... The Rotary Leadership Institute (RLI) is a multi-district, grassroots leadership development program of member districts organized into regional divisions in various parts of the world. What is the mission of the Rotary Leadership Institute? To strengthen Rotary clubs through quality leadership education. It is not an official program of Rotary International and is not under its control. The Institute seeks to have Rotary Clubs in member districts identify those Rotarians who seem to have the potential for future club leadership (not necessarily as club presidents) and, provide those so identified with a quality education in Rotary knowledge and leadership skills. In fact all active Rotarians are encouraged to participate in the training. It is agreed throughout the Rotary world that the success or failure of a Rotary Club primarily depends on the quality of the club’s leadership. The RLI offers Rotary knowledge courses in three sessions which are designed to provide leadership skills while advancing Rotary knowledge and understanding. There are three parts. Part I - “THE ROTARIAN” – focuses on your introduction to the RLI experience. The emphasis is placed on providing an overview of Rotary programs. Part II - THE ROTARY CLUB - builds on Part I, here an analysis is done on each participants Rotary Club and its effectiveness. Part III - THE ROTARY JOURNEY – here we learn about opportunities available to us and our clubs through Rotary International...
Words: 414 - Pages: 2
...MCGILL UNIVERSITY Center for Continuing Education BNI COMMUNICATION PLAN PROPOSAL PRESENTED BY: Valérie Cardinal Jean Christine Clouthier Raymundo Nunez Garza Stephen Arkilanian Joyce Valbuena CPRL 540: COMMUNICATION PLANNING Montreal, Quebec [July 15, 2014] TABLE OF CONTENTS EXECUTIVE SUMMARY ----------------------------------------------------------------------- 2 SITUATIONAL ANALYSIS -------------------------------------------------------------------- 3 SWOT ANALYSIS ------------------------------------------------------------------------------- 4 TARGET AUDIENCE --------------------------------------------------------------------------- 5 COMMUNICATIONS GOAL ------------------------------------------------------------------ 6 COMMUNICATION OBJECTIVES --------------------------------------------------------- 7 KEY MESSAGES ------------------------------------------------------------------------------- 8 THE COMMUNICATIONS PLATFORM STRATEGY ------------------------------------------------------------------------------ 9 TIMING ----------------------------------------------------------------------------------- 10 TACTICS --------------------------------------------------------------------------------- 11 BUDGET BUDGET A ------------------------------------------------------------------------------ 14 BUDGET B ------------------------------------------------------------------------------ 15 EVALUATION AND MEASUREMENT -----------------------------------------------------...
Words: 3615 - Pages: 15
...out of them. The jewellery is then finalized and then marketed at festivals and other charity events. All of the money made through selling these wonderful and hard laboured jewellery at these events is then used to keep the workshop open and running. There are two workshops at the Jacaranda compound - the brass workshop and the ceramic workshop. Currently, there are 30 mentally handicapped adults working in the workshop. They work the usual working hours, where they begin to work at 8:00 AM and close up for the day at 4:00 PM. They work on weekdays (from Monday - Friday) but usually, the workshop is closed during the weekends so they do not work on Saturdays and Sundays. The Jacaranda workshop is also a project of the Nairobi Rotary Club. They planned and designed the very school training program that is still being used at Jacaranda today....
Words: 2231 - Pages: 9
...Jacilyn Bruns Research & Reporting 3/26/15 Johnson J. Burdette, vice president in charge of statistical analysis for the Travelers Home Assurance co. of Chicago, was a featured speaker for a Freeport Rotary Club luncheon held at the Barton Hotel today. Johnson’s speech was entitled, “How to Cope with the Traffic Toll,” emphasizing the risks of drunk driving and what can be done to reduce the numbers. Johnson began by stating that highway fatalities are the leading cause of accidental death, with grinding traffic accidents killing about 40,000 men, women and children every year. “Not a pleasant subject, but a pressing one when you consider that more people have been killed on our highways–many more–than have been slain by the enemy in all our wars,” Johnson said. Johnson noted that the number has slightly declined from 50,000 deaths per year, but 40,000 deaths is still a problem. He went on to share the story of a friend that was killed, leaving his family in a tight situation. “There are human dimensions behind the cold statistics you see in the newspapers,” Johnson said. “There is no single solution. In fact, it is absurd to talk of trying to eliminate all traffic deaths. It cannot be done. There are certain factors we cannot control…but there are some we can.” Johnson said that he doesn’t believe billboards are effective enough to make someone “turn down that last cocktail,” and that driver’s license examinations are dangerously simple. “My point is:...
