...d.) Mexico ranks 14 in the world for its land/water area of 1,964,375 sq km. Natural disasters that may occur in Mexico are earthquakes, volcanos and tsunamis. Mexico’s climate varies from desert to tropical. (CIA, The World Factbook: Mexico, n.d.) The two peninsulas of the country illustrate the changes in the climate from one side of the country to the other. The Baja peninsula is desert like with temperatures reaching 100ºF and above, whereas the Yucatan peninsula is tropical and wet. The Yucatan peninsula contains rainforests and white sand beaches. (World Travel Destinations, Culture and History Guide, n.d.) In recent years, Mexico has rapidly developed its tourism sector, the Yucatan peninsula has grown very quickly. Tourism is the fourth largest source of currency income in the country. (Country Profile: Mexico/economies, n.d) The country’s capital city is Mexico City. The primary language spoken is Spanish but there are an estimated 62 other indigenous languages. Most of the population is Roman Catholic. Mexico is a federal democratic republic containing 31 states and a federal district. The estimated population is 114.8 million. Mexico has a GDP of 1.55 trillion US$ as of 2011 census. (The World Bank, 2011) The standard of living in Mexico is split between the north and south, most of Mexico’s poverty being in the south. The second largest source of income is the income earned by Mexicans, approximately 12 million,...
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...United Kingdom and to assess potential market opportunity in Mexico. Areas include, * An analysis of Mexico * Topshop market entry in to Mexico * The targeting and positioning strategies * The Marketing Mix: Product, place & distribution, pricing and promotion. The main finding and recommendations from the analysis of these main areas include, * Mexico has a large, young, growing population * There is a high level of poverty and low level of education * Government policies support FDI * There is a competitive retail environment in Mexico * Mexico’s infrastructure is poor but improving and is high on the political agenda * Topshop has recently sold 25% stake of the Topshop and Topman chain, making them debt free and open to investing in global expansion * There is a growing middle class * The target demographic is middle class females between the ages of 15-34 * A joint-venture with a department store is recommended initially to test the environment and reduce risk while building strategic partnerships and relationships * Franchising is recommended once the joint-venture has been successful, once brand recognition has increased and brand image has been implemented * Brand recognition and loyalty need to be built, achieved by...
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...San Pedro Sula (Spanish pronunciation: [sam ˈpeðɾo sula]) is a city in Honduras. The city is located in the northwest corner of the country, in the Valle de Sula (Sula Valley), about 60 kilometres (37 mi) south of Puerto Cortés on the Caribbean Sea. With an estimated population of 873,824 people in the main municipality, and 1,245,598 in its metro area (2010), it is the second largest city, after the capital Tegucigalpa. It is the capital of the Cortés Department. As of 2013 San Pedro Sula has the highest murder rate on Earth. Cathedral San Pedro Sula was founded on 27 June 1536, by Pedro de Alvarado under the name Villa de San Pedro de Puerto Caballos, close to the town of Choloma. There were around 18 towns populated by indigenous people in the Sula valley at the time. Early descriptions of the landscape indicate abundant swampland and dense tropical forests, with little land good for agriculture or cattle raising. The city's name became San Pedro Sula in the 18th century, after several changes. The "Sula" part of its name comes from the Minas de Sula, gold mines located to the west of the village of Naco. Panoramic view of Downtown San Pedro Sula For the first few years of its history, San Pedro was the colonial mint, where gold, found to the west in the Naco, Sula, and Quimistán valleys, had to be brought to smelt, and where the Spanish Crown collected a fifth of the value of the gold. The mint was moved toGracias, and ultimately to Comayagua in the 1550s. ...
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...----------------------------------45 South Asia-------------------------------------------------------------------------------47 Southeast Asia-------------------------------------------------------------------------50 Australia and Oceania---------------------------------------------------------------57 Conclusion------------------------------------------------------------------------------60 Bibliography----------------------------------------------------------------------------61 Introduction Diversity Amid Globalization Project is organized to describe and explain the major world regions of Asia, Europe, Africa, the Americas, and so on. The content is of world regional geography that explicitly recognizes the geographic changes accompanying globalization. With this focus we join the many who argue that globalization is the...
