...supervisors and managers on topics such as performance management and how to handle employee relations. Professional development opportunities are for employees looking for promotional opportunities or employees who want to achieve personal goals such as finishing a college degree. Programs such as tuition assistance and tuition programs such as tuition assistance and tuition reimbursement often are within the human resource training and development areas. Nowadays, the workforce training and development of an organization is what keeps the organization competitive against other companies (Noe, Hollenbeck, Gerhart, & Wright, 2015). It is important to develop an excellent human resource training and development system to ensure the best possible use of human capital to get the maximum productivity. Executive Summary for Starbuck’s Organizational Profile Human resource training and development programs are adopted by global organizations to help an organization to have more committed and motivated workforce. Training and development programs are important to have in place for the success of any company so that the employees are well trained and happy with the benefits the company provides to them. These programs are essential to help employees grow personally and professionally. To help establish and understanding of the organizational profile, a company from Seattle, Washington is going to represent the case. The organization chosen to is Starbucks Coffee Company....
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...Case Study Report Starbucks’ Corporation: Case Study in Motivation Submitted to: ----------------------------- Faculty, MBA Program, BRAC University Submitted by: SNS MBA, BRACU Course Title: Organization Behavior and Leadership Course Code: HRM 501, Section: 03 Semester: MBA, Fall-2013 Date of Submission: 8 November 2013 Introduction: This report is a part of Masters of Business Administration (MBA) program, Organization Behavior and Leadership (HRM 501) course of BRAC Business School. My respected faculty Mr. KMK assigned me to solve some questions related to the case named “Starbucks Corporation: Case Study in Motivation”. I am thankful to my faculty as solving this case helped me to get knowledge about motivation and teamwork. Data Sources: Two types of data are used to prepare the report, which are primary and secondary data. Primary Sources: • Case: “Starbucks Corporation: Case Study in Motivation” http://www.freeonlineresearchpapers.com/starbucks-case-study Secondary Sources: • Lecture notes on Motivation by Mr. Kazi Monirul Kabir • Published Documents related to Motivation Question-1: Starbucks’ employees can be seen as a formal team as opposed to an informal team. Differentiate between ‘formal’ and ‘informal’ teams. Answer: There are two types of teams: formal and informal teams. Starbucks’ employees can be seen as a formal team as they have managers and employees; a set of challenging plus specific...
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...Video Case 2.1 Starbucks: Staying Local While Going Global Through Marketing Research 1. Students should search an Internet database using the key words “coffee”, “coffee shops”, “coffee consumption”, etc. to identify the relevant data. They should also visit Starbucks’ web site (http://www.starbucks.com). 2. Starbucks can determine the answers to such questions by conducting qualitative research. Both focus groups and depth interviews can be useful. Focus groups can generate new insights and ideas, while depth interviews can uncover hidden motives, values, and beliefs. Using qualitative research, the company found that consumers are looking for a coffee house experience that elevates coffee drinking to an art form and coffee houses to the place where Americans choose to relax and socialize. Through extensive marketing research studies, Starbucks created a place where you can meet and drink good coffee that did not resemble work or home, but fell somewhere in between. 3. Personal interviews at representative coffee shop locations of Starbucks and other chains could be used to determine the image coffee drinkers have of Starbucks and other coffee shop chains. This method offers several advantages: complex questions can be asked; it is very good for the use of physical stimuli; very good sample control; high quantity of data; and very good response rate. 4. Personal observation method could be used at a sample of Starbucks coffee shops where the new coffee is...
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...Video Case 2.1 Starbucks: Staying Local While Going Global Through Marketing Research 1. Students should search an Internet database using the key words “coffee”, “coffee shops”, “coffee consumption”, etc. to identify the relevant data. They should also visit Starbucks’ web site (http://www.starbucks.com). 2. Starbucks can determine the answers to such questions by conducting qualitative research. Both focus groups and depth interviews can be useful. Focus groups can generate new insights and ideas, while depth interviews can uncover hidden motives, values, and beliefs. Using qualitative research, the company found that consumers are looking for a coffee house experience that elevates coffee drinking to an art form and coffee houses to the place where Americans choose to relax and socialize. Through extensive marketing research studies, Starbucks created a place where you can meet and drink good coffee that did not resemble work or home, but fell somewhere in between. 3. Personal interviews at representative coffee shop locations of Starbucks and other chains could be used to determine the image coffee drinkers have of Starbucks and other coffee shop chains. This method offers several advantages: complex questions can be asked; it is very good for the use of physical stimuli; very good sample control; high quantity of data; and very good response rate. 4. Personal observation method could be used at a sample of Starbucks coffee shops where the new coffee is...
