Chapter one Rational of the study In the sophisticated digital age, the importance of the development of debit card sector is under description for the rapid economic development of the country. It is precondition to have well improved transaction for the rapid development of a country. The debit card is one of the vital and important parts of the bank sector. Basically the economic development of the country depends on the development of trade and commerce of the country. On the other hand the
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abandoning the satisfaction of customers. Customers now are the key of retailers’ success and failure. Positive customer satisfaction increases customer loyalty that will most likely lead to purchase retention. It also leads to positive word-of-mouth that will invites more customers to the retailers, which also means more profit. Thing will happen in the other way around when it comes to negative customer satisfaction. According to Kotler and Armstrong, there are two ways to gain positive customer satisfaction;
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Journals Full Length Research Paper Branding satisfaction in the airline industry: A comparative study of Malaysia Airlines and Air Asia Kee Mun, Wong* and Ghazali, Musa Faculty of Business and Accountancy, University of Malaya, 50603 Kuala Lumpur, Malaysia. Accepted 23 March, 2011 Brand is crucial in differentiating the superiority of products or services over others. This is an exploratory study examining the differences in brand satisfaction between Malaysian Airlines (full service airlines)
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Chapter one Rational of the study In the sophisticated digital age, the importance of the development of debit card sector is under description for the rapid economic development of the country. It is precondition to have well improved transaction for the rapid development of a country. The debit card is one of the vital and important parts of the bank sector. Basically the economic development of the country depends on the development of trade and commerce of the country. On the other hand the
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of 8 ANZMAC 2009 Satisfaction with Services: An Impact-Performance Analysis for Soccer-Fan Satisfaction Judgements Marko Sarstedt*, Ludwig-Maximilians-University Munich, sarstedt@lmu.de Manfred Schwaiger, Ludwig-Maximilians-University Munich schwaiger@lmu.de Christian M. Ringle, University of Hamburg & University of Technology, Sydney, cringle@econ.uni-hamburg.de Siegfried Gudergan, University of Technology Sydney, Siggi.Gudergan@uts.edu.au Abstract Fan satisfaction is with services is a
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requiring the involvement of management, workforce, suppliers, and customers, to meet or exceed customer expectations. Total Quality Management is formally defined as management philosophy and company practices that aim to harness the human and material resources of an organization in the most effective way to achieve the objectives of the organization. Total quality management can be summarized as a management system for a customer-focused organization that involves all employees in continual improvement
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Abstract Customer satisfaction analysis evaluates customers’ attitude and perception towards product of a company. Bata Shoe Company, the largest footwear manufacturer and marketer in Bangladesh conducts an assessment of customers’ satisfaction in a regular interval. The purpose of this study is to measure the satisfaction level of the customers of the company. Due to the entrance of new competitors, this assessment program has become an important tool to know the market condition, customers’ attitude
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Experiential Marketing – A case study of Starbucks Abstract We extend our heartfelt thanks to our instructor, Ling-Hui Hsu, Ph.D., the assistant professor of Department of English at Ming Chuan University who herein her expertise and always provide support and opinion for our study at the leisure time, and with her professional skill and experience shared for us. Her valuable suggestions helped all of us to apply and comprehend the theories and help us to get more details for our paper.
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A comprehensive study on various services provided by BSNL and customer satisfactionof BSNL users.(b) ANALYSIS OF THE AVAILABLE DATA A comprehensive survey Report on customer satisfaction towards various aspects Regarding operation on BSNL. Conducted by : ANANDA DUTTA Reg no. : 8410/2005-2006 BURDWAN UNIVERSITY TABLE : 1Services owned by customers (a) ON TOTAL SAMPLES
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1.0Title THE IMPACT OF TOTAL QUALITY MANAGEMENT (TQM) ON CUSTOMER SATISFACTION AND COMPETITIVE ADVANTAGE The proposed title for this research study is The Impact of Total Quality Management (TQM) to achieve competitive advantage in the Hospitality Sector. The research will give a background of information and literature review on TQM practices and how it enhances customer satisfaction by offering effective customer service. It will present various methodologies and approaches that will be used
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