leverage (use of debt). Traditional Formula: ROE = Net Profit After Taxes ÷ Stockholders' Equity DuPont Formula: ROE = ROI x Equity Multiplier ROE = (Net Profit After Taxes ÷ Total Assets) x (Total Assets ÷ Stockholders' Equity) For example, using the traditional formula, a company with $18,000 in net profit after taxes and $45,000 in stockholders' equity would have an ROE of 40%. The DuPont formula takes the analysis one step further by factoring in the contribution of borrowed funds. Using the previous example, if the company has total assets of $100,000, then $55,000 of the company's capital is supplied by creditors and its equity multiplier is 2.22. ROE = ($18,000 ÷ $100,000) x ($100,000 ÷ $45,000) ROE = 18% x 2.22 ROE = 40% Note: If the company did not use any borrowed funds, its equity multiplier would be 1.0 and its ROE would equal its ROI. Second explanation Instructions 1. * 1 Look up state accounting practices to determine if there is anything different about the way the stockholder equity calculation is figured in the state you are located. It should be noted that laws pertaining to the accounting process differ...
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...AdWords Study Guide Chapter 1: Introduction to AdWords Chapter 2: Getting Started with AdWords Chapter 3: Targeting Chapter 4: Costs and Billing Chapter 5: Tracking Ad Performance Chapter 6: Optimizing Ad Performance Chapter 7: Account Performance Tools Chapter 8: Google Analytics Chapter 9: Managing Client Accounts 2 5 8 11 13 16 18 20 22 AdWords Study Guide © Naper Solutions, Inc 1 Chapter 1 Introduction to AdWords AdWords Basics Google and Google AdWords Google is a search engine Google uses keyword based advertising to target your ads to users searching for your product or service The text ad headline is limited to 25 characters (including spaces) Basic AdWords Features The CTR helps determine whether your ad is effective If you elect to show your ads on the Google content network, your ads will be eligible to show on websites that contain content related to your ad. Google ads can be targeted to any language or location available worldwide. Benefits of AdWords There is no minimum spending limit with Google AdWords AdWords allows an unlimited amount of changes to an account per month Google Ads appear primarily on the right hand side of the screen or above the search results and are titled “sponsored links” Your ads will appear when a user’s search query includes a keyword that is part of your ad campaign You control the budget for your advertising campaign. You can set a daily budget and Google will stop showing your ad when you reach the daily limit....
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...is a quantitative analysis software. It is a great tool for quantitative data. It can handle complex data manipulations and analyses. SPSS is among the most widely used programs for statistical analysis in social science. SPSS is the software for the numerical analysis. SPSS was acquired by IBM in 2009 for $1.2 billion. SPSS is a great for predictive analysis to help your organization anticipate change so that you can plan and carry out strategies that improve outcomes. Predictive analysis has come of age as a core enterprise practice necessary to sustain competitive advantage. By applying predictive analytics solutions to data you already have, your organization can uncover unexpected patterns and associations and develop models to guide front-line interactions. This means you can prevent high-value customers from leaving, sell additional services to current customers, develop successful products more efficiently, or identify and minimize fraud and risk. Predictive analytics gives you the knowledge to predict…and the power to act. Enterprise data is a priceless strategic asset because it represents the aggregate experience of an organization, the very history of its interactions with customers. Each customer response (or lack thereof), purchase decision, acquisition, outright defection, act of fraud, credit default, and complaint of a faulty product component provides the enterprise experience from which to learn. With SPSS, you can manage risks; learn from your mistakes...
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...The minimum acceptable current ratio is obviously 1:1 but that relationship is usually playing it too close for comfort. Because there is a time lag between paying for materials and labour used to produce your goods and the receipt of the cash for those goods, the business needs money to fund its day-to-day operations. This money is referred to as working capital and is represented by the difference between current assets and current liabilities. The formula for working out your working capital ratio is as follows: Current Assets ($120,000) / Current Liabilities ($80,000) = 1.5 : 1.0 In this case it means that there is $1.50 available in current assets to meet every $1 of current liability. This ratio is used by lenders as a guide to the soundness of a business because the greater the excess of current assets over current liabilities the better the position that the business is in to meet its commitments at least in the short term. Here are some of the things that you could do if you feel that your current ratio is too low: • Pay off some debts. • Increase your current assets by...
