...United States dates back to the Revolutionary War and America’s first president, George Washington. President Washington requested that Congress set aside a ‘secret service fund’ for clandestine and secret activities (Revolutionary Ideas, 2007). After leading the Continental Army during the war, he knew how important it was to have secret agencies analyze and protect the new country. The use of secret agents, counterintelligence, and the clandestine paramilitary, have been used extensively to set up elaborate deceptions, gather sensitive information, and coordinate operations to cause sabotage towards other adversaries or countries that wished to cause us harm throughout the history of our country (Revolutionary Ideas, 2007). Although President Washington set a growing foundation of creating and fostering the need and use of foreign intelligence, it was President Franklin D. Roosevelt (FDR) that helped combined the efforts of the state and war departments to coordinate efforts on a combined government-wide level (History of the CIA, 2007). The events of Pearl Harbor on December 7, 1941 prompted FDR to make a change to all government intelligence. FDR asked World War I veteran William J. Donovan to draft a new plan for an intelligence service that would combine all those departments’ efforts and make sure they were on the same levels of communication (History of the CIA, 2007). Donovan became the new Coordinator of Information (COI). This was the United States’ first...
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...Facts...............................................................................................................3 Business Description...........................................................................................4 History...................................................................................................................5 Key Employees.....................................................................................................7 Key Employee Biographies................................................................................10 Major Products and Services............................................................................16 Revenue Analysis...............................................................................................17 SWOT Analysis...................................................................................................18 Top Competitors.................................................................................................23 Company View.....................................................................................................24 Locations and Subsidiaries...............................................................................28 Southwest Airlines Co. © MarketLine Page 2 Southwest Airlines Co. Company Overview COMPANY OVERVIEW Southwest Airlines Co. (Southwest Airlines or “the company”) is a passenger airline that provides...
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...MEMO TO: Senior Management Executives of Jones Blair Company FROM: Marketing Strategy Team DATE: October 8, 2012 SUBJECT: Jones Blair Company Marketing Effort With the peak painting season soon approaching, Jones Blair must decide how to deploy their marketing efforts. Various members of the Jones Blaire executive management team have provided their recommendations as to how the company should proceed with their marketing efforts. Each member of the executive management team has a different opinion on the company’s marketing approach. Ultimately, Jones Blaire’s objective is to increase profitability. The marketing strategy team has been asked by Mr. Barrett to analyze the proposals from the leadership team and provide our recommendation as to which proposal is the most beneficial for Jones Blair. We will be analyzing all of the alternatives to find which alternatives provide the greatest increase in net income for the company. The Market and Consumer: The architectural paint and sundry industry in the 50 county area which Jones Blair markets its products is estimated have a total market size of $80 million. The architectural paint industry is considered to be a mature market with long term sales growth between 1 and 2 percent per year. This market can be segmented into two major segments, the Dallas-Fort Worth (DFW) market segment and the Non-DFW market segment. In addition, both the DFW and Non-DFW markets can be further segmented into two customer...
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... Since my promotion to midlevel management, I have been working very hard on the new career development plan for the company. I will hire a Vice President of Sales and four other sales positions will be filled, these positions include a sales manager, and three outside sales representatives. Job descriptions and qualifications: It is important to InterClean to hire five positions, one in which will be vice president of sales. Vice president of sales responsibilities are, overseeing the hiring and development of a worldwide sales organization, suitable for a growing company. Vice President of sales also most institute compensation, training, and sales incentive programs. Development a nationwide and international sales strategies. Continue customer relationships and employ new strategies for increasing the company’s customer base. Vice President of sales qualifications includes, at least four years sales experience in similar industries, and five in management. Vice President of sales most have established sales record in company product. Vice President of sales, most be able to manage at both the strategic and daily operation. I have chosen this vice president candidate for this position because of his 15 years sales experience, he has an outstanding track record, work history, and knowledge in the global industrial cleaning and sanitation industry. He has the ability implement new strategies and ideas to increase company sales. Candidate one is known for having great...
