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The Toulmin Argument

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When I viewed this ad for the first time, I was shocked and disgusted. I immediately knew the advertisement was portraying that society and media expect women to be skinny at any cost.

This appeal was ingrained in emotion; therefore, it is a pathos appeal. The advertisement for the Britney Spears perfume shows an extremely skinny woman looking glamourous but sickly. The emotion comes from not being skinny enough. People feel a lot of emotions about their weight.

The author uses deductive reasoning because they are assuming that the Britney Spears advertisement is promoting weight loss to be glamorous. I can tell because there is not any evidence besides the author’s opinion.

The Toulmin argument is the best response to the “Skinny” advertisement

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