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...First, I should be able to collect evidence-based research that can guide PPE protocols for HCWs exposed to contaminated body fluids and reduce contamination rates across different healthcare settings. Second, the knowledge can improve my practice as a nurse in emergency units. Third, I can propose the protocols at work and decrease the research-practice gap, which refers to the difference between what evidence-based research is saying and ongoing healthcare practices (Rafferty & Traynor, 1999). Finally, as a nurse practitioner, I will find personal and professional gratification that I have fulfilled Standard 13, Evidence-based Practice and Research, through identifying and answering questions in the healthcare setting through nursing research and applying current evidence-based knowledge, including research findings, to guide practice (American Nurses Association,...
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...Digital Media Computing Assignment 1: Video Segmentation ------------------------------------------------- HAND IN DATE: 31st October 2010 WEIGHTAGE: 25 Marks ------------------------------------------------- Student Name Name | Student ID | Robert Johnson | 102122913 | Table of Contents User Guide 2 Video Selection 2 Video Playback and Segmentation Execution 2 First Implementation 2 Second Implementation 3 Third Implementation 4 First Implementation 6 Part A: 50% Split 6 Part B: Custom User Percentile 7 Second Implementation 7 Part A: Uniform N-Splits 7 Part B: Histogram Equalization 8 Part C: Average Frames 8 Third Implementation 9 Order of processing 10 Problems Encountered 10 User Guide All three implementations can be accessed by opening the index.html page. The implementations have been tested to be work on Firefox 15 with any resolution above 1024x768. Due to the extensive use of HTML5 canvas, several legacy browsers may not be able to run the web page successfully. Video Selection Once the page has been loaded, the user has an option to select from 3 different videos. Two of which are stored locally. Please ensure to place both file ‘tracker.ogg’ and ‘video.ogg’ in the same folder as the index page. The user can click on either button 1, 2, or 3 to swap between different videos to experiment on. The video can be seen when user clicks on the play/pause button. Video Playback and Segmentation Execution It is important...
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...Tool 3. Data quality / Business rule 4. Performance 5. Support / Training 6. ROI 1. Executive Sponsor At the heart of the data warehouse is the executive sponsor. This is the person who believes in the value of the warehouse and is willing to use his/her political clout to fund the project. The executive sponsor is the one individual that must clearly understand the ROI of the project and be able to articulate to his/her peers. The important note is that the executive should be an active member of the data warehouse project from concept through implementation. It is very difficult to progress through the politics of the project if the sponsor’s only involvement is to supply funding and receive monthly status reports. 2. Tool The first decisions to be made are the categories of tools (extract, transform and load, data cleansing, OLAP, ROLAP, data modeling, administration, etc.). Many of these tools are expensive, not just for their initial costs and maintenance costs, but in training, consulting and in terms of the internal people required to implement and support the tool. The tools must match the requirements of the organization, the users and the project. The tools must work together without the need to build interfaces or write special code. 3. Business rule According to Ronald G. Ross, business rule are literally what you use to run your business. Business rules are what guide your business in running its day-to-day operations. Without business rules, you...
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...Required Documentation Within the car service industry there a multiple certifications that Landslide Limousines would need to be in compliance of. These requirements are for the safety and security. (Imani, 2014). Below are the required documents that Landslide Limousine drivers would need: * Valid CDL license * Proof of insurance * Proof of clean driving record Training Evaluation Strategies Now, that we have reviewed the training methods we also have to assess and evaluate the effectiveness of the training. Accoriding to Cascio (2013), evaluation is a twofold process that involves (1) establishing indicators of success in training, as well as on the job, and (2) determining exactly what job-related changes have occurred as a result of the training.” Effective evaluation not only happens at the conclusion of the training, but it happens before training, during training, and after training. The recommended evaluation strategy for Landslide Limousines would be Kirkpatrick’s Four-Level Model of Evaluation. ("Ensure Your Training Is Effective", 2014). 1. Reaction – What does the learner feel about the training? 2. Learning – What facts or knowledge did the learner gain? 3. Behavior – What skills did the learner develop; what new information is the learner using on the job? 4. Results – What results occurred? Did the learner apply the new skills to the necessary tasks in the organization and, if so, what results were achieved. Reaction. This first...