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... The only thing permanent in today’s world is change. In order to cope with the pace of change management holds a very important place in our lives. The course of MBA is one of the best ways to acquire the required knowledge in this context. Global Country Report is a crucial part of the curriculum. It blends theoretical knowledge with practical applications. It mirrors how management works by making us work together as a team and develop various analytical skills. The country under our purview is South Africa. This project report has studied the economy of the country in context and its various industries while simultaneously comparing it with the Indian scenario. Finally the report attempts to be helpful to all the readers as well. I|Page ACKNOWLEDGEMENT The Global Country Report being a team effort, a lot of people have contributed in successfully completing it. We take this opportunity here to extend our gratitude towards each one of them. We would begin by thanking our Director, Dr. Hitesh Ruparel for giving us this platform to enhance our skills and also to all the project guides for their seamless support and cooperation. We would also like to thank our faculty members, Prof Juhi Shah, Prof Shweta Bambuwala and Prof Neha Rohera who gave us the right direction and guided us all through. At the same time they encouraged our efforts and...
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...Ph.D AN INVESTIGATION INTO STYLISTIC DEVICES IN POLITICAL SPEECHES BY US PRESIDENTS Examiner 1: ……………………………………………………… Examiner 2: ……………………………………………………… Field Study Code : THE ENGLISH LANGUAGE : 60.22.15 This thesis will be presented to the Examining Committee at the University of Danang on October 30th 2010 M.A. THESIS (SUMMARY) This thesis is available found at the library of DANANG - 2010 - College of Foreign Languages, University of Danang. - Information Resources Center, University of Danang. 3 Chapter 1 INTRODUCTION 1.1. RATIONALE The effectiveness of a speech depends on many factors, including the mood of the crowd, the ability of the orator, the situation the crowd confronts, the topic of the speech and the using of words- the using of stylistic devices. The goal of any political speech is persuasion - you want to bring the crowd around to your point of view, whether that means convincing them to vote for you. So the frequent and wide use of stylistic devices is an important characteristic of political speeches which is an effective way to make these speeches more attractive, lively and more persuasive. A stylistic device is an example of the figurative use of words, which produces a particularly rhetorical effect when people use the language creatively in a specified context so all politicians use stylistic devices in political speeches. In the realm of discourse analysis, the typical linguistic features of political speeches have so far been the...
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...Case Analysis Campbell Soup Ltd. University of Toronto Date: 03/25/2009 Name: Philipp Muedder ID: 997242176 Course: MGT492 Lecturer: J. Klakurka Assignment: Case Analysis Table of Content Page # 1. Introduction………………....…………………………………………………………………………...3 2. Campbell Soup Ltd. History………………………………………………………………………..4 a. The Cooperation……………………………………………………………………………..4 b. Campbell Canada…………………………………………………………………………….6 3. Analysis…………………………………………………………………………………………………….7 a. SWOT Analysis.………………………………………………………………………………7 i. Strength………………………………………………………………………………8 ii. Weaknesses……………………………………………………………………….10 iii. Opportunities…………………………………………………………………….11 iv. Threats……………………………………………………………………………...14 4. Recommendation……………………………………………………………………………………15 5. Conclusion……………………………………………………………………………………………...16 6. Reference……………………………………………………………………………………………….18 7. Appendix………………………………………………………………………………………………..19 2 1. Introduction The case analysis of my assignment deals with the worldwide known firm Campbell Soup Ltd., which is a food‐processing firm with its headquarters located in Camden, New Jersey. In the case we follow the role of David Clark who is the CEO of the Campbell Canada division, we will get a chance to see what important factors play a role in running such a large company and what complex and strategic decisions have to be made in ...
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...improve and maintain their biggest asset- their home. We do this by meeting the changing needs of our customers by providing inspiration and support whenever and wherever they shop. Whether our customers shop in store, online, by phone, or if we’re meeting them at their home or place of business, Lowe’s is ready to help. In our more than 1,830 stores, we have implemented multiple systems to improve the customer experience, including an upgraded store information technology infrastructure that allows customers and employees to access richer product information, enjoy an endless aisle of product choices and manage their projects from inspiration to enjoyment (Lowe’s.com). Online, we are rapidly expanding our assortments to offer customers a broader range of products that can be researched and purchased online, in store or via our mobile app. MyLowe’s makes it easy for our customers to automatically track and store all purchases on their online customer profile. We’ve vowed to “Never Stop Improving” so we can satisfy the ever-changing needs of our customers (Lowe’s.com). Lowe’s operates more than 1,830 stores in the United States, Canada and Mexico. We serve approximately 15 million customers each week and employ more than 260,000 people (Lowe’s.com). Our stores stock 12 product categories ranging from appliances and tools, to paint, lumber and nursery products. Inside our facilities, you will find cleaner, wider, brighter aisles offering a more pleasant shopping experience...