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...Analysis Arizona is a state located in the southwestern region of the United States. It is also part of the western United States and the mountain west with the state’s capitol and largest city being, Phoenix. The second largest Arizona city is Tucson, which is then followed in size by eight Phoenix metropolitan area cities: Mesa, Glendale, Chandler, Scottsdale, Gilbert, Tempe, Peoria and Yuma. Arizona is the 48th state and last of the contiguous states admitted to the Union, achieving statehood on February 14, 1912. It is one of the four corner states, which borders Utah, Nevada, and California. It also has a 389-mile (626 km) international border with the states of Sonora and Baja California in Mexico. Arizona is noted for its desert climate; exceptionally hot summers, and mild winters, and it also features pine forests and mountain ranges in the northern high country with much cooler weather than in the lower deserts. The state is covered with beautiful desert landscape. There is also the less known pine-covered high country of the Colorado Plateau in the north-central portion of the state which contrasts with the desert Basin and Range region in the southern portions of the state. It is known for being home to one of the natural wonders of the world, the Grand Canyon, and its colorful, steep-sided gorge, carved by the Colorado River. In addition to the Grand Canyon, many other national forests, parks, and monuments are located in the state. More than a quarter of its territory...
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...April 17, 2015 Assignment: Farmingville Case Study (part 1) Chapters 1 and 2: Review 1. Using symbolic interaction theory as your guide, explain how the terms “aliens” and “illegals” helped shape public opinion/attitudes in Farmingville towards Latino day laborers. What do these words mean? How did these definitions influence perceptions and behaviors? I think the word “alien” describes the symbolic interaction best. To the locals of Farmingville the immigrants were alien in a very broad sense of the word. They spoke another language, enjoyed food that was different to the local fare; even the way they interacted with each other was something that was very incongruous to their way of life. We all know that labels can hurt and wound deeply, also give others a preconceived notion of another. The other words for alien are inappropriate, estranged and incompatible. The list for illegals is so long and heinous, but here are some examples, Illegitimate, unconstitutional, felonious, shady, violating and criminal. I think words like this corrode and influence a maybe somewhat rational mind, then picks up momentum and produces a concurrence of likeminded ignorance. 2. How might conflict theory to explain the development of an illegal alien ideology (use index of text to locate information about ideology and conflict theory)? Again I think we have to look at it from a cultural view point and the labels we put on others that perpetuates a myth about those people....
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...business activities designed to plan, price, promote, and direct the flow of a company's goods and services to consumers or users in more than one nation for a profit. | | | A) | Global strategy | | | B) | Marketing | | | C) | Marketing concept | | | D) | Regional marketing concept | | | E) | International marketing | | | | | | | | 2 INCORRECT | | Which of the following is the most critical difference between domestic marketing and international marketing? | | | A) | The environment in which marketing plans must be implemented | | | B) | The different concepts of marketing | | | C) | The change in marketing goals | | | D) | The difference in technological standards | | | E) | The change in corporate objectives | | | | | | | | 3 CORRECT | | Dylan is planning to take his successful fast food venture global. Which of the following is the reason why his task could be more complicated than that of the domestic marketer? | | | A) | The international marketer must change his marketing goals in the various countries of operation. | | | B) | The international marketer must deal with at least two levels of uncontrollable uncertainty instead of one. | | | C) | Technological standardization could challenge effective customization in different markets. | | | D) | International trade regulations still do not allow free trade in most markets across the globe. | | | E) | Lack of competent skills makes...
