...Table of Contents Problem Statement………………………………………………………………………… 2 Situation Analysis…………………………………………………………………………... 2 Market and Segmentation Analysis……………….…………………………………. .. 3 Key Factors ………………………………….……………………………………………. 3 Alternative Analysis………………….…………………………………………………….. 3 Recommendations ………………………………………………………………….…….. 7 Action Plan…………………………………………………………..…………………..... 8 Problem Statement: Vincor must choose the best product characteristics, positioning, branding, packaging and distribution strategy to introduce their new alcoholic beverage product in the refreshment market. Situation Analysis • Objectives: • • Vincor’s objective is to have at least a 3-year lifespan in the market, since this would be considered ‘successful’ in the refreshment industry. Unsuccessful products were pulled from the shelves within their first year. 1 • • Background: In 2004, Vincor was the world’s eighth largest producer and distributor of wine and wine-related products. In Canada, Vincor was the market leader with 21% market share. The refreshment category was an important part of Vincor’s business in Canada, and was driven primarily by its Vex and Grower’s Cider brands, each of which sold nearly one million cases in 2005.1 In 2004, refreshments were a $230 million dollar industry in Canada. However, the refreshment category within the alcoholic beverage industry shrank by 6% year over year. Each province...
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...ACCOUNTING H525: MANAGERIAL ACCOUNTING AND CONTROL Winter Quarter 2004 INSTRUCTOR: Professor D. L. Jensen 428 Fisher Hall jensen.7@osu.edu (I check my e-mail several times daily and will respond ASAP) 292-2529 at office (Please leave recorded message; if I'm not in, I'll return your call.) 488-8177 at home (Please leave recorded message; if I'm not in, I'll return your call.) Office Hours: By appointment or chance COMMUNICATIONS CONSULTANT: Ms. Rama Ramamurthy 640 Fisher Hall ramamurthy.3@osu.edu 292-7397 Office Hours: REQUIRED TEXT MATERIALS: Anthony and Govindarajan. Management Control Systems, Eleventh edition. Homewood: Irwin, Inc., 2004 (abbreviated A&G) Supplementary materials (abbreviated S) are sold in a package by CopEz. Some supplementary items may be distributed in class or made available on the Internet. OPTIONAL MATERIALS FOR REFERENCE: Horngren, Charles T., George Foster, and Srikant M. Datar. Cost Accounting: A Managerial Emphasis. Eleventh edition. Upper Saddle River, NJ: Prentice-Hall, 2003 (or another cost accounting text) Kaplan, Robert S., and Robin Cooper. Cost and Effect: Using Integrated Cost Systems to Drive Profitability and Performance. Cambridge, MA: Harvard Business School Press, 1998. Kaplan, Robert S., and David P. Norton. The Balanced Scorecard: Translating Strategy into Action. Cambridge, MA: Harvard Business School Press, 1996. ...
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...Piano di Impresa 2011-2013/2015 Solida creazione di valore per tutti gli stakeholders Basilea 3: vantaggio competitivo per Intesa Sanpaolo, da subito Milano, 6 aprile 2011 Disclaimer This document has been prepared by and is the sole responsibility of Intesa Sanpaolo S.p.A. (the “Company”, and together with its subsidiaries, the “Group”) for the sole purpose described herein. This document and the information contained herein does not contain or constitute an offer of securities for sale, or solicitation of an offer to purchase securities, in the United States, Australia, Canada or Japan or any other jurisdiction where such an offer or solicitation would require the approval of local authorities or otherwise be unlawful (the “Other Countries”). Neither this document nor any part of it nor the fact of its distribution may form the basis of, or be relied on in connection with, any contract or investment decision in relation thereto. The securities referred to herein have not been registered and will not be registered under the U.S. Securities Act of 1933, as amended (the “Securities Act”), or pursuant to the corresponding regulations in force in the Other Countries, and may not be offered or sold in the United States or to U.S. persons unless such securities are registered under the Securities Act, or an exemption from the registration requirements of the Securities Act is available. The content of this document has a merely informative and provisional nature...
