...Organization The organization that I am proposing for the basis of my research paper is Brownstone Day School. Brownstone is a for profit organization that has been in business and family owned in Lakewood, Ohio since 1989. We are a full time daycare center that accepts age range of infant, toddler, preschool and school age. Brownstone participates in two different programs that include the subsidized child care program which is sponsored through Ohio Department of Job and Family Services and Child & Adult Food Care Program. When the director changed in 2010 after replacing the original director of 20 years management took a different turn. Employees that remained on with new director organization and morale decreased. Brownstone no longer felt like a “family” run business even though it was the 2nd generation of the Rafferty family that had taken over. With the change of directors many teachers began to resign and the turn over rate of new teachers reached record numbers. Brownstone is always looking for teachers with any form of a degree to be in compliance with the state. They don't offer a benefits package, 401k plan, sick time and aren't willing to offer a negotiable salary. Brownstone was a top daycare in it's prime but currently struggles to keep in stride with newer and more up to date facilities. I am an infant/toddler teacher and administrative assistant. I started at Tots R Us in October of 2010. I joined Tots R Usat the same time the new director was taking over so I was...
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...of traditional companies paled in comparison. This era seemed like a very bad time to start a chain of brick-and mortar mall stores selling stuffed animals. Indeed, when Maxine Clark founded Build-A-Bear Workshop in 1996, many critics thought that she was making a very poor business decision. But as the company nears the end of its first decade, it has more cheerleaders than naysayers. In 2005, one retail consultancy named Build-A-Bear one of the five hottest retailers. The company hit number 25 on BusinessWeek’s Hot Growth list of fast-expanding small companies. And founder and CEO Maxine Clark won Fast Company’s Customer-Centered Leader Award. How does a small startup company achieve such accolades? THE PRODUCT On paper, it all looks simple. Maxine Clark opened the first company store in 1996. Since then, the company has opened more than 370 stores and has custom-made tens of millions of teddy bears and other stuffed animals. Annual revenues reached $474 million for 2007 and are growing at a steady and predictable 15 percent annually. After going public November of 2004, the company stock price soared 56 percent in just two years. Annual sales per square foot are $600, roughly double the average for U.S. mall stores. In fact, Build-A-Bear Workshops typically earns back almost all of its investment in a new store within the first year, a feat unheard of in retailing. On top of all this, the company’s Internet sales are exploding. But...
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...When you ask an expectant mother or father what they hope they are having, the response is usually “I don’t care if it is a boy or girl as long as they are healthy”. What if they aren’t? Meet Braelyn. She was due in April but born in January. Her parents live here in Murray, but Braelyn was born in Nashville. Because she was premature, she had to stay in the NICU. Once her mother was discharged from the hospital a few days after her birth, what was she to do? Would she leave her daughter in Nashville and return home to Murray? That’s not a likely option. She couldn’t afford to pay for a hotel, especially when she was told that Braelyn could be in the hospital for weeks. At that point someone told her about the Ronald McDonald House. The Ronald McDonald House is a safe place to stay within walking distance from the hospital; it is like a hotel with a dorm set-up that has rates based on your income. The Ronald McDonald House if mostly funded by donations. One way to donate is through cause marketing by buying a Happy Meal. Cause marketing (also referred to as cause-related marketing) is a type of marketing that involves the cooperative efforts of a “for profit” business and a nonprofit organization for mutual benefit. According to adage.com, the field of cause marketing began in 1983, when American Express raised money for the restoration of the Statue of Liberty. Adage.com states that “During a 3 month period, American Express offered to contribute one cent for each...
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...resources, Harris knew it was possible that the firm’s capital budgeting committee would decline to approve both projects. She also knew that New Heritage’s licensing and retail divisions would promote compelling projects of their own. Consequently, Harris had to be prepared to recommend one of her projects over the other. The Doll Industry Revenues in the U.S. toy and game industry totaled $42 billion in 2008 and were projected to increase by 4.6% per year to $52.5 billion by 2013. The market was divided into two broad segments: video games (48%) and traditional toys and games (52%). The second segment was further divided into infant/preschool toys (14.5%), dolls (14.1%), outdoor & sports toys (12.3%), and other toys & games (59.1%) including arts and crafts, plush toys, action figures, vehicles, and youth electronics. The U.S. market for toys and games was dominated by large global enterprises that enjoyed economies of scale in design, production, and distribution. Revenues were highly seasonal; the largest selling season in the United States coincided with the winter holiday period. Within the toy and game segment, U.S. retail sales of dolls totaled $3.1 billion in 2008 and were projected to grow by 3% per year to $3.6 billion by 2013. The doll category included large, soft, and mini dolls, as well as doll clothing and other accessories. The phenomenon of...