Words: 420 - Pages: 2
...By: Rasel Mahmud ID: 2005-1-10-165 Ahsan-Bin-Kabirr ID: 2005-1-10-145 Faisal Ahmed ID: 2003-2-60-032 Mosharraf Hossain ID: 2003-2-60-018 [pic] Submission Date: 12th July, 2006. Md. Farhan Faruqui Lecturer Dept. of Business Administration East West University 43, Mohakhali C/A Dhaka-1212 Subject: An application for submitting a report on CityCell. Dear Sir In accordance to your advice to our group for preparing a term paper on marketing are have select the product lines and level of segmentation, targeting, positioning, PLC stage and strategy. To serve our purpose, we have followed standard methodology to extract out findings. We have applied sophisticated data analysis techniques to get consistent and sound output. As per the direction of you, we have tried out the best to highlight our findings through applied marketing concept and models. We sincerely hope this report will fulfill the requirement suggested by under the course Marketing-101. We will appreciate if you kindly spend some of your valuable time by calling on us for discussion in connection to the interpretation of this report. Thank you. Sincerely yours, Name ID Signature Rasel Mahmud 2005-1-10-165 Ahsan-Bin-Kabirr 2005-1-10-145 Faisal Ahmed 2003-2-60-032 Mosharraf Hossain 2003-2-60-018 Table of content In this report we include and...
Words: 3762 - Pages: 16
...Qualitative Approaches A qualitative "approach" is a general way of thinking about conducting qualitative research. It describes, either explicitly or implicitly, the purpose of the qualitative research, the role of the researcher(s), the stages of research, and the method of data analysis. here, four of the major qualitative approaches are introduced. Ethnography The ethnographic approach to qualitative research comes largely from the field of anthropology. The emphasis in ethnography is on studying an entire culture. Originally, the idea of a culture was tied to the notion of ethnicity and geographic location (e.g., the culture of the Trobriand Islands), but it has been broadened to include virtually any group or organization. That is, we can study the "culture" of a business or defined group (e.g., a Rotary club). Ethnography is an extremely broad area with a great variety of practitioners and methods. However, the most common ethnographic approach is participant observation as a part of field research. The ethnographer becomes immersed in the culture as an active participant and records extensive field notes. As in grounded theory, there is no preset limiting of what will be observed and no real ending point in an ethnographic study. Phenomenology Phenomenology is sometimes considered a philosophical perspective as well as an approach to qualitative methodology. It has a long history in several social research disciplines including psychology, sociology and social work...
Words: 809 - Pages: 4
...cash flow as Steve develops branding for his enhancement services. Over time, the percentage of business will shift from general maintenance to cosmetic dentistry. The cosmetic practice is desired because it services wealthier clients who are not dependent on insurance plans. The specialized cosmetics also allow Steve to make a more visible and appreciated impact on people's orthodontia. Steve will leverage the years he spent in private practice to model his new business. His past experience in conjunction with his forward looking, customer-centric business model will allow him to rapidly grow a large and loyal patient base. Profitability will be reached by month 10, and sales will reach $349,888 by the end of year two. Situation Analysis The Tooth Fairy is entering its first year of business. Steve recognizes that marketing is critical for The Tooth Fairy to gain market share and develop a large, sustainable customer base. The basic market need that Steve will serve is a flexible, customer-centric dentistry practice, providing cutting-edge cosmetic enhancements. Market Summary The Tooth Fairy possesses good information about its market. It knows a great deal about the common attributes of the prized customers. This information will be leveraged to better understand who is served, their specific needs, and how The Tooth Fairy can better communicate with them. Market Needs The Tooth Fairy is providing its...
