...BOUTIQUE GYMS (FITNESS STUDIO’S) A NEW TREND TO HEALTH AND FITNESS …. What use to be an environment with one simple concept to improve fitness and health has evolved to a fitness vibe. For starters, nutrition is the key to reaching and maintaining your individual weight loss and fitness goals. What once required a proper diet has now evolved into “nourishing “your body in order for it to function properly and to its upmost potential. In doing so, millions of Americans are making their way to the versa climber. A machine reincarnated from the 80’s for the heart pounding climbing classes. Speaking of what’s old is new again there’s the treadmill for running and to jumpstart the heart even more is a mini trampoline. Needless to say, to put a spin on things, there is Flywheel (indoor cycling); new technology which computes speed and resistance on flat screens in a nightclub scenario. Yet, the key to one’s success is personal training. What use to be a session with a trainer evolved to a partnership journey. In effort to staying or getting back into shape it becomes more of a group experience ( a community). To get the most out of any exercise regime, it is recommended having a set plan and educating yourself about proper workouts. Some of the new exercise trends are Kickboxing, Yoga, Crossfit, and Telemetry. Kickboxing is the best kept secret to getting a firm butt, a smaller waist, toned arms and a lean body. This can be accomplished...
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...High Knee Drill * warm up exercise- do this for 3-5 minutes. 1. Stand in place with feet hip width apart. 2. Drive knee up towards chest and quickly place the foot back on the ground. 3. Drive other knee up in a moderate to fast jog with minimal ground contact time. Squat Jump 3 sets of 15 reps 1) Stand with feet shoulder-width apart, trunk flexed forward slightly with back straight in a neutral position. 2) Arms should be in the ?ready? position with elbows flexed at approximately 90?. 3) Lower body where thighs are parallel to ground. 4) Explode vertically and drive arms up. 5) Land on both feet and repeat. 6) Prior to takeoff extend the ankles to their maximum range (full plantar flexion) to ensure proper mechanics. Boxing 2 sets of 45 seconds 1. Start by fitting yourself with the proper sized gloves. 2. Next you want to hit the bag with a variety of movements. For example a left jab with a right cross, body punches, right cross only. 3. Proceed to hit the bag for the required time or however your cardiovascular program is designed. Lateral Lunge on Box 3 sets of 15 reps Start position: Stand with feet hip width apart. Place hands on waist or out to sides for stability. Step laterally 2-3 feet and place foot onto a box 12-24? high. Bend knee into a lunge. Pushing off foot, return to start position. Continue with same leg or alternate as prescribed. Remember to keep head and back upright in a neutral position. Shoulders and hips should remain squared...
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...Associate Level Material Physical Fitness Worksheet Being physically fit is an important aspect of obtaining optimal health. Becoming knowledgeable about what it means to be physically fit may greatly increase your ability to improve your health and wellness. In this worksheet, you identify the five components of health related fitness. Completing this assignment is a step towards gaining the knowledge needed to better manage your physical fitness. Five Components of Health Related Fitness Table Complete the table below. The first row has been filled in for you as an example. |Components of Physical Fitness |Description |How to Incorporate in Your |Benefit(s) | | | |Life | | |Cardiorespiratory Fitness |Being able to exercise at a |Walk 2 miles at a brisk |Reduced the risk of heart | | |moderate to high intensity for a|pace every day. |disease, hypertension, and high | | |long period of time | |cholesterol. | |Muscular Strength | |Dedicate thirty minutes a |Increases energy and physical | | |Muscle strength is about how |day to use...
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...22 Electronic direct mail 22 Stock sale and monitoring 22 Sales statistics 22 Gant media schedule 23 Potholes 24 Call to Action 24 Appendices 1 26 Brainstorming Method 26 The Worst Idea Method 26 Relationship Analysis Method - Multi-dimensional / morphological matrix 27 Problem based approach using Voice of Customer through product reviews 27 Highs 28 Lows 28 Highs 31 Lows 31 Market based ideation 32 Problem Analysis of workout market 32 Attribute ideation Method 33 Appendices 2 34 Appendices 3 36 Executive Summary PIC and target market summary Health is opening up a new revolutionary advances within the industry of wearable technology. It is at the beginning of a massive mainstream uptake of wearable devices. According to the ABI research (2011), over the next % years, growth in the wearable wireless devices will be driven by the sports, fitness and wellness segment of the consumer market. With such a strong emphasis being placed on establishing a healthier lifestyle, adoption of wearable technology among...