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...products to win satisfied customers and strengthen competiveness. Fujifilm originated as a cinematic film producer and has grown into a multidimensional manufacturer and marketer of imagining and informational products. According to Fuji photo films, Fujifilm is the second largest photographic film in the world. Fuji also makes motion pictures film, video tapes, audio tape, and floppy discs. Fuji first task was to build a reputation in the domestic market. Brand reliability proved critical in the photosensitive materials industry, since buyers were not willing to risk losing a desired imaged to inadequate materials, regardless of cost. According to the early history, Fuji continued to lose sales, increased debts, and struggled to meet research expense for the first three years. Another well-known photo company is the Kodak. According to ezine articles Kodak was started in the 1870’s, and also was born as a trademark. The first portable camera was introduced and signaled as the birth snapshot photography. The company name was changed to Eastman Kodak Company in the year of 1892. Over the years Eastman Kodak furthered contributed to development photography. According to the last Kodak moment, Kodak has suffered a long time survivor and...
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...Allard, dance with Ms. Jones, and pre-calculus with Mr. Harriger. They all taught me amazing philosophies, how to analyze many subjects, and how to act as a student. I can’t express my gratitude for what they have taught me. Also Mr. Brown, Mrs. Roche, Ms. Edsberg, and Mrs. Hankins have given me so much support in all my activities along with helping me let the world know of my trials for my own growth. I am grateful that I could be brought up to a higher level than I was at when I started at HMA, it has been and will be the most wonderful experience I would face. Tell me about a project you completed at HMA. I have completed a project in which I made a “How-To Video” for my previous English 3P class. I made a video and an information paper about playing the violin properly. It took analyzing my previous experiences playing the violin and how I learned music. I developed a method to teach basics of music theory and violin for certain learning types and described the fundamentals of music. I also researched violin teaching and a few terms for proper presentation. Also, for another final project in English, I made a powerpoint about my life’s journey. I read what was required in the class, analyzed my trials and interviewed my uncle and grandfather to learn wisdom to handle other trials that may come. I also got to look back in my life to fully comprehend myself and how I react and act to certain things. I could relieve the mysteries of myself that I was very confused about....
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...Samenvatting_IM.pdf Samenvatting International Marketing: college(s)2011/2012 Tilburg University | Marketing Management | International Marketing Verspreiden niet toegestaan | Gedownload door: Jolien De Klerk | E-mail: joliendeklerk@hotmail.com SAMENVATTING INTERNATIONAL MARKETING 2011/2012 Week 1: Introduction to global marketing Marketing = an organization function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders. Global marketing = focus with recourses and competencies on global market opportunities and threats. The difference is de scope of activities. A global company conducts important activities outside the home-country market. Deze globalisatie activiteiten kunnen met alle groeistrategieën plaatsvinden: Companies that understand and engage in global marketing can offer more overall value to consumers than companies that do not have that understanding. The discipline of marketing is universal. It is natural however that marketing practices will vary per country, for the simple reason that the countries and peoples of the world are different (preferences, competitors, channels and communication media). The differences mean that a marketing approach that has proven successful in 1 country doesn’t mean that this will work in another country. An important thing is to recognize the extent to which it is possible to extend marketing...
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...to feed their children when they don’t have time to cook a meal. What parents don’t realize is how bad fast food is for people and how horrible it is to eat on a daily basis. Every day, nearly one-third of U.S. children aged 4 to 19 eat fast food, which likely packs on about six extra pounds per child per year and increases the risk of obesity.( www.cbsnews.com/2100-204_162-591325.html) Fast food is made with tons of preservatives and things like high fructose corn syrup. When anyone especially children eat this on a daily basis the food will start to do horrible things to the body and mainly it makes the person add weight at a fast rate. Fast food restaurants make their places very children friendly with play places and happy meals with toys. Doing this attracts families to go there so their kids can play and have a good...
