...Research Report for DressMeWell Table of Contents 1. Executive Summary……………………………………………………………………….2 2. Introduction………………………………………………………………………………..3 3. Research Questions and Hypotheses……………………………………………………...4 4. Methodology…………………………………………………………………………...….6 4.1 Research and Sample Design………………………………………………………….6 4.2 Data Collection………………………………………………………………………..7 4.3 Measurements…………………………………………………………………………8 4.4 Questionnaire Development…………………………………………………………..9 5. Sample Description…………………………………………………………..................10 6. Data Analysis and Findings……………………………………………………………...11 6.1 Analysis of the Research Questions………………………………………................11 6.2 Analysis of the Additional Questions……………………………………................15 7. Discussion of Results and Recommendations..………………………………………….17 8. Scope and Limitations…………………………………………………………………...18 9. Conclusion……………………………………………………………………………….18 References………………………………………………………………………………..21 Appendix A: Research Questionnaires…………………………………………….22 Appendix B: Codebook…………………………………………………………….27 Appendix C: SPSS Output…………………………………………………………29 1. Executive Summary The marketing research study at hand gives recommendations to DressMeWell concerning the Dutch speaking public’s view of its face-match application and offers possible ideas to improve it. Therefore, the research team used demographic characteristics, brand awareness, interest in additional face-match applications...
Words: 2483 - Pages: 10
...Analysis Report Case Study Number 1 The NY Fashion Company Prepared for Prepared by John July 2006 Table of Contents Summary of Case Study: 3 Item a: Maximize total contribution margins given the constraints 3 Item b: Sensitivity analysis of solution given 10,000 yards additional acetate. 6 Item c: Income statement 7 Item d: Unit profit using the volume-based costing method. 10 Item e: Unit profit using the activity based costing method. 11 Item f: Financial/economic explanation for the difference between the unit profits 14 Appendix – Case Study #1 A-1 Summary of Case Study: This case study concerns determination of an optimum product mix solution given a number of resource, demand, and production constraints for a clothing manufacturer. Sensitivity to change in one of the resource constraints is examined. An income statement is developed based on the optimum solution determined. Finally, the unit profit is calculated using both traditional volume based costing and using activity based costing; included is a discussion of the financial and economic reasons for the difference between the two results. The case study document is included as an appendix to this report. Because of difficulties presenting the TORA output files in a readable state as integral parts of this document, those output files are both embedded in the document represented as icons and they will be submitted as four separate files along with this report. With this...
Words: 4455 - Pages: 18
...[pic] Financial Statement Analysis For Small Businesses A Resource Guide Provided By Virginia Small Business Development Center Network (Revised for the VSBDC by Henry Reeves 3/22/2011) Contents |Topic |Page | |Introduction |3 | |Importance of Financial Statements |4 | |Collecting and Managing Data |5 | |The Income Statement |7 | |The Balance Sheet |9 | |Reconciliation of Equity or Statement of Changes in Stockholder Equity |12 | |Statement of Cash Flows |12 | |Notes to Financial Statements |13 ...
Words: 17955 - Pages: 72
...413- Debate Speech Opening: The CICA states in their “Understanding Financial Statements” document that the independent audit is the highest level of “reasonable” assurance that a company is presenting fair and applicable data based on the standard IFRS/ASPE frameworks. Two key words are repeated in this document, reasonable and independence. Audit results are reasonable as absolute certainty is not possible with the judgment, testing, and the limitations of internal controls, which are beyond the auditor’s control. Audits are done as a persuasive more so than a conclusive tool for shareholders. Independence is required for an audit as it adds overall value to the evaluation. The value of independence conducted by a certified professional accounting firm includes proximity, flexibility, compliance, collective interest of the industry, and general access to resources. 1) Proximity – audit independence allows the company to choose a professional accounting firm that is closer to their industry, especially in rapidly changing sectors it is beneficial to have an auditor who is familiar with that type of market. This allows for more detailed and current information to be presented, evaluated, and reported as problems can be identified in a more timely fashion. A lot of times with regards to industry proximity and understanding, government regulators are playing “catch up”, as quoted in a Harvard Financial Reporting debate article. 2) Flexibility – the flexibility...
