.... VITAfruit Eya Essaied Southern States University Abstract In this Paper, we will analyze the product VITAfruit. We’ll first, talk about the missions of the product, including the value that it offers, the advantages and the objective of the company. Secondly, we’ll analyze the Market and define the target. Third, we’ll define the product and know the direct and indirect competitors. Finally, we’ll analyze the budget-promotions mix, our market metrics and actions plan. Keywords: Energy drink, Mission, Values, Market, Target, competitors, promotions, metrics, action plan. 1-MISSION: -Mission statement: « VITAfruit provides good energy to the body in the healthiest mix of 10 organic fruits” A) Advantages and values of VITAfruit: VITAfruit is a unique organic energy drink composed of mix of ten organic fruits high in vitamin c, green tea and caffeine free for a healthy lifestyle. This drink has many benefits for the body, it gives you a pure energy coming from the vitamin in 10 different fruits. B) Objectives of VITAfruit: The main goal of VITAfruit, is to change people’s opinion about the energy drinks and to prove to them that a magic healthy and organic recipe exits that will give you all the energy and nutrition that your body needs. C) The issues that VITAfruit treats: The most important issue that VITAfruit will treat is to ensure a caffeine free recipe and that will guarantee an energy drink without any health effect and...
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...“…vegetarians are 24% less likely to die of coronary heart disease.” There is a long list of the benefits of a vegetarian diet. It is mainly because being on a vegetarian diet reduces a lot of cholesterol, and saturated fats, which, come from animal origin. It’s no secret that a low-fat diet that is high in fruits and veggies is beneficial and that a vegetarian diet can help get that. But is it really what’s best for children? After all, children need a well balanced meal with plenty of protein for proper growth. Can they get that on a vegetarian diet? What about vegetarianism during pregnancy and breast-feeding? There are many known benefits of the vegetarian lifestyle in adults, but most of these are unknown in children. This paper will begin to answer these questions. Children have nutritional needs greater than that of adults. A poor diet can have long-lasting effects that can last their entire lives. As TAB Sanders and Sheela Reddy say in Vegetarian Diets and Children, “Several hazards of a vegetarian diet...
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...articles reaches approximately 140,000 (New England Journal of Medicine.org, 2006). The NORVIT study was designed as a randomized, controlled, double-blind, intervention study. It included 3,749 men and women who had suffered and acute myocardial infarction within the last 7 days. The rationale behind the study was that high homocysteine levels are considered a risk factor for cardiovascular disease (Bonaa et al, 2006). The aim was to measure how effective lowering blood serum homocysteine levels with B vitamins was in preventing a secondary event. A collaborative meta-analysis published in The Journal of the American Medical Association, states that homocysteine levels are an independent predictor of ischemic heart disease and that studies on disease risk of genetic variants affecting homocysteine may help establish whether homocysteine is causally linked to vascular disease (2002: cited by Bonaa et al, 2006). The meta-analysis suggests that a large randomized trial of vitamin supplementation to lower homocysteine levels and the effect on heart disease should be carried out (The Journal of the American Medical Association 2002: cited by Bonaa et al, 2006). Looking at a study by in the American Journal of Clinical Nutrition, which looked at the lowest dose of folic acid associated with the maximum reduction in homocysteine concentrations...
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...Angela Bradley Nutrition 132 Research paper NIACIN AND THE EFFECTS ON HUMAN BODY Niacin also defined as nicotinic acid (NA) is a B-vitamin that that functions as a Coenzyme in the production of energy from glucose; obtained from meat or produced from the amino acid tryptophan, which is present in milk eggs and meat. Niacin, also known as vitamin B3, is known to aid the body in many metabolic processes and provides energy on a cellular level which aids the body in fighting disease. Niacin has many positive purposes and assists with functions in the body, but too much or to less intake of this vitamin can lead to harmful consequences. In eighteen seventy three a man named Hugo Weidel was studying nicotine and happen to discover niacin. Later scientists realized the metabolic importance of nicotinic acid and decided it needed to be separate from nicotine, not wanting to confuse that foods rich in niacin contain nicotine. Later, niacin was called vitamin B3 because it was the third vitamin B that was discovered. Niacin is an essential ingredient in the human body. One purpose is to metabolize carbohydrates, lipids, and fats. It also helps the digestive system, skin and nerves to function. Studies have shown Niacin lowers low-density lipoprotein (LDL) levels, referred to as the bad cholesterol, but elevates high-density lipoprotein (HDL, good cholesterol) and triglyceride levels. Niacin is a vasodilator which expands the blood vessels. Other functions of...