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...Racism still have a significant effect on education in America Today? 1. How Organize was the Group? I give the pro side a nine and the con side a 7. I feel like the pro side knew who was going to go up and speak and what information each person was going to speak about. The Con side held little meetings between each rebuttal where it looked as if they were still gathering info and couldn’t get the right response. 2. How prepared was the Group? I give the Pro side an eight and the Con side a 9. The Pro side had a lot of very interesting comments and situations about racism in school, but really no proof, they were just statements or situational. I feel like the Con side had an answer for everything they said and had facts to support their answers. 3. How persuasive was the presentation? I gave the Pro side a Ten and the Con side a seven. I feel like the Pro side might not have had the most facts or information to back up their statements but I feel like the way the spoke with so much emphasis and persuasion in their voice it was hard to disagree with them. The Con side had all the write info but none of the right speakers. Their voices were all pretty low and some words you couldn’t even understand. 4. Rate the Delivery. I gave the Pro side a 10 and the Con side a 7. The pro side was just on point with delivery. They were persuasive, forceful, and very clear on the point they were trying to make...
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...attraverso varie tecniche di combattimento allena in particolare la resistenza e rinforza la muscolatura della schiena. Attraverso questo corso intensivo e grazie a facili sequenze di passi, stimoli la combustione dei grassi, alleni la resistenza e rinforzi l‘intero corpo. Ottimo per tutti coloro che vogliono ottenere dei risultati in poco tempo. KETTLEBELL TABATA WORKOUT PUMP BASICS Massima efficacia nel minor tempo possibile – questo impegnativo allenamento intervall col Kettlebell ti porterà fino al tuo limite massimo e rinforzerà i gruppi muscolari più importanti del tuo corpo. Una serie di esercizi mirati e indicazioni specifiche sul loro corretto svolgimento ti preparano in modo ottimale all‘allenamento con il bilanciere o con i manubri. RHYTHM ’N DANCE BACK ’N BALANCE URBAN FITNESS BOOT CAMP Musica coinvolgente, varietà delle coreografie e tanto divertimento rendono questo workout di danza un ottimo ed efficace strumento...
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...below. By using only those creditors I was able to build stellar business credit inside of 4 months. No, you don't need good personal credit to build business credit but it certainly doesn't hurt if you do have good personal credit. Finally, even though it's important to build solid business credit, I strongly recommend that you begin building strong personal credit as well. It's nice to have a double arsenal of both good personal and business credit. When I say "pros" I mean that it is what makes it easier to get business credit from the creditor. When I say "cons" it doesn't necessarily mean that it's a "con" but rather they are extra steps/requirements needed to get the business credit. Here are the resources: 1) Advanta Business Credit Card - www.advanta.com Pros: Outstanding balance does not appear on personal credit reports Cons: Requires good personal credit Requires a personal guarantee 2) American Express - www.americanexpress.com Pros: Outstanding balance does not appear on personal credit reports Cons: Requires good personal credit Requires a personal guarantee www.SecretsToBusinessCredit.com Copyright © 2009 1 RESOURCE DIRECTORY BUSINESS CREDIT RESOURCE DIRECTORY - MONICA MAIN 3)...
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...Europa Page 1 of 10 A un click Servicios Canales Recomendamos top b squedas amigas Inicio Documentos Tests Aulas Chuletas Amor Foros Postales Envía tus apuntes Industria y mercado en Europa Europa. Industria. Mercado de productos. Mercadeo. Empresas europeas. Situación financiera. Análisis financiero. Análisis de la industria. Análisis DAFO (Debilidades, Amenazas, Fortalezas, Oportunidades). Fortalezas. Debilidades. Oportunidades. Amenazas. Fabricación de baldosas. Azulejos Administración y Dirección de Empresas / Dirección Estratégica y Política de Empresa Industria y mercado en Europa Ficha resumen del documento Industria y mercado en Europa Versión PDF Industria y mercado en Europa Versión para descargar “Stacey Tile Company” Índice Pág. Portada 01 Índice 02 Introducción 03 PDF created with pdfFactory Pro trial version www.pdffactory.com http://html.rincondelvago.com/industria-y-mercado-en-europa_1.html 17/02/2011 Industria y mercado en Europa Page 2 of 10 Desarrollo • Análisis de la Industria 04 • Análisis del Financiero 05 • Análisis del Entorno Cinco Fuerzas Porter 06 • Análisis Interno Cadena de Valor 07 08 09 10 5. FODA 11 Visión y Objetivos 12 Estrategia 13 Bibliografía 14 Introducción Desde 1968 Stacey Tile, sufre pérdidas todos los años, empresa dedicada a la fabricación de baldosas y azulejos, pero la empresa había estado fabricando principalmente baldosas. Con estructura propia,...
