...write about in my final paper is, renting an apartment or house is better than buying. My point of view on this topic is just that, in today’s economy renting is much better than buying a house. Every day you here of more and more families losing their homes either due to rising interest rates or a lay off and they just can no longer afford to make their payments therefore they end up losing their home. In these tough economic times, why would anyone want to risk something as big as their family’s home? Although renting may not lead to home ownership, it is much less of a risk than jumping into something that you are simply not ready for. On top of the lesser risk value, renting can at the end of the day be quite a bit cheaper. For instance when you rent, if something goes wrong in the apartment/house the only thing you have to do is call your landlord and they will either come and fix it or call someone out to fix the problem which ultimately will save you hundreds if not thousands of dollars. Paragraph two: When writing my point of view on “Renting an apartment is a better option than buying a house” I plan to let the reader see my point of view on the situation. I think that persuading the reader with my argument, renting is the better option, will be rather simple because I am very passionate about this. I think that possessing an emotional investment will help me to be able to show my point and grab the reader’s attention. Currently, renting a home allows you to have much...
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...Marketing C212 Suzanne Arciga 6/2/2016 A1. New Products and Services Mary Kay was started in Dallas, Texas, with only five products. The entrepreneur, Mary Kay Ash, biggest dream was to transform; inspirer and help women obtain success. Currently Mary Kay offers more than 200 premium products. The product assortments are innovative skin care, tantalizing makeup and unforgettable fragrances. Mary Kay is currently available in 35 markets on five continents worldwide and sales of Mary Kay are about $4 billion in wholesale sales worldwide. Subsequently since 1990, Mary Kay Inc. has experienced substantial growth, opening in more than 20 new markets around the world. In June 2007 there was talk about a corporation by the name of Lugo and Alejandra Aguzzi, that would be selling the popular USA women's cosmetics brand Mary Kay in Costa Rica. Lugo and AA launched a website for online buying and telemarketing company- 24/7 hotline; with no success. There are currently no Independent Beauty Consultants nor does Mary Kay have Costa Rica listed on the website that includes 35 markets on five contents for other countries. I propose two new services: 1) No tax or shipping costs for online purchases for Costa Rican residence 2) Build a store in Costa Rica where customers can walk-in and buy; without feeling the pressure of a consultant. Need and Existing Global Market Listed below are 3 methods/ways that there is both a need as well as an existing global market for the...
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...Autrement in Paris in November 2007 with a few minor changes in the final French text. I am very grateful to Philippe Godard - www.autrement.com/collections.php?col=277 for his editorial support, and to Autrement for allowing me to make the English version accessible here. INTRODUCTION This book is about the history of money: how did it begin? how has it evolved to the present day? what has it enabled humans to achieve? and why do so many people in the world today have problems with it and suffer from the way it works? The book is also about the future: how may money develop further? how might we want it to develop? Humans are the only creatures that use money. Animals and birds and insects and fishes and plants exist together in the world without it. But in human societies the earning and spending of money has become one of the most important ways we connect with one another. Most of us have to have money. We need to get enough coming in to match what we need to pay out. We all need to understand at least that much about money. But there is more to it than that. Over the centuries, money has reflected changes in politics and government, in economic life and power, in science and technology, in religious and other cultural beliefs, in family and neighbourhood life, and in other aspects of how we live. And it has not just reflected those changes; it has also helped to bring them about. Knowing something about how that has happened can help us to see how the role of money in people's...
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...Wells Fargo Group Marketing 304 Professor Kiesler 2:00 P.M. – 3:15 P.M. T/Th 9 May 2007 [pic][pic] Wells Fargo: Marketing Plan Kevin De Place Bill Ho Ryan Neal Diana Suranyi Kevin Yetter Executive Summary Our team constructed a marketing plan of the company Wells Fargo. The first half of the report covers the company background by finding information about it, its competition, and the environment to see how the company stands. The second half of the report deals with a new product, tax preparation, and how it will be implemented into Wells Fargo. When analyzing the company, we found that it is viewed as the largest bank in the United States by physical size. The company have “2000” child companies and their advertising style is very recognizable with the stagecoach theme. The biggest competition to Wells Fargo is Bank of America. There are many trends that are looked at that could affect the banking industry. Some trends include the environment, government policies, technology, and much more. These trends show how the industry should view what is going on in the market that could affect how consumer’s perceptions are changing in the market. After the trends were analyzed, our team analyzed the customers and put them into segments. These segments are relevant because of the different ways that consumers look at the bank industry. The segments were then used to make the target market...