Words: 2580 - Pages: 11
...GENDER DISCRIMINATION OUTLINE I. Constitutional law A. Background: 100 years of discrimination > theme: law responding to gender discrepancies 1) Should men & women ever be treated differently under the law? a. Definition of equality: = choice/power/income i. Pay gap: women earn $0.74 for every $1.00 a man earns b. Linda Hershman article, Homeward Bound: Many educated & intelligent women decide to stay home with their babies > those decisions are connected to the fact that women are paid less than men, in general c. Evolution in law i. Common law (blackstone): women lost their identity after marriage (merged with husband) & considered inferior to men (acted under husband) - Result: Tenants in the entirety or joint accounts > assumed man put in all the $ (women has BOP to prove otherwise) ii. After 14th amendment > women began to feel that they should have rights as well B. 19th Century: 2 sphere ideology where women queen of home & men marketplace people > no = protection because genders seperaet 1) Privileges and Immunities Clause of the 14th amendment - a. Bradwell v. Illinois (1873) i. FACTS: Bradwell and her husband ran the most influential legal paper in the Midwest & she wanted a license to practice law...
Words: 8179 - Pages: 33
...GENDER DISCRIMINATION OUTLINE I. Constitutional law A. Background: 100 years of discrimination > theme: law responding to gender discrepancies 1) Should men & women ever be treated differently under the law? a. Definition of equality: = choice/power/income i. Pay gap: women earn $0.74 for every $1.00 a man earns b. Linda Hershman article, Homeward Bound: Many educated & intelligent women decide to stay home with their babies > those decisions are connected to the fact that women are paid less than men, in general c. Evolution in law i. Common law (blackstone): women lost their identity after marriage (merged with husband) & considered inferior to men (acted under husband) - Result: Tenants in the entirety or joint accounts > assumed man put in all the $ (women has BOP to prove otherwise) ii. After 14th amendment > women began to feel that they should have rights as well B. 19th Century: 2 sphere ideology where women queen of home & men marketplace people > no = protection because genders seperaet 1) Privileges and Immunities Clause of the 14th amendment - a. Bradwell v. Illinois (1873) i. FACTS: Bradwell and her husband ran the most influential legal paper in the Midwest & she wanted a license to practice law...
Words: 8179 - Pages: 33
...FIJI Water and Corporate Social Responsibility Prepared by Subject: FIJI Water and Corporate Social Responsibility Table of Contents * Introduction History of FIJI Water * Strengths -FIJI Water as trendy -FIJI Water as untouched * Weaknesses -Environmental issues -Taxation issues and relationship with the Fijian government -Criticism * Conclusion and recommendation -Sustainable development Introduction FIJI Water was originally founded as “Nature’s Best” in 1993 by David Gilmore who’s idea was to provide exotic natural water from an artesian aquifer of Yaqara Valley of Viti Levu, Fiji to local as well as international markets. Bottled water has been growing exponentially as concerns about the quality of tap water and health issues of carbonated drinks have been increasing. The pure artesian water that FIJI Water provides has attracted consumers successfully. Bottled water production and sales to the U.S. began in 1997. FIJI Water has been growing rapidly in the bottled water market as its production went from 10 million in 1998 to 25 million in 2000, and production grew about 60% a year. The company was even awarded the prestigious Secretary of State’s 2004 Award for Corporate Excellence. The company gained competitive advantages over its competitors by successful branding and marketing, as it has created an image of its product as healthy, high-end, and trendy. However, FIJI Water has faced numerous challenges as well as heavy...
Words: 1746 - Pages: 7
...Holistic Health Care Center | Kneading Choices, LLC | Reba McBride January 23, 2012HCA 311Richard Burke | | Holistic Health Care Center BUSINESS PLAN KNEADING CHOICES, LLC 1616 Bear Paw Lane Cherokee, North Carolina 28719 The mission of Kneading Choices is to bring preventative and restorative lifelong health solutions to the whole consumer. We believe in providing essentials for a healthy body, both on the inside and the outside, using natural methods that are chemical-free and allow the consumer to take responsibility for their health. • EXECUTIVE SUMMARY • PROGRAMS • MARKETING • COMPETITION • BACKGROUND ON PRINCIPAL PARTNERS • OPERATING PROCEDURES • PERSONNEL • BREAK-EVEN ANALYSIS EXECUTIVE SUMMARY Description of the Business Kneading Choices, LLC, is a wellness studio. The partners, Raven Cailleach and Willow Cailleach, are both professionals in a health/wellness field and they are teaming up to put several health/wellness services under one roof. Kneading Choices will offer holistic skin/personal grooming care services, personal fitness training, nutrition classes and counseling, Yoga/Pilates classes, and therapeutic massage. We feel these are a good combination of services because as a person becomes interested in one aspect of a healthier lifestyle, it naturally leads to interest in other phases, and we feel the components we offer are part of a larger healthy lifestyle continuum. This holistic healing business plan is...