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...portrayed for a Mua Rồi Nước performance in the scene Avoid Stealing Antique Objects” Word Count: 1009 words Contents | | Title Page | Page 1 | Contents | Page 2 | Subject Essay | Page 3-5 | Bibliography | Page 6 | Critique of Sources | Page 7-12 | Mua Rồi Nước literally translates to “water puppet dance”. The origins of traditional water puppetry are contested; the earliest reference to Water Puppetry in Vietnam was found at two inscriptions at the Long Doi Son Pagoda that describe the popular tale of The Legend of the Restored Sword. Traditional performances contained twenty to thirty scenes from a possible repertoire of one hundred and thirty four. Performances today are shorter (Foley, 2001, p. 136). As the name implies, the theatre performance is executed through puppets on a water body. The appearance and movements of the puppets are crucial to the execution of a character though puppets, hence it is vital to investigate the appearance of puppet characters when studying this theatre tradition. Secrets of the meticulous puppetry and designing techniques of Mua Rồi Nước were fiercely guarded by a small set of villagers who knew these skills. It was only in 1983 that villagers began teaching other troupes about these secrets upon persuasion from the Government. (Phillips, 1999) This essay will address the question “What are the construction and characterization techniques through which the puppet character of Chủ Tếu is portrayed for a Mua Rồi Nước performance...
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...PMP® Formula Pocket Guide Print it - Fold it - Study wherever you go. Earned Value CV = EV - AC CPI = EV / AC SV = EV - PV SPI = EV / PV EAC ‘no variances’ = BAC / CPI EAC ‘fundamentally flawed’ = AC + ETC EAC ‘atypical’ = AC + BAC - EV EAC ‘typical’ = AC + ((BAC - EV) / CPI) ETC = EAC - AC ETC ‘atypical’ = BAC - EV ETC ‘typical’ = (BAC - EV) / CPI ETC ‘flawed’ = new estimate Percent Complete = EV / BAC * 100 VAC = BAC - EAC EV = % complete * BAC Mathematical Basics Average (Mean) = Sum of all members divided by the number of items. Median = Arrange values from lowest value to highest. Pick the middle one. If there is an even number of values, calculate the mean of the two middle values. Mode = Find the value in a data set that occurs most often. Values 1 sigma = 68.26% 2 sigma = 95.46% 3 sigma = 99.73% 6 sigma = 99.99% Control Limits = 3 sigma from mean Control Specifications = Defined by customer; looser than the control limits Order of Magnitude estimate = -25% to +75% Preliminary estimate = -15% to + 50% Budget estimate = -10% to +25% Definitive estimate = -5% to +10% Final estimate = 0% Float on the critical path = 0 days Pareto Diagram = 80/20 Time a PM spends communicating = 90% Crashing a project = Crash least expensive tasks on critical path. JIT inventory = 0% (or very close to 0%.) Minus 100 = (100) or -100 PERT PERT 3-point = (Pessimistic+(4*Most Likely)+Optimistic)/6 PERT σ = (Pessimistic - Optimistic) / 6 PERT Activity Variance = ((Pessimistic -...
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...Subject Lines Email Frequency and Times to Send Spam, Anti-Spam Laws, Unsubscribes and ISP Relations What Consumers Want from Email Campaigns Online Marketing Industry Growth, Statistics & Trends • • Web Analytics and Comparative Performance Online Advertising Spending by Format Lyris, Inc. | 5858 Horton Street, Suite 270 | Emeryville CA 94608 USA | www.lyris.com Toll free 888.GO.LYRIS (465.9747) | International calls 510.844.1600 | Fax 510.844.1598 | Customer support 888.LYRIS.CS (597.4727) or 571.730.5259 2 Lyris Email Marketing Statistics and Metrics Types of Online Marketing Email Newsletters 49% of email marketers said their newsletters routinely justified themselves in terms of ROI. – Marketing Sherpa “Email Marketing Benchmark Guide 2008, www.marketingsherpa.com. Average time that users spend reading a newsletter: Users spend 51 seconds reading the average newsletter. The layout and writing both need superb usability to survive in the high-pressure environment of a crowded Inbox. Usability is absolutely key in effective email newsletters – across the Nielson-Norman Group study, newsletters lost 19% of potential subscribers due to usability difficulties in the subscription process alone. Newsletters must be perceived as a medium that reduces the burdens of modern life. Even if they are free, the cost in email...