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...Wells Fargo Group Marketing 304 Professor Kiesler 2:00 P.M. – 3:15 P.M. T/Th 9 May 2007 [pic][pic] Wells Fargo: Marketing Plan Kevin De Place Bill Ho Ryan Neal Diana Suranyi Kevin Yetter Executive Summary Our team constructed a marketing plan of the company Wells Fargo. The first half of the report covers the company background by finding information about it, its competition, and the environment to see how the company stands. The second half of the report deals with a new product, tax preparation, and how it will be implemented into Wells Fargo. When analyzing the company, we found that it is viewed as the largest bank in the United States by physical size. The company have “2000” child companies and their advertising style is very recognizable with the stagecoach theme. The biggest competition to Wells Fargo is Bank of America. There are many trends that are looked at that could affect the banking industry. Some trends include the environment, government policies, technology, and much more. These trends show how the industry should view what is going on in the market that could affect how consumer’s perceptions are changing in the market. After the trends were analyzed, our team analyzed the customers and put them into segments. These segments are relevant because of the different ways that consumers look at the bank industry. The segments were then used to make the target market...
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...Strategy, 5-6 Marketing Mix, 6 Target Markets, 6-7 Micky Thakkar Marketing Objectives and Goals 7-10 Paul Noonan/Micky Thakkar Advertising and Promotion Strategies 10-13 Environmental Analysis and Porter Analysis 13-15 Christina Carroll SWOTs 15-19 Netflix SWOT Redbox SWOT Blockbuster SWOT Competitive Advantage Strategic Focus Paul Noonan Financials 19-20 Future Trends 20 Recommendations 20-22 All Questions 22-25 Bibliography 26 Compiled by Paul Noonan The History of Blockbuster Inc. Blockbuster’s mission statement is “To be the global leader in rentable home entertainment by providing outstanding service, selection, convenience and value.” Blockbuster is an American based chain of retail stores renting DVD, Blu Ray, and video games. They have over 9,000 locations in the US and 25 other countries worldwide. It is headquartered in the Renaissance Tower located in Dallas, Texas. The first store was opened in Dallas, Texas 1985 by David Cook. Cook had started a company called Cook Data Services Inc. in 1982 selling software to Texas’s oil and gas industries.[i] When the industry went flat Cook was searching for another source of revenue. His wife a movie fan suggested getting into the movie rental business. At the time rental stores were small, specialized, and inefficient. These stores were mainly family oriented stores that provided few former big hit movies. Cook recognized if they displayed the movies, provided a large former...
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...Foreclosure Crisis in Florida and Beyond: Suggested Conflict Resolution Framework For Resolving this Crisis American Dream (or) American Nightmare [pic] [pic] David W. Puckett Email: dpuckett@dvergence.com Skype: david.w.puckett Twitter: davepuckett@twitter.com Phone: 813.727.3583 Introduction Each day there are stories reported in the news about mortgage foreclosures, detailing the single biggest financial crisis to hit the nation that is creating a strangle-hold on our economy and preventing economic recovery. While the entire nation has been stunned, the crisis has disproportionately affected the states of Florida, Nevada, Arizona, California and Georgia; these states were hit with an unprecedented loss of value in residential real estate. According to the leading provider of real estate industry statistics, Realtytrac.com (2011), one in every 611 United States housing units had a foreclosure filing during the month of July 2011 and it appears that the foreclosure processing delays, combined with the smorgasbord of national and state-level foreclosure prevention efforts such as loan modifications, lender-borrower mediations and mortgage payment assistance for the unemployed may be allowing more distressed homeowners to stave off foreclosure.. A CNBC report said that the falloff in foreclosures is not based on a “robust recovery in the housing market but on short-term interventions and delays that will extend the current housing market...
