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Language and Group Membership

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LANGUAGE AND GROUP MEMBERSHIP

http://skateboardingaustralia.org.au/About-Us/about-us

Provide some general discussion on the use of language associated with this hobby/interest. What do you first notice about the language of the website?
This website has a mixture of both moderately formal language with little jargon to having more informal language with more jargon, depending on what page of the website you are on.
The more informal page of the website is the ‘Goldy Grail’ page which uses informal words like ‘damn’ ‘gammin’’ ‘crap’ ‘go figure’ and ‘dodged a bullet’ and jargon like ‘ally-oops’ ‘squeegied’ ‘full-pipe’ ‘1-foot to the fakies’ ‘lip slides’ ‘nose grinds’ ‘over-vert stalefish in the pipe’ and ‘hosoi-esque aerials’.
Other pages in the website like ‘About us’, ‘Learn to skate’ and ‘Hubs’ use more formal language and less jargon. They use words like ‘collective approach’ ‘collaborate’ ‘subculture’ ‘linkage’ ‘chronicle’ and ‘fundamental platform’.

Who is the target audience of this website? What assumptions can you make about age, gender, interests, occupation, aspiration and education? What language features help to convey this?
The target audience is for anyone who has an interest in skating on a professional or amateur level. It is most likely aimed at people in high school and older because the lexicon that is used is too complex for younger children. I don’t think that this website is aimed at a particular gender but it would lean more towards males because there are less female skaters. The interests of the occupation of the target audience would be people who are into skateboarding or sport in general and the aspirations of the audience would be to become a better skateboarder (the learn to skate page) or maybe to become a professional skateboarder.

What are the core values of this hobby/interest? (This might be stated in a section such as the organisation’s mission statement, or it might just be implied) Give examples of language features that help to convey these values.
The core values of this website/organisation are to be professional, innovative, sustainable, respectful and transparent. Their mission statement is ‘To embrace, connect, and unite this powerful community into action with progressive and original ideas.’ They use language to do this by making sure that newbies can understand the jargon.

What features of language contribute to a sense of group identity? (Jargon, slang, inclusive language, etc)
The website uses jargon to promote a sense of group identity. The jargon they use isn’t overwhelming so that any beginners will be able to understand most of the jargon so they fell included in the group.

How might these language features exclude others?
If someone doesn’t know the jargon then they may feel excluded. They might call a skateboarding move the wrong name which could lead to embarrassment and exclusion.

Can you determine the attitudes and expectations within the community of this hobby/interest? How might members of this community adhere to these particular attitudes and expectations through their language choices?
The attitudes and expectations within the community for skateboarding will probably be the same as the values on the website. Skateboarding is stereotypically viewed as done by troublemakers or daredevils and so they might break the expectations of what is acceptable.

Now, search the wider web to see if you can find any information on these particular interests/hobbies from those outside these communities. Compare the language use of those from outside the group to those within. (For example, how are the Scouts viewed by members of the general public? What language choices do people outside the group make?)
The general public may view skateboarding as uninteresting, pointless or unacceptable.

http://www.vicscouts.com.au/

Provide some general discussion on the use of language associated with this hobby/interest. What do you first notice about the language of the website?
The language in this website is pretty formal and uses some jargon like ‘Jamboree’, ‘Joeys’, ‘Cubs’, ‘Venturers’, ‘Rovers’, ‘Gilweroo’ and ‘Rover Moot’. Despite the use of jargon the language is user-friendly. The website also uses language to try and get people involved by using exclamative sentences as well as declarative sentences.

Who is the target audience of this website? What assumptions can you make about age, gender, interests, occupation, aspiration and education? What language features help to convey this?
The target audience for this website are people who are interested in joining the scouts, people who are in the scouts or the parents of people who are in the scouts. There is a lot of text on the website and some of the words are complex and too difficult for young children to read. The website is targeted at both genders and from any educational or occupational background. The interests of the audience would be outdoorsy things like bush-walking, camping and outdoor activities.

What are the core values of this hobby/interest? (This might be stated in a section such as the organisation’s mission statement, or it might just be implied) Give examples of language features that help to convey these values.
This website’s vision is “All Victorians enjoying Scouting” and it strives to “encourage the physical, intellectual, emotional, social and spiritual development of young people so they may play a constructive role in society as responsible citizens”. These are shown in the website through the use of their lexical choices such as “fun” and exclamative sentences.

What features of language contribute to a sense of group identity? (Jargon, slang, inclusive language, etc)
The website uses jargon and they explain what the jargon means so that whoever is reading it will know what it means which makes them feel included. The general feel of the language that the website uses is positive and user-friendly which helps to promote a sense of group solidarity.