Words: 1051 - Pages: 5
...REORGANIZING THE TOKYO DIRECT- SALE STORE OF MIRROR!MIRROR! INTRODUCTION: Our company, Mirror! Mirror! is a new innovative virtual fitting mirror with high technology. The company set the average unit price as $999.00, and opened three direct- sale stores, which is in Paris, New York, and Tokyo. We aim to achieve about $269 million in sales and have a sales goal of 270,000 units. But the Tokyo direct-sale store of our company did not achieve their revenue target, and there are 28,000 units of unsellable mirrors left in Tokyo warehouse. This problem has been ongoing for a while, and there are two problems we have to solve as soon as possible. The first one is find a feasible method to eliminate this unsatisfactory situation; the second one is deciding how many products we will send to the direct-sale store next year. The report will deeply analyze and compare two alternative plans to help my company to make an informed decision, and I will call them Plan A and Plan B in the following pages. STATUS DURING THE 2013: There are numerous reasons why Tokyo direct-sale store did not achieve the set goal. For example, we do not promote enough in Tokyo, Japanese customers did not accommodate our western style commercial, or he potential clients would hold back to see what happens next. We spent $500,000 at the beginning to open the Asian market, and we stopped the all of promotion activity until our sales volume fill down...
Words: 3588 - Pages: 15
...the skills to understand how managers access, understand, analyze, and utilize financial information for decision making. In this course financial ratio analysis is a very important term what helps us to find out the real condition of any company's. Here we are going to find out the financial ratios of GENERATION NEXT FASHIONS LTD from . We will use the time series to compare of GENERATION NEXT FASHIONS LTD's ratios. 1.2 Objectives of the project paper: The traditional financial statements that comprise of the balance sheet and profit and loss account do not give enough information related to financial operations of the company. These financial statements prepared as per the statutory requirement of law need to be analyzed in order to evaluate the past performance of the company and the future prospects. Our perspective to do this project paper are giving below: * To gather practical knowledge about ratio analysis. * How do the time series work to do the internal comparison? * What types of solution GENERATION NEXT FASHIONS LTD can take to improve its future condition. * We want to see the past and present condition of the GENERATION NEXT FASHIONS LTD. * How efficiently it used its fixed and current assets. * How quickly it can convert its inventory. * Showing Debt providing time, payable time, receivables time, operating profit, market price, book value to see the average condition of the...
Words: 3597 - Pages: 15
...”. Dear Sir, We would like your precious opinion regarding the Report for ‘Introduction to marketing’ course. We have the pleasure to submit our plan on “Friends Fashion house”. Preparing this plan was an arduous task for us but we enjoy it. At the end, we want to say that, in completing this plan will have been a pleasure for us and hope you will also enjoy it. We are very grateful to you for giving us the opportunity to work on this topic and for guiding us all through in the preparation of this assignment, without your support this assignment would not have been possible. Thanking with Yours sincerely Abir Rahman Fahad Hossain Julficur Ali Arafat Bin Mahbub Sharmin Kazi Khadiza Nahar Acknowledgement It gives us immense pleasure to thank a large number of individuals for their cordial cooperation and encouragement who have contributed directly or indirectly in preparing this report. Firstly, we express our gratefulness to Almighty Allah who has made be able to pursue our study. Our heartfelt thanks are due to our faculty Sarker Rafij Ahmed Ratan for giving us support, courage, opportunity & a new out look to work on this innovative criteria. Without his help it was quite Impossible to do the report and analysis. He always tried to make the things easy and to feel what the reality is. He motivated us to be focused and work objectively. That helps us to do the report...
Words: 5780 - Pages: 24
...Laboratory Report Guidelines Ryerson University Department of Physics Writing a strong lab report is a skill that often takes significant practice. Strong reports are: • structured in a clear and organized fashion. • as concise as possible, and yet sufficiently detailed that it does not omit any of the information required to fully communicate your work and results. Ideally, a lab report leaves any reader confident in the validity of the results, and with enough information that they could repeat the experiment. The evaluation of your report will be based on your ability to understand the goal of the experiment, your understanding of the applicable physical principles, your ability to perform the experiment attentively, and your ability to clearly communicate its results in a logical and coherent fashion. Report contents: 1. Title Page 2. Objective...