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...Career Pathway Assessment For as long as I can remember, I have always wanted to become a nurse. When I think back I am not sure why. I do remembered my auntie always caring for elderly people and for children. She had brought two houses in Philadelphia that was located next to each other. The first house was where she and some of the children that she cared for had lived and the house next door was where the elderly people had lived. Every summer I would stay with my auntie and I remembered I was excited to help her feed and care for them. I can also remember always wanting to become a candy striper in the hospital in which I did and I also remembered enjoying the experience. When I graduated from high school in 1986 I was accepted to the nursing program at SUNY Morrisville College in New York. I felt so overwhelmed in the program because it seemed that everyone there except for me had some type of nursing experience. I was only 17 years old when I left for college and it was my first time away from home that I was not focused which caused me to have to drop the nursing program. I was so disappointed in myself. I had changed my major to Business Administration. After doing a year and half at the college I ran out of money to continue school so I left and I joined the Navy. My desire was to enter into a medical field but at the time it was not available so I became an Air Traffic Controller but my focus was only to stay four years to get the educational benefits...
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...EXECUTIVE SUMMARY Over the period, Vietnamese consumer foodservice is expected to maintain a healthy growth rate in terms of value, outlets and transactions. The higher living standards, busier lifestyles and higher disposable incomes, as well as the increasing influence of Western lifestyles and cuisine on Vietnamese culture, especially among the young, will be key factors supporting the growth of fast food. Furthermore, more newcomers, both international and local players, are predicted to enter the consumer foodservice industry in Vietnam. Chained players are likely to record a better performance than independent over the past few years. The main reason for this is that more people pay attention to service quality and food safety standards while chained operations are perceived in Vietnamese eyes as delivering better standards in this regard. Major cities such as Ho Chi Minh City and Hanoi will remain the centre of the fast food industry. KFC entered the Vietnamese in 12/1997 in Ho Chi Minh City. KFC is commonly known in Vietnam under the special name “Ga ran KFC” — a fast food restaurant chain serving the meals made from chicken, hamburgers and the most famous meal is fried chicken sandwiches, chicken pot pies, crispy chicken strips, wraps and salads. KFC is part of Yum! Brands, Inc., the world's largest restaurant company in terms of restaurant system, with more than 36,000 locations around the world. To this day, among big competitive brands, KFC is the market...
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...True to You™ Final Strategic Plan BUS475 Week 5 Professor Dhillon February 14, 2012 Stay True Travel Staying True to You™ Final Strategic Plan Introduction Being a successful business, or corporation, is composed of more than simply having the best logo, slogan, or advertising campaigns, but rather it is about how each individual aspect of an organization is constructed and built from the ground up. With money being tight, budgets shrinking, and uncertainty with job security, for businesspersons and families alike, the tourism industry has had to truly redefine itself and adapt to continue to be sustainable. Travel and lodging has become more than a small room, an uncomfortable bed, continental breakfast, and a free morning paper that it once was. Now, clients seek personalized service, lavish design, and a unique ambiance wrapped up into an affordable package and a uniquely tailored experience. Travel agencies are beginning to face rash decisions with their outdated marketing campaigns, untrendy travel destination partnerships, and ultimately losing clientele because they can no longer do the one, single-handedly simple thing that all travelers wish for: being heard and having their individual wants and needs met without hesitation. Although it may seem as if there are no adequate travel agencies to turn to that can and will meet all needs and wants of the everyday traveler, there is indeed one agency that will not let its clientele down: introducing Stay True...