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...The Walt Disney Company June18, 2014 International Management Table of Contents Abstract 3 The Walt Disney Company 4 Board of Directors 4 Chairman and CEO 5 Mission/Vision Statement 5 Disney History 6 Disney Divisions 9 Media Networks 9 Parks and Resorts 10 The Walt Disney Studios 10 Disney Consumer Products 11 Disney Interactive 11 Walt Disney Company Goals and Objectives 11 Corporate Culture 12 PEST Analysis 13 SWOT Analysis 14 References 17 Abstract This paper is designed to present an overview of the Walt Disney Company. It covers it mission/vision, company history and culture and a breakdown of the various division of the company as a whole. This breakdown is extensive and highlights the world wide interests of this company. Also covered will be what the goals are of The Walt Disney Company and how it see’s for its future. Also provided is a SWOT and PEST analysis. Finally, there is a conclusion as well as recommendations to the company. The Walt Disney Company The Walt Disney Company is a leading diversified international family entertainment and media enterprise with five business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. The company has subsidiaries and affiliates around the world including North America, South America, Europe, Middle East, Africa, Russia, Asian Pacific, and Japan. Board of Directors Walt Disney Company is a publicly held...
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...• Subsidiaries: o Tazo Tea Company o Seattle’s Best Coffee o Torrefazione Italia o Ethos Water o Hear Music o Evolution Fresh • Key Executives: o Howard Schultz, Chairman, President and Chief Executive Officer o Cliff Burrows, President, Americas o John Culver, President, Starbucks Coffee China and Asia Pacific o Jeff Hansberry, President, Starbucks Channel Development and Seattle’s Best Coffee o Arthur Rubinfeld, President, Global Development o Michell Gass, President, Starbucks Europe, Middle East and Africa o Annie Young-Scrivner, Global Chief Marketing officer and President, Tazo o Troy Alstead, Chief Financial Officer, Chief Administrative Officer o Paula Boggs, Executive Vice President, general counsel and secretary o Peter Gibbons, Executive Vice President, Global Supply Chain Operations o Stephen Gillett, Chief Information Officer, Executive Vice President, Digital Ventures o Kalen Holmes, Executive Vice President, Human Resources o Vivek Varma, Executive Vice President, Public Affairs o Mary Egan, Senior Vice President, Global Strategy Company Direction The company’s mission is “to inspire and nurture the human spirit, one person, one cup and one neighborhood at a time” (Starbucks.com, 2012). In order to stay true to their statement, Starbucks has always pursued the perfect cup of coffee by buying the best beans and roasting them perfectly. Starbucks’ management team has also paid enormous attention to customer satisfaction through employees’...
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...+44 20 7551 9000 f: +44 20 7551 9090 e: euroinfo@datamonitor.com Americas 245 5th Avenue 4th Floor New York, NY 10016 USA t: +1 212 686 7400 f: +1 212 686 2626 e: usinfo@datamonitor.com Asia Pacific Level 46 2 Park Street Sydney, NSW 2000 Australia t: +61 2 8705 6900 f: +61 2 8088 7405 e: apinfo@datamonitor.com MasterCard Incorporated ABOUT DATAMONITOR Datamonitor is a leading business information company specializing in industry analysis. Through its proprietary databases and wealth of expertise, Datamonitor provides clients with unbiased expert analysis and in depth forecasts for six industry sectors: Healthcare, Technology, Automotive, Energy, Consumer Markets, and Financial Services. The company also advises clients on the impact that new technology and eCommerce will have on their businesses. Datamonitor maintains its headquarters in London, and regional offices in New York, Frankfurt, and Hong Kong. The company serves the world's largest 5000 companies. Datamonitor's premium reports are based on primary research with industry panels and consumers. We gather information on market segmentation, market growth and pricing, competitors and products. Our experts then interpret this data to produce detailed forecasts and actionable recommendations, helping you create new business opportunities and ideas. Our series of company, industry and country profiles complements our premium products, providing top-level information on 10,000 companies, 2,500 industries and 50 countries...