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...It's easy to fall into the trap: A gym buddy passes along a workout tip, and then you pass it on to several people you know. Your kid’s coach gives you advice, and sure enough you hear the same thing from several other parents. So you figure it must be true. But experts say that in the world of health and fitness, myths and half-truths flourish – and some of them may be keeping you from getting the best and safest workout. "Some myths are just harmless half-truths, but many others can actually be harmful. They can cause frustration in working out and sometimes even lead to injury. One reason myths get started, is that we all react to exercise a little differently. So what's true for one person may not be true for another." (Harr, 2001) That said, experts say there are also some fitness myths that just need busting! Running on a Treadmill is Easier on the Knees Sorry, but it is the running itself that stresses the knees, not the surface you’re pounding. To ease the impact on your knees, experts advise varying your aerobic activities: mix running with riding a stationary bike or using the elliptical machine at the gym (Cool, 2012). Crunches Lead to Six-pack Abs Sure they will as long as you also get rid of any belly fat that obscures your abdominal muscles. While crunches strengthen muscles, they won’t burn off the fat in your belly. To flaunt your newly crunched abs you’ve got to trim the fat via diet, cardiovascular exercise and resistance training. And, of course, for...
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...3 Basic Types of Muscle * 1. Skeletal muscle – is voluntary muscle which allows movement of the skeleton and produces body heat. There are two types of skeletal muscle fiber. * Slow –twitch muscle fiber (type I) are oxygen-dependent , produces low force, are slow to fatigue and can contract for longer periods of time. * Fast-twitch muscle fiber (type II) –produces large amounts of force, contract rapidly, are not oxygen dependent but are fast to fatigue. * 2. Cardiac muscle tissue – involuntary muscle tissue which exists only in the heart and facilitates the pumping of the blood through the body. * 3. Smooth muscle tissue – involuntary muscle tissue that lines some of the internal organs, blood vessels and moves food through the stomach and intestines. Connective tissue * Tendons – Each skeletal muscle is surrounded by a sheet of connective tissue that draws together at the ends of the muscle forming tendons. Tendons attach muscles to bones. * Ligaments – Fibrous, connective tissue that connects bone to bone Muscle structure * Within each skeletal muscle there are individual muscle cells called muscle fibers which are connected in bundles. Each muscle fiber extends the length of the muscle. Within each muscle fiber are smaller units called myofibrils. Each myofibril consists of many sarcomeres. The sarcomeres contain proteins called actin and myosin. Sarcomeres are responsible for muscle contraction. The actin and myosin filaments...
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...How Does Fitness Affect a Person's Overall Health Fitness is not just exercising, it is also about eating healthy, too. The point of this research project is to inform others what happens to their body when they are exercising. Another point of this research project is to inform people about the beneficial aspect of good eating habits. Fitness should be a huge aspect of everyone's life. What is Fitness? It is the condition of being physically fit and healthy. It is defined as "a set of attributes that people have or achieve that relates to the ability to perform physical activity." It goes beyond running and lifting heavy weights at the gym. Eating healthy is a also a huge part of being healthy and fit (Newman). 2) How does...
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...Rainier Health and Fitness Rainier Health and Fitness, a non-profit community gym, is a subprogram of Urban Impact. Urban Impact is a Seattle faith-based non-profit with the mission of, ‘Partnering with families and communities to break the cycle of social, material, and spiritual poverty.” As such, Urban Impact facilitates the organization of several smaller outreach programs, one of which is Rainier Health and Fitness (RHF). Located in the Rainier Valley, RHF helps to meet a community need for a fitness center focused on building “a model of the healthiest neighborhood, a place where reconciliation is facilitated as barriers between people are diminished through exercise”. We had the opportunity to speak with two of the employees to discuss...
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...An Analysis of the U.S. Health Club Industry in 2004 and the Role of Bally Total Fitness Executive Summary Introduction The rise of the U.S. health club industry can be traced back to the 1980s and 1990s when the majority of health clubs emerged. By 2004, this $14 billion industry claimed 41 million members. Although the health club industry operated in a perfectly competitive market, several prominent key players gained large market share, including Bally Total Fitness and 24 hour Fitness. This perfect competition encouraged entry of smaller emerging firms into the industry. In 2004, the health club industry consisted of 26,000 clubs in the U.S. Of this growing market, the fifty largest firms were responsible for 33% of industry revenue and 38% of the clubs was not-for-profit. The for-profit industry was divided into the following formats: owner-operated clubs, franchised clubs, design and management companies and health spas. Bally Total Fitness, the largest publicly traded health club operator in the United States in 2004, claimed over 3.6 million members worldwide. This multi-million dollar company had earned a reputation as being the “largest and only nationwide commercial operator of fitness centers” in the United States, a substantial leap from the single modest club that first opened in 1962. Several advantages contributed to Bally’s success over the other health clubs in the industry. CEO...
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... | Assessor Use only | |Result |Date Assessed |Assessor |Satisfactory |N/Satisfactory | | | | |Initials | | | |Final Result |Satisfactory ( |Not satisfactory ( | |Competencies addressed by this module | |SISFFIT416A |Apply motivational psychology to provide guidance on exercise behaviour and change to meet health and | | |fitness goals | |SISFFIT421A |Plan and...