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...A Case Study – CEMEX PROBLEM STATEMENT As the third largest manufacturer of cement, CEMEX’s goal is to fully satisfy the building needs of its global customers and create value for its stakeholders by becoming the world’s most efficient and lucrative building-solution company. To achieve this goal, CEMEX should implement several strategies. First, the company should focus on a differentiation strategy by expanding the scope of its business beyond producing and selling cement and concrete. By providing distribution and logistics services CEMEX could be involved in the whole spectrum of the construction industry. Second, as a company that has become successful through implementation of merger and acquisition strategies it should take into consideration an organic growth strategy as a primary solution to distribution of construction materials around the world. As a company that has successfully served its customers in countries with different culture and political and economic systems, CEMEX has acquired deep understanding and knowledge of the local and corporate culture of its clients which it has parlay into a tremendous advantage when opening new construction supply stores in those countries (Garcia, 2011). Third, while focusing on international expansion, CEMEX has to ensure a competitive advantage in domestic operation. To achieve both global efficiency and local responsiveness the company should build a network of its customers, partners, suppliers, and stockholders through...
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...FACTORS AFFECTING SMALLHOLDER COFFEE PRODUCTION IN KARAGWE DISTRICT, TANZANIA FACTORS AFFECTING SMALLHOLDER COFFEE PRODUCTION IN KARAGWE DISTRICT, TANZANIA By Rodrick Wilbroad Mugishagwe A Dissertation Submitted in Partial/Fulfilment of the Requirements for the Degree of Masters of Science in Economics (Project Planning and Management) of Mzumbe University 2015 CERTIFICATION We, the undersigned, certify that we have read and hereby recommend for acceptance by the Mzumbe University, A dissertation entitled Factors Affecting Smallholder Coffee Production in Karagwe District, Tanzania, in partial/fulfilment of the requirements for award of the degree of Master of Science in Economics (Project Planning and Management) of Mzumbe University. ___________________________ Major Supervisor ___________________________ Internal Examiner External Examiner Accepted for the Board of ………………………………… _________________ DEAN/DIRECTOR, FACULTY/DIRECTORATE/SCHOOL/BOARD DECLARATION AND COPYRIGHT I, Rodrick Wilbroad Mugishagwe, declare that this dissertation is my own original work and that it has not been presented and will not be presented at any other University for a similar or any other degree award. Signature ____________________________ Date ________________________________ © This dissertation is a copyright material protected under the Berne Convention, the...
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...comparison with Mexican labour forces. Another highlighted indicator in the country comparison - which the recommendation has inclined - is infrastructures. Both countries have the similar relative figures in number of infrastructure such as roadway, waterway and airports. But the infrastructure of electricity and internet/telephone networks seems to be at a higher level in Chile. The analysis of relevant regulations which affect Feltex’ direct investment in Chile shows that the company can gain a huge amount of benefits from the high integration in the international trading and investment framework. Chile is a member of the WTO and has signed several bilateral and regional free trade agreements. The country offers a welcoming investment climate for foreign investors. On the other hand...
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...STEEL: The Fates of Human Societies By Jared Diamond, 1997 About the Author: Jared Diamond is a professor of physiology at UCLA School of Medicine. He is a recipient of a MacArthur Foundation Fellowship and was awarded a 1999 National Medal of Science. He is also the author of The Third Chimpanzee. SUMMARY The book asks and attempts to answer the question, once humankind spread throughout the world, why did different populations in different locations have such different histories? The modern world has been shaped by conquest, epidemics, and genocide, the ingredients of which arose first in Eurasia. The book’s premise is that those ingredients required the development of agriculture. Agriculture also arose first in Eurasia, not because Eurasians were superior in any way to people of other continents, but because of a unique combination of naturally occurring advantages, including more and more suitable wild crops and animals to domesticate, a larger land mass with fewer barriers to the spread of people, crops, and technology, and an east-west axis which meant that climate was similar across the region. The book is well written and contains not only information about the history of cultures around the world, but excellent descriptions of the scientific methodologies used to study them, from how archeologists study the origin of agriculture to how writing evolved to how linguistics can trace the movements of peoples across huge geographic areas. There are useful examples, maps and charts...
