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Human Resource on Social Media

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Submitted By vickz39
Words 4420
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Human SECTORS AND THEMES resources Title here and social media
Additional information in night?
Does social media keep you up at Univers
45 need to know about the
What you Light 12pt on 16pt leading opportunities and risks for your workforce kpmg.com kpmg.com

Credits and authors in Univers
45 Light 12pt on 16pt leading by Karen Isaacson and Sarah Peacey

A good hockey player plays where the puck is. A great hockey player plays where the puck is going to be.
Wayne Gretzky

Human resources and social media | 1

Contents
Executive summary

Supercharging talent acquisition and talent management
Addressing mobility and collaboration

Leveraging the multigenerational workforce

Managing the potential risks associated with social media
Conclusion … how to get ready

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2 | Human resources and social media

Executive summary
Truly world-class leaders empower key employees to become evangelists for the firm on social media platforms, helping customers, building the brand, attracting talent, and giving a personal face to the company. In addition to the external advantages, these key social media leaders become even more engaged and personally bonded to the company, its mission, and goals if done correctly. These employees can come from anywhere in the organization, from interns, to line personnel, to managers, to product leaders, to executives – but it must be done correctly and be given the support and attention necessary to prevent the foray from falling flat.
Social media is well-established as a consumer and brandoriented set of tools. Increasingly, social media is being offered as an innovative solution for internal effectiveness. When strategy and governance are integrated with social media tools, they can positively impact your organization. An organization that thoughtfully embraces social

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