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...The Aspects of Internal Hiring Vs. External Hiring: Pros and Cons Calvin Bowens WRTG 394 Advance Business Writing 1 October 2014 Professor John Ross Executive Summary This research provides an evaluation of the historic and current practices used to select internal employees for promotion in mid-level manager position versus selecting external candidates to fill those positions. Methods of this evaluation will include pros and cons, site managers and human resource team feedback, as well as, corporate leadership take on possible approaches. Results of this evaluation show that each hiring requirement is unique in nature when referring to positions of leadership. All members interviewed or who shared their insight stated having a clear understanding of what higher level leadership wants and demands must be established up front. Therefore, assumptions of these higher level expectations almost always end in failure of the newly hired external candidate or the internally hired employee. In addition, research finds current business practice being utilize in the company does not support selecting internally or externally. There are several areas requiring further attention and investigation, to include possible remedial training for human resource generalist and site managers for the sole purpose of building staff confidence and growing leaders from within. Corporate leaders have taken the hands-off approach to hiring mid-level managers. With that said, a clear and concise...
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...Immigration Pros and Cons The following article explains the immigration pros and cons in detail. Read on to know whether immigration is advantages for the host country and the immigrant or not... Immigration, which can be defined as the moving away of people, from one's own country to another country, in search of better standards of living or for education or to escape any ill circumstances in one's own country, has been a world phenomenon since ages. Today, with globalization and the entire world becoming a kind of single economy, where people are free to move about to work or do business in any other country, immigration is pretty common and a large phenomenon. Although, there are both advantages and disadvantages of immigration, still they do not deter people from moving away from their own native land to live in some other country. Given below are the commonly experienced and observed immigration pros and cons. Pros and Cons of Immigration Pros: Better Standard of Living One of the most important advantages of immigration, on an individual level, is that people are able to earn a lot more than in their native country and thus, have a better standard of living. Personal and Professional Growth Another advantage of immigration is that when people from different cultures, with their own set of values and ways of working, come in contact, they tend to imbibe some of the useful and good values and working methods of the others and thus, grow as individuals and professionals...
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...scheduling programs for execution, and coordinating the execution of programs. Each operating system has its own pros and cons. Three operating systems I will take a look at in this report are: MacOS Sierra, Ubuntu, and Windows 8. MacOS Sierra was initially released on September 20, 2016. It is the thirteenth release of MacOS, which is Apple’s operating system for Mac computers. Sierra is preceded by OS X El Capitan and succeeded by MacOS High Sierra. It is named after the Sierra Nevada mountain range in California, the home of Apple. Sierra has some pros to it. One pro is that it is a smooth, easy, and free upgrade from its predecessor OS X El Capitan. Sierra also performs better than El Capitan. Another pro to Sierra is that it integrated Siri, an assistant which uses user voice input to answer questions, make recommendations, and perform actions. A third pro to Sierra is that it added support for Apple Pay, a payment and digital service that lets users make secure purchases and send and receive money from others. The final pro I will mention is Sierra’s enhanced security features. One example of this is that a user can now unlock a Mac using an Apple Watch. In addition to its pros, Sierra also has...
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...Form Review Highlights Pros: * "Great environment combined with a perfect work-life balance" in 49 reviews * "Great work environment/culture which makes it a fun place to work" in 45 reviews * "Good benefits; Good company to work for till profits started to slide off" in 36 reviews * "Lots of great people at the company, learned a lot and inspired my career in technology" in 33 reviews * "Good pay, great management, I felt like the work I was doing was important for the company" in 30 reviews Cons: * "No work life balance, limited career advancement, lack of good benefits of tech companies" in 20 reviews * "Senior management (C-Level) does no communicate down to employees well" in 27 reviews * "Poor management decision making processes - not innovative" in 18 reviews * "Upper management doesn't listen to people lower down that actually know what they're talking about" in 15 reviews * "Many bad/useless middle management built up over the years but the layoff did some clean up" in 13 reviews Reviews Dec 8, 2013 “Loved the company and the people.” Software Development Manager (Former Employee) Rolling Meadows, IL I worked at BlackBerry full-time for more than 5 years Pros – BlackBerry was a great company with great people. I still believe the technology is the best in the industry and is only lagging due to customer lack of appreciation of the importance of Mil grade security. Cons – Executive management...