Words: 1869 - Pages: 8
...CHAPTER-1 INTRODUCTION “Brands are like human beings. They are born, fed and nurtured, made strong and responsible so that they can be faithful friends of the people (customers), form mutually beneficial and satisfying relationships with them and become their companions for life. Such brands, make their parents (organization or corporate) proud of them. The best brands are the ones who help in forming and sustaining strong long term “parent-brand-people” relationships. These brands form the potential for present growth and future expansion. They help the organizations conquer peaks at the time of booms and stay afloat and swim at times of depression.” We come across a number of brands in our daily lives. Our morning starts with using a toothpaste (Colgate, Pepsodent or Close-up), using a bathing soap (Lux, Fairglow or Cinthol) and shampoo (Clinic All Clear or Vatika), wearing clothes ( Allen Solly, Levi’s or Raymonds), breakfast bread (Britannia or Modern) and butter (Amul) or jam (Kissan), lunch and dinner (Nature Fresh or Pillsbury flour and Safal vegetables), morning and evening tea and coffee (Tetley, Nescafe or Bru), going out in a car (Hyundai Santro, Honda Accord or Mercedes Benz). Talking on the cell phone (Motorola, Nokia, Siemens or Samsung), watching television in the evening (LG, Sony or Philips) or listening to music (Philips or Apple) etc. But how often do we think of what all a company does to put a positive imprint (fight for a shelf space) in the mind of...
Words: 8489 - Pages: 34
...-20.00 -245.79 315.46 0.00 0.00 10.07 Payment information New balance Minimum payment due Payment due date PAGE 1 OF 2 $528.64 $16.07 12/12/2012 Late payment warning: If we do not receive your minimum payment by 12/12/2012 you may have to pay up to a $35.00 late fee and your APR may be increased up to the Penalty APR of 29.99%. New balance $528.64 0.00 $500.00 $0.00 11/16/2012 30 Minimum payment warning: Even if you make no more charges Past due amount Credit limit Available credit Statement closing date Days in billing cycle using this card, if you make only the minimum payment each month we estimate you will never pay off the balance shown on this statement because your payment will be less than the interest charged each month. If you make more than the minimum payment each period, you will pay less in interest and pay off your balance sooner. For example if you instead paid $21 per month, you would pay off the balance shown on this statement in around 3 years. For information regarding credit counseling services, call 1-800-284-1706. Your Rewards Program $1 = 1 point Earn 1 point for every dollar you spend on your Elder-Beerman Your Rewards card when you shop in store and online. Your Rewards Totals *Previous points earned: 457 Plus points earned: 67 Plus bonus points earned: 375 Plus points used for reward: 500 New points balance: 399 *See Reverse 500 points = 1 All-Day Shopping Pass for up to 20% off our top brands, plus 15% off cosmetics...
Words: 2763 - Pages: 12
...7 2.1: Financial Statement Analysis 9 2.1.1: Common Size Analysis 9 2.1.2: Ratio Analysis 10 2.1.2 (a): Profitability 10 2.1.2 (b): Liquidity 11 2.1.2 (c): Capital Structure 12 2.2: Book value per share to the market value per share 14 2.3: Changes in the CEO 14 2.4: Auditor firm and the audit partner 15 2.5: Non Audit Services by the Auditor 15 2.6: Issues raised by the Auditing Firm 16 Appendix 17 Reference 21 1.1: Introduction The company of Group #3 is Country Road Limited (CTY). Country Road is an upscale retailer of branded products including quality apparel, homewares and related accessories, with a great number of freestanding store and department store concessions in Australia, New Zealand and South Africa. Country Road is on the list of the Australian Stock Exchange and it is a subsidiary of a South African company Woolworths Holdings which owns an 88% interest. The company’s home page http://www.countryroad.com.au/ shows about its productions, activities and other information. The URL of Country Road’s annual reports for the latest two years are attached, in descending chronological order: Country Road Annual Report for the year ending 2009: http://www.countryroad.com.au/documents/2009_Annual_Report.pdf Country Road Annual Report for the year ending 2008: http://www.countryroad.com.au/documents/2008_Annual_Report.pdf 1.2: Country Road’s Mission There is not a stated mission in Country Road’s annual report. It, however, has its...