How might these language features exclude others?
If someone had a poor education then they may not be able to understand some of the words that are in the website or they might not be able to read that much text which would exclude them from the group. Other people may just not want to read a whole slab of text (I certainly didn’t) and therefore they would be excluded that way.

Can you determine the attitudes and expectations within the community of this hobby/interest? How might members of this community adhere to these particular attitudes and expectations through their language choices?
The attitudes and expectations of the scouts would be to have fun, teamwork, unity. This is shown through the language on the website by explaining the jargon and them trying to be interactive with their content like using exclamative sentences.

Now, search the wider web to see if you can find any information on these particular interests/hobbies from those outside these communities. Compare the language use of those from outside the group to those within. (For example, how are the Scouts viewed by members of the general public? What language choices do people outside the group make?)
Some people would see the scouts as a great program where everyone can get involved and have fun no matter your age, gender or nationality and also teaches young people values and good skills. But then there is the other end of the spectrum where the scouts are viewed as somewhat lower-class and old fashioned.

http://www.theministryofdance.com.au

Provide some general discussion on the use of language associated with this hobby/interest. What do you first notice about the language of the website?
The language of this website is formal but not unfriendly. It uses jargon like “Pointe” “Ballet” and “Tondue” but just because you don’t know the jargon doesn’t mean you aren’t included because they are explained in the ‘learn to dance’ page of the website. This suggests that the ministry of dance wants to promote dance to everyone who is interested in it.

Who is the target audience of this website? What assumptions can you make about age, gender, interests, occupation, aspiration and education? What language features help to convey this?
The website isn’t aimed at either gender because it promotes both. It’s aimed at people who are interested in any type of dancing acting, music or theatre whether they are beginners or professionals. It’s aimed at people who are in their late teens and older.

What are the core values of this hobby/interest? (This might be stated in a section such as the organisation’s mission statement, or it might just be implied) Give examples of language features that help to convey these values.
The website doesn’t have a list of core values but I assume that they would want to promote dance, music and the performing arts.

What features of language contribute to a sense of group identity? (Jargon, slang, inclusive language, etc)
The website is pretty dry when it comes to creating group solidarity but they do use some jargon.

How might these language features exclude others?
Well people who don’t know the jargon could feel excluded but they can always look it up or read the explanation of the website. But people who aren’t interested in dance and music and the performing arts may feel excluded because they have nothing in common with the target audience.

Can you determine the attitudes and expectations within the community of this hobby/interest? How might members of this community adhere to these particular attitudes and expectations through their language choices?
The language of the website is formal so it suggests that they take their dance, music and performing arts pretty seriously. Also when I was reading they came across as valuable and beneficial and the members of the community would have to be pretty into what they do.

Now, search the wider web to see if you can find any information on these particular interests/hobbies from those outside these communities. Compare the language use of those from outside the group to those within. (For example, how are the Scouts viewed by members of the general public? What language choices do people outside the group make?)

http://www.afl.com.au/

Provide some general discussion on the use of language associated with this hobby/interest. What do you first notice about the language of the website?

Who is the target audience of this website? What assumptions can you make about age, gender, interests, occupation, aspiration and education? What language features help to convey this?

What are the core values of this hobby/interest? (This might be stated in a section such as the organisation’s mission statement, or it might just be implied) Give examples of language features that help to convey these values.

What features of language contribute to a sense of group identity? (Jargon, slang, inclusive language, etc)

How might these language features exclude others?

Can you determine the attitudes and expectations within the community of this hobby/interest? How might members of this community adhere to these particular attitudes and expectations through their language choices?

Now, search the wider web to see if you can find any information on these particular interests/hobbies from those outside these communities. Compare the language use of those from outside the group to those within. (For example, how are the Scouts viewed by members of the general public? What language choices do people outside the group make?)

http://www.birdwatching.com.au/

Provide some general discussion on the use of language associated with this hobby/interest. What do you first notice about the language of the website?

Who is the target audience of this website? What assumptions can you make about age, gender, interests, occupation, aspiration and education? What language features help to convey this?

What are the core values of this hobby/interest? (This might be stated in a section such as the organisation’s mission statement, or it might just be implied) Give examples of language features that help to convey these values.

What features of language contribute to a sense of group identity? (Jargon, slang, inclusive language, etc)

How might these language features exclude others?

Can you determine the attitudes and expectations within the community of this hobby/interest? How might members of this community adhere to these particular attitudes and expectations through their language choices?

Now, search the wider web to see if you can find any information on these particular interests/hobbies from those outside these communities. Compare the language use of those from outside the group to those within. (For example, how are the Scouts viewed by members of the general public? What language choices do people outside the group make?)

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