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...Table of Contents 1. What is SRI? 1 2. Origins and Growth of SRI 1 SRI scenario currently 1 3. Difference between SRI funds and non-SRI funds 2 4. SRI and its importance in modern day business 3 Change of view 3 5. Strategies used by investor to invest in a socially responsible company 4 Factors considered by the SRI funds/investors for investing into any company 4 Sources to gather the information for the decision making process 4 Different strategy used by the funds to make SRI decisions 5 6. Two examples of SRI funds: Composition and unique features 6 A. Triodos Sustainable Equity Fund 6 B. Calvert Capital Accumulation Fund Class C 6 7. A Company with SRI investment: Starbucks 7 About the company 7 Sustainability initiatives 7 Controversies 8 ESG Ratings 9 8. Conclusion 9 9. Appendices 10 10. References 10 1. What is SRI? Socially Responsible Investing (SRI) is sometimes referred to as “sustainable”, “socially conscious”, “mission,” “green” or “ethical” investing. In general, socially responsible investors are looking to promote concepts and ideals that they feel strongly about. The idea is that if oneinvests in companies that cause social or environmental harm, then one is profiting from their evil. SRI is an approach under which socially and environmentally conscious investors channel their funds towards those companies which have a positive impact on the community and environment, and avoid doing harm due to their...
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...MKT 2210 Draft Questionnaire for the Starbucks (1) Suppose the MDP is “How can Starbucks develop its food/snacks business further?” Based on this MDP, state the MRP. The marketing research problem is to determine consumer preferences for coffee and food items (snacks) at coffee shops. Specifically, research should provide answers to the following questions: a. What criteria do consumers use in selecting a coffee and food items (snacks) at coffee shops. b. How do consumers evaluate Starbucks and its competitors based on the identified choice criteria? c. What is the potential demand for food and snacks at coffee shops? d. What is the demographic and psychographic profile of consumers who prefer Starbucks to competitors? (2) List out what information you would like to collect using a questionnaire to help answer the MRP. a. Frequency of visiting coffee shops/Starbucks b. Price/Quality/Location c. Comparison with other coffee shops/snack shops d. Profile of respondent (3) Questionnaire: Part A In this part, we would like to ask you some questions for classification purposes. Q1. Your Gender: 1. Male ____ 2. Female ____ Q2. Nationality: ______________ Q3. Your Age: 1. 18-24 2. 25-40 3. 41-60 4. 60+ Q4. Do you like the food items that Starbucks offers? 1. Yes 2. No Q5. Do you like...
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...ensure that companies run their business in a ethical way. This mean they need to look at economic and environmental impact and consideration of human benefits. CSR is important to the companies because the demand from labour, consumers and the Government have been increased to be more open about their activities and they can reach the acceptable standards in their business. For the labour, CSR is an important way to increase competitive advantage, protect and raise brand awareness and build trust with consumers and labour. CSR is one of the important way to improve marketing in make the brand become popular in business. The aim of the essay is going to discuss about the rise of CSR policy and an example of Starbucks coffee and Mark & Spensers with their CSR's performance. First of all, The rise of CSR includes five trends to demonstrate the theory of CSR policy. There are Transparency, Knowledge, Sustainability, Globalization and The Failure of the Public Sector. The first trend is Transparency , it deals when most of the companies have become increasingly transparent because of the modern information technology world nowadays. The internet, online newspaper are update very frequency . That why every things the companies do whether good or bad will be known immediately in all over the world. That why the businesses look after their transparency almost carefully. The second trends is Knowledge. Consumers and investors can be more discerning and have more knowledge at their...
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...Ethics and Compliance – Starbucks Finance for Business FIN/370 September 23, 2013 Ethics and Compliance – Starbucks – They also have seasonal changes so be sure to mention those wherever they may fit in. Starbuck has an extraordinary ethics and compliance financial environment. Starbucks has implemented several procedures to ensure this ethical behavior is consistent throughout the organization. Financial Markets serve and important role within the United States and Starbucks has integrated the market techniques to further their fortune. In addition, Starbucks complies with SEC regulations. Team A has obtained Starbucks annual report and SEC filings for the past two years. Using financial ratios, such as current, debt, return on equity, and day’s receivable. Team A will determine and the trend for each ratio in conjunction with Starbucks financial health will be analyzed. Ethics and Compliance in Starbucks Financial Environment - Sergio * Assess the role of ethics and compliance in your organization’s financial environment. Procedures to Ensure Ethical Behavior * Describe procedures your organization has in place to ensure ethical behavior. They also have seasonal changes so be sure to mention those wherever they may fit in. * Financial Markets Work in the United States – The financial market is a place where buyers and sellers participate in the trade of assets such as equities, bonds, currencies and derivatives. Financial markets are typically...