Words: 5592 - Pages: 23
...they are divided into fixed and variable costs. Different businesses have different costs associated with them. Variable costs are expenses which keep changing in proportion to the activities of a business. Also they are one of the components in calculation of a total costs and they vary for example with the level of sales. Variable costa are the raw materials, labour of costs, machine maintenance and packaging. Fixed costs are expenses which do not vary with changes in production level or level of sales. For example the shop owner has to pay the shop rent whether how sales he has. Fixed costs are also water and electricity bills, insurance and business rate. JD Sports Plc is the one of the leading retailer of branded sportswear and fashion wear. JD Sports start the business in 1981 with one single shop in Bury, UK and today they have over 800 stores in four countries. Their revenue for 2014 is £ 1,330 892 000 which is higher than 2013 where the profit was £ 1 258 892 000.Operetaing expenses where fixed costs and variable costs are included for 2014 are £19.1 million which is quite higher than 2013 where operating expenses were £5.3 million. As plc JD Sports` start-up costs depend from how many shareholders they have and how much is the share price on the market. On 1 February 2014 the Company`s issued share capital was £ 2,443,083 comprising 48,661,658 ordinary shares of 5p each. P2 Revenue is the amount that the business earns in period of time received of selling goods...
Words: 1698 - Pages: 7
...Chapter 1 Professional Ethics & Conduct * Non-auditor services. Pg 654 * Whether auditor can prepare financial statement for the bank? 1. Listed (Cannot) 2. Not Listed (Can) Section 201 of SOX -Provided of some safeguards -Not involved in decision making * Gift & Hospitality pg 644 * Amount is insignificant X Amount is significant * Fees & Pricing pg 651 * Effect the quality of the job * Low pricing “ low bolling” * If you’re the auditor of B, you notice there is a mistake, you told them to change but they refuse. You resign. They appoint another auditor. Can you review the successor? * Can review if you ask permission from client * If without the consent from the client, you can’t review ( breach of confidentiality) * You’re auditor for A. B is the supplier for A. In the same time, B prepare financial statement, found that A haven’t pay the money, B ask you to investigate why A haven’t pay? Can you as the auditor for A reveal the information? * You can’t reveal * Issue of confidentiality; issue of interest pg 643 * You can’t help B because you’re the auditor for A. * Concept True & Fair pg 21 * Is there a meaning of True & Fair? * Yes. It is a legal term as mentioned in Companies Act 1965. There is no proper definition on true and fair. * It is not correct or error ( guarantee or giving absolute assurance) * It is only give reasonable assurance...
Words: 1946 - Pages: 8
...Problem Definition: Richard Lopez works with Sony Electronics and in their computer department with VAIO laptops. He has been directed to propose a plan to management for targeting market segment(s) in China and how to position and target the computers toward that market. In the past VAIO has appealed to those who were concerned with a premium product that sleek and stylish. Many of their users were those who wanted to make a status statement and own a computer that had aesthetic attributes. Additionally Lopez has access to three different market segment studies. The first of which was the Shanghai Report which segmented laptop owners in China based on age, gender, education, income, marital status, children, and access to internet. This study also targeted the market share of computer sales. The next study was the Chinese Laptop User Survey (CLUES) used to segment a survey of both laptop owners and those who were planning to purchase one within the next year. Similar to this was Project Compass which instead segmented owners and potential owners of all multimedia devices in eight different countries. This led to the next problem of an information overload making Lopez’s decision much more difficult. The problem with too much data in this case is because the two studies CLUES and Project Compass both lay out many different segments that can be targeted. Lopez must decide which segments to target based on his analysis. Him and his team needed to decide which studies provided...
Words: 1783 - Pages: 8
...styles of clothing for young shoppers . The portfolio consists of Abercrombie and Fitch , Abercrombie kid , Hollister , and Gilly hick. Each brand targets a different general style . The company has positioned itself as a one stop shopping place for the entire family. In the other hand , the company maintains the same styles and offerings on their e-commerce sites. As of January 28, 2012, the Company operated 946 stores in the United States and 99 stores outside of the U.S. The Company’s fiscal year ends on the Saturday closest to January 31, typically resulting in a fifty-two week year, but occasionally giving rise to an additional week, resulting in a fifty-three week year. (Fiscal years are designated in the consolidated financial statements and notes by the calendar year in which the fiscal year commences). The Company’s in-store marketing is designed to convey the principal elements and personality of each brand. The store design, furniture, fixtures and music are all carefully planned and coordinated to create a shopping experience that reflects the Abercrombie & Fitch, Abercrombie kids, Hollister or Gilly Hicks lifestyle. The Company uses a third-party DC in the Netherlands for the distribution of merchandise to stores and direct-to-consumer customers located in Europe, and a third-party DC in Hong Kong for the distribution of merchandise to stores located in Asia. The Company utilizes primarily one contract carrier to ship...
Words: 2023 - Pages: 9