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...Netflix Video Game Streaming Name MKT/421 Date Instructor Name Netflix Video Game Streaming Marketing Plan: Phase I Trying to introduce a new product or service into an already well-established industry can be an intimidating, yet profitable idea. Take Netflix and the media rental industry as an example. In 1997, Netflix made their debut into the online media rental industry (Netflix, 2013). About 10 years later, their flat rate monthly rental fees, their stellar DVD-by-mail service, and their streaming media options had turned Netflix into a media rental powerhouse. However, video games are one aspect of media rental and streaming that the company has consistently steered clear of. To demonstrate that Netflix could (and perhaps should) offer video game rental and streaming options as their next step for growth, a marketing plan can be established. This marketing plan should include: an overview of the Netflix organization; a description of the proposed video game services; an explanation of the significance of this new service to Netflix; a SWOTT (strengths, weaknesses, opportunities, threats and trends) analysis of this service; and the marketing research approach and strategy that would be used to implement video games into Netflix’s service lineup. Organization overview. Established in 1997, Reed Hastings and Marc Randolph founded Netflix with one goal; to revolutionize the way people enjoyed entertainment (Netflix, 2013). At its inception, Netflix was a membership-based...
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...INSIGHTS NEW YORK: A PROPERTY RISING STAR ON THE HORIZON LONDON RESIDENTIAL PROPERTY OUTLOOK: THE BEST JUST GOT BETTER FENG SHUI: USHERING IN THE YEAR OF THE GOAT PropertyGuru Outlook Report 2015 2 PREFACE It without a doubt property still remains a hot button issue for Singaporeans. From speculation about whether the cooling measures will be eased to predictions of just how much market prices will continue to fall, the topic has dominated conversations of many first-time buyers, upgraders and investors. In 2014, the decline in Singapore’s private residential and HDB resale market, showed no signs of abating. Restrictions on access to mortgage capital because of the Total Debt Servicing Ratio (TDSR) has, to a large degree, influenced the reinforcement of these behavioural patterns and will continue to so – at least for the majority for 2015. And with the government reiterating that they will not relax the existing policies, status quo looks set to place further pressures on the already subdued market. Nonetheless, real estate is still a favoured asset class. Aside from buying and selling, it appears that more people are choosing to rent out their properties or searching for property to invest beyond our shores while at the same time observing how domestic trends evolve. As part of our brand philosophy to give property seekers relevant information in order to make better property decisions, we hope...
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...provide suggestions and feedback related to the core values. Staffing is also involved as they incorporate their core values into the hiring process, particularly the desire to hire people who are humble. Although less obvious, Leading and Motivating are present as well. Employees involved in defining the company’s core values are quite likely to find their work more satisfying and rewarding. Leadership is evident as there is a clear vision and desire to develop and implement the core values with a willingness to sacrifice short-term gains for long-term benefits. They are protecting their company culture and sticking to their values. This would not be possible without strong leadership. Annotation 1c Learning Under Fire Question: Why is military combat experience a fertile training ground for managers and entrepreneurs? Use...
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...Executive Summary The Household Appliance Manufacturing industry felt the pressure in the past five years to 2012 due to the effects of the changing real estate market. Like most producers of household goods, appliance manufacturers watched demand grow during the real estate surge through 2006 and then watched it decline when the housing market weakened. As consumers move into new homes, they will more than likely purchase new appliances. Therefore, activity in the residential real estate market directly affects household appliance manufacturers. As a result of the subprime crisis and housing market collapse, industry revenue has declined at an estimated average annual rate of 6.3% to $15.2 billion in the five years to 2012. Introduction The household appliance industry is an innovative industry depending upon the ever changing market. We take into consideration the five environs of a situation analysis including: competitive, political, social, cultural and economical environment to assess the nature of the industry presently and to predict the direction of the market. We need these set of environs to effectively conduct a long term marketing plan for a company that is thriving in this industry. We will attempt to outline the industry overview, competitive landscape and the products, operation, & technology to further conduct our analysis in a detailed scope of the market. Our perspective will be reflected in our outlined short and long term strategic recommendations...