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...Forces and Motion For Students of Baldwin Wallace College Spring Semester 2011 Monday – Wednesday 10:00 – 11:15 am Room 139 Wilker Faculty Richard Heckathorn The materials for this course were organized and edited by Richard Heckathorn using materials from a program called Operation Physics and includes materials developed by him. The original OPERATION PHYSICS activity sequence to improve physics teaching and learning in upper elementary and middle schools was funded by the National Science Foundation. Original Material Copyright 1992 by American Institute of Physics Materials edited and photoduplicated with permission. FORCES & MOTION INTRODUCTION WORKSHOP LEADER’S TOPIC INFORMATION INTRODUCTION TO FORCES & MOTION An understanding of force and motion is fundamental to the study of almost all other physics-related topics. Yet it is a topic often overlooked or only cursorily introduced in elementary and middle school science, even though it is a topic typically identified for inclusion in the curriculum for these grades. A primary reason for this is that many teachers do not feel comfortable about their own understanding of the topic. Consequently, this may be the most needed of all of the OPERATION PHYSICS workshops. This workshop leader’s notebook is divided into two parts: PART ONE Motion Part One begins by introducing participants to the concepts of space and time....
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...Licensed to: iChapters User Licensed to: iChapters User Organizational Behavior: Managing People and Organizations, Tenth Edition Ricky W. Griffin and Gregory Moorhead Vice President of Editorial, Business: Jack W. Calhoun Executive Editor: Scott Person Senior Developmental Editor: Julia Chase Editorial Assistant: Ruth Belanger Marketing Manager: Jonathan Monahan Senior Content Project Manager: Holly Henjum Media Editor: Rob Ellington Buyer: Arethea L. Thomas Marketing Communications Manager: Jim Overly Production Service: S4Carlisle Publishing Services Sr. Art Director: Tippy McIntosh Cover and Internal Design: Joe Devine, Red Hanger Design LLC Cover Image: © Eric Isselée, Shutterstock Rights Acquisitions Specialist/Images: John Hill © 2012, 2010 South-Western, Cengage Learning ALL RIGHTS RESERVED. No part of this work covered by the copyright herein may be reproduced, transmitted, stored, or used in any form or by any means graphic, electronic, or mechanical, including but not limited to photocopying, recording, scanning, digitizing, taping, web distribution, information networks, or information storage and retrieval systems, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without the prior written permission of the publisher. For product information and technology assistance, contact us at Cengage Learning Customer & Sales Support, 1-800-354-9706 For permission to use material from this text or product, submit all requests online...
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...|Topic |Web | |3 |Revolution | Bài 3: Cuộc cách mạng Web By the end of this topic, you should be able to: 1. Define electronic commerce; 2. Describe electronic major mechanisms; 3. Discuss common e-commerce applications and some major support services; 4. Explain wireless mobile computing and commerces and 5. Discuss location-based commerce and pervasive computing. Kết thúc bài này, bạn có thể: 1. Xác định thương mại điện tử; 2. Mô tả các công cụ điện tử chính; 3. Thảo luận về các ứng dụng thương mại điện tử phổ biến và một số dịch vụ hỗ trợ chính; 4. Giải thích điện toán di động không dây và commerces và 5. Thảo luận thương mại dựa trên địa điểm và máy tính phổ biến. INTRODUCTION According to a study by IDC, Malaysia Internet and E-Commerce 2006--2010 Forecast: Tracking the Development, Malaysia is expected to register a strong growth of 70 % in electronic commerce (EC) spending in 2006. Business-to- consumer (B2C) EC spending is expected to record a healthy increase of 43% to reach US$2.8 billion (RM9.8 billion) from US$1.9 billion (RM6.65 billion) in 2005. Malaysia's business-to-business (B2B) EC spending is expected to register a high growth of 77% to US$13.6...
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...personal version of your life story, the telling that will be most compact and meaningful will be the series of choices you have made. In the end, we are our choices. —Jeff Bezos, commencement speech at Princeton University, May 30, 2010 Prologue In the early 1970s, an industrious advertising executive named Julie Ray became fascinated with an unconventional public-school program for gifted children in Houston, Texas. Her son was among the first students enrolled in what would later be called the Vanguard program, which stoked creativity and independence in its students and nurtured expansive, outside-the-box thinking. Ray grew so enamored with the curriculum and the community of enthusiastic teachers and parents that she set out to research similar schools around the state with an eye toward writing a book about Texas’s fledgling gifted-education movement. A few years later, after her son had moved on to junior high, Ray returned to tour the program, nestled in a wing of River Oaks Elementary School, west of downtown Houston. The school’s principal chose a student to accompany her on the visit, an articulate, sandy-haired sixth-grader whose parents asked only that his real name not be used in print....
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