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...Marketing Plan STUDENTS MKT 421 University of Phoenix DATE Professor Pepsi B Energy Marketing Plan: Phase One Pepsi is performing a marketing control of their recent release of the Pepsi Diet Slim can, evaluating the successes and the failures of product. Based on the market successes of the Pepsi Diet Slim can, Pepsi is planning to develop a sugarcane-based Pepsi energy drink consisting of vitamin B12 and other B vitamins. This new product is packaged in a format similar to the Pepsi Diet Slim to offer a new look to Pepsi’s soda cans and to compete with the irregular shapes of existing energy drinks. Pepsi B Energy is to cater to customers who want to drink a healthier Pepsi. Pepsi B Energy’s Marketing Plan Phase One is designed to develop the basics of a marketing strategy for Pepsi B Energy. Pepsi B Energy’s Marketing Plan Phase One provides an overview of PepsiCo, a brief description of the product, the importance of marketing for PepsiCo, a SWOTT chart for Pepsi B Energy, and the preferred marketing research approach for Pepsi B Energy. PepsiCo Pepsi was founded in 1898 by a druggist from North Carolina named Caleb Bradham. Through a series of acquisitions and other business dealings, Pepsi became PepsiCo. PepsiCo currently produces a variety of beverages, many in partnership with other companies. PepsiCo sell soft drinks, juice drinks, sport drinks, bottled and enhanced waters. Recently...
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...considered to be the leading cause of death to date. There are many factors that contribute to cardiovascular disease. Some factors are conventional and straightforward, while others are unconventional and overlooked (Dwivedi, Tripathi, Shukla, Khan, Chauhan, 2011). Homocysteine is an amino acid found in the body that helps to build and maintain tissue. High levels of homocysteine have been linked to endothelial damage to the blood vessels. This damage can lead to plaque formation, thus atherosclerosis can ensue (American Heart Association, 2012). Although there are many causes of hyperhomocysteinemia, research has shown that nutritional replacement has helped to lower the level. Folic acid and B vitamins have shown to decrease homocysteine levels and thus help decrease plaque formation. Patients with high levels of homocysteine are instructed to include folic acid and b vitamins in their diet, restrict methionine, and exercise. Homocysteine is an unconventional risk factor for cardiovascular disease, and can also be used as a risk marker (Milani & Lavi, 2008). Homocysteine and The Cardiovascular System Cardiovascular disease involves all the diseases that affect the heart and vessels. There are many different diseases that affect the cardiovascular system. Atherosclerosis is one of these diseases. Atherosclerosis is characterized by the accumulation of soft, fatty and fibrinous deposits in the arterial vessel walls. These deposits later harden with time. This process...
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...CONFIDENTIAL HM/JUN 2012/HTM600/605/HTH600 UNIVERSITI TEKNOLOGI MARA FINAL EXAMINATION COURSE COURSE CODE EXAMINATION TIME HOSPITALITY RESEARCH METHODS HTM600/605/HTH600 JUNE 2012 3 HOURS INSTRUCTIONS TO CANDIDATES 1. This question paper consists of two (2) parts : PART A (40 Questions) PART B (3 Questions) 2. Answer ALL questions from all two (2) parts : i) ii) Answer PART A in the Objective Answer Sheet. Answer PART B in the Answer Booklet. Start each answer on a new page. Do not bring any material into the examination room unless permission is given by the invigilator. Please check to make sure that this examination pack consists of: i) ii) iii) the Question Paper an Answer Booklet - provided by the Faculty an Objective Answer Sheet - provided by the Faculty DO NOT TURN THIS PAGE UNTIL YOU ARE TOLD TO DO SO This examination paper consists of 11 printed pages © Hak Cipta Universiti Teknologi MARA CONFIDENTIAL CONFIDENTIAL 2 HM/JUN 2012/HTM600/605/HTH600 PART A MULTIPLE CHOICE Choose the most appropriate answer for each question. Shade your choice on the Objective Answer Sheet. 1. A scientific explanation that remains tentative until it has been adequately tested is called a (n) a) b) c) d) 2. Theory Law Hypothesis Experiment A Study to determine the degree of relationship between two events is called a) b) c) d) Naturalist observation The correlational method A controlled experiment The survey method 3. A researcher observes the confrontation...
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...CHAPTER 1 The Problem and Its Background Introduction One of the agricultural countries in Asia is the Philippines that wealthy when it comes to different varieties of vegetables, fruits and other edible crops that provide people the basic needs in life. But it is also a fact that some of these products cannot be improved due to lack of knowledge on how these products can be transform into food. Philippines have numerous crops and still not all aware of many different vegetables here thus they are not aware of the countless nutrients they can get from it. A remarkable nutrient that gives benefits that can improve one’s health. Since Philippines have been conquered by many races, it is possible to adopt some of their culture and one of the greatest impacts on us was the Spaniards. As the time goes by, Spaniards introducedsome of their food like the braso de marcedes, champorado, ensaymada, mechado, pan de sal, polvoron and many more. Filipinos inherited Pan de sal from the Spaniards who once colonized the country, but as the years passed Filipinos made some revisions and declared as our own. Way back 16th Century, the Spaniards introduced the breads that comes in rolls and served during breakfast. Spaniards trained Filipinos on how to make bread and until now, the techniques are still there. Pan de sal, which literally means “bread of salt”, is typical Filipino bread that is traditionally served as a breakfast roll. Pan de sal is made of flour, yeast, sugar and salt...