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...Lentz, and Paul Breen Re: Roasted Delivery – A New Starbucks SBU Product Line INDUSTRY OVERVIEW The coffee industry is one of the fastest growing industries in the world with an annual growth rate of 7% (Griffin, 1999). As of 2011 Americans consumed approximately 400 million cups of coffee per day, which is equal to about 146 billion cup of coffee per year. When put into the perspective of caffeine coffee represents 75% of all the caffeine consumed in the United States. While there are several different species of different coffee plants the two main species of coffee that are cultivated today are Arabica and Robusta coffee beans. Coffea Arabica also known as Arabica coffee accounts for approx. 75-80% of the current world’s production coffee. Coffea canephora also know as Robusta coffee currently accounts for 20% of all production in the world (Coffee Statistics, 2011). The specific café that Roasted Delivery chooses around the coffee industry was Starbuck. MISSION AND STRATEGY OVERVIEW Starbucks was first opened in 1971 as a single store in the Seattle’s historic Pike Place Market. In 1981 Howard Schultz (Starbucks chairman, CEO) joined Starbucks after first tasting a cup of their coffee. Starbucks with their current mission to inspire and nurture the human spirit – one person, one cup, and one neighborhood at a time has now found themselves with 15,000 stores existing in over 50 countries (Starbucks, 2011). Starbucks strategy has been broken down in the following parts...
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...Competitive Advantages Paper Christopher Crehan, Sarah Franzen, Nicole Hadad, Kimberly Scott, and Leeza Steindorf MGT/ 498 April 26, 2014 Cheryl Boehm Competitive Advantages Paper Among large corporations there are many similar competitive advantages and they often share the same thought process on which competitive strategies will best result in long-term organizational performance. With that being said, this paper will discuss Riordan’s competitive advantages in association to some other major corporations, the competitive strategies that may help to increase the innovation and sustainability of their operations, how these strategies will affect the long-term performance of the business, and what global consideration should be taken into account for their business strategy. Coca Cola, Starbucks and Riordian have a number of competitive advantages in common, with the most significant as market leaders, having a strong brand, having a focus on corporate climate, and focusing on a product or product group. Other areas of strengths are being leaders in their field: Coca Cola as a giant in the beverage industry, Starbucks masters the art of producing, brewing, and serving high quality coffee in an upscale environment, and Riordian dominates in the plastics industry by using plastic injection molding for their containers, producing medical equipment parts, and the various fans and parts they produce. Another competitive advantage that these companies possess is diversification within...
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...TITLE | Organisations and Behaviour | ASSIGNMENT TITLE | Starbucks | ASSIGNMENT NO | 2 of 2 (individual report) | NAME OF ASSESSOR | Mr. John Andre | SUBMISSION DEADLINE | To Be Announced | ------------------------------------------------- ------------------------------------------------- I, __________________________ hereby confirm that this assignment is my own work and not copied or plagiarized from any source. I have referenced the sources from which information is obtained by me for this assignment. ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- ________________________________ _________________________ ------------------------------------------------- ------------------------------------------------- Signature Date ------------------------------------------------- ----------------------------------------------------------------------------------------------------------------FOR OFFICIAL USE (Course Administrator) Assignment Received By: Date: Unit Outcomes Outcome | Evidence for the criteria | Feedback | Assessor’s decision | Internal Verification...