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...fulfill those needs that were created. Since there are so many goods and services available, organizations must use convincing approaches in their advertisements to increase the chances that ad budgets will have a positive return. There should be a specific communication task and achievement level to be accomplished with a specific audience in a specific period of time which is called an advertising objective or goal (Kotler et al., 2008). This paper is written to compare and contrast a product offered by Marriott International Incorporated through the advertising platforms of traditional, tradigital, or digital. It will also recommend the advertising type that is most effective and offer an investigation into the return on investment (ROI). Advertising media platforms can be categorized into three different types: traditional, tradigital, and digital. Traditional advertising is what most people think of when talking about advertising or marketing and includes the “usual” venues for media placement, such as newspaper, radio, broadcast television, cable television, or outdoor billboards (“Types of Advertising,” n.d.). Traditional advertising medias are deep-rooted, easy to find and place, and very quantifiable in terms viewership through subscriptions and audience market shares. However, it is expensive, especially in larger markets, and often more regulated while meeting the norms and standards of the media in which it is placed (“Types of Advertising,” n.d.). Traditional...
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...The need for sustaining competitive advantage while constantly creating added value is driving organizations to identify and adopt appropriate new and innovative technologies in order to endure and thrive in today’s dynamic marketplace. Of significance is Porter’s (1985) approach to value chain analysis which argues that organizations can achieve competitive advantage by effectively managing its core competencies and activities to create cost advantage and/or differentiation by leveraging Information technology (IT) as a major strategic tool. The latest revolutionary technological breakthrough is the emergence of the Radio Frequency Identification (RFID) system which has the demonstrated ability to identify, track, trace and collect information on almost any physical object wirelessly, using electronic tags and radio waves connected to local and international telecommunications networks. RFID therefore provides at least a viable alternative to and significant advantage over the use of barcodes by making use of internet technology and thus providing unlimited opportunities for added value creation and business expansion. While, admittedly, it is no magic elixir and has serious implementation challenges, its full business benefits can be achieved once careful strategic analysis identifying the specific needs of the organization is exercised. RFID is part of the Automatic Identification (Auto-ID) technological grouping which includes barcodes and smart cards. A RFID system has three...
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...blackmailing for adult images which is a serious crime. This should be stopped somewhere, further we will see various techniques to do so. We present a method to classify images into different categories of pornographic content to create a system for filtering illicit images from network traffic. Even though different systems for this application were offered in the past, which are based on simple skin color features and have quite poor performance. Latest advances in the image recognition field in particular for the classification of objects have shown that bag-of-visualwords-approaches are a good method for many image classification problems. Keywords—Bag-of-Visual Words (BoVW), Explicit Content, Neural Network, Region-of-Interest (ROI), Skin Detection I. INTRODUCTION II. The inevitable fact that technology is becoming more intertwined in the daily life of the individual will lead to an increase in court cases and in crime. Due to such image uploads as people have different mentality and culture which causes several serious issues and may revolve into crime. So here we are presenting some of the techniques of filtering and classification of pornographic images. The internet has made people access more information than any time before and has become the major...
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...Metabical: Pricing, Packaging, and Demand Forecasting for a New Weight-Loss Drug 1- Discuss Metabical’s points of differentiation compared to current weight-loss options? After 10 years of testing and spending a significant amount in research and development. Cambridge Sciences Pharmaceuticals (CSP) discovered one of the best weight- loss drug that called Metabical. Metabical has unique characteristics that make it different in market. People are always concerned about the side effect of any drug and sometime they preclude taking drug just because they are doubtful. Metabicals is differentiated by the Food and Drug Administration (FDA) approval. It is the first and only prescription drug that received FDA approval to meet the needs of consumer. Negative side effects disgrace many previous prescription weight loss drugs and most people become more cautious of using any weight loss drugs. While, metabicals has very minor side effects, it becomes the optimum option to who are concerned about the negative consequences. Metabicals gained consumers’ confidence who are looking to effective method to reach a desirable weight and improve their overall health. Metabical effectiveness is one of the keys that drive the product to success. The study shows people who are taking Metabical loss an average of 26 pounds, while other who is using a placebo loss an average of 6 pounds. One of the differences is Metabical maintained weight loss levels within 10% of the clinical trials...
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