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...| ProposalCompany fitness program and its benefits | | | Table of Contents Executive Summary 3 Introduction 4 Problem Statement 5 Objective of the Project 5 Project Requirements 6 Project Benefits 6 Past Studies 6 Conclusion and Recommendations 7 Executive Summary Company fitness programs have become the necessary for companies in order to be more productive and profitable. Many companies are now showing their concerns for employee’s health related issues and have developed on-site fitness center. I intend to establish on-site fitness centers for employees to become physically and mentally strong and hence their productivity will increase. Therefore, this proposal will highlight the key benefits of on-site fitness centers and will also identify the requirements, costs, and time for establishing on-site fitness centers. The main objective of on-site fitness centers is to reduce health care expenditures of the employer. Companies spend millions of dollars every year on employee’s health issues. Moreover, employee’s absenteeism and turnover rate have been a serious problem for productivity and profitability of companies. Estimates indicate employee’s health care cost and absenteeism rate will decline with the addition of on-site physical fitness facilities. Hence the end-result for the company would be higher productivity and profitability. Many studies have been conducted to determine the benefits of company fitness programs. According to research...
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...activity provides a countless health benefit to any individual. It helps in preventing from developing into coronary artery disease and reduces the risk of chronic illnesses, promotes circulation and mental health. Based on my readings, the mortality rate in the elderly population has a decreased death rate of being physically active. Exercise is a type of physical exertion consisting of planned, structured and repetitive body movement to gain and restore one or more components of physical fitness (Thompson et al., 2003). Physical fitness is a general state of mental, physical condition and well being. It is the ability to function in a selected activity, and it measures the capacity of the body to...
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...understanding of how the human body works, and how cardiovascular exercise can decrease deadly diseases. The fitness industry as a whole has seen a constant incline in popularity since the early eighties, and seems to continually reinvent itself to find new and exciting ways for those that participate, to live longer, healthier and happier lives. One of the leading manufacturers of fitness equipment is Precor, Inc. which is headquartered in Woodinville, Washington. Since 1980, the name Precor, has become synonymous with quality, effective fitness equipment that is ergonomically correct and has unmatched durability. Precor, and its major competitor, Life Fitness, dominate the health club market, as industry experts estimate that approximately ninety percent of all the fitness equipment used in health clubs worldwide is either manufactured by Precor or Life Fitness. As a part owner of a home fitness retail chain in Southern California, and having been involved in the fitness industry for twelve years, I have developed a diverse knowledge base of the fitness sales industry as a whole, and currently am one of twenty four member on Precor’s research and development team that is comprised of specialty fitness store owners from through the United states. My experiences have taught me valuable knowledge of the entire industry, and as a current Precor, and former Life Fitness retailer, I am extremely knowledgeable about both companies...
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...your valuable opinion on latest trends in health and fitness. • The purpose of this focus group interview is to analyze the role of fitness center in sedentary lifestyle. • The information you give us is completely confidential, and we will not associate your name with anything you say in the focus group. • We would like to tape the focus groups so that we can make sure to capture the thoughts, opinions, and ideas we hear from the group. No names will be attached to the focus groups and the tapes will be destroyed as soon as they are transcribed. • You may refuse to answer any question or withdraw from the study at anytime. • We understand how important it is that this information is kept private and confidential. We will ask participants to respect each other’s confidentiality. THE VIDEO RECORDING BEGINS Focus Group Members: |S.No |Name |Age |Profession | |1 |Tarun Kumar |36 |Sports Therapist | |2 |Anjesh Sharma |28 |Fitness Manager | |3 |Ankit |24 |Fitness Trainer | |4 |Pooja Sharma |28 |Digital Marketer | |5 |Anuj |27 |Fitness Center Manager | |6 ...
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...Executive Summary Fitness First was founded 19 years ago by Mike Balfour in Bournemouth in 1993. Fitness First is one of the largest health and fitness club business in the world. From a single club opening in UK, Fitness First has expanded in Europe, Asia, and Australia through a combination of existing businesses and continuous investment in new club openings. In this report I will outline Fitness First marketing strategy with different tools such as SWOT analysis, PEST analysis, etc. Additionally, I will give recommendations to improve and optimize the recent marketing strategy. Data and Facts: • Fitness First has around 540 clubs and roughly 1.1 million members since 2011 • Fitness First is broadly based internationally, with operations in 15 countries • Fitness First is the largest privately owned health and fitness provider in the world which is strongly positioned in all major markets • Fitness First has a total revenue of 670.3 million £ in 2009 and it is anualy growing Fitness First, 2010. CFO Report. [online] Avaialable at:[Accessed 6 June 2012]. Fitness First, 2010. History. [online] Avaialable at:[Accessed 6 June 2012]. Fitness First, 2010. Daten & Fakten. [online] Avaialable at:[Accessed 6 June 2012]. 1 Introduction The Fitness First Company is considered a leading health club chain company which operates worldwide. The reason why Fitness First is expanding rapidly is because it provides state of the art facilities, world...
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