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...THE ENVIRONMENT IN THE NEWS Wednesday, 12 April 2005 Other Environment News • Pollution "problématique" sur le périphérique parisien (Reuters) • La pollution contribuerait à faire grossir (RTL) Environmental News from the UNEP Regions • ROA • ROWA Other UN News • UN Daily News of 12 April 2005 • S.G.’s Spokesman Daily Press Briefing of 12 April 2005 BBC: UN names Earth's green champions The United Nations Environment Programme (Unep) has named seven Champions of the Earth it hopes will inspire wider protection of the planet. The winners include an Inuit activist, South Africa's president, and Bhutan's King Jigme Singye Wangchuk. The head of the Orthodox Christian Church, Patriarch Bartholomew, is cited for preaching that God wants the planet's future safeguarded. The winners will receive trophies sculpted from recycled materials. The presentation will be made at a ceremony in New York next week. Unep hopes the various projects recognised will be imitated around the globe. 'Set the agenda' The seven winners each represented a region of the world. President Thabo Mbeki of South Africa is honoured for his government's commitment to providing clean water and sanitation. The king and people of Bhutan are rewarded for helping preserve more than 70% of its forest cover. Canadian Inuit activist Sheila Watt-Cloutier was recognised for fighting global warming and persistent organic pollutants in the Arctic ecosystem...
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...ASSESSING THE POWER OF PORTER'S DIAMOND MODEL IN THE AUTOMOBILE INDUSTRY IN MEXICO AFTER TEN YEARS OF NAFTA SALVADOR BARRAGAN Master in Business Administration, IPADE Business School, 1996 BSc in Industrial Engineering, Universidad Panamericana, 1994 A Research Project Submitted to the School of Graduate Studies of the University of Lethbridge in Partial Fulfilment of the Requirements for the Degree MASTER OF SCIENCE IN MANAGEMENT Faculty of Management University of Lethbridge LETHBRIDGE, ALBERTA, CANADA © Salvador Barragán, 2005 ii Abstract It has been ten years since the signature of the NAFTA agreement among Canada, U.S., and Mexico. For Mexico, this was a decisive step away from a protectionism model toward a free trade market. One of the main purposes for Mexico in joining NAFTA was to increase the competitiveness of its manufacturing sector, especially the automotive industry. In this paper, Porter’s Diamond Model of national competitiveness and some critiques that attempt to extend the usefulness of the model are analyzed. The Doubled Diamond and the role of MNEs in a host country are both examined through a case study research of the foreign-owned automobile industry in Mexico. The findings of this study show evidence of a broader role of MNEs than in the original framework, as well as the usefulness of the doubled diamond extension to explain alternative sources of competitiveness in early stages of development. iii Acknowledgments...
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...to spread around the globe. In the United States, where the crisis began, economic misery was widespread: The housing market collapsed, real estate values plummeted, credit tightened, and job growth slowed (see Exhibit 2-1). As the price of oil passed the $100 per barrel benchmark, the average price of a gallon of gasoline rose to $4. American consumers were, indeed, less willing and less able to buy. However, the crisis was not confined to the United States alone. Consumer-goods exporters in Asia, which Exhibit 2-1: The bursting of the global real estate bubble was only one aspect of the worst recession in decades. The ripple effects from the economic turmoil were felt around the world. In 2007, just before the onset of the crisis, Mexico’s Cemex SAB acquired an Australian company, Rinker Materials, for $15.3 billion. Unfortunately, one of Rinker’s primary sources of revenue was the United States housing market. With that market collapsing, Cemex chief Lorenzo Zambrano was forced to sell assets and cut spending in an effort to trim his...
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...Mandates: Growing regulatory pressures compel companies to reduce greenhouse gas emissions, industrial effluents, and other environmental hazards. * Operational Cost Efficiencies: Rising raw materials and energy prices incentivize businesses to invest in waste recycling, waste-to-energy, water conservation and related technologies. * Reputational Risks: Increasing scrutiny of corporate conduct induces managers to engage environmental, social and human resource problems that might damage the company’s public standing. * War for Talent: Intensifying global competition for talented employees boosts the value of corporate sustainability as a mechanism to attract and retain skilled workers. * Global Economic Shifts: Changes in the global economy (rise of emerging markets, demographic shifts, technological advances,...
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