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Divers

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Submitted By gitesh
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Diversification is a form of corporate strategy for a company. It seeks to increase profitability through greater sales volume obtained from new products and new markets. Diversification can occur either at the business unit level or at the corporate level. At the business unit level, it is most likely to expand into a new segment of an industry that the business is already in. At the corporate level, it is generally very interesting[clarification needed] entering a promising business outside of the scope of the existing business unit.
Diversification is part of the four main growth strategies defined by the Product/Market Ansoff matrix[1]: Ansoff pointed out that a diversification strategy stands apart from the other three strategies. The first three strategies are usually pursued with the same technical, financial, and merchandising resources used for the original product line, whereas diversification usually requires a company to acquire new skills, new techniques and new facilities.
Note: The notion of diversification depends on the subjective interpretation of “new” market and “new” product, which should reflect the perceptions of customers rather than managers. Indeed, products tend to create or stimulate new markets; new markets promote product innovation.
Contents
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• 1 The different types of diversification strategies o 1.1 Concentric diversification o 1.2 Horizontal diversification o 1.3 When Horizontal diversification is desirable?
 1.3.1 Another interpretation o 1.4 Conglomerate diversification (or lateral diversification)
• 2 Goal of diversification
• 3 Risks
• 4 See also
• 5 References

[edit]The different types of diversification strategies
The strategies of diversification can include internal development of new products or markets, acquisition of a firm, alliance with a complementary company, licensing of new

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...various risks that need to be considered while scuba diving. It discusses in great detail and very accurate the medical issues that divers can potentially face not only during the activity, but also days after the action. Although this article uses a lot of medical terms, it is very useful, because it gives a lot of facts and statistics, which I can incorporate into my presentation. Without going into medical details, I will also be able to use his examples about health concerns. Dr. Peter Germonpré, MD, is the Medical Director of the Centre for Hyperbaric Oxygen Therapy of the Belgian Armed Forces, as well as Medical Director of the Divers Alert Network, and has treated numerous divers, who suffered from injuries during their dives. He is also active in research projects and has published several research articles about diving injuries. This article has been written mainly for medical professionals, similar to a lot of other sources, which I have been using during my research. Hilchey, T. (1995, June 6). Risks to Spine Seen in Scuba Diving. New York Times. Tim Hilchey discusses an article by Dr. Jurgen Reul, who examined the brains, spinal cords, and spines of amateur divers and compared the results to those of nondivers. He concluded that amateur divers are at a higher risk to suffer from nervous system lesions than professional divers or nondivers. I can use this article to add another important risk of diving to my presentation. Although Dr. Reul was writing his article...

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