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...Memorandum From: 207898 To: Steven Clinton Date: June 24, 2013 Re: Jones-Blair Company Recommendation: Jones-Blair Company should continue doing what they are doing, and keep the cost structure the same. Problem Statement: Should Jones-Blair Company, a privately held corporation that produces and markets architectural paint; increase marketing efforts in the South West of the United States by spending an extra $350,000 in corporate brand advertising, cutting prices by 20%, hiring one additional sales representative, or doing nothing? Facts: 1. U.S. Paint Industry * The architectural coatings have a projected growth rate of 1-2% each year, and are considered a mature market. * Estimated sales of paint in 2004 were $16 billion. * Architectural paint coatings and sundries were $12 billion plus in 2004. 2. Market Segments * Two major segments in the paint industry are do-it-yourselfers (DIY), and professional painters. * DIY * Roughly 50% of architectural coatings are from DIY painters. * Buyers view paint as paint and search for the lowest price. * Professional painters * 25% of architectural coatings came from professional painters * Seek quality products. * Seek retailers who will put in the extra effort for them. * Expect to work with knowledgeable employees when dealing with their paint. * Other * 25% of sales as a result of government...
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...Inauguration Speeches are a custom that has existed since the very first inauguration featuring the United States first president, George Washington. During Washington’s second inauguration, after his re-election, Washington gave the shortest Inaugural address on record. This address was just 135 words. Nonetheless, every president since Washington has delivered an Inaugural address. The purpose of this address is for presidents to present their vision of the country (United States) and to set forth their goals for the nation. With that being said, this paper will use the strategy of genre analysis to critique to examine Barack Obama’s second Inaugural Address and John F. Kennedy’s inaugural speech. Genre analysis is a type of rhetorical analysis that examines speeches based on the artifacts or commonalities that contain. The artifacts of speech are created by the rhetor as a response to a specific exigency. So as Bitzer’s essay, The Rhetorical Situation, saw it, in order for a text to be rhetorical, it must come in response to a rhetorical situation. Furthermore a rhetorical situation has three characteristics, an audience, an existence of constraints, and as mentioned above, an exigency. One manner, in which we can analyze an artifact, is through...
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...The United States has carried out intelligence activities since the days of George Washington, but only since World War II have they been coordinated on a government-wide basis. President .Franklin D. Roosevelt appointed New York lawyer and war hero, William J. Donovan, to become first the Coordinator of Information, and then, after the US entered World War II, head of the Office of Strategic Services (OSS) in 1942. The OSS – the forerunner to the CIA – had a mandate to collect and analyze strategic information. After World War II, however, the OSS was abolished along with many other war agencies and its functions were transferred to the State and War Departments. It did not take long before President Truman recognized the need for a postwar, centralized intelligence organization. To make a fully functional intelligence office, Truman signed the National Security Act of 1947 establishing the CIA. The National Security Act charged the CIA with coordinating the nation’s intelligence activities and correlating, evaluating and disseminating intelligence affecting national security. On December 17, 2004, President George W. Bush signed the Intelligence Reform and Terrorism Prevention Act which restructured the Intelligence Community by abolishing the position of Director of Central Intelligence (DCI) and Deputy Director of Central Intelligence (DDCI) and creating the position the Director of the Central Intelligence Agency (D/CIA). The Act also created the position of Director of...
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...Business Analysis Part I L'Tanya M. Williams MGT/521 June 15, 2011 Dr. William Dickie Business Analysis Part I With the current state of the economy still struggling to regain momentum in the mist of record high unemployment rates, foreclosures, the ever rising cost of higher education, the skyrocketing oil and gas prices, the climate change and of course those situations that we have absolutely no control over, the natural disasters that have also impacted many of the economy’s turmoil. There is a very strong need for increased knowledge and more innovative measures of putting the state of the economy in a more favorable light. There are organizations that seek to find inventive ways of solving the issues that can be solve by man. Many corporations are looking for more efficient ways of preserving the environment, inventing planet friendly technology and creating a society of educated consumers. Apple computer Inc. is committed to being the leader in the computer industry. This essay will discuss the contributions that Apple has contributed of the past decade, such as how and why it continues to be the leading corporation among all of its want to be competitors. Apple Computer Inc Overview Apple computer Inc. was co-founded by CEO Steve Jobs and friend Steve Wozniak in 1996. Their original products were computers. Apple continues to manufacture computers and related software currently. It also develops and markets, portable digital music players, related accessories...
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