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...NATIONAL CENTER FOR CASE STUDY TEACHING IN SCIENCE The Evolution of Human Skin Color by Annie Prud’homme-Généreux Life Sciences Quest University, Canada Part I – Skin Cancer “Stop it!” called Tatiana, playfully. Her boyfriend, Zach, was inspecting her skin very carefully. “Look,” he answered her, his voice taking on a more serious tone. “Today a woman walked into the clinic for her annual physical. Everything about her seemed fine. She leads a balanced lifestyle, she eats well, she exercises: she’s healthy! But as she was about to leave, I noticed a mole on her arm. It had many of the warning signs of skin cancer. So, I removed the mole. This woman now has to wait for the lab results to see if it was cancerous. If it is, maybe we caught it early enough to treat it, and maybe not. Either way, her life is changed. I just want to make sure you don’t have any suspicious moles, okay?” Tatiana relented and allowed Zach to examine her skin. She asked: “Do only white people get skin cancer?” “No, people of all skin tone can get skin cancer, but it does occur more frequently in Caucasians.” Questions 1. What are the causes of skin cancer? 2. Why are Caucasians more at risk of skin cancer than other populations? 3. At what age does skin cancer typically occur? Is the incidence of skin cancer greater in youth or old age? “The Evolution of Human Skin Color” by Annie Prud’homme-Généreux Page 1 NATIONAL CENTER FOR CASE STUDY TEACHING IN SCIENCE Part II – Skin Pigmentation...
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...TECHNOLOGY DEPARTMENT OF FOOD TECHNOLOGY A TERM PAPER WRITTEN FOR THE PARTIAL FUFILLMENT OF THE COURSE FST 217 TOPIC ORANGE JUICE (GROUP 8) BY NWANKWO HAPPINESS .U. 2014/ND/34762/FT LECTURER: MR. TOPE MARCH 2016 INTRODUCTION This term paper is about Orange Juice and how it is produced and gotten. ACKNOWLEDGEMENT My foremost gratitude goes to Almighty God, JEHOVAH, who has led me thus far. I also want to appreciate the effort of my Family members most especially Mrs Nwankwo Happiness .U. who has been helping me both financially and whose love has kept me going. Also my friend who helped me to type this work. ORANGE JUICE Orange juice is the liquid extract of the fruit of the orange tree. It is made by squeezing the fresh orange. Some commercial orange juice with a long shelf life are made by drying and later re-hydrating the juice, or by concentrating the juice and later adding water to the concentrate. Others are made by pasteurizing the juice and removing oxygen from it, necessitating the later addition of a flavor pack, generally made from orange products. It is known for its health benefits, particularly its high concentration of vitamin C. It comes in several different varieties, including blood orange. Orange juice is made from unfermented fresh oranges and provides many benefits for the body. Fresh orange juice is the richest source of vitamin C and fulfills an entire day’s worth of vitamin C in just one serving. Chock full of useful minerals...
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...benefits of specific nutrients, weight management and fitness, and the effects of nutritional deficiencies. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: • • University policies: You must be logged into the student website to view this document. Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly different depending on the modality in which you attend class. If you have recently changed modalities, read the policies governing your current class modality. Course Materials Grosvenor, M. B., & Smolin, L. A. (2006). Nutrition: Everyday choices. Hoboken, NJ: John Wiley & Sons. All electronic materials are available on the student website. Please make sure you review each week’s Overview Post for specifics on grading!! Bolding Syllabus 2 SCI/241 Version 6: 6.18.2012 – 8.19.2012 Week One: Fundamentals of Health and Diet Details Objectives 1.1 Identify how nutrient intake affects current and future health. 1.2 Identify the six different classes of nutrients & their functions. 1.3 Use the ChooseMyPlate and DRI recommendations as a tool for...