Words: 3295 - Pages: 14
...The Ethics and Attitudes towards Ecotourism in the Philippines - Mary Ann Chen Ng, MSc. Eubios Ethics Institute, Philippines Email: maryannchenng@yahoo.com The Philippines, a developing country in South East Asia, is faced with the challenges of an increasing population, poverty, inequality, and corruption. With more than a quarter of the Filipino population falling below the poverty threshold, the pressure for productivity and growth has led to practices that have resulted in environmental stress and degradation. In response, the Philippine government has adopted the rhetoric of sustainable development as defined by the 1987 World Commission on Environment and Development. Government policies on economic development have reflected this vision of sustainability and poverty reduction. A major part of the government's economic development plan is ecotourism. In preparation for 2003: Visit the Philippines Year, the Department of Tourism has been actively marketing the country as a safe tropical holiday destination (DOTa, 2002). The aggressive sales missions and advertising campaigns, along with the various activities in 2002 commemorating the International Year of Ecotourism, aim to increase visitor arrivals, and consequently bring in more foreign currency to the country. How much is actually at stake? In 2000 alone, the total annual revenue directly attributed from tourism amounted to about US$ 2.5 billion. There were 1.8 million...
Words: 3108 - Pages: 13
...| | |BANKING ACADEMY OF VIETNAM | |BTEC HND IN BUSINESS (ACCOUNTING) | |INDIVIDUAL PRESENTATION COVER SHEET | |NAME OF STUDENT |(VN) |(E) | |REGISTRATION NO. | |Class: FO6 ( A / ( B / ( C / | |UNIT TITLE |Unit 32: Quality Management in Business | |ASSIGNMENT TITLE |Honda Quality Management Approaches | |ASSIGNMENT NO |1 of 2 (Individual presentation) | |NAME OF ASSESSOR |Ms. Doti Chee | |SUBMISSION DEADLINE |To be advised ...
Words: 2690 - Pages: 11
...Typical Business Plan for a Financial Advisor A.) Executive Summary: The role of the wealth manager is not to simply sell a financial product to a prospect. Instead, a wealth manager’s first concern is developing a comprehensive understanding of the client, a client-centric approach to providing financial solutions. Next the wealth manager must match the right solutions to the client’s needs and desires and ensure he or she receives an exceptional service experience. After that, product and service sales opportunities will naturally follow. Making the transition is clearly a trade-off between short-term results and long-term success. Financial security through goals-based wealth management. As a wealth manager with Merrill Lynch, the emphasis would be on marketing and looking for ways to help clients with a broad array of financial capabilities. The objective is to help clients achieve their goals and dreams, whether it’s living in luxury, providing charitable contributions and/or leaving a legacy for family and friends; consult and advise clients how to best save and structure their investments to reach their goals. 1. What would your specific goals be for new assets under management? a. Year 1 – 10 Million of Assets Under Management ( 10 qualified contacts per day, 1-2 new accounts per week ). b. Year 2 – 20 Million of Assets Under Management ( 20 qualified contacts per day, 2-3 new accounts per week ). c. Year 3 – 30 Million of Assets Under Management ( 30 qualified...
Words: 5146 - Pages: 21
...Sample Business Plan (A Service) SMITH E-COMMERCE CONSULTING Mary Smith July 12, 2011 Section 1: The Business Profile| Description of My BusinessI plan to provide a complete service for the design, installation and maintenance of E-commerce marketing functions for my retail clients. I intend to evaluate the success of each installation and follow up to make changes to improve the effectiveness of the each site.| Targeted Market and CustomersMy customers will be small businesses that can enhance their present sales by the utilization of E-commerce. Typical clients will require sites for the dual purpose of providing 24-hour information to customers as well as providing a purchasing venue. Potential clients are businesses in which E-commerce can provide additional incremental sales. The businesses will range widely: from restaurants to neighborhood drug stores.| Growth Trends In This BusinessThe market for my services is growing at an unprecedented rate. In 2004 and 2005, year-end holiday shopping increased 25% each year. Can you document from trade sources the anticipated rate of growth of your industry? If industry sources are not available, you will need to give a logical explanation as to the trend and potential of your intended market. This segment will provide you and your backers with information as to whether your market is growing or shrinking. | Pricing PowerInitially, my pricing power will be limited by what...
Words: 2880 - Pages: 12