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...football game. We talked about the situation not having anything set up What were the outcomes, positive and/or negative, of this decision? We wore bandanas at the game negative How would you approach a similar decision in the future? Same steps Plan ahead Appendix 1.02C Steps in Decision-Making Directions to Students: Use this graphic organizer to map the steps in a financial decision that you must make. 1. Identify the decision to be made Go to movie 2. Identify resources and gather information 3. Identify options (alternatives) Go another day 4. Identify pros and cons of each option (in boxes below) Option A Pros: go early Cons: eat all snacks before movie Option B Pros: save money for limited Cons: go another day Option C Pros: go late Cons: get home late Option D Pros: save money Cons: not go at all Resources Money car Relevant Information What time does it start 5. going to the movies late because it is better because there is fresher food 5. going to the movies late because it is better because there is fresher food 6. go to the movies 6. go to the movies 7. it was a good outcome 7. it was a good outcome Appendix...
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...MCGUFF CORPORATION The McGuff Corporation is a manufacturing concern operating in St. Lucia. The company has a very successful line of air refreshers branded as ‘Zesty Air”. In 2005, the company launched a line of insecticides under the ‘Vanish’ brand since both air refreshers and insecticides could be produced using 90% of the same equipment and production line. Due to the success of Zesty Air, McGuff Corporation was able to have Vanish stocked on every supermarket shelf in St. Lucia. Vanish’s cost of production is about 15% greater than that of competitors such as BOP and Baygon, due to low, but slowly increasing sales volume. A 750 ml tin of Vanish sells for $7.95, as compared to $ 8.50 for BOP and Baygon. Tony Thorpe, the Marketing Manager is not sure whether this price differential is causing the consumer to bypass the product and label it as ‘cheap’ and ineffective. He wonders whether the plain black and white can is being missed by the consumer. Tony is also not sure how effective Vanish is as compared to its competing brands. Nevertheless, the Zesty Air brand continues to reap resounding success in St. Lucia, and recently in the Grenada market. STEP 1 - KEY BACKGROUND INFORMATION ( BE AS INSIGHTFUL AS POSSIBLE) - INSTEAD OF JUST REPEATING THE INFORMATION IN THE CASE FOR THE BACKGROUND OR SUMMARY YOU CAN BE ANALYTICAL AND CONSIDER KEY STRENGTHS, WEAKNESSES, OPPORTUNITIES AND THREATS AS PART OF THE SAYNOPSIS. Key Strengths An established product...
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...around the globe. One major benefit of physician-assisted suicide is that it ends suffering. According to "Doctor Assisted Suicide Pros and Cons List," as death nears, a lot of physical pain can occur from terminal...
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...be abolished and no longer used. To begin with, a con-perspective on this topic of death penalty include the humanistic ideas and certainty of this deterrent. Numerous amounts of people are against the penalty due to the humanistic ideas of executing people that commit crimes. Just the topic of injecting someone with a drug, beheading someone, or shooting them as a way of execution is as barbaric as it sounds. These “executions have lasted between 20 minutes… an hour… have seen gasping for air, grimacing, and convulsing during executions”(Death Penalty Facts). Individuals being injected with a drug or shot as a punishment goes against the act of humanism, which is a huge concern. In addition, the certainty whether of the criminal is guilty, contributes to one of the many issues that have arisen from the death penalty. In 1973, “140 people have been released from death rows… due to evidence that they were wrongly convicted” (Death Penalty Facts). Overall, one perspective of why the death penalty should be abolished is because it is inhumane and questionable. Furthermore, a pro-perspective of the death penalty is the closure for families and for deterrence. When victims are being killed or injured, many of the families would want to make sure the criminal would attempt another crime. On the night of August 31, Kermit Alexander’s “...mother, sister and two nephews were cold-heartedly shot to death” (Top 10 Pro & Con Arguments). Putting an individual on this penalty would result...
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