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...Pantothenic Acid, Vitamin B5 for Acne Virtually everyone remembers the frustrating experience of acne with small inflamed dots called pimples or blackheads. For the young woman concerned about self-image, skin complexion is important. One or two strategically placed pimples can be intolerable. For some, acne can progress, leading to scarring and disfigurement, with pitting and nodularity called Acne Vulgaris. While some are spared this chronic ordeal, others endure many years of ineffective treatments by a succession of dermatologists. Although some treatments such as Accutane™ may offer success, there is a price in terms of serious adverse side effects. What Causes Acne? Acne is caused by excess oil called sebum which originates in the sebaceous glands at the root of the hair follicles. This oily build may occlude the duct in the skin causing blockage and infection. "Popping the pimple” is a home remedy which forces the occluding plug to pop out of the pore, providing drainage and temporary relief. Common Causes of Acne Acne is a common adverse side effect of synthetic birth control pills which mimic testosterone. Elevated testosterone levels in males and females are associated with increased oil production in the skin resulting in acne. A common genetic mutation called atypical CAH (congenital adrenal hyperplasia) causes increased testosterone in females resulting in acne. PCOS (polycystic ovary syndrome) syndrome is associated with increased testosterone...
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...Market Research Competitive Profiles Iams Multi-Cat Chicken & Salmon ProActive Health (Market Leader) Size: 16.5bl Price: $ 34.89 Features: • 100% complete and balanced nutrition for all adult cats in your household. • High-quality protein-rich sources like chicken, salmon and egg for building lean muscles and improving overall body condition. • Beets, whole grains and corn support the digestive system and reduce hairballs. • It's enriched with amino acids for energy, vitamins and minerals, taurine for a strong heart and rich fatty acids like omega-3s for a luxurious coat. • Each delicious crunchy kibble breaks up plaque and tartar that can lead to bad breath and gum disease Message: This Iams ProActive Health formula has PreBiotics that work inside the digestive tract to promote healthy digestion and strong defenses. Healthy inside. Healthy outside Whiskas® Meaty Selections Size: 15bl Pirce: $ 15.99 Features: • 100% complete and balanced nutrition for all life stages. • Perfect mix of chicken and turkey flavored kibbles. • Each is double...
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...No. 12> Advertisement Email Share Get Permissions Get Citation Figures Slideset (.ppt) PDF Reviews | 17 December 2013 Vitamin and Mineral Supplements in the Primary Prevention of Cardiovascular Disease and Cancer: An Updated Systematic Evidence Review for the U.S. Preventive Services Task Force FREE Stephen P. Fortmann, MD; Brittany U. Burda, MPH; Caitlyn A. Senger, MPH; Jennifer S. Lin, MD, MCR; and Evelyn P. Whitlock, MD, MPH [+] Article and Author Information See Also: Published Letter: Padayatty et al Published Letter: Dror et al Published Letter: Hemilä Published Letter: Bolland et al Published Letter: Fortmann et al Oral High-Dose Multivitamins and Minerals After Myocardial Infarction: A Randomized Trial Long-Term Multivitamin Supplementation and Cognitive Function in Men: A Randomized Trial Enough Is Enough: Stop Wasting Money on Vitamin and Mineral Supplements Ann Intern Med. 2013;159(12):824-834. doi:10.7326/0003-4819-159-12-20131217000729 Text Size: A Related Articles Filter By Topic > Vitamin, Mineral, and Multivitamin Supplements for the Primary Prevention of Cardiovascular Disease and Cancer: U.S. Preventive Services Task Force Recommendation Statement Ann Intern Med. 2014;160(8):558-564. Routine Vitamin Supplementation To Prevent Cancer and Cardiovascular Disease: Recommendations and Rationale Ann Intern Med. 2003;139(1):51-55. CME [+] View More A A This article was published online first at www.annals.org on 12 November...
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...Moringa oleifera: A Review of the Medical Evidence for Its Nutritional, Therapeutic, and Prophylactic Properties. Part 1. Jed W. Fahey, S c.D. PEER REVIEWED Johns Hopkins School of Medicine, Department of Pharmacology and Molecular Sciences, Lewis B. and Dorothy C ullman C ancer C hemoprotection C enter, 725 N. Wolfe Street, 406 WBSB, Baltimore, Maryland, USA 21205-2185 Email: jfahey@jhmi.edu Trees for Life Journal 2005, 1:5 The electronic version of this article is the complete one and can be found online at: http://www.tfljournal.org/article.php/20051201124931586 Receiv ed: September 15, 2005; Accepted: November 20, 2005; Published: December 1, 2005 Copyright: ©2005 Jed W. Fahey This is an Open Access article distributed under the terms of the C reative C ommons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. Moringa appears to be a nutritional and medicinal cornucopia. The author, a Western-trained nutritional biochemist who has studied some of Moringa’s phytochemicals for almost a decade, gives a brief commentary and extensive references, and presents a table introducing some of the tree’s most intriguing features. This is the first article in a series, and will be followed by more detailed analysis of some of the strongest claims made regarding this edible plant. Vie Art Abstract Moringa oleifera, or the horseradish tree, is a pan-tropical species...
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