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...Starbucks: Control Mechanisms Starbucks: Control Mechanisms Starbucks is the leading coffee company in the world. They have locations around the world, many of which are independently owned. In order for the corporation to keep accurate records on the stores, they have implemented many types of controls. Four types of controls used in the Corporation are Bureaucratic Control, Budgetary Control, Financial Control, and Concurrent Control. Bureaucratic Control Bureaucratic controls are control higher up the chart of an organization, have authority to dictate policies and procedures. This control starts with the board of directors, followed by the Chief Executive Officer, vice presidents, and continues as necessary. Starbucks’ bureaucratic manages through policy rules and number of operating procedures, which helps to determine the behavior of divisions, functions, and individuals. The essential of Bureaucratic Controls, the profit motive on a larger-scale enterprise tend to help the business grow and achieve a higher level of profit. The stock market valuation of the firm is the influence by expectation of future sales and profit, produce negative growth. The cost motive the economics of scale could have an effect of increasing the productive capacity of the business, and help increase the profit margins. The market power object can increase job market dominance and increase pricing power. The risk concept provide the business expansion by...
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...Chapter 1: What Is Strategy and Why Is It Important? Screen graphics created by: Jana F. Kuzmicki, Ph.D. Troy University McGraw-Hill/Irwin Copyright © 2010 by The McGraw-Hill Companies, Inc. All rights reserved. “Strategy means making clear-cut choices about how to compete.” Jack Welch Former CEO, General Electric “Without a strategy the organization is like a ship without a rudder.” Joel Ross and Michael Kami Chapter Learning Objectives 1. Understand the role of business strategies in moving a company in the intended direction, growing its business, and improving its financial and market performance. 2. Develop an awareness of the four most reliablestrategic approaches for setting a company apart from rivals and winning a sustainable competitive advantage. 3. Learn that business strategies evolve over time because of changing circumstances and ongoing management efforts to improve the company’s strategy. 4. Understand why a company’s strategy must underpinned by a business model that produces revenues sufficient to cover costs and earn a profit. 5. Gain awareness of the three tests that distinguish a winning strategy from a so-so or flawed strategy. 6. Learn why good strategy and good strategy execution are the most trustworthy signs of good management. 1-4 Chapter Roadmap What Do We Mean by “Strategy?” Strategy and the Quest for Competitive Advantage Identifying a Company’s Strategy Why a Company’s Strategy Evolves Over Time A...
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...STARBUCKS IS COMING TO INDIA INTRODUCTION As we all may know, behind any successful achievement, there is a long story of withstanding hardship and endeavouring persistently behind any success. The Starbucks’ case of successfully bringing the brand into the Indian market is one example. This paper is to study the (3) reasons why Starbucks International decided to expand its market scale internationally and to figure out the initial criteria required for Indian Market. This is also to analyse appropriate circumstances at that time for Starbucks to be able to earn its foothold there provides us with valuable business guidance. Besides, this study by pointing out key factors which lead to Starbucks’ success in launching its brand in India demonstrates how Starbucks applied sustained competitive advantage and dealt with obstacles during the launching period, which created significant courage for Starbucks International to move next steps to fulfil its ambition for international expansion. COMPANY’S OVERVIEW Founded in 1971 in Seattle, Starbucks was started as a store to roast and sell coffee bean by three partners. Its name and logo were named after the famous novel Moby Dick. In 1987, Howard Schultz who is currently the company’s CEO acquired Starbucks and single-handedly converted it into a national, publicly owned company. Having more than 11,000 stores in 36 countries worldwide and over 10,000 employees in 2006 (Case Study), the company grew to about 17,000 stores (starbucks...
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...Starbucks Shared Planet - Our Responsibility MY CUSTOMIZED REPORT CREATED AT WWW.STARBUCKS.COM/SHAREDPLANET ©2009 Starbucks Coffee Company. All rights reserved. https://test.starbucks.com/SHAREDPLANET/customGRPage.aspx (1 of 108)6/1/2010 2:23:02 PM Starbucks Shared Planet - Our Responsibility Mission Statement Our Starbucks Mission To inspire and nurture the human spirit – one person, one cup, and one neighborhood at a time. Here are the principles of how we live that every day Our Coffee It has always been, and will always be, about quality. We’re passionate about ethically sourcing the finest coffee beans, roasting them with great care, and improving the lives of people who grow them. We care deeply about all of this; our work is never done. Our Partners We’re called partners, because it’s not just a job, it’s our passion. Together, we embrace diversity to create a place where each of us can be ourselves. We always treat each other with respect and dignity. And we hold each other to that standard. Our Customers When we are fully engaged, we connect with, laugh with, and uplift the lives of our customers— even if just for a few moments. Sure, it starts with the promise of a perfectly made beverage, but our work goes far beyond that. It’s really about human connection. Our Stores When our customers feel this sense of belonging, our stores become a haven, a break from the worries outside, a place where you can meet with friends. It’s about enjoyment...
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