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...Trump 1 I’ve decided to do this leadership profile assignment on the Donald Trump for several different reasons. First off real estate is my profession and it’s what I truly love and believe in. Also, I feel with the current economic situation that we are in; it would be a very interesting subject to report on. Since we are in the worst economy since the Great Depression and a terrible housing market, it would make it more interesting. However, there are some people like Donald Trump that are taking advantage of the economy and thriving and growing their business. Also, Donald has experienced his own rough times before. In the early 1990’s, he was billions upside down and on the verge of losing everything. Consequently, he worked his way out of it and has grown his business since. He has ventured into new businesses and has gone main stream into television. Since the Trump Organization operates in many different aspects of real estate including everything from: purchasing, brokering, and leasing, etc. I feel it would be excellent topic to do this assignment on. Donald has had many major accomplishments in his life and has plenty of failures as well. Most recently, he is known for his reality show “The Apprentice.” His show he is both the host and the producer. Each week contestants are given a task and if you are successful you will get to stay another week. If you team loses, one of your members will be brought back into the board room and someone will get...
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...Stansberry Research is the largest independent source of financial insight in the world. It delivers unbiased investment advice to self-directed investors seeking an edge in a wide variety of sectors and market conditions. Stansberry Research has nearly two dozen analysts and researchers – including former hedge-fund managers and buy-side financial experts. They produce a steady stream of timely research on value investing, income generation, resources, biotech, financials, short-selling, macroeconomic analysis, options trading, and more. The company’s unrelenting and uncompromised insight has made it one of the most respected and sought-after research organizations in the financial sector. It has nearly one million readers and more than 500,000 paid subscribers in over 100 countries. About the Author Porter Stansberry founded Stansberry Research in 1999 with the firm’s flagship newsletter, Stansberry’s Investment Advisory. He is also the host of Stansberry Radio, a weekly podcast that is one of the most popular online financial radio shows. Prior to launching Stansberry Research, Porter was the first American editor of the Fleet Street Letter, the world’s oldest English-language financial newsletter. Today, Porter is well-known for doing some of the most important – and often controversial – work in the financial-advisory business. Since he launched Stansberry’s Investment Advisory, his string of...
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...REPORT ON “EUROPE – CULTURE, HISTORY & ECONOMICS” “Based on Seminar delivered by Prof. Dr. De Meuter” Submitted To: Submitted By: PROF. DR. DE MEUTER GROUP 7 NIDHI SHARMA RICHARD SUMAN HIMANSHU SAHNI MAHESH DILIP REDDY European culture & history LESSONS OF HISTORY: * Historical truth & historical books doesn’t always actually say or what it meant in the books. * They books are changed from time to time according to the situations and conditions. Example of Christopher Columbus who discovered America has been discussed in the class, where the actual evil intentions of Columbus were discussed who started his journey in search of India and discovered America. Here the myth is said as a history but the factual reality is left behind. Perennial philosophy: The perennial philosophy says about the whole world’s religious traditions as sharing a single, universal truth on which the foundation of all religious knowledge and doctrine has grown. In the perennial philosophy the several representations of different countries such as kundalini of India where the seven chakras represents seven energies present around the spine, Greece and the Caduceus / Homer and the Odyssey, Egypt and the Uraeus-Cobra & vulture, South America’s the oroburos, Chinese Dragon and the European alchemy which representation has different meaning has been discussed. Europe and Christianity: ...
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...White Paper Cloud Computing. Alternative sourcing strategy for business ICT. Contents. 3 1. Abstract. 4 4 5 2. Introduction to Cloud Computing. 2.1 A historical background. 2.2 Definitions. 7 7 11 12 3. Flexible ICT services - more than just a dream. 3.1 Business needs as a driver of Cloud Computing. 3.2 Status Quo. 3.3 A summary - added value with Cloud Computing. 14 14 14 15 4. Areas and examples of application. 4.1 Cloud Computing in business startups. 4.2 Cloud Computing in companies with existing infrastructure. 4.3 Cloud Computing with business-critical applications. 17 19 20 22 23 5. Dynamic Services – a top-quality Cloud Computing service. 6. Summary. 7. Glossary. 8. List of figures. 9. List of sources. 1. Abstract. The term "Cloud Computing" has been mentioned for just under two years in relation to services or infrastructural resources, which can be contracted over a network. Thus, the idea of renting instead of buying IT is nothing new. And so, Cloud Computing has many antecedents and equally as many attempts to define it. The players in the large world of clouds are Software as a Service providers, outsourcing and hosting providers, network and IT infrastructure providers and, above all, the companies whose names are closely linked with the Internet's commercial boom. But, all these services in combination outline the complete package known as Cloud Computing – depending on the source with the appropriate focus. That which...
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